

Business Brain – The Entrepreneurs’ Podcast
Shannon Jean & Dave Hamilton
Two long-time small-business owners, Dave Hamilton and Shannon Jean, come to you each week to talk through the trials, success, pitfalls and tips it takes to successfully run a small business in today’s world. Hear real-world folks talk about real-world problems, letting you know not only what it takes to get it done but that you’re not alone in doing it!
Episodes
Mentioned books

Mar 14, 2024 • 27min
Negotiating Like an Auctioneer + Vampires
Join us as Shannon and Dave come to you from SXSW to discuss how using Auctioneer tactics can help during negotiations and how to eliminate the Vampires in your life. Listen in for a lively episode of Business Brain!
00:00:00 Business Brain – The Entrepreneurs’ Podcast #532 for Wednesday, March 13th, 2024
March 13: Fill Our Staplers Day
SXSW
00:01:43 Division of Labor
Shannon Jean on X
The Random Show with Tim Ferriss & Kevin Rose
00:06:52 Dissecting a SXSW Session: Dia Bondi – Ask Like an Auctioneer
Dia’s book: Ask Like An Auctioneer
00:14:49 Dave’s Life-changing “ask”
00:18:54 …and Shannon’s!
00:20:51 Negotiating with employees as an employer
00:23:30 Too Many Vampires
Futurecasting on Business Brain
00:26:38 BB 532 Outtro
feedback@businessbrain.show
Call/Text: (567) 274-6977
X/Twitter: @ShannonJean & @DaveHamilton, & @BizBrainShow
LinkedIn: Shannon Jean, Dave Hamilton, & Business Brain
Facebook: Dave Hamilton, Shannon Jean, & Business Brain
The post Negotiating Like an Auctioneer + Vampires – Business Brain 532 appeared first on Business Brain - The Entrepreneurs' Podcast.

Mar 8, 2024 • 23min
Partner Payouts
Join us in discussing the importance of managing energy in business, shifting from energy-draining to energy-giving projects. We explore effective energy leverage, share insights on determining salaries and profit distributions among partners, and emphasize the need for clear agreements in financial management. Embrace resilience and collaboration in entrepreneurship as we navigate the dynamic interplay of energy, financial planning, and partnership dynamics.
00:00:00 Business Brain – The Entrepreneurs’ Podcast #531 for Casual Friday, March 8th, 2024
March 8: National Proofreading Day
00:02:18 Energy Transfer
00:06:12 SPONSOR: Squared Away empowers highly-educated military spouses to become trusted remote executive assistants, all working on US hours.
00:07:56 How to pay each other as Business Partners
00:20:00 The value of a Working Agreement
00:22:06 BB 531 Outtro
feedback@businessbrain.show
Call/Text: (567) 274-6977
X/Twitter: @ShannonJean & @DaveHamilton, & @BizBrainShow
LinkedIn: Shannon Jean, Dave Hamilton, & Business Brain
Facebook: Dave Hamilton, Shannon Jean, & Business Brain
Instagram: @DaveHamilton & @ShannonJean
Mastodon: Dave Hamilton
Threads: @DaveHamilton
The post Partner Payouts – Business Brain 531 appeared first on Business Brain - The Entrepreneurs' Podcast.

Mar 6, 2024 • 20min
The Alter Ego Effect
Join us today for Business Brain 530. We discuss how to keep that “chip on your shoulder” and how to find your next “zero.” We then jump into a discussion of the Alter Ego Effect developed by Todd Herman. Listen and learn!
00:00:00 Business Brain – The Entrepreneurs’ Podcast #530 for Wednesday, March 6th, 2024
March 6: Day Of The Dude
00:01:09 How do you put the chip back on your shoulder?
Managing Your Ego
Spending Willpower or Discipline Points
What is your next zero?
Identify Your Motivators!
Find @ShannonJean on X
00:10:13 SPONSOR: Squared Away empowers highly-educated military spouses to become trusted remote executive assistants, all working on US hours.
00:11:45 The Alter Ego Effect
Beyonce’s Sasha Fierce
“Tear Me Down” lyrics
00:19:15 BB 530 Outtro <https://businessbrain.show/>
feedback@businessbrain.show
Call/Text: (567) 274-6977
X/Twitter: @ShannonJean & @DaveHamilton, & @BizBrainShow
LinkedIn: Shannon Jean, Dave Hamilton, & Business Brain
Facebook: Dave Hamilton, Shannon Jean, & Business Brain
Instagram: @DaveHamilton & @ShannonJean
Mastodon: Dave Hamilton
Threads: @DaveHamilton
Bluesky: Dave Hamilton
The post The Alter Ego Effect – Business Brain 530 appeared first on Business Brain - The Entrepreneurs' Podcast.

Mar 1, 2024 • 18min
Imitation Before Creation
In this episode of Business Brain, we delve into the concept of starting over and the significance of learning and adapting in the business realm. We discuss the advantages of emulating successful strategies while infusing your unique touch to differentiate yourself. We underscore the importance of serving your team, employees, and customers to foster loyalty and credibility. Entrepreneurship is likened to a blue-collar job that demands hands-on involvement and a commitment to ongoing learning.
Through personal stories and experiences, we illustrate the power of observation, imitation, and innovation in business ventures. Moreover, we stress the value of networking, soliciting feedback, and evolving in the competitive business sphere. The episode motivates listeners to embark on the entrepreneurial journey with a mindset of humility, service, and continuous growth.
00:00:00 Business Brain – The Entrepreneurs’ Podcast #529 for Casual Friday, March 1st, 2024
March 1: National Day of Unplugging
00:01:00 What about NoPhoneFridays?
00:01:52 Organizing and Managing your Twitter/X Profile with Birdy.so
Beginner’s Mind
00:06:03 SPONSOR: Squared Away empowers highly-educated military spouses to become trusted remote executive assistants, all working on US hours.
00:07:46 Imitation Before Creation
Greg Mercer from JungleScout on Business Brain
Being an Entrepreneur is a Blue-Collar Job
Be OF SERVICE to your people (employees, partners, customers)
Noble Cause on Business Brain
00:17:12 BB 529 Outtro
feedback@businessbrain.show
Call/Text: (567) 274-6977
X/Twitter: @ShannonJean & @DaveHamilton, & @BizBrainShow
LinkedIn: Shannon Jean, Dave Hamilton, & Business Brain
Facebook: Dave Hamilton, Shannon Jean, & Business Brain
Instagram: @DaveHamilton & @ShannonJean
Mastodon: Dave Hamilton
Threads: @DaveHamilton
The post Imitation Before Creation – Business Brain 529 appeared first on Business Brain - The Entrepreneurs' Podcast.

Feb 28, 2024 • 21min
Creating a Quality Newsletter
Join us in this episode as we explore the benefits of taking breaks to recharge, share our own travel experiences, and the value of disconnecting from work tasks. We emphasize effective time management and integrating events into schedules to prevent monotony.
Additionally, we delve into the significance of emails in business operations, emphasizing the importance of a strong email strategy and impactful newsletters. We discuss leveraging AI tools like Grammarly and structuring newsletters effectively to cater to subscriber preferences.
Furthermore, we provide tips for creating engaging newsletter content, including humor, anecdotes, and emojis in subject lines for brand recognition. We stress aligning content with subscribers’ interests and encouraging feedback to enhance our content.
00:00:00 Business Brain – The Entrepreneurs’ Podcast #528 for Wednesday, February 28th, 2024
February 28: National Time Refund Day
00:01:32 Sitting around for a change
00:06:21 SPONSOR: Squared Away empowers highly-educated military spouses to become trusted remote executive assistants, all working on US hours.
00:08:05 Email is King!
00:09:34 What Makes a Good Company Newsletter
Value your readers’ time
Start with the TLDR
Shannon’s Monologue from MacResQ
Don’s Soapbox from Small Dog Electronics
Buy their attention for the next sentence.
The Whistle, The Workhorse, and The Whale
Push people to your blog post with the longer story
Brand with an emoji!
00:20:57 BB 528 Outtro
feedback@businessbrain.show
Call/Text: (567) 274-6977
X/Twitter: @ShannonJean & @DaveHamilton, & @BizBrainShow
LinkedIn: Shannon Jean, Dave Hamilton, & Business Brain
Facebook: Dave Hamilton, Shannon Jean, & Business Brain
Instagram: @DaveHamilton & @ShannonJean
Mastodon: Dave Hamilton
Threads: @DaveHamilton
The post Creating a Quality Newsletter – Business Brain 528 appeared first on Business Brain - The Entrepreneurs' Podcast.

Feb 23, 2024 • 24min
Creating a Cult of Customers
Join us as we talk about ChatGPT, Pixelmator and why the band Phish is just like Costco when it comes to creating cult-like customer loyalty.
00:00:00 Business Brain – The Entrepreneurs’ Podcast #527 for Casual Friday, February 23rd, 2024
February 23: National Rationalization Day
00:01:30 Using AI for your business
ChatGPT
Pixelmator
00:06:46 SPONSOR: Squared Away empowers highly-educated military spouses to become trusted remote executive assistants, all working on US hours.
00:08:21 Dave’s off Phish-ing — How to create a cult
Phish Riviera Maya
00:23:44 BB 527 Outtro
feedback@businessbrain.show
Call/Text: (567) 274-6977
X/Twitter: @ShannonJean & @DaveHamilton, & @BizBrainShow
LinkedIn: Shannon Jean, Dave Hamilton, & Business Brain
Facebook: Dave Hamilton, Shannon Jean, & Business Brain
Instagram: @DaveHamilton & @ShannonJean
Mastodon: Dave Hamilton
Threads: @DaveHamilton
Bluesky: Dave Hamilton
The post Creating a Cult of Customers – Business Brain 527 appeared first on Business Brain - The Entrepreneurs' Podcast.

Feb 21, 2024 • 19min
9 Year Anniversary + Dealing with Chargebacks
In this episode of Business Brain, we look back at the show’s evolution over the last nine years, from Doing Business As to Small Business Show and finally to Business Brain. We share our challenges and triumphs, such as releasing books and growing our community through podcasting. Our conversation highlights the significance of consistent engagement and adapting our format to enhance audience participation.
We also recount a personal story of a significant financial setback due to fraud, stressing the importance of implementing secure payment processes and learning from past errors. We offer insights on managing fraud in business and urge listeners to exchange their own experiences and tactics for preventing fraud. We wrap up with a request for feedback and gratitude for our dedicated audience’s ongoing support.
00:00:00 Business Brain – The Entrepreneurs’ Podcast #526 for Wednesday, February 21st, 2024
February 21: National Sticky Bun Day
00:01:13 Happy Ninth Anniversary!
Mistakes book from Shannon Jean and Dave Hamilton
How can we help? feedback@businessbrain.show
00:05:28 SPONSOR: Squared Away empowers highly-educated military spouses to become trusted remote executive assistants, all working on US hours.
00:07:07 Managing B-to-B Chargebacks and Fraud
00:17:56 BB 526 Outtro
feedback@businessbrain.show
Call/Text: (567) 274-6977
X/Twitter: @ShannonJean & @DaveHamilton, & @BizBrainShow
LinkedIn: Shannon Jean, Dave Hamilton, & Business Brain
Facebook: Dave Hamilton, Shannon Jean, & Business Brain
Instagram: @DaveHamilton & @ShannonJean
Mastodon: Dave Hamilton
Threads: @DaveHamilton
Bluesky: Dave Hamilton
The post 9 Year Anniversary + Dealing with Chargebacks – Business Brain 526 appeared first on Business Brain - The Entrepreneurs' Podcast.

Feb 16, 2024 • 25min
When The Guest Interviews The Hosts
You don’t want to miss this episode of Business Brain! We let the recording run long from our interview with Ryan Sneddon in episode 524 and Ryan began interviewing your hosts, Dave Hamilton and Shannon Jean.
This casual conversation about the history of Business Brain and building a foundation for success could be the most important show we’ve ever done.
Listen in!
00:00:00 Business Brain – The Entrepreneurs’ Podcast #525 for Wednesday, February 16, 2024
00:01:12 February 16: National Almond Day
00:02:49 Naptown Scoop with Ryan Sneddon – The episode where Ryan interviews us!
00:13:30 SPONSOR: Miro is your team’s visual platform to connect, collaborate, and create — together. Your first 3 Miro boards are free forever when you sign up at Miro.com/podcast.
00:15:27 Casual Friday – Part 2
00:23:45 BB 525 Outtro <https://businessbrain.show/>
feedback@businessbrain.show
Call/Text: (567) 274-6977
X/Twitter: @ShannonJean & @DaveHamilton, & @BizBrainShow
LinkedIn: Shannon Jean, Dave Hamilton, & Business Brain
Facebook: Dave Hamilton, Shannon Jean, & Business Brain
The post When The Guest Interviews The Hosts – Business Brain 525 appeared first on Business Brain - The Entrepreneurs' Podcast.

4 snips
Feb 14, 2024 • 22min
Building a Local Newsletter Business
Ryan Sneddon shares his success story with the Naptown Scoop, a local newsletter in Annapolis, Maryland. He discusses growing his subscriber base and generating revenue through sponsored ads. The podcast also covers demographically-targeted stories, creating an unfair advantage, and challenges of managing a local business remotely.

Feb 9, 2024 • 18min
Being Known + True Fans
What are you known for? What reputation does your business have? Listen in to this episode of Business Brain as we discuss the idea of being known for a specific trait or action. We also jump into the concept of fans vs. followers and why the idea of 1000 true fans is so powerful. Join us!
00:00:00 Business Brain – The Entrepreneurs’ Podcast #523 for Casual Friday, February 9th, 2024
February 9: National Pizza Day
00:01:08 The Value of Becoming Known For Something
Not Famous, But Known
00:06:44 SPONSOR: Squared Away empowers highly-educated military spouses to become trusted remote executive assistants, all working on US hours.
00:08:19 Prioritize Fans instead of Followers
1,000 true fans
00:16:41 Pizza Question
New Haven Pizza
00:17:30 BB 521 Outtro
feedback@businessbrain.show
Call/Text: (567) 274-6977
X/Twitter: @ShannonJean & @DaveHamilton, & @BizBrainShow
LinkedIn: Shannon Jean, Dave Hamilton, & Business Brain
Facebook: Dave Hamilton, Shannon Jean, & Business Brain
Instagram: @DaveHamilton & @ShannonJean
Mastodon: Dave Hamilton
Threads: @DaveHamilton
Bluesky: Dave Hamilton
The post Being Known + True Fans – Business Brain 523 appeared first on Business Brain - The Entrepreneurs' Podcast.


