Multifamily Collective Podcast

Everyone wants to make a splash.But in Multifamily, the real power comes from raindrops.In this episode of the Multifamily Collective, Mike Brewer drops a fresh metaphor that could change how you lead your property teams: monumental outcomes start with micro actions. Whether it’s shaving minutes off maintenance resolutions or nudging up your leasing funnel conversion rate by just 1% each week, it all adds up.Drawing inspiration from James Clear’s concept of “1% better,” Mike reminds us that momentum isn’t built in leaps—it’s stacked, drop by drop. Service quality. Leasing efficiency. Culture transformation. Revenue lift. All of it flows from small, consistent improvements.Forget shock and awe.Start managing the raindrops.And watch what compounds.If you’re serious about improving your property’s performance, this mindset shift is where it starts.Hit Like, click Subscribe, and share this with your team to get them thinking in wins, not just waves.

Who’s your MVP?If that question even crosses your mind, you might already be off track.In this episode of the Multifamily Collective, Mike Brewer delivers a powerful reminder: Multifamily isn’t an individual sport—it’s a team game. From leasing to asset management, acquisitions to operations, every part of the property lifecycle demands coordination, collaboration, and cohesion.Mike draws a sharp analogy to football: if you only reward the quarterback, the receivers stop running crisp routes. The linemen stop blocking. And pretty soon—everyone loses. The same thing happens in property management when we build around stars instead of systems.The real measure of leadership isn’t in identifying your MVP.It’s in building a roster that wins together.So if you're leading a team, rethink how you inspire, reward, and align your people.The scoreboard doesn’t lie—and it always tells the story of the team.Like, Subscribe, and share this with someone who’s ready to coach their team to real Multifamily success.

Too much tech, too many tools, too little clarity.In this episode of the Multifamily Collective, Mike Brewer gets straight to the heart of what’s quietly sabotaging team performance and customer experience in property management: complexity.Over the past few years, the Multifamily industry has layered platform on top of platform—AI, automation, centralization, and more—all in pursuit of efficiency. But instead of clarity, we've created chaos. Instead of progress, we’ve delivered confusion.Mike makes the case for simplicity as strategy, pointing to successful models like Apple—where design, functionality, and user experience all converge into something that’s not just sleek, but smart.What would it look like if your team, your residents, and your partners could all say: "I know exactly how this works and why it matters"?That’s the power of simplification. And it’s the path forward.The next 12–24 months are your chance to scale back the noise and scale up the clarity.If this resonates, hit Like, Subscribe, and share it with a leader who’s been drowning in tech fatigue.

AI can schedule tours and answer questions.Sure, that’s impressive.But that’s not the real breakthrough.In this episode of the Multifamily Collective, Mike Brewer takes us past the surface-level AI buzz and into the real transformative power of artificial intelligence in Multifamily: clean, unadulterated, front-end data.Forget bots that just answer FAQs. Mike argues that AI’s true impact lies in eliminating human error and manipulation in the leasing and operations workflow. From prospect to resident, every interaction—application, verification, contract execution, communication, renewals—can be handled by AI with zero friction and total data integrity.Why does this matter?Because for the first time ever, operators will have pure data feeding their systems.Revenue management. Marketing. Asset decisions. Operational strategy.All of it becomes smarter—because the inputs are finally trustworthy.This isn’t about replacing leasing teams. It’s about building systems that lead to better outcomes—for your team, your residents, and your owners.AI isn't just efficient. It's accurate. And that’s where the real power begins.Like what you’re hearing?Hit Like, Subscribe, and share this with your RevMan or ops team—it’ll change how they think about AI.

The robots are coming to Multifamily—and they're bringing more than just automation.In this bold episode of the Multifamily Collective, Mike Brewer challenges leaders to stop layering AI on top of broken workflows and start thinking like Elon Musk—from first principles. Whether it’s agentic AI or humanoid robots like Donna from the Prius Company, the real disruption won’t come from efficiency tweaks—it’ll come from rebuilding the entire operating model from scratch.Mike shares why simply automating micro tasks is short-sighted, and how true transformation begins when you:Wipe the whiteboard cleanMap your workflows from zero baseRuthlessly eliminate legacy habitsReimagine every customer, employee, and partner journey through an AI lensYou don’t get exponential outcomes by making tiny improvements to the past. You get them by blowing up the business model and designing something brand new.This is your invitation to go beyond the buzzwords and actually rearchitect your Multifamily future.Like what you’re hearing? Smash Like, click Subscribe, and share this with your most forward-thinking operator.

What if the smartest way to grow your Multifamily company was to build it with fewer people?In this sharp episode of the Multifamily Collective, Mike Brewer revisits a leadership lens every Multifamily operator needs to adopt—C.E.O. Thinking:Automate. Centralize. Eliminate. Outsource.Mike breaks down how this framework isn't just a buzzword—it’s a blueprint for how to build faster, leaner, and more resilient Multifamily operations. Whether you’re scaling to 5,000 units or just starting out, your competitive edge will come from knowing what to automate, what to centralize, what no longer serves you, and what to hand off to true subject matter experts.He calls out:Why accounting can be 100% outsourcedHow marketing is about to get flattened by cinematic, AI-driven automationAnd why even sacred cows in your organization may need to goThis isn’t about eliminating value. It’s about removing friction, inefficiency, and unnecessary payroll so your best people can do their best work.Are you building with a CEO mindset? Or are you just running today’s playbook in tomorrow’s world?Like. Subscribe. Share this with the most forward-thinking person on your team.

"AI won’t replace you—someone who knows how to use AI will."You’ve heard the quote.But in this episode of the Multifamily Collective, Mike Brewer calls it what it really is: a myth.The hard truth?AI will replace jobs in Multifamily.Not just because it can.Because it’s already happening—at a speed most leaders aren't ready for.Mike delivers a candid wake-up call to operators, executives, and team members alike: we’re not just facing a wave of PropTech—we’re already in the undertow. From routine tasks to complex workflows, agentic systems are quietly automating the roles humans used to hold. And the next 18 to 24 months? They’ll redefine your org chart.This episode isn't doom and gloom. It’s a call to reality and responsibility:Start reskilling nowEmbrace AI in your own workflowsLead your teams into the future with eyes wide openThe landscape of Multifamily is changing. Denial won’t protect you. Strategy will.Hit Like, Subscribe, and share this with every leader you know who’s still clinging to the “AI won’t replace you” myth.

Artificial Intelligence isn’t coming. It’s already here.In this urgent and eye-opening episode of the Multifamily Collective, Mike Brewer challenges leaders across the Multifamily landscape to ask a critical question:Are you building for an AI-first future—or just reacting to it?Most operators are still “sprinkling” AI on top of existing systems. Others are blindly trusting third-party vendors who slap on “AI” without fully integrating true functionality. Meanwhile, the real shift is happening under your nose: your team members are becoming AI-first, even if your organization isn’t.From ChatGPT to Zapier workflows to rogue automations—your people are innovating fast.And if you're not upskilling, reskilling, and learning how to lead in a blended human-agentic workplace, you're already falling behind.Mike breaks down:The AI buzzword trapWhy you must become a practitioner before becoming a policymakerHow to guide, govern, and grow your AI-aware team in a responsible, scalable wayThis is the leadership challenge of the next decade. Are you ready?Like, Subscribe, and Share this with a leader who needs to hear it—before AI leaves them behind.

Want to know a little secret about life and leadership in Multifamily?Your life bends to your assumptions.In this powerful episode of the Multifamily Collective, Mike Brewer pulls back the curtain on one of the most important mindset truths: the direction of your life—and your career—follows the assumptions you make about it. Assume negative outcomes? Your mind finds evidence to prove you right. Assume possibility, growth, and impact? Your mind works just as hard to make that your reality.It’s not magic. It’s how you’re wired.Mike also gives a shoutout to the incredible Kelsey Corey and her podcast Meet Your Next Best Hire, a must-listen for anyone hiring, growing, or leading in the real estate and Multifamily world. Make sure you check it out on the Multifamily Media Network.If your assumptions are bold, your outcomes will be too.Subscribe. Like. Share this with someone who’s ready to think bigger.

This episode is brought to you by https://www.ElevateOS.com—the only all-in-one community operating system.ElevateOS transforms property management by combining resident engagement, reservations, rent payments, maintenance, and concierge services into a single super app.It uniquely integrates access control, intercoms, package lockers, and thermostats, reducing app fatigue and redefining modern apartment living.Visit https://www.ElevateOS.com/MMN for a free demo and discover how they can help you enhance your operations.What if your biggest leadership flaw is something you can’t see?In this episode of the Multifamily Collective, Mike Brewer unpacks one of the most dangerous threats to effective leadership: blind spots. These aren’t just personal oversights—they’re cultural drift, communication gaps, and accountability breakdowns that quietly corrode your Multifamily operation from the inside out.The worst part?You often don’t see them until it’s too late.Mike offers a powerful solution: build structural feedback loops into your organization. Through daily huddles, weekly check-ins, monthly one-on-ones, and quarterly planning sessions—with real agendas and tight timelines—you create a leadership system that surfaces the truth, invites the voices that matter, and keeps your culture aligned.This isn't about meetings for meeting's sake.It’s about using meetings to find what you can’t see on your own.Want to stay in touch with your team, your mission, and your blind spots? Watch now.Then hit Like, Subscribe, and share this with the leaders you respect.