2,040 - Why Your Next Multifamily Hire Could Be a Total Disaster

What if your next hire is the biggest disaster your property management company has ever seen?In this raw and real episode of the Multifamily Collective, Mike Brewer confronts a truth most operators would rather ignore: we’re recycling too much talent—and it's costing us. The Multifamily industry tends to hire from within its own echo chamber, pulling the same people from the same companies over and over again.The result?New hires come with old habits, ingrained assumptions, and rigid opinions.And that friction between "how we did it there" and "how we do it here"?It erodes culture, trust, and performance.Mike offers a different path—one inspired by brands like Apple:Hire from the outside.Look for blank slates.Prioritize potential over past property experience.Great leasing talent might come from luxury retail.Strong service values might be hiding in the hospitality world.It’s time to stop defaulting to “easy” and start designing for long-term cultural alignment.The next 12 months are about quality over convenience. Hire like it matters—because it does.Like, Subscribe, and share this with every Multifamily leader making tough hiring calls right now.