Podnews Daily - podcast industry news

Spotify is expanding its Partner Program to nine new European countries, allowing creators to earn money based on streaming from Spotify Premium users. This expansion increases the potential audience by 43%, opening new monetary avenues for eligible creators. Meanwhile, YouTube's Head of Podcasts, Kai Chuck, has left amid a team reorganization aimed at improving support for podcasters. Exciting changes loom as the podcasting landscape evolves with innovative advertising technologies on the horizon.

YouTube has claimed the top spot for podcasts in Japan, with monthly listeners hitting a record 17.2%, spiking to 34% among teens. Despite lower audio consumption compared to the US, the interest is growing. The 100th anniversary of radio in Japan sparks discussions on the future of podcasting. Megyn Kelly is launching her podcast network, while RSS.com introduces automatic submissions to Apple Podcasts, simplifying the onboarding process for new creators.

YouTube might soon introduce dynamic ad insertion for videos, potentially revolutionizing online advertising. Meanwhile, the Podcast Standards Project celebrates 427,000 podcasts utilizing enhanced features from Podcasting 2.0. In a tech development, ai|coustics has secured funding to elevate audio quality across platforms. With these innovations, the podcasting landscape continues to evolve, encouraging collaboration among hosting services and apps.

A fresh report reveals a striking trend: only 10% of Gen Z podcast consumers avoid video podcasts. Yet, 41% primarily lean toward audio formats, prompting discussions about varying consumption habits. The landscape is shifting, with new initiatives and tech advancements emerging in the podcasting world. Excitingly, a poll aims to determine the 100 best podcasts of all time, inviting diverse voices to participate. The ever-evolving nature of media consumption raises questions about what defines a podcast today.

For the first time, over 50% of Americans are consuming podcasts each month, showcasing a significant growth in the medium. While audio podcasts lead, video podcasts are still catching up in popularity. The Podcast Academy is set to honor Sam Sanders with the Impact Award for his exceptional storytelling. Additionally, a podcast production agency has made it onto the list of New England's fastest-growing companies. Stay tuned for the latest trends and updates in the podcasting world!

The excitement builds around the upcoming Evolutions event, showcasing keynote insights from the hosts of The Fantasy Footballers on audience growth and monetization. Their journey reflects the unique opportunities within podcasting. Meanwhile, a sneak peek at the Podnews Report Card reveals what industry insiders truly think about major platforms like Apple Podcasts. Anticipation grows for Edison Research's latest podcast listener stats, set to be unveiled in a free webinar.

Sponsored by CoHost's analytics. Podcasters need better analytics. Discover where downloads are coming from, how listeners are resonating, and who your audience is with CoHost. Sign up today for a free trial. Law&Crime, a legal and true crime network, has launched a new show - as an exclusive on Wondery+. Luigi will launch on March 24, following the case of Luigi Mangione, who is accused of killing a health insurance company CEO - and asks whether it’s a standard murder case, or a new cultural moment. Radiotopia from PRX released its new shows for Q2/25 - three podcasts will join the network, alongside a new series from Song Exploder’s Hrishikesh Hirway. California loves Conan O’Brien; Colorado prefers Anderson Cooper; while Massachusetts likes Ellen Pompeo. That’s the findings of the most searched-for celebrity-hosted podcasts in the US, according to podcast host RSS.com. The data also includes podcasts hosted by athletes. > > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.Classifieds - your job or ad herePodcast Producer, Editor & Sound Designer — Great editing & sound design isn't a luxury. It's a necessity. Work with a freelancer who just gets it.🎧 Grow Your Podcast On Player FM — Player.FM’s new self-serve ad portal can help you grow your show, boost engagement, and drive downloads with flexible pricing. Book your next campaign now!Tomorrow is your last chance for Evolutions Sale! — The can't miss podcast industry event of the spring is NEXT WEEK in Chicago, and our last discount sale is going on now...but ends TOMORROW! Book your passes to help shape the future of the industry!The New Zealand Podcasting Summit, May 10 2025 — The annual event for NZ’s podcast producers, presenters, practitioners, & providers. This is a day-long event focused on networking, sharing, upskilling, & learning. Six themed sessions over the day.Gold supporters: Buzzsprout, Mowpod, Mamamia, PodMatch, The $100 MBA, Sounds Profitable, Cloud10, The Podglomerate, Simplecast, Cohost, Audiohook, RedCircle, audioBoom, Steve Lack: Audio, SALT, Podscribe, Resound, Riverside.fm, Jar Podcast Solutions, Podchaser, Awesound, Disctopia, Knucklehead Media Group, Podpage websites, We Edit Podcasts, Evergreen Podcasts, AcastSilver supporters: Audacia Audio, Gamut Podcast Network, Bumper, Goalhanger, Sounds Debatable, Magellan AI, Red Seat Ventures, ARN's iHeartPodcast Network Aust, The Roost, Podium , Truefans, Huberman Lab, Tink Media, Storyboard, Voxtopica, SoundStack, The Podcast Haven, Compliance Podcast Network, Castbox, Frequency, Jonekiri, Gumball, Ask Ralph Christian Finance, POW PR, Ausha, Gilded Audio, Podcastpage, Message Heard, Health Podcast Network, Transistor, Castos, Double Elvis Productions, Heartcast Media50, Optimal Living Daily, Oxford Road, Diversion Podcasts, Sonic Influencer Marketing, Blubrry, Headliner, Zvook, matchmaker.fm, Rhapsody Voices, Wondery, Podcast Taxi, Rephonic, Jam Street Media, Ossa Collective, Lemonada Media, Podcast Partnership, Hear.Here.Singapore, Ad Results Media, StreamGuys, Content10x, She Podcasts, Cleanfeed, Sonix, Podcast Movement, Lower Street, School of Podcasting, Podigy, Adopter Media, Revolver Podcasts, Edison Research, Signal Hill InsightsOur supporters pay for Podnews, so everyone can read it. Join them today.Image: Law&Crime

Sponsored by CoHost's analytics. Podcasters need better analytics. Discover where downloads are coming from, how listeners are resonating, and who your audience is with CoHost. Sign up today for a free trial. YouTube is adding a dedicated “Podcast” tab on the main screen of its Android TV app, thus highlighting more podcast content to YouTube’s biggest number of users - TV is now the primary device for YouTube viewing in the US. As with its podcasts page on the web, though, it contains plenty of content which appears to have been automatically marked as being a podcast, including news reports. YouTube is currently “the US’s preferred podcast service”, said Edison Research in October. It unveils its latest Infinite Dial study this Thursday in a free webinar, co-presented by Edison’s Megan Lasovick, and Podnews Editor, James Cridland. One of us doesn’t own a single pair of bluetooth headphones. Podscribe rankings for March show that The MeidasTouch Podcast has almost twice the downloads and views of Joe Rogan (121mn vs 64mn). Edison Research has launched a Download Metrics service, partnering with SoundStack. Edison says that the service works alongside its Edison Podcast Metrics survey to “provide deeper information to subscribers, especially for smaller and short-run shows”. The solution is IAB v2.2 compliant. > > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.Classifieds - your job or ad herePodcast Producer, Editor & Sound Designer — Great editing & sound design isn't a luxury. It's a necessity. Work with a freelancer who just gets it.🚀 AUDIENCELIFT = LISTENS + SUBSCRIBERS! — Audiencelift advertises your podcast to the right audience with links to listen, follow, and opt in for push notifications! It's perfect if you want to grow and engage your audience. Learn more! Got a new podcast? — Visit the "New Podcasts" website, and tell us about it! We'll add it to our new podcasts feed, get your show into Podnews, and get you more listeners - all free! Get started now!Gold supporters: Buzzsprout, Mowpod, Mamamia, PodMatch, The $100 MBA, Sounds Profitable, The Podglomerate, Cloud10, Audiohook, Simplecast, Steve Lack: Audio, Resound, RedCircle, Cohost, Podscribe, SALT, audioBoom, Riverside.fm, Jar Podcast Solutions, Podchaser, Awesound, We Edit Podcasts, Evergreen Podcasts, Disctopia, Knucklehead Media Group, Acast, Podpage websitesSilver supporters: Audacia Audio, Gamut Podcast Network, Bumper, Goalhanger, Sounds Debatable, Magellan AI, The Roost, SoundStack, ARN's iHeartPodcast Network Aust, Jonekiri, Tink Media, Truefans, Ask Ralph Christian Finance, Huberman Lab, POW PR, The Podcast Haven, Compliance Podcast Network, Storyboard, Podium , Gumball, Ausha, Voxtopica, Frequency, Castbox, Red Seat Ventures, Gilded Audio, Podcastpage, Message Heard, Health Podcast Network, Castos, Wondery, Diversion Podcasts, Rhapsody Voices, Rephonic, matchmaker.fm, Sonic Influencer Marketing, Transistor, Ossa Collective, Double Elvis Productions, Heartcast Media50, Oxford Road, Zvook, Podcast Taxi, Blubrry, Jam Street Media, Optimal Living Daily, Headliner, Lemonada Media, Ad Results Media, Content10x, Podcast Partnership, StreamGuys, Hear.Here.Singapore, Cleanfeed, She Podcasts, Lower Street, Revolver Podcasts, Podigy, Sonix, School of Podcasting, Adopter Media, Podcast Movement, Signal Hill Insights, Edison ResearchOur supporters pay for Podnews, so everyone can read it. Join them today.Image: Erik Mclean

Sponsored by CoHost's analytics. Podcasters need better analytics. Discover where downloads are coming from, how listeners are resonating, and who your audience is with CoHost. Sign up today for a free trial. When trying to take stock of your podcast network’s numbers, it can be irritating logging into multiple platforms across the internet to put all your consumption data together. A new service called Podstock has launched, to give one view of that data, for shows and networks. CEO and co-founder Michael Paretzky, who led podcast analytics and strategy at Audacy, writes that he hopes the podcast industry can become more efficient with the tool. Podcasthon started last weekend, with more than 1,700 shows signed up to do a special episode for a charity or cause. There’s a big list on their website, and it runs until Friday. It’s the third year for Podcasthon, and its biggest ever. How many downloads does a popular branded podcast, which earns more than $100,000 in ad revenue, get? Writing on LinkedIn, Sam Parr, the founder of Hampton, has shared download numbers and details of Moneywise, a personal finance podcast for high net worth people. > > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.Classifieds - your job or ad hereLet's be Podcast Besties! 👯 — Podcast Bestie is a newsletter, podcast, and best friend to podcasters trying to grow and monetize their shows. Join the squad now.💰 Join the High Rollers Club with Supporting Cast — Radiolab, Dunc'd On, The Tennis Podcast, Dateline, Savage Lovecast, and other shows will earn up to seven figures this year using the Supporting Cast membership platform.Got a new podcast? — Visit the "New Podcasts" website, and tell us about it! We'll add it to our new podcasts feed, get your show into Podnews, and get you more listeners - all free! Get started now!Gold supporters: Buzzsprout, Mowpod, Mamamia, PodMatch, The $100 MBA, Cloud10, Sounds Profitable, The Podglomerate, Audiohook, Cohost, Resound, Steve Lack: Audio, RedCircle, audioBoom, Simplecast, Podscribe, SALT, Riverside.fm, Jar Podcast Solutions, Podchaser, Awesound, Knucklehead Media Group, Acast, Evergreen Podcasts, Disctopia, We Edit Podcasts, Podpage websitesSilver supporters: Audacia Audio, Gamut Podcast Network, Bumper, Goalhanger, Sounds Debatable, Magellan AI, Voxtopica, SoundStack, Frequency, The Podcast Haven, Gumball, Red Seat Ventures, Truefans, Gilded Audio, ARN's iHeartPodcast Network Aust, Jonekiri, Storyboard, The Roost, Huberman Lab, Compliance Podcast Network, Podium , POW PR, Ask Ralph Christian Finance, Tink Media, Castbox, Ausha, Podcastpage, Message Heard, Health Podcast Network, Zvook, Podcast Taxi, Blubrry, Diversion Podcasts, Optimal Living Daily, Sonic Influencer Marketing, Castos, Double Elvis Productions, Lemonada Media, Rhapsody Voices, Rephonic, Heartcast Media50, Oxford Road, Jam Street Media, matchmaker.fm, Headliner, Transistor, Ossa Collective, Wondery, Hear.Here.Singapore, Content10x, StreamGuys, Ad Results Media, Podcast Partnership, She Podcasts, Cleanfeed, School of Podcasting, Revolver Podcasts, Adopter Media, Podigy, Sonix, Lower Street, Podcast Movement, Signal Hill Insights, Edison ResearchOur supporters pay for Podnews, so everyone can read it. Join them today.Image: Markus Krisetya

Sponsored by CoHost's Tracking Links. Discover what drives podcast downloads with CoHost's Tracking Links, a Chartable SmartLink alternative. Trusted by leading creators, brands, and agencies. Sign up for a free 7-day trial. Michelle Obama and her brother Craig Robinson appeared on-stage yesterday at SXSW to record a live episode of their newly launched podcast IMO. They appeared at the Austin Convention Center with Dr. Laurie Santos, psychology professor and host of The Happiness Lab. SXSW had a renewed focus on podcasting this year. JAR Audio and Sounds Profitable covered The Power of Branded Podcasts in a webinar and a freely downloadable study. 43% of Americans 18+ would likely listen to a podcast about a favourite brand or product, the study says. Exclusive: 911 Podcasts has revealed the cast for the second season of sci-fi thriller podcast Cascadia. > > > Read more of today’s podcast industry news stories on the Podnews website: and get our free daily newsletter.Classifieds - your job or ad hereBiz & Legal Fundamentals–Don't Wait! Free Workshop — What if getting the "legal stuff" for your podcast was fast, easy and do-it-yourself-able? Join The Podcast Lawyer™ Gordon Firemark for this free online workshop. Don't miss this! Register Now. Your Podcast Deserves Better Sponsors. — You’ve built an engaged audience—now it’s time to monetize the right way. At BackBeat Media, we connect independent podcasters with sponsors that truly fit their audiences. Got a new podcast? — Visit the "New Podcasts" website, and tell us about it! We'll add it to our new podcasts feed, get your show into Podnews, and get you more listeners - all free! Get started now!Gold supporters: Buzzsprout, Mowpod, Mamamia, PodMatch, The $100 MBA, The Podglomerate, Cloud10, Sounds Profitable, audioBoom, RedCircle, Steve Lack: Audio, Cohost, SALT, Resound, Simplecast, Audiohook, Podscribe, Riverside.fm, Jar Podcast Solutions, Podchaser, Awesound, Podpage websites, Knucklehead Media Group, Disctopia, We Edit Podcasts, Evergreen Podcasts, AcastSilver supporters: Audacia Audio, Gamut Podcast Network, Bumper, Goalhanger, Sounds Debatable, Magellan AI, Podium , Jonekiri, Truefans, Gumball, Red Seat Ventures, Compliance Podcast Network, POW PR, Voxtopica, SoundStack, Storyboard, Frequency, Gilded Audio, Ausha, The Podcast Haven, Huberman Lab, The Roost, Ask Ralph Christian Finance, ARN's iHeartPodcast Network Aust, Castbox, Tink Media, Podcastpage, Message Heard, Health Podcast Network, Sonic Influencer Marketing, Zvook, Headliner, Lemonada Media, Podcast Taxi, matchmaker.fm, Double Elvis Productions, Optimal Living Daily, Rephonic, Rhapsody Voices, Wondery, Transistor, Heartcast Media50, Jam Street Media, Diversion Podcasts, Ossa Collective, Castos, Oxford Road, Blubrry, Content10x, Ad Results Media, StreamGuys, Hear.Here.Singapore, Podcast Partnership, She Podcasts, Cleanfeed, Lower Street, Podigy, Adopter Media, Podcast Movement, Revolver Podcasts, Sonix, School of Podcasting, Edison Research, Signal Hill InsightsOur supporters pay for Podnews, so everyone can read it. Join them today.Image: SXSW/Hubert Vestil