

The Practice of the Practice Podcast | Where Modern Psychology Meets the Business of Therapy
Joe Sanok | Private Practice Consultant, TEDx Speaker & Author of Thursday is the New Friday
Business growth meets the cutting edge of psychology. This podcast is for psychologists, therapists, counselors, coaches, and wellness professionals. It explores modern psychology and how it connects to building a thriving practice. Hosted by consultant and author Joe Sanok, it features conversations with leading academics, psychologists, business leaders, and mental health experts. Topics include psychedelic-assisted therapy, mindfulness, CBT, ACT, peak performance, and the future of mental health care. You’ll also hear clear strategies for marketing, streamlining your business, and scaling your private practice without burnout. Whether you want to sharpen your clinical skills, expand your perspective, or grow your impact, this podcast keeps you at the leading edge of mental health and practice growth.
Episodes
Mentioned books

Oct 21, 2024 • 47min
LUW Series: Defining your Group Practice’s Unique Brand Purpose and Vision with Ashley Mielke | POP 1103
How can you bring your unique story and life experience and transform it into authentic yet respectful marketing? Have you instilled the foundation of your brand, beyond the necessary colors and fonts? What is the clear difference between a vision, mission, and value statement? In this Level Up Series podcast episode, Joe Sanoks speaks with […]
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Oct 18, 2024 • 57min
LUW Series: A Panel of Group Practice Bosses – What I Did Right and Wrong in Group Practice | POP 1102
How do you pay your clinicians; a percentage split or a flat fee? What do seasoned group practice owners wish they had known before starting? Are you looking for some classic practice advice and some step-by-step advice? In this Level Up Series podcast episode, Joe Sanok speaks with a panel of group practice bosses about […]
The post LUW Series: A Panel of Group Practice Bosses – What I Did Right and Wrong in Group Practice | POP 1102 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Oct 17, 2024 • 48min
LUW Series: Uncover the Keys to a Full Practice by Removing Barriers and Boosting Success | POP 1101
What are some general and niche tips to marketing well to fill your practice? Why do you need to get your website right? Do you need tips on taking care of your referral systems? In this Level Up Series podcast episode, Joe Sanok speaks about uncovering the keys to a full practice by removing barriers […]
The post LUW Series: Uncover the Keys to a Full Practice by Removing Barriers and Boosting Success | POP 1101 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Oct 16, 2024 • 42min
LUW Series: The Ups and Downs of Multi-Site Practices with Isaac Smith | POP 1100
Do you have a goal of opening additional sites for your private practice? How can you build strong and dependable leadership teams? When is a good time to open up a new site? In this Level Up Series podcast episode, Joe Sanok speaks about the ups and downs of multi-site practices with Isaac Smith. Podcast […]
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Oct 15, 2024 • 46min
LUW Series: Marketing a Private Practice with Steve Turney | POP 1099
How is fear mucking up your marketing efforts? Why is consistency so important in building up a strong marketing campaign? What are the four pillars of what makes great marketing for your practice? In this Level Up Week Series podcast episode, Joe Sanok speaks about marketing a private practice with Steve Turney. Podcast Sponsor: Gusto […]
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Oct 14, 2024 • 55min
LUW Series: From Empty to Overflowing – Joe’s Formula for a Full Practice | POP 1098
Do you want to go from “empty to overflowing” with your private practice? What are the common struggles that new practitioners face, and how can you overcome them? Are you looking for some ways to streamline your practice’s processes? In this Level Up Week Series podcast episode, Joe shares his formula for a full practice. […]
The post LUW Series: From Empty to Overflowing – Joe’s Formula for a Full Practice | POP 1098 appeared first on How to Start, Grow, and Scale a Private Practice | Practice of the Practice.

Oct 11, 2024 • 32min
How to Stop People Pleasing with Dr. Ilene S. Cohen | POP 1097
Are you a recovering people-pleaser? Has people-pleasing been a systemic issue in your family? What do therapists need to keep in mind when working with clients who want to stop people-pleasing for good? In this podcast episode, Joe Sanok speaks about people pleasing with Dr. Ilene Cohen. Podcast Sponsor: Alma As a clinician, you probably […]
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Oct 10, 2024 • 31min
How To Regulate Your Emotions with Dr. Caroline Buzanko | POP 1096
Do you often find yourself playing things safe and trying to always make people feel good, instead of addressing what needs to be addressed? What is the real purpose of being mindful? How can parents encourage emotional regulation skills in their kids? In this podcast episode, Joe Sanok speaks about regulating emotions with Dr. Caroline […]
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Oct 10, 2024 • 48min
Preventing and Managing Burnout in a Group Practice with Cait Donovan and Sarah Vosen | GP 244
As the CEO and practice owner, do you have help? Why is having help paramount to the sustainable success of your business? How can you notice burnout in your staff and help them to snuff it out quicker? In this podcast episode, Andrew Burdette speaks about preventing and managing burnout in a group practice with […]
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Oct 9, 2024 • 36min
How to Be a Better Leader with Chris Thyberg | POP 1095
Why is it more important to be an inside-out leader? What is the most crucial part of making leadership effective and positive? Why is becoming comfortable with uncertainty a crucial part of being a great leader? In this podcast episode, Joe Sanok speaks about how to be a better leader with Chris Thyberg. Podcast Sponsor: […]
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