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The Friday Habit

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Feb 3, 2023 • 26min

Pivoting My Agency to a Niche Productized Service with Hunter Davis (part 1)

Hunter Davis began his entrepreneurial career in eighth grade making films for little league baseball teams. Now with over a decade of experience running his own marketing agency, Hunter continues to scale as his business expands. Early in his career, he felt dissatisfied with the response he received from clients. His video marketing products were meeting clients’ needs, but his goal was to play a more important role in helping them increase visibility and production for their businesses. He expanded his offering by helping companies gain clarity on their marketing message. By writing meaningful scripts that highlighted his clients’ targeted vision, he carved a niche approach for his brand that led to explosive growth.Main TopicsA fun exercise for entrepreneurs- fantasizing about a simple dream job (02:43)Hunter starts his agency fresh out of college and faced challenges early on (06:40)His first entrepreneur experience in middle school filming little league games (09:37)Added value by helping companies gain clarity in their marketing messages (11:50)The risks and rewards of partnership in business (13:40)Hunter scales his business (18:07)Find your niche offering and let it do your marketing for you (21:13)Go to TheFridayHabit.com to find show notes for this episode. There you can also find links to our websites and ways to get in touch. At the bottom of the page you can download our guide to the Friday Habit system that will show you how to set aside one full day each week dedicated to working on your business instead of in your business.If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.If you have a question or a topic you’d like us to cover don’t forget to record us a quick voice memo and send it to hello@thefridayhabit.comThanks for listening to The Friday Habit.Until next time. Live every day like it’s Friday.Apple PodcastsSpotifyGoogle Podcasts
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Jan 27, 2023 • 20min

Interview With Joseph Fung pt 2

Joseph is the CEO of Uvaro, the Career Success platform. An award-winning, five-time technology founder & CEO with multiple successful exits, Joseph is also an expert on HR technology and is a compelling presenter who speaks frequently on the topics of career success, future of work, high-performing cultures, and corporate social responsibility. As a purpose-driven leader, who is recognized for challenging the status-quo, Joseph is driven to help the world’s professionals lead more fulfilling careers. Recap / TakeawaysHow to validate business ideasWhat are the long-term trends?Talk to people with the problems you're trying to solveDo I understand the problem right?Here's how I would solve it. Do I understand the solution right?If I could give it to you right now, what would you pay be more it?The starting point for your culture is your personalityDEFINE - Definition of the values you want your culture to haveMake the names short and memorablePotentially create icons or visuals that represent eachSHARE - How to you share cultureShare stories of people exhibiting your valuesBuild weekly habits around the values (like giving kudos related to your values)SCALE - How do you scale culture?Think about how you could hire for a good culture fit without even being in the interviewDevelop interview questions around your company valuesGo to TheFridayHabit.com to find show notes for this episode. There you can also find links to our websites and ways to get in touch. At the bottom of the page you can download our guide to the Friday Habit system that will show you how to set aside one full day each week dedicated to working on your business instead of in your business.If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.If you have a question or a topic you’d like us to cover don’t forget to record us a quick voice memo and send it to hello@thefridayhabit.comThanks for listening to The Friday Habit.Until next time. Live every day like it’s Friday.
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Jan 20, 2023 • 22min

Interview With Joseph Fung pt 1

Joseph is the CEO of Uvaro, the Career Success platform. An award-winning, five-time technology founder & CEO with multiple successful exits, Joseph is also an expert on HR technology and is a compelling presenter who speaks frequently on the topics of career success, future of work, high-performing cultures, and corporate social responsibility. As a purpose-driven leader, who is recognized for challenging the status-quo, Joseph is driven to help the world’s professionals lead more fulfilling careers. Recap / TakeawaysHow to validate business ideasWhat are the long-term trends?Talk to people with the problems you're trying to solveDo I understand the problem right?Here's how I would solve it. Do I understand the solution right?If I could give it to you right now, what would you pay be more it?The starting point for your culture is your personalityDEFINE - Definition of the values you want your culture to haveMake the names short and memorablePotentially create icons or visuals that represent eachSHARE - How to you share cultureShare stories of people exhibiting your valuesBuild weekly habits around the values (like giving kudos related to your values)SCALE - How do you scale culture?Think about how you could hire for a good culture fit without even being in the interviewDevelop interview questions around your company valuesGo to TheFridayHabit.com to find show notes for this episode. There you can also find links to our websites and ways to get in touch. At the bottom of the page you can download our guide to the Friday Habit system that will show you how to set aside one full day each week dedicated to working on your business instead of in your business.If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.If you have a question or a topic you’d like us to cover don’t forget to record us a quick voice memo and send it to hello@thefridayhabit.comThanks for listening to The Friday Habit.Until next time. Live every day like it’s Friday.
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Jan 13, 2023 • 29min

Interview with Erin Sparks pt 2

Erin Sparks is the owner and president of Site Strategics, a company specializing in high-end Web services for small and mid-sized businesses. Erin is also the creative force behind the EDGE of the Web Radio podcast, which interviews recognized thought leaders in marketing and technology, is broadcast weekly to a worldwide audienceRecap / TakeawaysSEO is all about clearly representing your business to Google and other search enginesGoogle is trying to understand a thing or an entity, so you just want to help it understandIf a promise from an SEO firm sounds too good to be true, it probably isYour goal should be to create helpful content for your potential customersYou actually do know about SEO, because you know your own expert subject matterGo to TheFridayHabit.com to find show notes for this episode. There you can also find links to our websites and ways to get in touch. At the bottom of the page you can download our guide to the Friday Habit system that will show you how to set aside one full day each week dedicated to working on your business instead of in your business.If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.If you have a question or a topic you’d like us to cover don’t forget to record us a quick voice memo and send it to hello@thefridayhabit.comThanks for listening to The Friday Habit.Until next time. Live every day like it’s Friday.
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Jan 6, 2023 • 29min

Interview with Erin Sparks pt 1

Erin Sparks is the owner and president of Site Strategics, a company specializing in high-end Web services for small and mid-sized businesses. Erin is also the creative force behind the EDGE of the Web Radio podcast, which interviews recognized thought leaders in marketing and technology, is broadcast weekly to a worldwide audienceRecap / TakeawaysSEO is all about clearly representing your business to Google and other search enginesGoogle is trying to understand a thing or an entity, so you just want to help it understandIf a promise from an SEO firm sounds too good to be true, it probably isYour goal should be to create helpful content for your potential customersYou actually do know about SEO, because you know your own expert subject matterGo to TheFridayHabit.com to find show notes for this episode. There you can also find links to our websites and ways to get in touch. At the bottom of the page you can download our guide to the Friday Habit system that will show you how to set aside one full day each week dedicated to working on your business instead of in your business.If you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.If you have a question or a topic you’d like us to cover don’t forget to record us a quick voice memo and send it to hello@thefridayhabit.comThanks for listening to The Friday Habit.Until next time. Live every day like it’s Friday.
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Dec 23, 2022 • 19min

Practical Leadership Strategies with Tim Redmond (Part 2)

Tim is CEO of Redmond Growth Consulting and has been growing highly successful businesses for over 35 tears including his work at PriceWaterhouseCoopers, growing a software company from 2 to 400 employees then selling it to Intuit, Inc., and helping thousands of business owners gain time and financial freedom. Tim is also an author (the book is POWER TO CREATE) and speaker whose leadership maxims have been featured in John Maxwell’s 21 Irrefutable Laws of Leadership.Recap / TakeawaysOne of the keys to success is successfully managing the painMore important than strategy, marketing, or anything is the tenacity and gritA high performance team is highly motivated and inspired by their leaderYou don't attract what you want, you attract who you areThe missing ingredient is respect (it's not something you demand, it's a gift that you give someoneRespect is valuing the differences without having to agreeProgress is the clashing of ideasWhen someone brings a problem, ask them "how would you like to solve that problem?""The absent one safe is among us"Don't demand things from your team, but show them the wayIf you had a friend that talked about you the way you think about yourself, would they still be your friend?Don't demand perfection, celebrate progressAs a team member, you can make the team more effective by contributing positive energyGo to TheFridayHabit.com to find show notes for this episode. There you can also find links to our websites and ways to get in touch. At the bottom of the page you can download our guide to the Friday Habit system that will show you how to set aside one full day each week dedicated to working on your business instead of in your business.Subscribe & ReviewIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Voice MemoIf you have a question or a topic you’d like us to cover don’t forget to record us a quick voice memo and send it to hello@thefridayhabit.com
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Dec 16, 2022 • 22min

Practical Leadership Strategies with Tim Redmond (Part 1)

Tim is CEO of Redmond Growth Consulting and has been growing highly successful businesses for over 35 tears including his work at PriceWaterhouseCoopers, growing a software company from 2 to 400 employees then selling it to Intuit, Inc., and helping thousands of business owners gain time and financial freedom. Tim is also an author (the book is POWER TO CREATE) and speaker whose leadership maxims have been featured in John Maxwell’s 21 Irrefutable Laws of Leadership.Recap / TakeawaysOne of the keys to success is successfully managing the painMore important than strategy, marketing, or anything is the tenacity and gritA high performance team is highly motivated and inspired by their leaderYou don't attract what you want, you attract who you areThe missing ingredient is respect (it's not something you demand, it's a gift that you give someoneRespect is valuing the differences without having to agreeProgress is the clashing of ideasWhen someone brings a problem, ask them "how would you like to solve that problem?""The absent one safe is among us"Don't demand things from your team, but show them the wayIf you had a friend that talked about you the way you think about yourself, would they still be your friend?Don't demand perfection, celebrate progressAs a team member, you can make the team more effective by contributing positive energyGo to TheFridayHabit.com to find show notes for this episode. There you can also find links to our websites and ways to get in touch. At the bottom of the page you can download our guide to the Friday Habit system that will show you how to set aside one full day each week dedicated to working on your business instead of in your business.Subscribe & ReviewIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Voice MemoIf you have a question or a topic you’d like us to cover don’t forget to record us a quick voice memo and send it to hello@thefridayhabit.com
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Dec 9, 2022 • 24min

Resolving Conflict at Work & Home with Michelle Brody (Part 2)

Michelle Brody, PhD, is an executive coach and clinical psychologist who brings 25 years of experience in both corporate and family settings to the challenging problem of interactional conflict. Her specialty as a coach is in guiding teams that have complicated dynamics, and helping them reach greater collaboration, improve communication, and resolve tension.Recap / TakeawaysWhen having a fight with your partner, identify what the conflicting values are that you're fighting aboutFocus on getting good at repair conversations first, then get better at stopping in the middle of a fightIf you want to have a repair conversation, say what your intentions are before you start talkingAll of us have a suit of armor we put on when we're under threatEveryone on the team, including the leader, must own their armorIdentify the threats for yourself and the timeOwn your armor (the way you react)Go to TheFridayHabit.com to find show notes for this episode. There you can also find links to our websites and ways to get in touch. At the bottom of the page you can download our guide to the Friday Habit system that will show you how to set aside one full day each week dedicated to working on your business instead of in your business.
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Dec 2, 2022 • 27min

Resolving Conflict at Work & Home with Michelle Brody (Part 1)

Michelle Brody, PhD, is an executive coach and clinical psychologist who brings 25 years of experience in both corporate and family settings to the challenging problem of interactional conflict. Her specialty as a coach is in guiding teams that have complicated dynamics, and helping them reach greater collaboration, improve communication, and resolve tension.Recap / TakeawaysWhen having a fight with your partner, identify what the conflicting values are that you're fighting aboutFocus on getting good at repair conversations first, then get better at stopping in the middle of a fightIf you want to have a repair conversation, say what your intentions are before you start talkingAll of us have a suit of armor we put on when we're under threatEveryone on the team, including the leader, must own their armorIdentify the threats for yourself and the timeOwn your armor (the way you react)Go to TheFridayHabit.com to find show notes for this episode. There you can also find links to our websites and ways to get in touch. At the bottom of the page you can download our guide to the Friday Habit system that will show you how to set aside one full day each week dedicated to working on your business instead of in your business.
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Nov 25, 2022 • 21min

The Importance of Culture Pt. 2

Today we have two amazing guests from The Perk, a leadership and culture development company! Steph Richter and Emily Edeman are Leadership Coach & Company Culture Consultants. Ben has personally hired them to help him with developing the culture at Knapsack.Main Topic NotesWhat is company culture?How can a business owner solidify their culture and have it work even when they're gone?How can a business owner develop better leaders to take things off of their shoulders?What is DEI, and what can small business owners do to be proactive with DEI?Recap / TakeawaysCulture is the daily behaviors of you and the people on your teamYour company has a culture whether you know it or notCulture is continuously evolving and changingInstead of having core values, define core behaviors to make your culture extremely clearReview your core behaviors on a weekly basisAsk potential hires questions that relate to your core behaviorsDEI isn't only about recruitment, there's more you can doGet your info from more diverse sources (different authors or podcast hosts)Use a scorecard to be more objective in your hiring process (this helps overcome biases)Great cultures are built on trust, communication and alignmentTo keep remote workers, have a weekly team meeting (everyone has their own screen)Have 1-on-1's on a weekly basisGo to TheFridayHabit.com to find show notes for this episode. There you can also find links to our websites and ways to get in touch. At the bottom of the page you can download our guide to the Friday Habit system that will show you how to set aside one full day each week dedicated to working on your business instead of in your business.Subscribe & ReviewIf you enjoyed this episode please subscribe and leave us a review in the Apple podcasts app.Voice MemoIf you have a question or a topic you’d like us to cover don’t forget to record us a quick voice memo and send it to hello@thefridayhabit.com

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