

The Practice of the Practice Podcast | Where Modern Psychology Meets the Business of Therapy
Joe Sanok | Private Practice Consultant, TEDx Speaker & Author of Thursday is the New Friday
Business growth meets the cutting edge of psychology. This podcast is for psychologists, therapists, counselors, coaches, and wellness professionals. It explores modern psychology and how it connects to building a thriving practice. Hosted by consultant and author Joe Sanok, it features conversations with leading academics, psychologists, business leaders, and mental health experts. Topics include psychedelic-assisted therapy, mindfulness, CBT, ACT, peak performance, and the future of mental health care. You’ll also hear clear strategies for marketing, streamlining your business, and scaling your private practice without burnout. Whether you want to sharpen your clinical skills, expand your perspective, or grow your impact, this podcast keeps you at the leading edge of mental health and practice growth.
Episodes
Mentioned books

Oct 8, 2024 • 46min
Hiking My Feelings and Living in a Van with Sydney Williams | POP 1094
Have you spotted a way to change your life for the better? How can you take one life-changing experience and actually let it change the rest of your life for the better? Are you willing to step up to the table and commit to your goal? In this podcast episode, Joe Sanoks speaks about Hiking […]
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Oct 7, 2024 • 40min
Offering Therapy to Therapists with Nate Page | POP 1093
What is it like to have other therapists as your therapy clients? How do you handle the confidentiality aspect of working in group therapy with other therapists as clients? Why – and how – should you encourage yourself to develop the skill to simply try? In this podcast episode, Joe Sanok speaks about offering therapy […]
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Oct 4, 2024 • 35min
Change Made Easy with Paul Levitin | POP 1092
Do you find yourself getting stuck continually when you want to create positive change in your life? Why is having a “why” not always enough to maintain change? What is the key to unlocking your potential and making consistent change “EASIER”? In this podcast episode, Joe Sanok speaks about “Change Made Easy” with Paul Levitin. […]
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Oct 3, 2024 • 33min
Take Back Your Brain: How A Sexist Society Gets in Your Head – and How to Get It Out with Kara Loewentheil | POP 1091
Are you raising young kids? Do you want to raise them outside of limiting beliefs around gender conformity? How many of your personal beliefs are influenced by societal messaging and what can you do to release them? In this podcast episode, Joe Sanok speaks about Take Back Your Brain and How A Sexist Society Gets […]
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Oct 2, 2024 • 29min
Making Networking Less Painful with Charlotte Haigh | POP 1090
Are you nervous to network? Would you like a mindset shift around networking to make it much easier and less stressful for you to do? Why should you practice thinking about what you can give first before you try looking for how much you can get? In this podcast episode, Joe Sanok speaks about making […]
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Oct 1, 2024 • 55min
Ask the Expert: How to Have Amazing Video & Audio in Your Home Studio with Michael Kent | POP 1089
How do you create visual authority? Have you been wanting to create content that feels much more authentic to you, suited to your audience, and isn’t awkward to do? What are the basic steps to curating your professional online presence, both on websites and social media? In this Ask the Expert podcast episode, Joe Sanok […]
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Sep 30, 2024 • 43min
Why is my marketing not working? with Gee Ranasinha | POP 1088
How do you get your practice to be known via word of mouth? Have you distinguished your marketing objectives before putting the marketing tactics into practice? Why should you always take the leap and differentiate your practice? In this podcast episode, Joe Sanok answers the query, “Why is my marketing not working?” with Gee Ranasinha. […]
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Sep 27, 2024 • 38min
The AI Mindset and Owning Your Story with TEDx speaker, Erik Seversen | POP 1087
Have you been nervous about using AI? Why could avoiding AI potentially be detrimental to the success of your practice? Do you want to learn more about AI and how it can help you – and understand that it won’t take your job? In this podcast episode, Joe Sanok speaks about the AI mindset and […]
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Sep 26, 2024 • 43min
Brian Zhang’s Journey with Depression and Music [Trigger Warning: Contains discussion regarding suicide] | POP 1086
TRIGGER WARNING: CONTAINS A DISCUSSION REGARDING SUICIDE Have either you or your clients ever struggled with major depression? How did a person with depression overcome suicidal ideation? Why should you give your clients reminders to help them, more than advice? In this podcast episode, Joe Sanok speaks with Brian Zhang about his journey with depression […]
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Sep 25, 2024 • 28min
The Ultimate Roadmap to Scaling Your Group Practice in 2025: Strategies, Insights, and Actionable Steps | POP 1085
Do you want to increase your revenue? What are the basic building blocks of efficient teams? Are you looking to free up more of your time? In this podcast episode, Joe Sanok speaks about the ultimate roadmap to scaling your group practice in 2025 with strategies, insights, and actionable steps. Podcast Sponsor: Psychology Tools Whatever […]
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