
Business Brain – The Entrepreneurs’ Podcast
Two long-time small-business owners, Dave Hamilton and Shannon Jean, come to you each week to talk through the trials, success, pitfalls and tips it takes to successfully run a small business in today’s world. Hear real-world folks talk about real-world problems, letting you know not only what it takes to get it done but that you’re not alone in doing it!
Latest episodes

Aug 25, 2023 • 18min
Slippery Math and The Focus Trap
What is Slippery Math, and how can it help you live a pre-tax lifestyle? And should you be focused on focusing? Listen in and learn why Shannon doesn’t want you to fall into the Focus Trap.
Join us for episode 478 of Business Brain, where we tune our brains together each week!
00:00:00 Business Brain – The Entrepreneurs’ Podcast #478 for Friday, August 25th, 2023
00:01:03 Slippery Math
Pre-Tax Lifestyle
Charmed Life
00:07:50 SPONSOR: Zinch. A direct lender that makes financing fast, simple, and built around your needs. Zinch is waiving their $250 application fee for BB listeners when you sign up at FinancingThatWorks.com
00:09:29 Focus Trap
Sometimes It’s Good To Go With The Flow
00:15:37 BB478 Outtro
feedback@businessbrain.show
Dave on Mastodon: @DaveHamilton@PodcastIndex.Social
Dave on Bluesky: DaveHamilton.com
Shannon on Twitter: @ShannonJean
If your email is featured in an episode, you’re entered to win a MacBook Air in 2023
The post Slippery Math and The Focus Trap – Business Brain 478 appeared first on Business Brain - The Entrepreneurs' Podcast.

Aug 23, 2023 • 24min
The Master Mind Hack and Your X/Twitter Profile
In this episode of Business Brain, we discuss strategies for avoiding procrastination and maximizing productivity. We share our personal experiences and emphasize the importance of self-awareness. We also explore the benefits of using X-Twitter for personal and business branding, including the use of lists and growing followers.
Listen in for an episode of Business Brain that could change your life!
00:00:00 Business Brain – The Entrepreneurs’ Podcast #477 for Wednesday, August 23rd, 2023 00:01:31 Mind Hack: I’m a Master at…
ConvertKit
00:07:29 SPONSOR: Zinch. A direct lender that makes financing fast, simple, and built around your needs. Zinch is waiving their $250 application fee for BB listeners when you sign up at FinancingThatWorks.com
00:09:19 TwiX is NOT just for kids
Have Multiple Accounts
Business Brain on X/Twitter
Shannon Jean on X/Twitter
Dave Hamilton on X/Twitter
Have at least one anonymous account
Use Twitter Lists! Here are Shannon’s and Dave’s
Live In The Comments
00:23:21 BB477 Outtro
feedback@businessbrain.show
Dave on Mastodon: @DaveHamilton@PodcastIndex.Social
Dave on Bluesky: DaveHamilton.com
Shannon on Twitter: @ShannonJean
If your email is featured in an episode, you’re entered to win a MacBook Air in 2023
The post The Master Mind Hack and Your X/Twitter Profile – Business Brain 477 appeared first on Business Brain - The Entrepreneurs' Podcast.

Aug 18, 2023 • 21min
Barefoot Investor and Attracting Luck
It’s Casual Friday on Business Brain! Listen in as we discuss the Barefoot Investor series of books for adults and kids to learn about finance and money. Then it’s on to a discussion about attracting luck in your business and personal life. It’s a great way to spend a few minutes on Friday – join us!
00:00:00 Business Brain – The Entrepreneurs’ Podcast #476 for Friday, August 18th, 2023
00:01:08 Andrew-474-Book Recommendation: Barefoot Kids by Scott Pape
The Barefoot Investor
Shrinking: “Things Always Work Out For Me”
00:08:30 SPONSOR: Shopify – For anyone to sell anywhere, sign up for a one-dollar-per month trial period at Shopify.com/BusinessBrain and take your business to the next level today!
00:10:42 SPONSOR: Pearl Diver. Do you wonder who is visiting your website? Pearl Diver is a cutting-edge platform that provides in-depth visitor identification, enabling you to uncover valuable insights about your website visitors.
00:11:57 David Dawson…Are you guys having trouble with the Intro?
00:19:00 BB476 Outtro <https://businessbrain.show/>
feedback@businessbrain.show
Dave on Mastodon: @DaveHamilton@PodcastIndex.Social
Dave on Bluesky: DaveHamilton.com
Shannon on Twitter: @ShannonJean
If your email is featured in an episode, you’re entered to win a MacBook Air in 2023
This AI-generated Business Brain summary can provide more background and resources related to this episode.
In this episode of Business Brain, we delve into the importance of teaching kids about money and entrepreneurship. We receive a book recommendation called “Barefoot Kids” by Scott Pape, which showcases inspiring stories of Australian children who have started their own businesses and managed their finances. We wholeheartedly agree that this book is a valuable tool for teaching kids about money in an engaging and visual manner. The book covers topics like saving, running a mini business, and the significance of kindness. Reflecting on our own experiences, we express the wish that we had such a resource when our own children were younger. Furthermore, we emphasize the importance of instilling a positive mindset in children and reminding them that the future holds promising opportunities. Throughout the episode, we share personal anecdotes about how our own kids are navigating their early twenties. Ultimately, we strongly believe that educating kids about money and entrepreneurship can empower them for a successful future.
Shifting gears, we discuss the power of adopting a positive mindset in various aspects of life. Inspired by a phrase heard on a TV show, “things always work out for me,” we acknowledge that while it may not magically alter the universe, it can certainly affect our perspective and approach to different situations. Notably, we highlight a friend who consistently proclaims that things will work out for her, and more often than not, they do. Intrigued by this mindset, we have started incorporating it into our own lives. This mindset aligns with the “we’ll figure it out” mantra commonly associated with entrepreneurship, emphasizing the importance of taking action and believing in the eventual success of our efforts. We observe that even our daughter has embraced this mindset, confidently expecting positive outcomes in challenging situations. It encourages proactive behavior and diminishes the fear of failure.
Transitioning to a discussion about our recent challenge in the merch business, we reflect on the importance of having a reliable e-commerce platform. Facing a problem, instead of panicking, we turned to Shopify, a commerce platform renowned for providing control over sales channels and ensuring a seamless shopping experience for customers. With Shopify’s assistance, we successfully tackled our business hurdle. Taking a moment to acknowledge our sponsor, PearlDiver, we highlight the value this tool brings to businesses by converting anonymous website traffic into high-quality leads. Through PearlDiver, businesses gain insight into the identities, emails, and company details of their website visitors, facilitating effective engagement with potential customers.
Responding to an email from a listener named David Dawson, we address the topic of consistency in our podcast’s introduction. Acknowledging the struggle to explain the meaning behind the podcast name, we share an idea suggested by the listener – creating a script based on a brief description of the podcast. This script would serve as a consistent and engaging introduction, similar to the approach of “Business Made Simple,” another podcast. Recognizing the importance of a consistent introduction for branding purposes, we explore different descriptions in recent episodes to gauge listener resonance. While leveraging Chat GPT to develop ideas, we face difficulty finding a concise description that captures the essence of the show in our own voice. Nonetheless, we express our affection for the name “Business Brain” but clarify that it does not imply we are the sole experts of business. To better define our target audience, we propose amalgamating notes from ideal listeners. Our ideal listener is someone hesitant about venturing into entrepreneurship, currently working a nine-to-five job, and not solely motivated by stories of grand success and wealth. Ultimately, our aim is to grant permission to these listeners to experiment and discover if entrepreneurship suits them. We acknowledge the challenge of encapsulating this concept in a few words.
Sharing a personal anecdote about having lunch with a friend, we discuss the evolution of our lives since the pandemic. It prompts a realization that we have successfully created flexibility in our lives, not just for pursuing our passion, but also for cherishing moments with our family. Balancing our love for playing the drums and spending quality time with our loved ones, we embrace the opportune choices granted by flexibility. It dawns on us that our motivation for pursuing our passions was never solely about making money. We express a desire for feedback from listeners who may have divergent experiences or established expertise in different fields. For those interested, please reach out to us via email at feedback@businessbrain.show. Additionally, we invite our audience to participate in our upgraded newsletter by answering a question found at the bottom. We sincerely appreciate your continued support and encourage you to explore our sponsors, Shopify.com/businessbrain and pearldiver.io. As we sign off, we urge you to keep embracing the joys of life and remind you that we will be back next week with more engaging content.
The post Barefoot Investor + Attracting Luck – Business Brain 476 appeared first on Business Brain - The Entrepreneurs' Podcast.

Aug 16, 2023 • 24min
Running Your Business as a Shareholder
In this episode of Business Brain, we discuss various topics, including surge protection, e-commerce platforms, understanding website visitors, transitioning from employee to shareholder, and personal growth in business. We share personal experiences, insights, and recommendations to help tune our Business Brains together.
00:00:00 Business Brain – The Entrepreneurs’ Podcast #475 for Wednesday, August 16th, 2023 00:00:58 Happy Birthday Shannon!
00:02:06 When it rains…Dave’s hardware dies!
00:09:13 SPONSOR: Shopify – For anyone to sell anywhere, sign up for a one-dollar-per month trial period at Shopify.com/BusinessBrain and take your business to the next level today!
00:11:26 SPONSOR: Pearl Diver. Do you wonder who is visiting your website? Pearl Diver is a cutting-edge platform that provides in-depth visitor identification, enabling you to uncover valuable insights about your website visitors.
00:12:41 Run Your Business Like A Shareholder
Try to run your business like you’re going to sell it tomorrow
00:23:29 BB475 Outtro
feedback@businessbrain.show
Dave on Mastodon: @DaveHamilton@PodcastIndex.Social
Dave on Bluesky: DaveHamilton.com
Shannon on Twitter: @ShannonJean
If your email is featured in an episode, you’re entered to win a MacBook Air in 2023
The post Running Your Business as a Shareholder – Business Brain 475 appeared first on Business Brain - The Entrepreneurs' Podcast.

Aug 11, 2023 • 20min
Procrastination and A Business Brain for Kids
Are you a Pro at Procrastination? Join us for episode 474 of Business Brain for tips on fighting the battle to get stuff done.
We then jump into a discussion about using your Business Brain to turn your kids into extraordinary adults. Join us!
00:00:00 Business Brain – The Entrepreneurs’ Podcast #474 for Friday, August 11th, 2023
00:01:05 How Do You Manage Procrastination?
00:08:44 SPONSOR: Zinch. A direct lender that makes financing fast, simple, and built around your needs. Zinch is waiving their $250 application fee for BB listeners when you sign up at FinancingThatWorks.com
00:10:33 PODCAST: TWIT’s Apple-focused shows: MacBreak Weekly, iOS Today, and Hands-On Mac, all at TWIT.tv/Apple
00:11:41 Passing Down your Business Brain
The Slight Edge
00:19:14 BB474 Outtro
feedback@businessbrain.show
Dave on Mastodon: @DaveHamilton@PodcastIndex.Social
Dave on Bluesky: DaveHamilton.com
Shannon on Twitter: @ShannonJean
If your email is featured in an episode, you’re entered to win a MacBook Air in 2023
The post Procrastination and A Business Brain for Kids – Business Brain 474 appeared first on Business Brain - The Entrepreneurs' Podcast.

Aug 9, 2023 • 22min
The Avoid at All Costs List
In this episode of Business Brain, we delve into various topics related to technology, marketing, and personal development. We start by discussing the availability of Apple Business Essentials through CDW, a tech company specializing in smart home setups. We also explore the use of URL shorteners and tracking URLs for marketing purposes. We acknowledge the potential security risks associated with URL shorteners in emails but suggest embedding the link within the text as a solution.
Next, we discuss an inspiring tweet by Blake Burge, who suggests creating an “avoid at all costs” list of the top 25 things to achieve in the next few years or in a lifetime. This idea is inspired by a conversation between Warren Buffett and his pilot. We reflect on the lesson we learned from Buffett, emphasizing the importance of prioritizing our top five tasks and developing a plan to accomplish them. Focusing on these top priorities and avoiding distractions can lead to greater success.
00:00:00 Business Brain – The Entrepreneurs’ Podcast #473 for Wednesday, August 9th, 2023
00:01:18 Apple Business Essentials available through CDW
Jeremy Butcher talks Apple Business Essentials on Business Brain
00:02:20 Robert-Is it OK to track People who visit my links?
00:09:53 SPONSOR: Zinch. A direct lender that makes financing fast, simple, and built around your needs. Zinch is waiving their $250 application fee for BB listeners when you sign up at FinancingThatWorks.com
00:11:41 PODCAST: TWIT’s Apple-focused shows: Mac Break Weekly, iOS Today, and Hands-On Mac, all at TWIT.tv/Apple
00:12:49 Blake Burge – Avoid at All Costs List
00:21:20 BB473 Outtro
feedback@businessbrain.show
Dave on Mastodon: @DaveHamilton@PodcastIndex.Social
Dave on Bluesky: DaveHamilton.com
Shannon on Twitter: @ShannonJean
If your email is featured in an episode, you’re entered to win a MacBook Air in 2023
The post The Avoid at All Costs List – Business Brain 473 appeared first on Business Brain - The Entrepreneurs' Podcast.

Aug 4, 2023 • 17min
Secret Management and Adding Value
Are you using your Business Brain to secretly manage people and projects outside of work? If not, why not? Listen in today as we share a listener tip on using your management skills to increase the success of projects and people in your everyday life. This same listener also reminds us of the power of adding value while not expecting anything in return. Join us for this casual Friday discussion that could be the most important thing you’ve heard all week. Let’s go!
00:00:00 Business Brain – The Entrepreneurs’ Podcast #472 for Friday, August 4th, 2023
00:01:30 The benefits of full immersion
No Phone Fridays
Macstock VII Conference
Crappy Wi-Fi was a feature, not a bug!
00:06:25 SPONSOR: Miro is your team’s visual platform to connect, collaborate, and create — together. Your first 3 Miro boards are free forever when you sign up at Miro.com/podcast.
00:08:03 SPONSOR: Zinch. A direct lender that makes financing fast, simple, and built around your needs. Zinch is waiving their $250 application fee for BB listeners when you sign up at FinancingThatWorks.com
00:09:31 Todd-Detail-Oriented Management Techniques
Be proactive and add value
“How can I help?”
Everyone loves useful people
Set people up for success (and NOT failure)
00:16:33 BB472 Outtro
feedback@businessbrain.show
Dave on Mastodon: @DaveHamilton@PodcastIndex.Social
Dave on Bluesky: DaveHamilton.com
Shannon on X: @ShannonJean
Dave on X: @DaveHamilton
If your email is featured in an episode, you’re entered to win a MacBook Air in 2023
The post Secret Management and Adding Value – Business Brain 472 appeared first on Business Brain - The Entrepreneurs' Podcast.

Aug 2, 2023 • 27min
A Different Conversation with David Morris
In episode 466 of Business Brain, we discussed David Morris’ ideas about why being different is better than being better when making sales. We connected with David, and he agreed to come on today’s episode to discuss the how and why of learning and implementing this contrarian sales framework. Listen and tune your Business Brain with us today!
00:00:01 – Introducing Business Brain, episode 471 for August 2nd, 2023.
00:00:17 – Introduction and Sponsorship Announcement
00:02:25 – David Morris shares the backstory and motivation behind his perspective
00:07:45 – How Blockchain Technology is Transforming the Financial Sector.
00:09:10 – SPONSOR: Miro is your team’s visual platform to connect, collaborate, and create — together. Your first 3 Miro boards are free forever when you sign up at Miro.com/podcast
00:10:52 – SPONSOR: Zinch. A direct lender that makes financing fast, simple, and built around your needs. Zinch is waiving their $250 application fee for BB listeners when you sign up at FinancingThatWorks.com
00:12:20 – Being Different is Better than Being Better in Sales
00:14:46 – Prioritizing Customer Needs for Sales Success
00:16:13 – Overcoming the Emotional Struggles of Sales
00:19:51 – Understanding customer perspectives on competitive products
00:22:06 – The transition from salesperson to relationship shepherd
00:25:42 – Reflecting on Great Lessons and Successes
feedback@businessbrain.show
Dave on Mastodon: @DaveHamilton@PodcastIndex.Social
Dave on Bluesky: DaveHamilton.com
Shannon on X: @ShannonJean
Dave on X: @DaveHamilton
If your email is featured in an episode, you’re entered to win a MacBook Air in 2023
The post A Different Conversation with David Morris – Business Brain 471 appeared first on Business Brain - The Entrepreneurs' Podcast.

Jul 28, 2023 • 24min
Our Favorite Business Tools
It’s Casual Friday on Business Brain! Join your hosts, Dave Hamilton and Shannon Jean, discussing their favorite business software tools. Oh, and Dave has another contractor story that you won’t want to miss!
00:00:00 Business Brain – The Entrepreneurs’ Podcast #470 for Friday, July 28th, 2023
00:01:24 Delegate the “Oh Crap” role
00:08:23 SPONSOR: Notion Projects combines project management with your docs, knowledge base, and AI. You can try it for free today at Notion.com/businessbrain.
00:09:49 SPONSOR: Pearl Diver. Do you wonder who is visiting your website? Pearl Diver is a cutting-edge platform that provides in-depth visitor identification, enabling you to uncover valuable insights about your website visitors.
00:10:58 Tools for the (iPhone-using) Business Brain
FileMaker
Apple Notes
Productivity With Apple Notes
Reminders
BusyCal
Rewind AI – What if you had a perfect memory
Twitter & Reddit
00:22:38 BB470 Outtro
feedback@businessbrain.show
Dave on Mastodon: @DaveHamilton@PodcastIndex.Social
Dave on Bluesky: DaveHamilton.com
Shannon on Twitter: @ShannonJean
If your email is featured in an episode, you’re entered to win a MacBook Air in 2023
The post Our Favorite Business Tools – Business Brain 470 appeared first on Business Brain - The Entrepreneurs' Podcast.

Jul 26, 2023 • 19min
Employee Onboarding Master Class
On today’s episode of Business Brain, we explore the topic of welcoming and onboarding new employees. We came across a tweet from Harris Fanaroff that provides 16 quick wins for creating a positive onboarding experience. These tips range from welcoming new hires on a Thursday or Friday to make their transition easier, throwing a welcome party, and ensuring someone else greets them to make them feel valued. Although we haven’t implemented these practices in the past, we acknowledge the importance of improving in this area. Join us as we discuss each tip in detail and explore ways to make new employees feel appreciated and valued right from day one.
We dive into the challenge of creating a welcoming onboarding experience for remote employees. Since we can’t physically decorate their workspace like we would in an office, we need to think outside the box. One idea is to send them a welcome packet that includes a personalized card signed by the company’s owners. It could also feature fun items such as streamers, balloons, a hat, or even a crown. Another suggestion is to create a video that greets them and walks them through the onboarding process. To add a personal touch, we could ask all employees to record a quick welcome message that can be incorporated into the video.
To make the onboarding process more interactive, we consider hosting a virtual lunch where everyone orders their own food using an Uber Eats gift card. During this lunch, we can have a Zoom call to chat and introduce the new employee to the team. The key is to be creative and find ways to make them feel valued and welcome, even if they are working from a corner of their bedroom. Another idea is to ship a box filled with surprises to their doorstep, such as balloons that float out when they open it. By employing the right ideas and tapping into our creativity, we can make the remote onboarding experience just as special as in-person onboarding.
During our discussion, we highlight the importance of having gifts and prepared resources for new employees, such as business cards or an already set-up online workspace. Providing lunch for everyone on the new employee’s first day can also make a positive impact. It’s crucial to allocate time before their arrival to ensure everything is ready for them, setting them up for success from the very beginning. Rather than testing them, we aim to provide them with easy wins and demonstrate respect. Assigning a peer as a guide for the first 90 days is an excellent suggestion, as this individual can offer support and guidance on matters the new employee may prefer not to discuss with their manager. Furthermore, celebrating anniversaries and other milestones is a timeless practice that demonstrates appreciation for our employees. Recognizing those who contribute to the company’s progress is vital.
In this episode, we discuss some fantastic strategies that can make businesses stand out. While it may not be possible to implement all of them, they serve as a valuable guide. By treating employees well and cultivating a positive work culture, businesses can become more attractive places to work. Additionally, it’s crucial to make up for any mistakes during the first month by extending some favors to show continued support. We appreciate you tuning in, and please don’t hesitate to contact us at feedback@businessbrain.show with any thoughts or questions. We value your feedback and want to hear from you about anything on your mind. And remember to visit our sponsors, notion.com/businessbrain and pearldiver.io. Keep living that charmed life, and we’ll be back with more insightful episodes next time.
00:00:00 Business Brain – The Entrepreneurs’ Podcast #469 for Wednesday, July 26th, 2023
00:01:49 16 Easy Onboarding Secrets to Employ When Hiring
Thursdays and Fridays are the best days
Ship them a box!
Figure out how to throw a remote lunch/afternoon-break party.
00:09:10 SPONSOR: Notion Projects combines project management with your docs, knowledge base, and AI. You can try it for free today at Notion.com/businessbrain.
00:10:35 SPONSOR: Pearl Diver. Do you wonder who is visiting your website? Pearl Diver is a cutting-edge platform that provides in-depth visitor identification, enabling you to uncover valuable insights about your website visitors.
00:11:45 More onboarding secrets
00:18:09 BB469 Outtro
feedback@businessbrain.show
Dave on Mastodon: @DaveHamilton@PodcastIndex.Social
Dave on Bluesky: DaveHamilton.com
Shannon on Twitter: @ShannonJean
If your email is featured in an episode, you’re entered to win a MacBook Air in 2023
The post Employee Onboarding Master Class – Business Brain 469 appeared first on Business Brain - The Entrepreneurs' Podcast.