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Cristina Suarez Krumsick is a progressive marketer who has worked with companies of all sizes, from start-ups to enterprise, leading teams and campaigns with a comprehensive and analytical approach that challenges the status quo. With in-house and agency experience at Simon & Schuster, Workman Publishing, and Baltz & Company, she has a solid understanding of client/agency relationships and how the good ones can really make waves. In 2019 she founded Isetta, an integrated marketing agency that tells stories through positioning, design, and public relations to enable cross-functional efficiencies and catapult client exposure. Their client portfolio is made up of best-in-class, scalable food & beverage, home & design, and wellness brands led by good people on a mission to make the world a better place. The PR Podcast is your view inside the public relations business. We talk with great PR people, reporters, and communicators about how they weave narratives that are informative and fun. Host Jody Fisher has worked in New York City PR for more than 20 years, representing clients across the healthcare, higher education, financial services, real estate, entertainment, and non-profit verticals. Join the conversation on Facebook, Twitter, Instagram, and TikTok at @ThePRPodcast.