Disruptors

Rob Moore
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Mar 4, 2019 • 40min

Sir Jackie Stewart; Interview With O.B.E.& Legendary Formula One Driver [Business, mindset, entrepreneur, disruptors]

Jackie ‘The Flying Scot’ Stewart: Interview with 3 times Formula One World Champion.  Jackie Stewart represented Great Britain at the Olympics in shooting, and won three world championships in Formula One motor racing In this episode Rob talks to the great Scotsman about how he developed his love for racing, how he has developed a wide array of business interests since retiring from the sport. Learn how mind management has been so important to his success. Listen on to hear its so important in the latest episode of the Disruptive Entrepreneur.     Key Takeaways  Do you remember the first time you first fell in love with driving cars? It was my brother. He was part of a team going around the world and my brother would take me to the different venues when I was 12. I’ve got the autographs of all the stars at the time. All these big names. I was a big fan.     Did your undiagnosed dyslexia affect your success? In those days the teachers didn’t know anything about dyslexia, and you were just labelled thick. 10% of my class would have had some kind of learning difficulty, so that would have been five people. When you do have dyslexia you find new ways of doing things, you think outside the box. Lots of intelligent people are dyslexic. It made me really go for something when I found I love something.    How did you transition from being the best in the world to doing something different? It was not easy but it was exciting. I had relationships and connections with various companies. Unlike track and field, there are lots of opportunities in F1. Many of these relationships I was able to cultivate those relationships to develop this ambassadorial role. All of these things like TV, and commercials ad up.    Did you plan your retirement? I think it was April, and I wanted to retire at the end of that season. I didn’t tell anyone. I developed a blood disorder from overwork, and I travelled 86 times over the Atlantic. I was burnt out. I went on to win the championship and finish the season that year.    All of my personal friends in racing got killed. It was severely dangerous at the time. It was ridiculous, really dangerous, and badly done. I had a big war to get safety changed in Formula One. When you are a world champion you are able to get more media coverage on this issue. In those days the tracks were more dangerous as well as the cars. Even then we got a huge amount of abuse from some quarters but there was no point in killing people unnecessarily.    Was there a reason you decided to partner with Rolex? I’ve had a fifty-year relationship with them. I signed in 1968 and been with Rolex ever since. They have an amazing product, they are beautiful. I was very much focused on long term relationships with brands. This means that you can have continuity for business. We’ve started speaking to your drivers, to make sure you have a career after your driving career.     How do you balance all these fast business interests? They are all wonderful people. I enjoy going back to all these locations. I’m flying to Australia for the first race of the season. I’ve been around the sport for some time. It’s blue-chip companies that you need to aim for.     How have you managed to be strong in those relationships and not? You underpromise, and over-deliver. You will seldom get the sack. You have to make people enjoy those people who will be there. You have to do all these things with a smile on your face. You have to become part of their team.  [Text Wrapping Break]What are the commonalities of all the best drivers ever? Fangio, an Argentinian driver, won the championship five times and won with five different cars. They all have a special something. Lewis Hamilton has chosen to be the Mercedes Benz and are a well-run company and will win world championships. I think the most important thing is mind management. You don’t get over excited and you don’t get too depressed. If you have mind management, you deliver rather than under-driving or over-driving. All great racing drivers have this.    How did you develop that mind management? I think I learned that from shooting. I was doing clay pigeon Olympic shooting. When you are shooting at a world championship. If you miss the first target you will never get it back. That was probably the biggest asset I got from that sport. I learned how to handle failure and success in that sport before I got into motorsport.     Best piece of advice that you ever received? Don’t think you are better than you are.    Worst advice you have ever received? You need to drive faster.    One thing to do differently in your career? Have all the guys killed brought back?     What does the word disruptive mean to you? Not surrounding yourself with the best people. The people that surround you in whatever walk of life is essential.    What would like to change in the world? I’d like to see a cure for dementia.     Best Moments  ‘I fell in love with motor racing because of my brother.’  ‘If you were always told at school that you were stupid, then you can get an inferiority complex.’  ‘Motor racing was the best platform more than any other support.’  ‘Motorsport and formula one has allowed me to do lots of different things.’  ‘I was burned out.’  ‘When you do have dyslexia you find new ways of doing things.’  ‘All of my personal friends in racing got killed.’  ‘We were the new generation and things had to change.’  ‘I was very much focused on long term relationships with brands.’  ‘We signed in 1968 and been with Rolex every since.’  ‘It’s blue-chip companies that you need to aim for.’  ‘Long term relationships are things that everyone should be building.’  ‘Sports people are unique people.’  ‘If you have mind management, you deliver rather than under-driving or over-driving.‘  ‘When you are shooting at a world championship. If you miss the first target you will never get it back.’  ‘Concentrated to a point where emotions aren’t involved.’  ‘Emotions are dangerous.’  ‘Mind management is the most important thing.’  [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 About The Guest  Sir Jackie Stewart, OBE[2][3][4] is a British former Formula One racing driver from Scotland. Nicknamed the "Flying Scot", he competed in Formula One between 1965 and 1973, winning three World Drivers' Championships, and twice finishing as runner-up over those nine seasons.  Contact Method  https://raceagainstdementia.com  disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com
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Mar 1, 2019 • 19min

Caffeine Cast: Personal Brand ‘Be Yourself’ They Say; Here’s Actually How [Business, mindset, entrepreneur, disruptors]

Why being ‘YOU’ is the simplest and best form of marketing  Everyone has reservations about putting themselves out there. Fear is deep in our psyche, from not wanting to be left out the group. However it’s important to remember, being you is the simplest, most effective way of marketing out there. In this episode, Rob, talks through his approach to personal branding. Learn how being yourself, knowing yourself and exaggerating your good traits are essential for you in your marketing. Learn how package yourself to the world effectively in this episode.    Key Takeaways  I’ve spoken to thousands of people about personal branding and there are quite a lot of reservations. When thinking about marketing packaging yourself, the most important factor is being yourself. The easiest thing in the world should be; to be yourself, but for most people it's one of the hardest in the world, because you fear being challenged, ridiculed, and getting lots negative attention. In prehistoric times if you put yourself out the tribe then you would die, but we have changed since then.     My assumption is that you would like to attract the best clients, but repel the customers you don’t want. No one wants customers who waste and don’t purchase your products. If you don’t want to waste time on those customers you don’t want: be yourself. It means those that are attracted to you are attracted to you, and those that are repelled are repelled.     For years we would go up and down the letting agencies in Peterborough trying to do deals as much as possible and we bought loads of houses from these Estate Agents. We were polarising however. One side of the road, everyone liked us and the other no liked us. Even twelve years alter we are still hated on that side of the street.     If you are yourself you will draw people who like you, and repel those who don’t like you. 99% of the people who aren’t interested in you won’t even follow you. They will just ignore you. I had this fear when we were starting out that I had to please everyone to get loads of business. When we first sold some packaged deals, it was for more multiple deals only, and only in Peterborough so I had this lack of abundance fear. I had a fear that we didn’t have enough business when we actually had too much business we made that business smaller.     If you aren’t who you are people can’t find you. It’s simple but also profound. One of the best marketing strategies is to be yourself. I’m the same at an event, on a podcast and to an individual. There is no act.     The world needs you to shine our light. We all need to self actualise, to become the infinite potential. We are meant to be who we are. As well as being yourself you have to know yourself. You have to know your strengths and weaknesses, I’ve been deluded on both end of the spectrum in the past. For example, I’m allowed to say i’m good at something. I’m really good at marketing, I’m really good at writing books, I’m really good at podcasts, I’m really good at strategy, and ideas. I know that to be true. I’m really bad at research, I’m bad at analysis, I’m bad at anything technical, I’m really impatient.     The good points and bad points are not exclusive, they are part of the same you. You can’t have a visionary thinker and have someone really good at analysis, you have to have a balance. There are some people who are not on the extremes and more well-rounded.     You need to exaggerate the things you’re good at. Embrace the good things about you. Embrace the positive things in you. Embrace who you are.     Best Moments  ‘It should be the easiest thing to do being yourself.’  ‘The world is a mirror of you.’  ‘I had this lack of abundance fear.’  ‘It’s simple but also profound. One of the best marketing strategies is to be yourself.’  ‘This ultimately is about being yourself.’  ‘The thing you fear when you are being yourself, probably won’t happen.’  ‘Your playing smaller than you should be.’  ‘We are all meant to self-actualise. We all need to.’  ‘The world needs you to shine our light.’  ‘Your good traits and negative traits are part of the same you, you can’t have one without the other.’  ‘My assumption is that you would like to attract the clients you want, and repel the ones you don’t want.’  ‘One of the best marketing strategies is to be yourself.’  ‘You need to exaggerate the things you’re good at.’  [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com
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Feb 25, 2019 • 1h 33min

Special 350th Episode Ask Rob ANYTHING, (Anything Goes!) [Business, mindset, entrepreneur, disruptors]

It’s the 350th episode of The Disruptive Entrepreneur Podcast! And, today, Rob makes it very special for his listeners. He promises to answer ANY question people throw in. That’s right! Questions could get random from business to his personal life to his other passions. Learn how he built his businesses from the bottom up, how he still manages to be the best dad to his kids and the best husband to his wife, and so on. Rob also shares great business strategies from aspiring entrepreneur to people who are already on their way to build their own empire. Among the 17+ questions he answers, he also showed how he’s just not an A+++ businessman, but also a man with other passions too. In case, you haven’t heard yet, Rob is a die-hard metal fan so find out which interesting people he wants to meet and dine with when you tune in. KEY TAKEAWAYS Growth is of Rob’s highest value. Rob always pushes for growth not just in his business but also in his personal life. Rob shares he’s always on the hunt for new ideas to improve his business. Stay in touch with your clients. The Future of Progressive. Progressive used to be property training. Progressive is now a big company which offers more services to more clients. Robs is happy to share that they’re going global. Rob’s biggest business fear: gone bust. Fear is normal. Rob puts a lot of checks and balances in place to make sure it doesn’t happen. Rob says his critics and haters motivate him to strive more and work harder. Progressive has just reached its 13th year this year. Q: “I have 3 possible start-ups with 3 possible JVs. Should I work on all of them at the same time or choose only one?” Rob’s advice: There is no wrong or right answer; you just have to know what works for you. Rob shares his 70-20-10 model when he does 3 main things at the same time. It’s important that you have self-awareness of what you like. Rob’s secret to being an A+++ star of business and being a family man: Rob says he’s always learning and improving every single day. He compartmentalises his diary to make time for his family and his business. Rob shares strategies on how to maximise social media and be a social media influencer. Listen to podcasts, follow experts on your niche or attend classes about leveraging social media. Know how to make the idea, product, or service you’re selling your own. Rob’s 8 dinner guests include Trent Reznor from Nine Inch Nails, Alexander McQueen, Phil Anselmo from Pantera and Sheryl Sandberg among others. Tips when you’re looking for a mentor: Find top influencers in the business you’re in and listen to their podcasts and audiobooks. If you already found someone that you think you resonate with, try your best to talk to him personally. What’s on Rob’s bucket list? Rob wants to travel more and meet interesting people. BEST MOMENTS “I don’t think dealing with solutions is overly hard. I know that’s easy to say and I know I’ll probably get challenges that are hard. The answers are hidden in plain sight.” “Progressive Property is no longer Progressive Property. It is just Progressive, and it’s a scalable global brand.” “I’m always learning. I’ve always got things that I can improve and develop.” “I wanna be original, and I don’t want to be a complete rip off of anyone.” “I like some element of risk. It makes me feel alive.” “You learn. You test. You review. You tweak. You repeat. I think that’s how you develop a skill.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com
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Feb 22, 2019 • 16min

Caffeine Cast: Why “I Don’t do Any Advertising” is NOTHING to be Proud of (& Really Risky) [Business, mindset, entrepreneur, disruptors]

Business is marketing. Lots of business people seem to be proud that they are carrying on just fine without doing any marketing. You might be getting on fine but without any kind of marketing strategy, you can’t be growing effectively as a business. In this episode, Rob talks through why everyone needs to start thinking about marketing strategically. Testing your strategies so when you go for the big launch you’re able to know that your marketing works. If you’re not using marketing properly and thinking about a marketing strategy effectively this is the podcast for you. Key Takeaways Some business people come to me and say they are proud of the fact that they don’t do any advertising. This is not something that you should be proud of. Some business tick over, through accidental referrals but haven't grown in years. Surely there is an untapped market out there for these companies if they did a bit of marketing. Although it might feel like saving money, your not able to grow, and scale your business. On the other side of the coin, I see companies paying a lot of money, for advertising on facebook but they don’t track any of it. Consequently, they don’t know what works. They aren’t testing it or checking what is working and what isn’t. There are these two types of business owners. There are some key things that are everyone needs to know about marketing: You should always be A.B.T - Always Be Testing. Don’t go and spend a £1,000 a month before testing those facebook ads. Start now by doing small ads, £50 per week, something that you can afford to lose. Test every single aspect in the marketing process, the copy, the audience and the engagement. In 3-6 months you will have a proven product marketing campaign. I’m amazed by the number of people who aren’t leveraging social media. A lot of people are so focused on the art on the product, that they forget to sell. Instead of getting on social media they rely on accidental referrals. For example, Linkedin is the only platform not restricting the reach beyond your connections. You can’t do that without paying on Facebook. Be disruptive. Be disruptive in your industry. There are so many free and low-cost marketing platforms out there from Linkedin to Patreon. If no one in your industry is on a platform use that as a platform to be disruptive. Look to other industries to learn things not just your own. People don’t put themselves out there too much because they think they are being too pitchy. I probably sell 1 in 150 posts, which is hardly anything in terms of percentage. I know that other people are selling more but I do more content marketing like videos, podcasts and webinars. Sales are easier when you have built that trust. Don’t moan about others selling to much, embracing marketing as a key to growing your business. If all your business comes from one client/lead then you have a high level of risk. What if things change. We might be hit by a recession soon or legislation might change. How common is it that business goes under because they had one supplier. As well as having multiple streams of income you need multiple lead sources as well. Start testing before you go big. Don’t spend a lot of money at first. Are you selling your old clients with new products? Try and set a target this year for new marketing platforms. After that scale up with your tested marketing strategy. Some of them won’t work and that’s fine. Some of them will work for you, however. Best Moments ‘Marketing is all about the ABT - Always be testing.’ ‘People are so focused on the art of the product that they forget to market.’ ‘Business people forget marketing.’ ‘It’s nothing to be proud of that you don’t spend your ‘You need multiple streams of leads.’ ‘Start testing before you go big.’ ‘Without marketing, you have no business.’ ‘Visibility is credibility.’ ‘You have to be seen to be the best.’ ‘Be disruptive.’ ‘Track your numbers. Test everything before you fo big.’ [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com
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Feb 18, 2019 • 29min

'Content Marketing’ - What it Really is & How to Leverage it Fully [Business, mindset, entrepreneur, disruptors]

Do you currently produce content marketing currently? Is it something that you have thought about but you think you don’t have enough time, or you don’t know what to say? Are you leveraging one piece of content into 14 pieces of social media content? In this episode, Rob talks through why content marketing can be essential to grow your reach as a business. Rob address key issues with why people don’t take up content marketing, and why content marketing is not really marketing at all. But adding value. If you want to broaden your reach for your business without the cost of expensive facebook ads this is the podcast for you. Key Takeaways People don’t know want content marketing really is. People don’t know how to leverage it properly. They don’t realise that it’s not marketing at all but really it’s value. It’s creating value. Planting various seeds to grow and tree. It’s shocking how some businesses owners are scared of going out there and utilizing content marketing. The result is your adding value to your followers to educate, motivate and inspire your ideal clients. It’s important to share information that positions you in your brand, how you and your brand in your niche market. There are three reasons I hear a lot why people don’t do content marketing and they are all easily resolved: I don’t have enough time - We all have enough time, it’s what you prioritise in that time. Compartmentalise 5-30 minutes five days a week to plan and create content. Then you’ll have at least five pieces of content to use in a week. I don’t know enough, I don’t have something to say - Just think about what is in your day that your clients or customers could find useful. It might be that you are going through the process of scaling your business, selling, or starting up a new venture. Record the conversations you're having in your business and the revelations that you have in a video or audio form. We have a film crew that work in my office, and I’m still trying to grow to embrace it properly, so we can all do it. It’s not going to generate money/leads today, Facebook ads might generate today and burn a lot of money doing it. There is a delayed response in content marketing. But often the things that have the best results take longer to mature and flourish. You have to commit to it, and be consistent in producing it over a period of time. I always do recordings at 8.30am in the morning when I have high levels of energy. You can also schedule this later in the year. If you think smart and strategic about it you could end up spending 1 unit of time and get 14 pieces of content from it in different forms, video, podcast, shorter videos and blogs. Some people will see your content more than once, that’s ok. Most of the social media platforms will not give you reach to even 10% of the people who are your followers. Some people will only see it once, and those who see it more than once will want to watch it again. That’s how their algorithms work. You will have different audiences on different platforms, as people use different platforms for different things. Only 12-15% of the population have listened to a podcast for example, so it’s fine to leverage your content across platforms. The more content you put out there means your overall reach goes up. My model for what content to put out there is: 80% - you talk about your market, model your niche, your business - 10% talk about yourself, your credibility, the human being behind the business - 5% engagement jacking, leveraging things that are in the media, that will you can build on to get that extra reach - 5% Pitching and Selling, don’t be scared to do this. If you do this all the time then you will not build any good will, but 5% of the time will be fine. I don’t have millions of followers. But because of the large and consistent amount of content I put out there, then I have reached millions of people. There will be a lot less critics out there then you think. They come to you when they choose, and then they are educated, motivated, and inspired so they are ready to buy. It’s fine for people to be turned off. I don’t mind getting a lot of questions as that can lead to a lifetime customer in the future. You have to do it consistently over time. Your personal brand is really the only thing that you own entirely. Even property is something that is owned 60% by banks through your mortgage, even my books are controlled by my publishers. Through social media, you can control your personal brand effectively. Best Moments ‘Content marketing is not marketing.’ ‘Value is the new marketing.’ ‘The more I get back the more I get back.’ ‘The podcast as generated £3 million in trickle down in revenue.’ ‘You’ve got to put a lot of content out there to be seen by all your audience.’ ‘You will have different audiences on different platforms.’ ‘The more content you put there means your overall reach goes up.’ ‘Think of content marketing as adding value not marketing.’ ‘People care what you until they know they care.’ ‘80% Content, 10% ‘This could be called value attraction.’ ‘No-one likes to be sold at but everyone likes to buy.’ ‘There will be a lot less critics out there.’ ‘Ad’s interrupt people, whereas content marketing is viewed by people on their own terms.’ ‘Your personal brand is really something that you own entirely.’ [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com
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Feb 15, 2019 • 11min

Caffeine Cast: If You’re Overwhelmed AF, do These 4 Simple Things [Business, mindset, entrepreneur, disruptors]

We all know that everyone gets overwhelmed. When this happens, what do you do? Some people know while others don’t. In this episode, Rob shares his secret about how to beat the feeling of overwhelm. If you feel like you are going to mentally explode, Rob’s 4 simple steps will keep you sane. Tune in today to master the art of managing overwhelm. KEY TAKEAWAYS 4 quick and simple things to follow to drown out feeling overwhelmed: Brain dump everything out when you feel like your head is going to explode. Write out the 48 or so things that are in your head or you can empty it out in an audio file. Just empty your mind. Now that you have a list. Look at it and see what you can leverage, outsource or pay someone to do it or just get some help. Never be afraid to ask for help, your list should be a list that needs to be done, not a what-you-have-got-to-do list. By doing this there is a good chance that your list will go down by a third or even half. We are the bottleneck of everything when there is so much to do so ask yourself, what can we leverage, what can we outsource and what can we get help on? Learn to say no. In your list, there will be things that you can simply say no to or that you can delay, by a week, month or year. Just be honest with people and say,  “Sorry, I can’t do that right now.” or "I am interested but I need 3 months to just get things cleared up." You must take responsibility of the things that come your way. If you want less to do and less overwhelm in the future, you have to start saying no. After 1, 2 and 3, you will have a third left on your list. Take time to prioritize everything on left. Yes, your brain automatically does it. But you have to remember to not have any distractions. Let nothing interrupt your priority. Number 1 is number 1. Finish it. Then proceed to Number 2, then Number 3. When you are overwhelmed, these will happen: You can lose your shit. You react to people badly. Clients, customers, family, friends, the people close to you. You push people away. You miss opportunities. You feel so full, so you push opportunities away consciously and unconsciously and unfortunatley the good opportunities, you won’t be aware of them. The things that you are doing, because there are too many things that you do, you end up doing them badly. You just have to do them too quickly so you rush them.   BEST MOMENTS‘But just writing everything I had to do down was the good step 1. It’s therapeutic. It’s cathartic. It gets out of your head. And then it just releases that feeling some more because we all get overwhelmed.” “Do not be afraid to ask for help. It is not a weakness. It is a strength.” “I like to say, ‘I’m interested but not maybe until 3 months time or 6 months time. I’ve got other things that are important and more priority...” “Here’s the irony of overwhelm when we haven’t got enough to do, enough business to generate, enough leads, enough clients, we want more more and more. Then when we open the floodgates and start bringing in opportunities, we have too many. But we created it. Everything that you’ve got on your list, everything that’s happening, you created it through what you said yes to.” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com
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Feb 11, 2019 • 40min

11 Entrepreneur Truths I Wish I Knew 11 Years Ago [Business, mindset, entrepreneur, disruptors]

11 ENTREPRENEUR TRUTHS I WISH I’D KNOWN In this episode, Rob shares the 11 things he wishes he had known when he was starting out. This podcast is an amazing opportunity to benefit from Rob’s expertise and experience. The Disruptive Entrepreneur should be listened to now by anyone starting out in business, it will make a positive difference to your journey. KEY TAKEAWAYS 1 You’re not alone You can feel that challenges are yours alone.  In reality, you are not alone other entrepreneurs have faced the same challenges. Align yourself with people who can help you, mentor you, inspire you and lift you up, People who have the answers to your problems because they’ve been there. 2 It’s good to want to make a difference but it’s also good to want to make a profit The purpose of business is to take risks and the reward is profit. The ideal for sustainable and scalable business is to achieve a balance between serving, solving, caring, making a difference whilst equally being selfishly motivated to make a net profit margin. 3 Time management is easier than you think In reality, everyone has the same amount of time in the day. Time management is about time prioritising. It’s about managing both your emotions and your planning. Compartmentalising is the key to managing your time successfully. If you know what you’ve got to do and when then it removes the emotions. 4 Manage and master your emotions well This is what will drive your business to be successful.  Emotions can dominate the entrepreneur as things are not fair. Business mastery is taking events in your stride accepting them and not reacting to them emotionally so that you don’t cause resistance or breakage. You have mastered your emotions when you can smile, be grateful and accept things even though that’s not how you feel. 5 if you want to be great in business you need to be great at marketing The area you must be great at in any business is marketing. This is about promoting the products you have and getting them out there to the market. If you want to sell more, it's about creating a balance between putting out value and what you get back.  If you want to sell more increase the amount of value you are putting out. 6 You need to up your game with social media This is a key requirement for any business in 2019 It's not just the volume of posts it’s also about the quality. For organic content, LinkedIn extends your reach to a much larger contact base than other platforms. You should be increasing both the quality and quantity of your content to increase your reach. 7 The balance of confidence and humility ‘If you don’t believe in yourself why should anyone else?’ The belief about a business can come from the enjoyment and the passion and from the proof, the success of the results. Confidence can turn into hubris, arrogance, narcissism and complacency these are human traits. It’s not about never experiencing them but about understanding and managing them. 8 What you should be planning for next The time is now to plan, prepare, save, get liquid for, and organise finance. You need to do these things right now to be ready for the next recession. It's coming, the signs are there so you need to be prepared so that you don’t miss any of the opportunities that will available. 9 How you feel comparing yourself to others It’s a curse but it can force you to grow and learn. If you are going to compare yourself to anyone else then make sure to do the upside as well as the downside. It’s a futile exercise for me to try and be like Arnold Schwarzenegger, one of my heroes, the best thing is to use him to inspire me to be the best version of myself that I can be. 10 Knowing what type of business you are   There are 3 main types of business person The intrapreneur - someone who wants to own things but doesn’t want to take the risk these people often partner with an entrepreneur or work with autonomy within a large company. The lifestyle entrepreneur – who want to maximise their time. This is the most important thing to them, and they will sacrifice certain things to retain time and lifestyle. The empire builder – who wants vast scale, they want to grow something big and meaningful. 11 The myths of the hard sell Working hard is only part of the equation working smart is another part leveraging, outsourcing, getting low-value tasks done in a different way e.g. using apps, technology, virtual assistants can transform your business. BEST MOMENTS ‘It's about life and business prioritisation’ ‘Get out of your own way’ ‘A simple solution, you need to talk to other people’ 'Don’t do another thing that’s not selling’ 'Often the recipients of our worst emotions are those who are closet to us’ 'No one is going to be pushing, selling or marketing your product for you’ ‘Are you getting good discussions from your posts?’ ‘You want to be humble to learn from everyone’ 'Some of the biggest companies have been formed in recessions’ 'You can never be a better version of them you can only be a better version of you’ [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com
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Feb 8, 2019 • 9min

Caffeine Cast: Why “Ideas Without Action Are Useless” is PLAIN WRONG (& How to Leverage Them) [Business, mindset, entrepreneur, disruptors]

ARE IDEAS WITHOUT ACTION WORTHLESS?  DESCRIPTION The Disruptive Entrepreneur – Rob Moore is sharing the value of ideas and the ways in which you can foster a great idea and then implement actions to achieve your desired outcome. This episode is an engaging and informative way to understand more about how to be open to ideas and the best way to take action with a good idea. KEY TAKEAWAYS Ideas Ideas sitting there in a meditative way are not going to bring the results you want. There has to be a certain amount of implementation action and testing. Bringing together people to brainstorm ideas and sharing ideas with each other can result in a great idea that is a hybrid of the other ideas. It’s vital that you don’t judge ideas or knock any idea down as often ideas can gestate and fertilise over time becoming something great. If you are not sure about an idea you can take some actions and view the action as a test then improve and iterate. This ensures that even if the initial action doesn’t get the right result a later action will have the desired outcome. Mindless Action Mindless action without proper planning and good ideation can result in taking actions that leads you down the wrong road and will culminate in no results. The Value of Ideas Ideas do have a value without action as they can hybridise into another great idea that you act upon. Ideas can stay with you, gestate and inspire, in your mind and then when there is an opportunity you can take action. Mindless actions without planning and good gestation for ideas are worthless but once you do have the inspiration you need to take immediate action. BEST MOMENTS ‘My ideas are a hybrid, an amalgam of other ideas’ ‘There are probably not that many revelatory ideas but there are lots of good ideas that are hybrids of other ideas’ ‘Everyone has good ideas or dumb ideas that can be turned into good ideas’ You don’t need to be a genius to observe the masses, and do the opposite’ ‘Constant conversations with people, be the student listening more than talking’ [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com
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Feb 4, 2019 • 32min

Cris Cyborg: Interview with UFC Sensation, 13 Years Undefeated MMA Champion [Business, mindset, entrepreneur, disruptors]

In this fascinating podcast, Rob is disrupting and challenging listeners as hediscusses the highs and lows for successful MMA fighter Cris Cyborg.Listen in to find out how being a successful competitor in a rapidly growing globalsport requires a synergy of qualities and the beliefs and faith to persevere. KEY TAKEAWAYS• How did you feel when you lost?I was undefeated for 13 years but as you approach any fight you always know that one day you are going to lose, it’s ultimately in God’s hands. It is a sport, and someone wins, and someone loses each time you fight. On the day I felt I did my best, I had challenged myself in training and learnt lots through the process. In the next fight, I’m sure I’ll be the winner. My mindset is very strong and losing has put fire in my heart about being the winner next time I fight. • When did you first realise you wanted to fight?As a child, I took part in lots of different sports and loved all of them. Atuniversity, I was approached by a scout as a potential fighting prospect due to my good eye to hand coordination. Initially, I wasn’t convinced it was for me as I don’t like confrontation. When I did start sparring I realised that when punches were being thrown at me Iimmediately responded. At this point, there was the realisation that along with my coordination and cardio I had ‘heart’, and this is not something that someone can teach you, it is a part of you. I like to compete and had been competitive in all my sports so after 6 months of training I took part in my first fight. I lost because of an elbow injury but knew then that I had found my sport. I entered full-time training at 19 although my family didn’t agree as they didn’t think it was a suitable sport for a girl, but I believed in myself. • What’s it like being a woman in your sport?It’s a big responsibility as you have to think about how people are watching you. It’s nice being a champion but being a people’s champion is the most important role I have. I have the opportunity to share my life and the journey I have been on to become a fighter. I have used my position in the sport to fight for equal rights and opportunities for women. BEST MOMENTS‘You need to learn to win and you need to learn to lose’‘Everything you have in your heart that you think is impossible is possible’‘You have to believe and do your best’‘I can give strength and hope’‘It’s impossible to be wrong if you believe in what you do’‘When you have a dream, you work at it’ [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 ABOUT THE GUESTCris CyborgFC Featherweight Champion, ranked the #1 P4P Female Fighter in the world by ESPN, undefeated for over a decade and a 3x 145lbs World ChampionCris Cyborg is a Brazilian mixed martial artist and the former Strikeforce Women’s Featherweight World Champion, Invicta FC World Featherweight Champion and Current UFC Featherweight Champion. Cyborg won the Strikeforce’s title on August 15, 2009, by defeating Gina Carano via first-round by TKO. Cyborg won the Invicta FC Featherweight belt July 13, 2013, by defeating Marloes Coenen in the 4th round by TKO and won the UFC Featherweight Championship on July 29, 2017, by beating Tonya Evinger by TKO in the 3rd round.Cyborg is currently the #1-ranked pound-for-pound female MMA fighter in the world by ESPN.Com and the #1-ranked 145-pound female fighter according to the Unified Women’s MMA Rankings. CONTACT METHOD – CRIS CYBORG https://www.instagram.com/criscyborg/?hl=enhttps://www.instagram.com/pinkbeltfitness/?hl=enhttps://www.criscyborg.com/https://twitter.com/criscyborg?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthordisruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com
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Feb 1, 2019 • 10min

Caffeine Cast: What They Never Taught You in School. WHY?! 10.5 Essential Skills [Business, mindset, entrepreneur, disruptors]

In this podcast, Rob shares the ten and a half essential skills you need that nobody taught you at school. He succinctly explains why each skill is necessary and the importance of them for everyone as they move through life. Listen in now to start learning. KEY TAKEAWAYS Learning to Manage and Master your Money Whether or not you are money focused, understanding how to make, manage and budget with money is key for everyone in life. Learning to Sell and Market Yourself, Your Product and Your Services Selling and marketing are about creating value and caring about others giving them a service they desire, want or need. Brands are everything - the personal brand, the company brand, the product brand and you can leverage them all if you choose. Learning to Manage and Master your Emotions We all feel emotions such as jealousy, resentment, fear, greed and excitement. Within each of us is a huge range of emotions. If you can learn to master your emotions you can master life. Learning to Communicate with, Get On With and Influence People If you want to have a happy successful life, be successful in business or be a good employee being able to communicate and get on with others is vital. Learning the Skills and Traits and Reverse Engineering of being Successful We are taught about being successful in a particular subject, but we are not taught about the rules and laws of success. There is no learning about how to cope with rejection, staying enthusiastic or how to overcome challenges. Learning how to Start and Scale a Business Understanding that starting and scaling a business is within the reach of anyone who wants it enough is an important attribute of anyone who is successful. Learning how to Deal with and Solve Real-World Problems The world is full of problems and you need to have the skills to be able to deal with wide-ranging challenges as you move through life. Learning how to Manage and Master your Time Lots of people waste time throughout their lives, learning how to manage and master your time effectively is a characteristic of successful individuals. Learning how to Deal with and Defeat Rejection and Failure Failure and rejection are a part of the real world and having strategies to cope with and move forward from them is a vital part of life. Learning how to be Happy Most people view happiness as an outcome when actually it’s a strategy - you do happiness on purpose, you plan happiness. THE HALF - Learning how to Invest in Yourself If you are investing in yourself you will be using every opportunity to improve in the “TEN ESSENTIAL SKILLS’ In doing this you will be giving yourself the best opportunity for success across your life. BEST MOMENTS ‘You are your best asset’ ‘You pay yourself the best return’ ‘You should invest in learning yourself to get the best return and best value for you ‘ ‘Going from failure to failure, to failure with no loss of enthusiasm’ - Churchill ‘Why don’t they teach this at school?’ [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES https://robmoore.com/ bit.ly/Robsupporter   https://robmoore.com/podbooks  rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

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