Leadovation

Crista Grasso is the go-to strategic planning and systems expert for online businesses when they want to scale. Known as the "Business Optimizer", Crista can quickly cut through the noise and provide clarity on the core things that will make the biggest impact to scale a business simply and sustainably. She is the founder of the Lean Out Method, creator of the Lean Business Scaling System, and host of the Lean Out Your Business Podcast. In this episode, Dean Newlund and Crista Grasso discuss:What does lean mean? Eliminating waste to provide value Should you send an email or go for a phone call? The Cut, Hold, Keep, Change system  Key Takeaways:Having a lean mindset in business is all about maximizing value while minimizing waste. The lean concept can be applied in every kind of business, not only manufacturing ones. Eliminating waste from your business process should lead to maximizing the value given to the customer. Think of any unnecessary complexity, or any inefficient system and cut it down while having the best interest of the customer front and center in your mind. Email or phone call? It depends on your business. If you’re going for high volume, use email but if the service you provide is a more boutique, high-level experience, and you want a more personal touch, then go for a phone call. Before you commit to doing anything new in your business, take a look at your whole process and organize it into cut, hold, change, and keep. Keep must contain what’s working while Change should have the processes that have value but might need some changes. Cut must contain the things that don’t make sense and hold should contain those that you’re not that sure of.   "I'm going to make lean super simple. It's about maximizing value while minimizing waste. There is a ton of waste in what we do from unnecessary complexity to underutilized resources. The more we can minimize that, the more we could provide value to our clients." — Crista Grasso See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I  Connect with Crista Grasso:  Website: https://www.leanoutmethod.comLinkedIn: https://www.linkedin.com/in/cristagrasso/Instagram: http://instagram.com/cristagrassoFacebook: http://facebook.com/groups/leanoutcircle  Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370  Show notes by Podcastologist: Justine Talla Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.  See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Show notes by Podcastologist: Hanz Jimuel AlvarezAudio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Tom Hardison helps leaders build great teams and organizations with a culture of collective leadership so they can scale from 200-1000+ employees. He led change and business growth initiatives at Hewlett-Packard for 28 years, a period when revenue grew from 5 billion to 127 billion. He now uses this extensive experience to guide leaders and their teams to leverage the generative power of people working together to achieve sustainable growth. In this episode, Dean Newlund and Tom Hardison discuss:Should you prioritize getting customers or capacity? Starting with clarity of purpose Inspiring accountability within your teamSetting a great purpose  Key Takeaways:Get more customers while building infrastructure to support that growth. If you start doing it and you don’t have the capacity, you’ll disappoint people. You need to develop the capacity as you are scaling to customers. Clarity of purpose will be the source of unity in an organization. Start with the purpose and the core values and build up your plans and strategies from that foundation. One of the things that could make teams most effective is by having a culture of people that can step forward with courageous authenticity and take responsibility for their actions. The purpose that every member of your organization embodies must be something that can’t be fulfilled by one person alone, it has to transcend the individual. The purpose must be to change the world in a great way.  "Adding more people can add more complexity and what's most important is to get a well-functioning system with the people you have today. Get a collective leadership system in place so that you have a cohesive way of acting as one coherent organization." — Tom Hardison See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I  Connect with Tom Hardison:  Website: www.generativeleadershipgroup.comLinkedIn: www.linkedin.com/in/tomhardison  Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370  Show notes by Podcastologist: Justine Talla Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.  See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Show notes by Podcastologist: Hanz Jimuel AlvarezAudio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Indus Khaitan is the founder of Quolum, an On Deck Scale company funded by Sequoia and Nexus. He founded Bitzer Mobile that was created on the heels of the ‘08 recession, and exited, in what was Oracle’s first acquisition in mobile. He led growth at Chargebee where revenue grew 3X. In his free time, he flies a single-engine Cessna 172 over the bay area. In this episode, Dean Newlund and Indus Khaitan discuss:Culture is communication Documentation is part of being connected Change has to come from above Affirming people with acknowledgment Key Takeaways:Culture is communication. Both synchronous and asynchronous communication maintains that feeling of being connected with each other. Through that feeling of being always on, it will feel like you’re always communicating. There are few face-to-face meetings happening nowadays in the virtual workplace, something that will keep people connected besides communication is documentation. When a problem presents itself, it has to be clearly documented. Change has to come from the person at the top. The leader has to set an example for everybody. If the leader is ever lax on a certain procedure, the organization's members will stop taking it seriously. Whenever you receive a message, acknowledge it. Reply to it, even if just to say that you don’t have a definitive response to the message yet or that you don’t understand the message at the moment. Affirm people so that they’ll be encouraged to keep communicating."When you see a written communication, acknowledge it. bring those small pieces of, I would say micro dopamine hits to the person who's trying to communicate because that acknowledgment makes [them] feel ‘oh, I'm being heard.’" —  Indus Khaitan See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I  Connect with Indus Khaitan:  Website: https://quolum.comLinkedIn: https://www.linkedin.com/in/khaitan Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370  Show notes by Podcastologist: Justine Talla Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.  See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Show notes by Podcastologist: Hanz Jimuel AlvarezAudio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Tim is the Founder of a cutting-edge fundraising research lab that is home to the world’s largest online fundraising experiment library.  Tim has spent the majority of his life digging into the question of "What makes people give?". In this episode, Dean Newlund and Tim Kachuriak discuss:Appealing to potential clients and donors Establishing exclusivity for your organizationWhat makes solving for clarity difficultHow to establish credibility  Key Takeaways:Your value proposition has to be created based on appeal. It has to be framed from customer-centric logic, not organizational-centric logic. There are many ways you can establish exclusivity for your organization. Communicate to your clients that you serve specific groups, people from specific places, or from specific backgrounds. Clarity is one of the hardest things to figure out for an organization. We know who our organization is because we are in it and that’s what makes it hard to communicate our organization’s identity to uninitiated potential clients. The curse of knowledge makes it difficult to define who exactly our organization is. Credibility comes down to what are the facts, the figures, and the data that prove that these different claims of value are true. It could come in the form of case studies, third-party endorsements, or third-party credibility indicators. "The hardest thing that we find for any organization for-profit [or] nonprofit is to figure out how to solve for clarity. This is because of the curse of knowledge. We live inside of our organizations, we live and breathe this stuff every single day. And that means that we look at it differently from that of our uninitiated, potential customer or donor." —  Tim Kachuriak  See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I  Connect with Tim Kachuriak:  Website: https://www.nextafter.com/LinkedIn: https://www.linkedin.com/in/timkachuriak/ Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370  Show notes by Podcastologist: Justine Talla Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.  See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Show notes by Podcastologist: Hanz Jimuel AlvarezAudio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Mark Carpenter is a serial storyteller. Even as a child, he loved to tell stories (mainly to get attention). He leveraged that ability into a career in marketing communications and public relations, then as a college professor and corporate facilitator. Now, he teaches people how to more intentionally tell stories that teach, lead, sell, and inspire to accomplish business and personal goals. He is the co-author of the best-selling book “Master Storytelling: How to Turn Your Experiences Into Stories that Teach, Lead, and Inspire” and co-creator of the Master Storytelling Workshop. Leveraging a 20-year career in corporate communication, 10 years working as an adjunct professor of communication, and 15 years facilitating training, Mark couples a lively, engaging style with purposeful, impactful learning. When he’s not training, speaking, coaching, or creating new content, Mark is likely hiking or snowshoeing in the mountains near his home in Utah, playing the piano, bragging about his grandchildren, or writing children's books. In this episode, Dean Newlund and Mark Carpenter discuss:Showing rather than telling when it comes to culture Storytelling is a skill that you should master The purpose of storytelling Understanding the point of a story  Key Takeaways:Culture is not about what you write in your mission statement or company values, it’s the actual environment and overall behavior that you have in your company. To show that, you need to use storytelling. Storytelling is a skill. Once you learn it and try it, you’ll be able to experience the benefit of creating a connection with somebody. The benefits of mastering storytelling go beyond the numbers. Storytelling can create a connection between you and an audience, it can also entertain, but that’s not all that it can do. Storytelling has the power to lead and inspire people to take action. Understand the point that you have in your story. Once you have a clear understanding of it, you’ll be able to be more succinct in telling your story while still including details that are going to make the story come to life.  "Culture is much more about the behaviors in the hall than it is the values on the wall. It's what people are actually doing. That shows this is what we believe in collectively." —  Mark Carpenter  See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Download Mark Carpenter’s Ebook, "Master Storytelling" for FREE by going to www.master-storytelling.com/podcastgift/  Connect with Mark Carpenter:  Website: www.master-storytelling.comFacebook: https://www.facebook.com/MasterStorytellingLinkedIn: https://www.linkedin.com/company/43261825/YouTube: https://www.youtube.com/channel/UCjUZRg9IxkejFioE2mnDr6w Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370  Show notes by Podcastologist: Justine Talla Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.  See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Show notes by Podcastologist: Hanz Jimuel AlvarezAudio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Miriam Meima has been a coach & facilitator for over twenty years, dedicating her life to studying the overlap between business and psychology. Miriam has coached founders and executives at hundreds of companies, including a dozen $1B+. She often partners with companies from Series B all the way through going public. She works 1:1 with senior leaders, facilitates team offsites, and develops customized leadership development journeys for leaders at all levels. Her specialty is in helping people unlock the next level of performance while maximizing authenticity. Miriam’s credentials include an MA in Organizational & Management Development and a BA in Business & Psychology. She is a Master Certified Coach with the International Coaching Federation, a Fellow at the Harvard Institute of Coaching, and a member of Forbes Coaches Council.  In this episode, Dean Newlund and Miriam Meima discuss:What’s the difference between therapy and coaching? The gift of things shutting down around us Relationship between competence and intuitionAccepting yourself and relaxing into your wisdom Key Takeaways:Therapy is standing in the present and looking backward while coaching is about standing in the present and looking forwards. The two have different vantage points and different intentions.  When things shut down, we were forced to look in the mirror and think about who are the people that matter and what are the experiences that matter. We had the opportunity individually and collectively to reset. Being competent is what unlocks your ability to trust yourself and therefore allows you to be drawn to a certain direction through your intuition. A lot of challenge at all ages for humans comes from feeling like we have to prove ourselves - the breeding grounds for insecurity. If we allow ourselves to feel accepted, we could trust ourselves more and relax into our wisdom. "If we can all become students of ourselves we’ll start to notice we feel pulled in certain places, and that's usually tuition at work." —  Miriam Meima Access free resources by clicking on this link: www.leaderswhosmile.com See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I  Connect with Miriam Meima:  Website: https://www.2mleaders.comLinkedIn: www.linkedin.com/in/miriam-meima Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370  Show notes by Podcastologist: Justine Talla Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.  See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Show notes by Podcastologist: Hanz Jimuel AlvarezAudio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Michele Sammons is an inspirational author, intuitive teacher, and highly-attuned guide who works with clients worldwide helping them transform their lives.As an empath and intuitive, Michele’s light-hearted, joyful approach embraces people right where they are on their spiritual path and gently guides them to personal clarity and understanding. She is passionate about working with Spirit to uplift others while spreading love and joy along the way.Michele makes her home in Memphis, Tennessee, with her husband Scott, and chocolate Labrador, Dewey. Michele is the author of The Little Book of Big Knowing: Tiny Bursts of Insight to Wake Up Your Soul and Intuitive Companion: Consult Your Inner Guru for Everyday Guidance.Michele’s work is featured in Authority Magazine, Thrive Global, and Well Defined. In this episode, Dean Newlund and Michele Sammons discuss:People’s innate ability to be intuitive Intuitive brainstorming Intuition is the path Nurturing intuition  Key Takeaways:We are all born naturally intuitive but as we grow older, the tendency is that we lose connection to it and get trained out of our natural ability. People have different ways of tapping into their intuition, but your ability to be intuitive is not limited by space. Through intention and giving yourself permission, you can let your creativity and ideas flow. Intuition is a delivery mechanism, it’s the path in which you can receive guidance. Get quiet and spend some time in silence. Check in with yourself and pay attention to your emotions and your body. Find a calm, centered, neutral space so that you can tap into your higher self.   "Spend some time in silence. That's when our intuition has room to grow and show itself. Let the outer world dim its lights a little bit so we can turn to the inner world." —  Michele Sammons See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I  Connect with Michele Sammons:  Website: https://www.michelesammons.com/Twitter: https://twitter.com/mhsammonsInstagram: https://www.instagram.com/michele.sammons/Facebook: https://www.facebook.com/MicheleHSammons/ Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370  Show notes by Podcastologist: Justine Talla Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.  See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Show notes by Podcastologist: Hanz Jimuel AlvarezAudio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Donna Loughlin is the Founder of LMGPR and known for her work with futurists and innovators.  She has launched more than 500 companies, taking them from stealth to market leaders since forming her agency in 2002.She is also the host of BeforeItHappened, a leading narrative podcast featuring visionaries and the moments, events, and realizations that inspired them to change our lives for the better.Donna excels in the realm of storytelling and uses those skills to propel new companies into the mainstream.  In this episode, Dean Newlund and Donna Loughlin discuss:How robots could improve working conditions Listening will never be obsoleteOpening ourselves up to change How to be more innovative  Key Takeaways:Robots are not taking our jobs but there are jobs that robots are very willing to take, jobs that are either too tedious or too dangerous for human beings. You can never take the human factor out of industry and life. Only people have the ability to listen, understand, and have empathy for others. Making decisions and other cognitive functions are other examples. We need to have more gratitude and less attitude. Be open to change and to conversations especially when there are differences in opinions. Surround yourself with talented people. Ask questions and learn from others. Know your talents and apply them.  "Robots can perform tasks and can do some miraculous things. But they can't replace our cognitive thinking, human engagement, and interaction." —  Donna Loughlin See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I  Connect with Donna Loughlin:  Website: https://www.lmgpr.com/Podcast: https://www.beforeithappened.com/Twitter: https://twitter.com/theBIHpodcastInstagram: https://www.instagram.com/beforeithappenedshow/LinkedIn: https://www.linkedin.com/in/donnal2/  Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370  Show notes by Podcastologist: Justine Talla Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.  See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Show notes by Podcastologist: Hanz Jimuel AlvarezAudio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Sybil Ackerman-Munson is a nonprofit professional and foundation advisor. She founded Do Your Good, an LLC dedicated to helping individuals and businesses make lasting, meaningful contributions to the world. In September, she will be launching her Crack the Code Course, step-by-step lessons on how to build a philanthropic life.  In this episode, Dean Newlund and Sybil Ackerman-Munson discuss:How you could do more harm than good without due diligenceFor-profit business concepts that are useful for nonprofit managersPreventing burn out in the nonprofit space Adjusting your pitch according to the kind of donor  Key Takeaways:Being an effective giver will take certain due diligence, especially if you have a lot to give. Giving without knowing the community and the reputation of a nonprofit can do more harm than good.Nonprofit founders generally start companies to do good, but to sustain their organization, they need to have studied how to operate a for-profit business and how to collaborate with others. The motivation for everyone ultimately is to do good, but the good can only be sustained if those who initiate and manage that change is properly incentivized. It’s not wrong for nonprofit workers to earn more. There are three kinds of donors. First is the sustainer donor, they are the ones that love your group and will fund you year after year. Second is the campaigner donor, somebody who cares about a specific cause. The third is the launcher donor and they want to fill in the gaps. "You, as a nonprofit, need to know the kind of donor you're talking to. In my over a decade of experience, I've found that there's three distinct types of donors. And if you talk to the one wrong, you're not going to even get in the door." —  Sybil Ackerman-Munson See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I  Connect with Sybil Ackerman-Munson:  Website: https://www.doyourgood.com/aboutInstagram: https://www.instagram.com/doyourgood/Facebook: https://www.facebook.com/doyourgood/LinkedIn: https://www.linkedin.com/in/sybil-ackerman-munson-847b428/  Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Show notes by Podcastologist: Justine Talla  Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.  See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Show notes by Podcastologist: Hanz Jimuel AlvarezAudio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

Danielle Mulvey is a former flight attendant-turned-entrepreneur who has cracked the code on recruiting, hiring, and retaining what she refers to as “5-Star Employees”.  Never one to settle for average, Danielle has scaled her several companies to over $50 million in annual revenue while spending less than 10 hours each week overseeing their operations. Danielle’s own team of trusted 5-Star Employees provides her with the freedom to spend the rest of her workweek guiding other entrepreneurs through podcasting, workshops, and community curating. In addition to running her companies and assisting other entrepreneurs, Danielle is the Chief Curator of The ALL IN Company Community, which strategically advises other entrepreneurs on attracting and hiring 5-Star Employees. She has been developing, testing, and sharing these ideas for more than 10 years now, with a staggering 90% success rate! Danielle attributes this success to her undeniable gift to identify and nurture 5-Star Employees. She knows in order to succeed, leaders need to get comfortable with the uncomfortable and go all in on their employees, who will reciprocate and go all in on the company. In this episode, Dean Newlund and Danielle Mulvey discuss:Casting a wide net Hiring based on alignment Why is it important to be aligned The difference between limber and flexible Key Takeaways:One out of seven candidates is a potential five-star employee. The key is to cast a wide net, attracting as many candidates as possible and getting out of the box with your recruitment strategies. Hire people who are aligned with your true core values. That’s the foundation of any business. If people aren’t aligned, the relationship will not last.  If you don’t love what you’re doing, you’ll go to work and be in pain the whole day through. This is a great cause for inefficiency in the workplace, people can’t go into flow and they’ll probably tap out  after three hours at work. If you’re an employer, you’re looking for limber people, not flexible people. A limber person is someone who’s amenable to change, not rigid, someone who can go with the flow and do what’s asked of them. "When you're working with like-minded people who have the same core values, I mean, that's where the magic happens.." —  Danielle Mulvey See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I  Connect with Danielle Mulvey:  Website: www.5staremployees.comLinkedIn: https://www.linkedin.com/in/danielle-mulvey-66a315/ Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/Twitter: https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370  Show notes by Podcastologist: Justine Talla Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.  See Dean’s TedTalk “Why Business Needs Intuition” here: https://www.youtube.com/watch?v=EEq9IYvgV7I Connect with Dean:YouTube: https://www.youtube.com/channel/UCgqRK8GC8jBIFYPmECUCMkwWebsite: https://www.mfileadership.com/The Mission Statement E-Newsletter: https://www.mfileadership.com/blog/LinkedIn: https://www.linkedin.com/in/deannewlund/X (Twitter): https://twitter.com/deannewlundFacebook: https://www.facebook.com/MissionFacilitators/Email: dean.newlund@mfileadership.comPhone: 1-800-926-7370 Show notes by Podcastologist: Hanz Jimuel AlvarezAudio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it.