

The PR Podcast
Jody Fisher
The PR Podcast is a show about how the news gets made. We talk with great PR people, reporters, and communicators to share ideas and strategies to tell impactful stories that make a difference. Host Jody Fisher has spent 30 years in news, first as a radio reporter and anchor in New York City and then in PR representing clients across a variety of industries including healthcare, higher education, financial services, real estate, entertainment, and non-profit. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.
Episodes
Mentioned books

Mar 13, 2023 • 19min
120. Reddit Q&A with Jody Fisher
We head back to the Reddit Public Relations page for some spontaneous Q&A on questions from the community! Includes thoughts on how to create a PR plan, how to measure public relations effectiveness and getting a job in PR without having formally studied or worked in the field!
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals. Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.

Mar 6, 2023 • 25min
119. Heather Kelly, CEO & Owner, Next PR
Heather Kelly is the CEO & owner of Next PR, an award-winning, full-service public relations firm. With a passion for masterful storytelling, customized campaigns and efficiently maximizing resources, she has led smart, effective strategies and campaigns for hundreds of companies across industries on any budget. Heather is a recipient of PR News’ Top Women in PR Award. We talk about metrics, unsure economic times, proving your value, and giving back to the community.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters, and communicators about how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, and Instagram at @ThePRPodcast.

Feb 27, 2023 • 30min
118. Katina Bush, Calhoun & Company on Wine & Spirits PR
Katina Bush is an account director at Calhoun & Company, based in San Francisco, where she is a specialist in public relations, strategic communications, and digital marketing with an eye for storytelling and a deep appreciation for media relations. Her experience across sports, entertainment, food and beverage, and hospitality clients - both at agencies and in-house - is complemented by her love of travel, food, and exploring new areas of our ever-shrinking world. She also currently serves on the San Francisco Chapter Board of Directors for the Public Relations Society of America.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals. Join the conversation on Facebook, Twitter and Instagram at @ThePRPodcast.

Feb 20, 2023 • 27min
117. Mark McClennan, C+C Communications on Ethics and PR
Mark McClennan is the general manager of the Boston office of C+C, a communications agency that helps good causes and purpose-driven brands. His book, “Ethical Voices - Practicing Public Relations with Integrity” was just released by Business Expert Press, and includes more than 100 real-world ethics incidents with advice from global industry leaders at companies including Starbucks, Lenovo, the TSA, the Federal Reserve, Harvard Business School, IBM, CDC, and the world’s largest public relations agencies.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters, and communicators about how they weave informative and interesting narratives. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, and Instagram at @ThePRPodcast.

Feb 13, 2023 • 30min
116. Stephanie O'Quigley, LJ Public Relations on Beauty and Social Media Virality
Stephanie O’Quigley is the Public Relations Director for LJ Public Relations in NYC where she works with fashion and beauty brands, including Aerosoles footwear, LAKE Pajamas, IMAGE Skincare, and more. She is also an influencer in her own right, with an impressive audience on Instagram, Facebook, and Twitter. And she is the host of her own podcast, The Wall, which has almost 50,000 downloads to date.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram and TikTok at @ThePRPodcast.

Feb 6, 2023 • 29min
115. Stephen Chavez, CEO of ChavezPR
Stephen Chavez is CEO of ChavezPR, an independent, minority-owned public relations and marketing firm in Los Angeles, helping clients connect with the diverse demographics shaping today’s consumer landscape. He is a DEI (Diversity, Equity, and Inclusion) Advocate and Community builder who is also the president of the Los Angeles chapter of the Public Relations Society of America.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram and TikTok at @ThePRPodcast.

Jan 30, 2023 • 27min
114. Sean O'Leary, VP of Susan Davis International
Sean O’Leary is Vice President of Susan Davis International, where he leads his technology, government, and non-profit clients in areas of crisis communications, strategic communications, and media relations. He started his career as a newspaper reporter and has nearly two decades of experience in journalism, marketing, and public relations. He’s been published in PR Daily and Capitol Communicator and has been a guest on some other PR-related podcasts. But today, we have him here.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters, and communicators about how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram and TikTok at @ThePRPodcast.

Jan 23, 2023 • 30min
113. Donna Loughlin, Founder of LMGPR, on PR for Futurists
Donna Loughlin is the Founder of LMGPR and is known for her work with futurists and innovators. She has launched more than 500 companies, taking them from stealth to market leaders since forming her agency in 2002. She is also the host of BeforeItHappened, a leading narrative podcast featuring visionaries and the moments, events, and realizations that inspired them to change our lives for the better. Donna excels in the realm of storytelling, and uses those skills to propel new companies into the mainstream.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram and TikTok at @ThePRPodcast.

Jan 16, 2023 • 30min
112. David McAlpine, Global PR for Illumina
David McAlpine is global head of Public Relations at Illumina, a biotech company that makes DNA sequencing machines. Before that he was head of PR at General Motors where he worked directly with the CEO. He’s also been a network TV news producer for CBS This Morning, where he won an Emmy for outstanding news program. He specializes in boiling down complex ideas into consumable information suitable for either the mainstream or specialty media. And he is multi-lingual to boot!
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram and TikTok at @ThePRPodcast.

Jan 9, 2023 • 35min
111. John McCartney, CEO of Jmac PR
John McCartney is Founder and Agency principal at Jmac PR where he and his team work with leading brands providing effective PR and marketing communications to achieve business-building objectives. In the last 20 years he has led traditional PR and social media campaigns for technology, advertising, marketing, and media brands and guiding clients to creating sustainable awareness, visibility, and thought leadership, with integrity, enthusiasm, and professionalism. He is an active member of PRSA and enjoys coaching and mentoring startup founders on best practices in PR.
The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters and communicators on how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram and TikTok at @ThePRPodcast.