

Cat & Cloud Podcast
Cat & Cloud
Chris Baca and Jared Truby are professional Baristas and are here to introduce the world to Specialty Coffee! From placing in the finals of the United States Barista Championship multiple times, winning regional competitions, to leading training and education for some of the most progressive coffee companies around - these two have learned a ton about coffee and want to share it with you. Tune in for weekly interviews, tutorials, and general mayhem from the brothers from different mothers: Truby & Baca. Learn more at catandcloud.com
Episodes
Mentioned books

Apr 9, 2017 • 54min
SCAA Then and SCA Now
We take some time to recap Australia & what it's like to visit the other side of the world.
We answer a question or two and speak into some of our past experiences at the US Barista Championship's, The Specialty Coffee Expo & speak a bit about how our lectures are going.
If you want to know more of the history of coffee from our perspective, have some laughs and learn some things through our rants, this is your episode.
Thanks Wilbur Curtis for your Support!

Apr 1, 2017 • 54min
T & T Music Factory - the Bureau Collective
Tim Williams & Tim Varney have set out to accomplish some fun and exciting things.
Through the W.A.C. (World Aeropress Championships)and the Bureau Collective these tight bros have made an awesome new footprint for themselves and specialty coffee.
They are straight out of Melbourne and have worked with Intelligentsia, Tim Wendelbo and many others in fields expanding from the culinary, to the green coffee sourcing side of our industry.
These lovely mates sure do know how to make us warm and fuzzy.
Enjoy & Thank You Wilbur Curtis

Mar 23, 2017 • 34min
McDonalds Came Hot
Specialty Coffee to a burn from the latest UK McDonalds commercial and we kind of love it.
Join us as we break down the commercial and deliver our thoughts on how they marketed, the attention to detail & their intention.
Thank you so much for sharing this journey with us!
Thanks, Wilbur Curtis

Mar 15, 2017 • 41min
Dedication, Motivation, Activation
In this episode we talk a bit about our origin stories, both personal and Cat & Cloud.
Through reflection on this we speak to the power of dedication vs. passion or doing what you love. We speak to the trials of commitment and share some personal stories about achieving goals in the face of hardship.
We also speak on ways to stay motivated by sharing stories of the things that help activate us.
Enjoy!
Thanks Wilbur Curtis for The Love!

Mar 1, 2017 • 42min
Our Brains Hurt
We are overwhelmed but still plugging away.
In this episode we talk about some up and coming events in Australia & Seattle as well as a few local talks.
We answer some listener questions on taking orders, roasting decaf, curves & the fun one...Tipping.
Tipping is a big talk and we weigh in a little more about how we perceive tipping and some ideas for those who are potentially trying to rid their business of the tipping process.
WE also talk turnover and growth opportunities.
Cheers and thanks to Wilbur Curtis

Feb 19, 2017 • 41min
Modifying Techs for Different Drinks & Hard Guests
In this episode we talk about our approach to steaming & creating drinks. Do we change our approach for different drinks?
We also answer a little questions surrounding opportunities to change paths and what you should consider.
Finally we talk about some of the hard guests that come through the doors and ways to approach them when they are having a bad/hard time.
All that and more on this episode.
If you want to help Baca gather information for his lecture at the Global Specialty Coffee Expo - here's a quick six question survey that will change his world: surveymonkey.com/r/roasted

Feb 9, 2017 • 41min
No Pedestal for Baristas
We are still plugging away on the long list of questions from guests and the most poignant one in this episode refers to the Barista.
Why do we place all the emphasis on the Barista in this coffee culture. How come they are the "cool" job. Why do we put all of our emphasis in the cafe experience on the interaction with Baristas specifically?
All of that and more on this episode.
Thank you as always to Wilbur Curtis!

Jan 31, 2017 • 41min
Why $20 and External Education
Couple of fun updates from our lives alone with follow up questions.
Do we think External education is worthwhile?
Why did we get an SBA loan? Do we think investors are good or bad?
Why do we give our team $20 to gift drinks?
All of this and more on this weeks episode of C&C podcast.
Thanks Wilbur Curtis!

Jan 21, 2017 • 52min
When did we know?
We partially answer a few questions for Unpacking Coffee, another coffee podcast and then jump into a few questions about communication, teamwork, & our past.
Learn about our struggles with leaving previous companies and pursuing our dreams & celebrate our 100th episode with some classic melodies.
Cheers & Thanks to Wilbur Curtis

Jan 14, 2017 • 1h 5min
live @ LA Marzocco
Listen to our first ever Live Podcast at the KEXP radio showroom in Seattle where La Marzocco has their first cafe.
We take questions from both the internet and the audience: Thoughts on farmers, NDA policy, Roasting, Dialing in and all things great.
Special Thanks to LA Marzocco & KEXP for being such great hosts!
Enjoy & Thanks to Wilbur Curtis.
We have Coffee Subscriptions available @ catandcloud.com