The IABC EMENA Podcast
IABC EMENA
The IABC EMENA Podcast highlights the voices and stories of communication professionals shaping the future of our field across Europe, the Middle East, and North Africa. As part of the International Association of Business Communicators (IABC), we bring the region’s unique perspectives to the forefront, exploring how communication drives positive change in business and society.
With a network spanning industries, disciplines, and cultures, our podcast celebrates the diversity, innovation, and impact of communicators in the EMENA region. From navigating rapid change to amplifying underrepresented voices, we provide a platform for learning, sharing, and connection.
Join us for actionable insights, fresh ideas, and conversations that inspire progress—together, we are raising the standard of communication excellence across the EMENA region.
With a network spanning industries, disciplines, and cultures, our podcast celebrates the diversity, innovation, and impact of communicators in the EMENA region. From navigating rapid change to amplifying underrepresented voices, we provide a platform for learning, sharing, and connection.
Join us for actionable insights, fresh ideas, and conversations that inspire progress—together, we are raising the standard of communication excellence across the EMENA region.
Episodes
Mentioned books
Jan 10, 2019 • 10min
The IABC EMENA Podcast With Adrian Cropley On Artificial Intelligence
We're in for a treat at EMENAComm. IABC’s past global chair and the CEO of the Centre for Strategic Communication Excellence, Adrian Cropley will be sharing his insights on how Artificial Intelligence will change the communications function, and what we need to do to prepare for this change. Today he joins us on the podcast to give us a glimpse into what AI means for us and what we should be doing to get ready for this shift in communications.
Jan 7, 2019 • 15min
The IABC EMENA Podcast With Dr Rajeev Kumar On The Use Of Metaphors
Metaphors are an incredibly powerful tool for communicating, especially when talking about change. IABC’s past APAC Chair Dr Rajeev Kumar will being joining us at EMENAComm to share his expertise in how figures of speech can be used to promote change and engagement internally. He joins us to share a teaser into his talk, and discusses what we can all do to make the most of metaphors in storytelling.
Jan 3, 2019 • 9min
The IABC EMENA Podcast With Darren Briggs On Cutting Through The Noise
The many competing demands for our attention can feel like a wall of noise, making it hard to pick out the really important messages that we need to hear. For example, research shows that Google is a more credible source of information than CEOs and, with trust in society at a low point, leaders are struggling to be heard. So how do both leaders and employees get heard? Drawing on extensive experience and case studies, Darren Briggs will be running an exclusive workshop at EMENAComm. Today he talks on the podcast, to give us a taster of what is to come in February!
Dec 29, 2018 • 9min
The IABC EMENA Podcast With Cameron Craig On Comms Lessons From Apple
It's no secret that we're incredibly excited to welcome Cameron Craig to EMENAComm. Cameron worked at Apple during its turnaround, and he will share how communication played a pivotal role in the period from Steve Jobs return as CEO to the launch of the iPhone. Over this period, Apple would prove the cynics wrong and dazzle the world with its groundbreaking innovations, masterful marketing and against-the-grain approach. Cameron will share five communications lessons from those days and how you can take advantage of these same principles for your company or brand. He joins us on the podcast to share a number of insights into his talk.
Dec 29, 2018 • 9min
The IABC EMENA Podcast With Daniel Schraibman On Modern Crises
Who doesn't love a crisis? One of our speakers at EMENAComm, Daniel Schraibman, certainly does! Based on his own experiences, including the oil and gas sector, Daniel Schraibman will talk attendees through how can you prepare for, respond to and learn lessons from a crisis in Bahrain this February. Daniel joins us on the podcast to discuss modern-day crisis issues and how we need to respond. Join him in Bahrain this February, and enjoy the podcast!
Dec 27, 2018 • 8min
The IABC EMENA Podcast With Tasneem Chopra On Communications And Diversity
Diversity, inclusion and representation are issues that we often talk about, but which are practiced less often. What are the benefits to applying a culturally diverse lens to your communication strategy, and how can you harness diversity within your organisation to leverage social change? Tasneem Chopra, one of Australia's leading consultants on the issue, joins us on the podcast to talk about what she will be presenting at EMENAComm, and why we need to rethink communications to promote successful models of diverse and inclusive practice.
Dec 24, 2018 • 10min
The IABC EMENA Podcast On Monkeys And Psychopaths With Ogilvy's Joe And Nick
Emotions are at the heart of communications, and yet how can be better understand the feelings that drive how and why we communicate. As a taster to their EMENAComm plenary session, Ogilvy’s Joe Lipscombe and Nick Driver share their insights into the history of emotion and empathy that will help us develop a better understanding of how to connect with people, either through the written word or face to face. Enjoy the podcast, and see them in Bahrain this February
Dec 20, 2018 • 10min
The IABC EMENA Podcast On Leadership Communication With Dr Sedef Kabaş
Communication is an essential part of leadership. And yet few organizational leaders are natural communicators. Effective communication leads to successful leadership, and successful leadership leads to sustainable changes. In this podcast, Turkey's leading communications trainer, Dr Sedef Kabaş talks about how we can help our leaders become more effective communicators. Dr Sedef will be joining us at EMENAComm, where she'll be going in depth into the five traits that we need to share with our leaders. Enjoy the podcast and join us in Bahrain this February.
Dec 20, 2018 • 18min
The IABC EMENA Podcast On Listening With Howard Krais, Kevin Ruck And Mike Pounsford
Listening is one of the most important skills a communicator possesses. And yet, as a skill, it’s rarely talked about. Dr Kevin Ruck, Michael Pounsford and Howard Krais will be leading a special workshop at EMENAComm which is designed to help attendees improve their listening skills. Take a couple of minutes to listen to them talk about why listening matters more than ever, and what you can expect from their session in Bahrain.
Dec 17, 2018 • 10min
The IABC EMENA Podcast On Purpose With Aimee DuBrule
With expertise that spans industries and geographies, few people understand corporate reputation as well as Aimee DuBrule. She'll be coming to EMENAComm to talk about the shifting role of communicators, from ‘spin doctor’ to ‘corporate conscience’; what it takes to truly live purpose in an organization, from the inside out; and how to lead this transformation so that your company will thrive in a rapidly evolving competitive landscape. Join us for this taster podcast on what purpose should mean in today's world.
