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CEO Sales Strategies

Latest episodes

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Nov 29, 2022 • 35min

Digitizing Manufacturing Processes With Naveen Poonian [Episode 74]

Every manufacturing company needs its processes in place. They can't be scattered around in Excel, or even worse, on paper. These companies need to start having processes in place so they can leverage the data they get from them. They can start analyzing where they are losing and where they are winning so they can start to make changes. Join Doug C. Brown as he talks to the President and CEO of iBASEt, Naveen Poonian. He helps companies put all their processes under one roof. Naveen believes in the value of digitizing and simplifying manufacturing processes. In this episode, you will learn:- Why it's okay to fail and you just have to learn from them.- How processes enable you to focus on what you need to do to get better. - The power of analyzing your win-loss data.- Why it's important for a small or medium size business to be customer-centric.- Why it's important to be in the Cloud.
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Nov 22, 2022 • 34min

Susan Merlo On Generating Leads With Information Products [Episode 73]

In this digital world, giving off information is so important, even if it's free. If you make a free info product online and someone downloads it because it answers one of their problems. You are basically getting a new lead right there. Information products can generate leads for you, especially in this digital age. Join Doug C. Brown as he talks to Digital Sales and Marketing Consultant, Susan Merlo about the power of info products. Susan is also the founder of The Digital Distributor and is the author of The Digital Distributor: Six Steps to Accelerate Sales.In this episode, you will learn: What are information products? How you can build trust with your customer. Why it's okay to give things for free. How to create an information product.Start using information products to generate new leads today!
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Nov 15, 2022 • 37min

Solutions And Credibility - How Sales Engineers Impact A Sale With Ramzi Marjaba [Episode 72]

Did you ever have to call backup for a sales pitch? Establishing value for your product takes more than a good salesman. It may take the skills of a sales engineer. In this episode, We The Sales Engineers founder and podcast host Ramzi Marjaba shares the important role of sales engineers in building value and credibility for your team and product and how it provides solutions and impact the entire sales cycle.  In this episode, you will learn: ●       The important role a sales engineer plays in communicating the solutions to the customers●       How product knowledge can build trust and credibility ●       How alignment between sales and technical experts affect the outcome of the sale
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Nov 8, 2022 • 37min

Finding A Business Model That Gives You Work-Life Balance With Sarah Jolley-Jarvis [Episode 71]

Is your business model serving you? Yes, your business model could be making you money but are you happy with where you are? Most business owners spend so much time on their business that they forget about the other things that money can't buy like time. Maybe it's time to set up some processes so you can have a work-life balance. Join Doug C. Brown as he talks to the Founder of Women's Wealth Formula, Sarah Jolley-Jarvis about understanding your business model. Sarah is also an international best-selling author and speaker who helps business owners find balance in their businesses. In this episode, you will learn:- How to set up business models and processes for your business.- Why it's important to take time off and focus on the things money can't buy.- How to understand where you want to take your business.
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Nov 1, 2022 • 35min

Secrets Behind Effective Conversations To Increase Your Sales Revenue And Close Rate With Bill Caskey [Episode 70]

Having a hard time closing a sale? Have you been on a campaign for the longest time but still can't see significant results? This is the podcast for you! Doug C. Brown sits down with Sales Development Leader and experimenter Bill Caskey to discuss not just strategies to increase your sales revenue and close rate but, more importantly, the factors that keep you from your goals. In this episode, you will learn:●  How you can set the tone and lay out your agenda effectively●  How to conduct yourself, prepare, and take control of the sales call or process●  How detaching yourself from the result of the call and having the right intentions can help you bring value to the solution that you are offering Bill is giving away his eBook, "5 Reasons You Don't Have Clients", which will help you sort out why you may not be attracting the quantity and quality of customers you want. Get it here!
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Oct 25, 2022 • 34min

Why You Need To Have More Women In Your Sales Team With Fred Diamond, Creator Of The IES Women In Sales Program [Episode 69]

It is often said that women are better than men when it comes to selling, so why don’t we have more women in our sales teams? And even if they’re there, why do men dominate meetings and conversations? These questions were on Fred Diamond’s mind when he started to create the Women in Sales program. Fred is the Cofounder of the IES Women in Sales program, whose mission is to help employers attract, retain, motivate, and elevate top tier sales talent. In this conversation, Fred shares his thoughts on how women can be empowered to take more roles in sales and how having a community like the IES Women in Sales program can help. They also discuss the qualities that both women and men in sales need to have in order to navigate a more customer-centric sales environment. They also tackle how sales employers can attract, retain, and grow female sales talent in the rapidly changing world of sales. Tune in for some great insights! In this episode, you will learn:Ø Why women continue to be underrepresented in sales careers despite observations that they are better at selling than men.Ø How having a supportive community helps encourage more women to take up careers in sales.Ø What sales employers need to do to attract, retain and grow female sales talent in their companies.
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Oct 18, 2022 • 42min

Sales Mindset: Shifting Your Focus To Be In The Top 1% Of Salespeople With Hugh Liddle [Episode 68]

It is vital to have business skills learned through time and experience. But working on your mindset first rather than later is essential, especially when we try to succeed at something, especially in businesses. In this episode with Doug C. Brown, he welcomes the Head Sales Wizard at Red Cap Sales Coaching, Hugh Liddle, to discuss the sales mindset and why you need it to get to the top 1%. Hugh Shares the three things sales mindset consists of and explains that having neither of the three upends the sales in most cases. As we dive deeper into the conversation, we’ll understand why working with the sales mindset first is better than working with your skillsets. Tune in to this episode for a more insightful talk with Doug Brown and Hugh Liddle! In this episode, you will learn:Ø What you need to be in the top 1% of salespeopleØ Where to direct your focus, andØ The Dos and Don'ts to avoid an upend to your sales. "CEO Sales Strategies listeners can schedule a FREE call with Hugh to talk about their businesses and sales, ask questions, and get an individualized sales success roadmap! There’s no charge, no obligation, and no pressure…it’s just a fun, friendly conversation. Schedule on Hugh's website at https://redcapsalescoaching.com."
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Oct 11, 2022 • 29min

Robocalls: The Catastrophe To Your Sales With Alex Quilici [Episode 67]

These days, robocalls have become counteractive. With so many scams attached to them, they are not anymore helping with the sales process. In fact, they are causing people to lose sales. Diving deep into this catastrophe, Doug C. Brown interviews the CEO of YouMail, Alex Quilici. Alex explains the nature of robocalls, how people perceive them, and how they can affect your sales. Not forgetting that making real-time conversations are still very important to sales, he then shares solutions to continue making that human contact. So tune in as we dive deeper into Alex’s thoughts on how you can reverse this catastrophe to your business. In this episode, you will learn:•   How robocalls can affect your sales and productivity•   How you can filter and protect yourself from these calls•   Why carriers do not stop this mess
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Oct 4, 2022 • 38min

How To Hire And Build A Dream Team Of 5 Star Employees With Heenle Turner [Episode 66]

Do you want to hire 5-star employees for your organization? Do you want to scale your business? Then this is the episode for you! Joining host Doug C. Brown is Heenle Turner. She is the Vice President of Content and Consulting at The ALL IN Company and a certified HR Professional with a passion for helping businesses succeed. Heenle shares strategies to help business owners identify top talent and potential managers and hire better employees moving forward. Heenle also clues you in on what you need to consider and prioritize as leaders and when outsourcing could be the solution you need. Tune in for more practical tips to help you build a dream team and grow your business. In this episode, you will learn:●       The hiring strategy that will lead to scalability and profitability●       The five star qualities of a top employee●       When you need to outsource HR services
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Sep 27, 2022 • 40min

Taking Your Company To New Heights Through Leadership, Mindset, And Strategic Value With Ryan Margolin [Episode 65]

When starting a business, the first few years are bound to be tough. You may struggle to keep your hands on everything, stretch your resources as you face problems, and even become a bottleneck yourself who is afraid to let go. Yet, those years offer you a lot of learning. Having his own share of struggles transitioning and pivoting a company, Ryan Margolin, the CEO of Professional Hair Labs, testifies to this. And in today's show, he joins Doug C. Brown to impart his profound knowledge discussing the company's foundations—leadership, mindset, and strategic value—that helped them achieve where they are today.In this episode, you will learn:The role of leadership in scaling your business.The mind and how it creates strategic value, limits growth, and propels us to new heights.Why you need strategic value in your business.

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