Leadovation

In this episode, Dean Newlund and Jenn Grace discuss:Why you should find your nicheWriting for your target clientHow you can start writing nowBenefits of writing a bookKey Takeaways:Find your niche by evaluating the data points in your business, looking at your client base, and seeing what they all have in common. Going niche and narrow is the only way to go.Don't write for everybody. Start with the question of who you are writing for, and ask what problem you're solving. You can make a book by writing one word at a time. Start with a mind map. Try out transcription if staring at a blank page terrifies you.The process of writing, editing, and publishing can often be brutal and will take a lot of time, but the organization of your concepts and your establishment as an expert in your niche will be worth it.    "What's beautiful about going to the process of actually creating a book is that it forces you to create a model, a process, a system to bring the reader through." — Jenn Grace.  See Dean's TedTalk "Why Business Needs Intuition" here: https://www.youtube.com/watch?v=EEq9IYvgV7I  Connect with Jenn Grace:   Website: www.publishyourpurpose.com  Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Heather is a holistic practitioner and teacher of yoga, meditation, and akashic reading. For over 20 years, she's led teacher training, mentorship programs, and retreats. She offers a combination of innovative in-person and online mentorship programs designed to help the modern individual ascend and align.Heather was first drawn to explore the illuminative world of yoga through meditation and prayer, which cultivated a passion for delving into the many facets of this ancient practice. As a result, her teachings work within the framework of our daily lives."I appreciate that every moment is an opportunity to understand ourselves and press the parameters of our growth and feel into the sparkling vastness all around."As a registered ERYT 500 teacher with over 1000 hours of training, she currently mentors individuals privately and in small groups. Her influences are an eclectic mix ranging from Jess Freeman, Ally Bogard, Tanis Fishman, Lindsey Park, Kellyann Vass, Jesse Johnson, Vanessa Jean Boscarello Ovens, Elena Brower, and more.​I draw inspiration from the abundance of life in the outdoors where I live in Fernie, British Columbia."Our strength should not act as a shield but rather give the power to open our hearts and encourage compassion and integrity to spread into our lives and communities". In this episode, Dean Newlund and Heather Ivany discuss:How to guide people effectivelyAccessing the home withinExploring other optionsWhat to do with resistance  Key Takeaways:People connect to consciousness in different ways. As a teacher, a guide, or a coach, if you impose onto somebody how you think their spirituality should be, then you're not helping them. The answer is within. You can be anywhere on the planet and access your "home within" - once you practice accessing this regularly and start enjoying it, it creates a pleasure center within your brain. Don't get discouraged when you "fail" at any spiritual or mindfulness practice, but take this chance to explore other options that might work for you. Invite resistance, embrace it, and challenge it. It's necessary for the process of growth and in knowing yourself more.   "So often we love to be told how to have an experience outside of this 3D form… Our connection to consciousness is personal, and how we choose to... might be very different from how someone else connects to consciousness." — Heather Ivany Click on this link to get a course from Heather Ivany for FREE: https://www.heatherivany.com/freecourse  See Dean's TedTalk "Why Business Needs Intuition" here: https://www.youtube.com/watch?v=EEq9IYvgV7I  Connect with Heather Ivany: Website: https://www.heatherivany.comInstagram: https://www.instagram.com/heatherivanyyoga/Facebook: https://www.facebook.com/Heather-Ivany-Yoga-361635850630763/LinkedIn: https://ca.linkedin.com/in/heatherivanyyogaYouTube: https://www.youtube.com/channel/UCEuFyWemmUk6Dm4i_edb6dw  Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Katie Burkhart is the mastermind behind mlOS™, the system for running a purpose-driven business, and has quickly become one of the go-to experts in the space. She's a serial entrepreneur, keynote speaker, minimalist designer, jargon slayer, and sharp communicator. She synthesizes connections that enable humans to make the most of the time they invest in their work. In this episode, Dean Newlund and Katie Burkhart discuss:What does a non-purpose-driven organization look likeBeing efficient for a purpose The first step to being a purpose-driven companyAdapting your mission and vision  Key Takeaways:A company that's not purpose-driven is hyper-focused on efficiency - their most significant concern is how they can make as much money as possible and nothing else. Efficiency for efficiency's sake doesn't work for human beings. Efficiency is excellent, but it's a means to an end - the end being your organization's purpose. The first step to becoming a purpose-driven company is to listen. Listen to your team, listen to your leaders, listen to your customers, and of course, listen to your intuition. We need to understand what's happening and engage our people in what must be done while getting the leadership involved. It could last you for a hundred years if you set a powerful purpose. However, do check your mission and vision statement - once a year for the former and once every three years for the latter at least. We live in a world that constantly changes, and our mission and vision can adapt to that while still being aligned to our purpose.    "Money is not the purpose of the company; it's the outcome of effectively pursuing your focus purpose… Making money as a resource, not as the goal…" — Katie Burkhart   See Dean's TedTalk "Why Business Needs Intuition" here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Katie Burkhart: Website: www.matterlogic.coMedium: https://medium.com/matterlogic | https://medium.com/@katieburkhartLinkedIn: https://www.linkedin.com/company/matterlogic | https://www.linkedin.com/in/katharineburkhart Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370  See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Gaëtan is an experienced sales and marketing executive with over 30 years of global experience in negotiation and sales management, having negotiated multi-million-dollar contracts in Japan, China, Thailand, Europe, and North America.He spent the last 11 years as a negotiation consultant and executive coach while focusing on his development.Gaëtan has always been motivated to understand what's driving us: emotions, fears, desires. He loves helping and coaching people and seeing how much they can gain in confidence and the ability to be themselves.This passion, combined with his development, led Gaëtan to write a book:Mindful nEGOtiation: becoming more aware at the moment, conquering your ego, and getting everyone what they want.  As per the title, his book explores the relation and impact of mindfulness in negotiation situations where ego can be triggered. Gaëtan says: "By being mindful in negotiation, you can change the outcome for good."Originally from Montreal, Canada, Gaëtan lives in Southington, Connecticut, with his wife and stepson. He has two grown-up sons in Montreal. When he's not busy helping people, he hikes, mountain bikes, or cooks with a good glass of wine; he is fascinated by and always looking for the next book that can teach him something new. In this episode, Dean Newlund and Gaetan Pellerin discuss:Why negotiations failSetting up a win-win situationGive and take in negotiationsInternal and external motivations Key Takeaways:Typical negotiations fail because people fall victim to their own emotions - and they don't know how to handle those. Mindful negotiation is being able to recognize those emotions and take control back. Set up a win-win situation. Prepare for what emotions you might feel, plan many different "what if" scenarios, and introduce new variables that give you power. Negotiation is always a give and take - so when preparing and planning for your emotions, also design and understand the other person's emotions and motivations. Think about what in the situation might trigger you. Negotiation is never only about money, and it's also about something else. Understanding external and internal motivations and recognizing that internal reason is always more critical will train you to be a better negotiator.    "Every time motivation comes from someone or something outside us, and our ego is likely in the driver seat. When the ego is in the driver seat, we cannot connect with our intuition." — Gaetan Pellerin. Check out Gaetan's book, Mindful Negotiation, by clicking on this link: https://www.navigatesgroup.com/book.   See Dean's TedTalk "Why Business Needs Intuition" here: https://www.youtube.com/watch?v=EEq9IYvgV7I.  Connect with Gaetan Pellerin: Website: https://www.navigatesgroup.com/Facebook: https://www.facebook.com/Mindful-Negotiation-105389818092781LinkedIn: http://www.linkedin.com/in/gaetanpellerin  Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

As Chief Sales Energizer, Alice is internationally known for her expertise in elevating sales to increase valuation for companies with a B2B sale with exceptional growth potential. Her passion is to strategize with CEOs, company leaders, and their sales leadership to build strategies that find new business and grow existing accounts. Her clients love her spirit and the way she energizes their sales organization. She's the host of the popular podcast Sales Talk for CEOs. In addition, Alice dedicates time to local entrepreneurs by teaching at the University of Nevada in the entrepreneurship minor she helped inspire. Alice also serves on the board of several growing companies to energize and elevate their sales. When she is not guiding CEOs to promote their sales, she can be found hanging out with her family, walking, snow skiing, sailing in Lake Tahoe, volunteering in the community, or reading a book in her backyard. In this episode, Dean Newlund and Alice Heiman discuss:How organizations can survive and succeedHaving a Plan A, Plan B, and Plan CAgility and authenticity in communicationPrioritizing customer experience Key Takeaways:The world is constantly changing - the most agile and flexible companies will survive and succeed. If you've successfully pivoted this year, get ready to do it again!There's a saying that if you need to have a plan b and a c, then your plan a isn't good enough - but that's not true in modern reality. Give some space in your strategy for flexibility. Prepare for the event when things don't go your way.Make virtual calls better by making them more interactive and more similar to their pre-pandemic counterpart, but at the same time, be prepared to adjust to what other people are comfortable with doing.The CEOs whose companies will win are CEOs who look entirely differently at making sales today. Sales aren't about the sellers or the tools, it's about how customers want to buy, and sellers aren't the only ones impacting the customer experience.  "Ask this simple question: 'What are we doing to make it easier to be our customer and harder to be our competitor?' That's it." — Alice Heiman  See Dean's TedTalk "Why Business Needs Intuition" here: https://www.youtube.com/watch?v=EEq9IYvgV7I. Check out Alice's recommended vineyard: https://halleckvineyard.com/.   Connect with Alice Heiman: Website: https://aliceheiman.com/Twitter: https://twitter.com/aliceheimanInstagram: https://www.instagram.com/aliceheiman/Facebook: https://www.facebook.com/AliceHeimanLLCLinkedIn: https://www.linkedin.com/in/aliceheiman    Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370  See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

About Steve Brody: Former VP Mktg Coca-Cola | Getting Successful CEOs to their Top Level | Help CEOs Answer 'What's Next for Me?' | Vistage Master Chair | Your CEO Coach. Author of What Happens After the Sale (on Amazon.com) For Mid-Market firms, he focuses on the intersection of Leadership, Strategic Plans, plus Exit Planning.   In this episode, Dean Newlund and Steve Brody discuss:How leaders can prepare the company for transitionBuilding an exit planConsidering a candidate for successionDeciding on payout Key Takeaways:How a leader leaf is indicative of how he leads. How they show is a reflection of their personality.Think about the exit plan as a road map. There are numerous steps to exit in a good way. First, look if you've got an appropriate successor in the organization. If you're not able to find anyone suitable, that's when you can look outside for one - though that will take more time.Succession doesn't have to be based on loyalty or popularity - it depends on the organization's size. In small companies, popularity and commitment come into play more intensely. In contrast, in more prominent companies, often, leaders look at who's suitable or who they can train to do the job.There are two types of founders - one type takes some money out of the organization, and another constantly reinvests their money back into the organization. The founder who reinvests their money back into the business should have more payout than the former type.   "Understand what behavior you have, what you enjoy, and what you're passionate about - that's one of the components that's important before somebody can figure out how to let go or help develop someone else because they have to look at what area do they need complementary skill around them." — Steve Brody.  See Dean's TedTalk "Why Business Needs Intuition" here: https://www.youtube.com/watch?v=EEq9IYvgV7I  Connect with Steve Brody: Website: https://brodyassociates.netTwitter: https://www.twitter.com/stevenbtxCalendly: https://calendly.com/stevenbtx_ceocoachFacebook: https://www.facebook.com/BrodyAssociatesLinkedIn: https://www.linkedin.com/in/stevebrody/ Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370  See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Dr. Jen O'Ryan is an Inclusion, Diversity, and Equity strategist focused on helping people build authentically inclusive and welcoming companies. She brings a unique perspective to organizational change, combining a Ph.D. in Human Behavior with over 20 years of experience leading global launches of new consumer experiences, products, and policies. A data geek at heart, Jen brings an extensive grasp of how people interact with technology, with each other, and with change. She is also the author of "Inclusive AF: A Field Guide for 'Accidental' Diversity Experts." Designed for anyone thinking about Inclusion and Diversity, IAF explains how to launch meaningful and lasting change safely.Outside of Inclusion and Diversity Consulting, Jen is a travel enthusiast and avid runner. She also has a strange affinity for bad 80's music, getting lost in new cities, and scary movies. In this episode, Dean Newlund and Jen O'Ryan discuss:The transition back to working in an office with othersHow interpersonal relationships change when you only see co-workers via ZoomThe subtleties of communication details are lost with Zoom. What should be preserved, and what should change about meetings?What to think about with your "back to the office" plan after Covid Key Takeaways:Company cultures need to change to accommodate remote workers Culture is not always the same across a company; it often comes from each teamWe need to connect as humans first, and the business comes afterCovid has changed company cultures in ways we never thought of previously  "if you look at corporate culture, it's not like a blanket statement; people don't align with that anymore. And it's really 'What is the culture of the team? What is the culture of the two or three people who work together all the time?' That's, that's where the culture lives, not in the mission statement." — Dr. Jen O'Ryan  See Dean's TedTalk "Why Business Needs Intuition" here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dr. Jen O’Ryan: Website: https://www.doubletallllc.com/Twitter: https://twitter.com/PagingDrJenLinkedIn: https://www.linkedin.com/in/jenoryan/Instagram: https://www.instagram.com/pagingdrjen/  Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Rex is a principal and the founder of M A Legal. Rex started M A Legal with an immense drive to help his clients achieve success within the framework of the law.Rex has an extensive legal background holding roles as General Manager and Legal Counsel for a large manufacturing distribution company, Senior Solicitor acting for members of the BRW 1000 Entrepreneurs List, and legal counsel for government bodies and charitable organizations.He is known for his business acumen and ability to guide clients not only through complex commercial litigation and business negotiation but in their strategic growth and planning needs. He has played a pivotal role in start-ups and existing large enterprises, with his clients comprising real estate moguls and business leaders.Rex develops a solid rapport with his clients and is driven to achieve the best possible outcomes for them and, in return, has built a significant and loyal following. He is a highly passionate individual who does not do anything in half measures; it takes one look at his collection of motor and boxing memorabilia to know that he will fight for his clients. His lovely demeanor aside, he is fierce and fearless in all his pursuits.  In this episode, Dean Newlund and Rex Afrasiabi discuss:Learning leadership principles from sportsTimely advice for business ownersA lack of motivation due to uncertaintyKeeping yourself from burning out Key Takeaways:Have a clear objective, have a plan, and have the right people around you, and you’ll find success in whatever you want to do.Growth starts with visualizing your ideal destination. Work backward from the goal. Every significant result starts with a small idea.The pandemic halted many people’s plans, and many lost their drive and motivation because of the uncertainty they had to face. Realign yourself to what motivated you at the start.Set boundaries, let others know when your work is over and be firm and stable with it. When you let people know when you’ll be off, and until what time you’ll be available, you might find that people will respect that.   "Have a balanced lifestyle. Don’t just work non-stop because you’ll burn out; no one can do that and maintain that… you need to realign yourself, focus on what you wanted at the start." — Rex Afrasiabi. Resources: The Power of Full Engagement: Managing Energy, Not Time, Is the Key to High Performance and Personal Renewal by Jim Loehr and Tony SchwartzWorking Backwards: Insights, Stories, and Secrets from Inside Amazon by Colin Bryar and Bill Carr See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I  Connect with Rex Afrasiabi: Website: http://www.malegal.com.au/Instagram: https://www.instagram.com/rex_afrasiabi_lawyer/?hl=enLinkedIn: https://www.linkedin.com/in/rexafra/Facebook: https://www.facebook.com/rex.afrasiabi Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Kelly Beattie is the President at FirstStar Consulting Group and an expert in Train-the-Trainer programs for Diversity, Equity, and Inclusion. Kelly started FirstStar to help individuals and organizations develop their staff and build their leadership teams - Emotional Intelligence is a critical element in how she teaches and trains. With nearly three decades of experience training top teams and executives on Emotional Intelligence, she has become a renowned leader in the area of leadership development.As a Diversity, Equity, and Inclusion expert, Kelly's approach to culture-building and change focuses on the importance of communicating complex topics and having difficult conversations in the workplace. She provides teams and executives with the tools they need to feel emotionally comfortable dealing with some of the most contentious social topics today. As a teacher, her focus on the importance of communication, empathetic leadership, and emotional growth give business leaders relevant insights into managing people better. In this episode, Dean Newlund and Kelly Beattie discuss:Getting people into challenging conversations in a climate of fearReceiving feedback that's difficult to hear  Accountability or blame, responsibility or faultNavigating through difficult conversations Key Takeaways:Make it okay for people to speak truthfully and authentically. When you hear people out, don't outright say that they're wrong. Hear the feedback and hold it, accept it. If somebody is telling you something difficult, regard it as something that's not a personal attack on you but something about a situation that happened. Money is a temporary solution to a problem; organizations must look into the culture of people. People need to feel like the organization cares about them for them to be loyal to it. Holding people accountable doesn't mean getting them to blame for something but instead getting people to take responsibility for their actions and be clear about how others can best support them in doing the role they got. Don't be judgemental; lean into the conversation. Your goal shouldn't be to change someone's mind or attack someone's view but to understand the process and motivation behind how they came up with what they believe in. See it as something interesting, something fascinating and curious.   "The strongest of the leaders develops a team around them where everybody has ownership." — Kelly Beattie.   See Dean's TedTalk "Why Business Needs Intuition" here: https://www.youtube.com/watch?v=EEq9IYvgV7I  Connect with Kelly Beattie: Twitter: https://twitter.com/rkbeattieLinkedIn: https://www.linkedin.com/in/kellybeattie1ststar/   Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370   See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Evan Nierman is a crisis management expert who serves as the Founder and CEO of Red Banyan, a globally renowned public relations firm recognized for its ability to deliver the right messages at the right time to those who matter most. With more than 20 years of experience, Nierman's crisis management agency is rooted in the company philosophy "Press the Truth." Nierman has guided international, celebrity, and corporate clients through complex high-stakes situations and has become a valued resource whose expertise is regularly tapped by the media. He is also the bestselling author of CRISIS AVERTED: PR Strategies to Protect Your Reputation and the Bottom Line. In this episode, Dean Newlund and Evan Nierman discuss:Defending your reputation from today's most common crisisAverting a crisis from true accusations Incongruence between public and personal identityCrisis management for non-profit organizations Key Takeaways:The advent of the internet has allowed the battle for an individual or company's reputation to be more brutal and urgent, with multiplicative damage that borders permanence.Never lose the opportunity to correct your company's internal narrative. Explain the truth to your members so that you can avoid confusion, discomfort, and fear that might make matters even worse. Internal unity is a huge advantage when it comes to making it through crises. Don't cover up the truth - it will make you look worse when it comes up if you lie about it or if you don't address it directly. Understand the facts, map out the target audience, and understand the implicated person's or people's intent - once you've identified all this, plan out activities and make your move. For the best results, bring in an outsider's opinion. Walk your talk - live your brand identity. But even the best fall down, and so no matter how new or unique your brand is, you need to invest in a crisis management team. It can even be argued that the more unique your brand is, the more critical it is for your company to keep it that way.Don't let the public form misconceptions - educate the public, press the truth, push a narrative clearly and assertively. That's how you change perceptions and attitudes. You can't just keep wishing or hoping that the public will come up with the truth themselves. Educate and inform the public to alleviate crises when it happens.   "In cases where you have made a mistake... guess what, there's no individual... no organization in existence today that hasn't made mistakes... I think the general public understands that, but if you own it and you're transparent about it, and you're accountable, pledge to do better, and follow through with actions... you can regain trust. The public will forgive you and understand."  — Evan Nierman   See Dean's TedTalk "Why Business Needs Intuition" here: https://www.youtube.com/watch?v=EEq9IYvgV7I  Connect with Evan Nierman: Website: https://evannierman.com/Twitter: https://twitter.com/redbanyanInstagram: https://www.instagram.com/redbanyanpr/Facebook: https://www.facebook.com/RedBanyan/LinkedIn: https://www.linkedin.com/in/evan-nierman/  Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.