CEO Sales Strategies
Do you want to dramatically increase your sales revenue and have faster company growth? Do you want your business to run smoother, lessen your stress, and be a happier owner or executive? If you are an entrepreneur who wants to scale your business sales by millions, this show is for you!Welcome to the CEO Sales Strategies Podcast, where America's number one sales revenue expansion expert, Doug C. Brown interviews CEOs with $5M plus companies to uncover and share actionable tips and strategies behind their bulletproof sales strategies.Is your current sales growth frustrating you? Are your sales numbers so imprecise that you cannot make accurate sales forecasts? Do you think your sales teams or salespeople could do better in finding prospective clients and/or selling more with higher profitably? Want to enhance your hiring process to consistently produce top sales performers for your teams? Do you wish you could sell more to clients with larger revenues?If you have experienced any of these problems, you are not alone. Many companies find themselves stuck in a futile struggle to gain more revenue and profit, get frustrated with their salespeople and sales teams, and find themselves mired in stress, burnout and even hopelessness. You may already own or run a multi-million-dollar business, but it takes quite another leap to turn your company into a major industry player worth tens of millions, or even hundreds of millions of dollars.Could there be something you can do about your pitching strategies? How is your sales process looking? Are you hiring the right people in your sales teams? How is your internal talent development? What does your company culture look like? Are your salespeople accountable enough for their numbers and performance? Most importantly, are you in the right mindset to be able to scale your business exponentially? There are but some of the numerous factors in your business that may be holding you back from growing your company beyond its current worth.How badly do you want to finally see a change in your quarters? Will you do whatever it takes to get out of that bind and take your business on a trajectory to become something bigger? Are you sick of waiting at the back of the line to be on par with the A-players in your industry? Are you willing to challenge your beliefs, change your mindset, and take steps to optimize your processes?If you are, then you have come to the right place. There is no better way to learn how to increase your sales than to take it from the people who have gone through the process themselves and succeeded. In this podcast, Doug sits down with owners and CEOs of top-performing companies, who share their failures, struggles, secrets, and processes that are all part of their phenomenal rise beyond the $5 million marks. This is your chance to take these loads of insider information and apply them to your own business!There is no better person to lead you through this learning process than your host, Doug C. Brown. Doug is a business consultant, coach, advisor, author, speaker, and Sales Optimization and Revenue Expansion Expert of Business Success, LLC.He specializes in helping CEOs, executives and business owners recognize their blind spots, discover untapped revenues and profits from within their business, and take positive steps to drive their sales forward. He has been involved in starting over 35 companies and in helping clients ranging from the likes of Tony Robbins, Intuit, Chet Holmes, and CBS Television, to small and medium business owners increase their sales – by up to 862%!There is one thing about the people who have gone past the $5 million dollar mark and keep it growing. They just happen to have learned and used sales strategies that really work! There is no doubt that you have the potential to be next in line – if you have the courage to follow the path they took, one hack at a time. Start your journey here and now!
Latest episodes
Jun 17, 2025 • 35min
Break Through Inbox Fatigue with Video + AI Sales Tools [Episode 191]
Are your outreach emails getting ignored?On this episode of the CEO Sales Strategies Podcast, Doug C. Brown speaks with Michael Litt, CEO of Vidyard, to uncover how top-performing sales teams are using personalized video and AI-powered tools to stand out, book more meetings, and build trust at scale.They discuss:✅ Why your outreach isn’t working (and what to do instead)✅ How video drops no-show rates by up to 70%✅ What makes AI avatars a force multiplier in outbound✅ How to build presence—even before the first meetingIf your business depends on high-touch, 1:1 outbound conversations, this episode will change how you think about visibility, scale, and connection.🔗 Listen to more episodes: https://ceosalesstrategies.com 📥 Contact Doug directly: https://ceosalesstrategies.com/contact-us 🎯 Learn more about Vidyard: https://www.vidyard.com#salesleadership #VideoProspecting #AIinSales #B2BSales #OutboundSales #SalesEngagement #ModernSelling #MichaelLitt #DougCBrown #CEO #TrustBasedSelling
Jun 10, 2025 • 53min
How Follow-Up Drives Recurring Revenue & Reduces Churn [Episode 190]
Vance Morris, a retention strategist and Disney alum, owns three home service businesses and advises on customer experiences. He explains how emotional connections are more effective than discounts for client retention. Vance shares insights on a low-cost follow-up system that outperforms traditional acquisition methods and reveals the true reasons behind customer churn. He emphasizes the importance of unique storytelling and memorable engagement strategies to build lasting customer relationships and drive recurring revenue.
Jun 3, 2025 • 38min
How to Exit Without Losing Your Identity | Justin Goodbread [Episode 189]
What happens when your business sells—but your identity disappears?In this episode of the CEO Sales Strategies Podcast, host Doug C. Brown speaks with entrepreneur, exit coach, and bestselling author Justin Goodbread about the hidden emotional risks of selling your company.Justin has built and sold 8 companies. And he’s seen the same pattern over and over:High-performing founders hit their number—and end up feeling lost. Why? Because they never designed their life after the exit.🎯 What you’ll learn:✅ Why 96% of business owners regret selling✅ How to avoid the identity crisis most entrepreneurs face✅ Why money doesn’t guarantee fulfillment✅ The “5 Fs” framework that ensures you don’t just build value—you build a lifeThis episode is for founders, partners, and high-level leaders who want more than just a successful exit. They want clarity, purpose, and a plan for what comes next.🔗 Full episode notes + resources: https://ceosalesstrategies.com/selling-a-business-without-losing-yourself 📩 Contact Doug: youmatter@ceosalesstrategies.com 🌐 Connect with Justin Goodbread: justingoodbread.com
May 27, 2025 • 37min
Internal Growth Over Hustle: Why Emotional Stability Builds Real Business Success [Episode 188]
What if your burnout isn’t caused by your business… but by how you lead it?In this episode of the CEO Sales Strategies Podcast, Doug C. Brown interviews Ashish Gupta—former Apple executive, turnaround CEO, and founder of ScaleUpExec.They dive into the powerful mindset shifts founders must make to scale without sacrificing their sanity. From emotional intelligence to internal alignment, this episode is a masterclass in leading with intention—not just intensity.If you’ve ever felt stuck, reactive, or misaligned despite your success, this episode is for you.In this episode, you’ll learn:✅ Why business challenges are not failures—they're growth signals✅ How to escape the “golden handcuffs” of success✅ What internal stability really means—and why it fuels better decisions✅ Why clarity and discomfort go hand-in-hand✅ How to scale with alignment, not burnout🎧 Prefer audio? Full podcast here: https://ceosalesstrategies.com/internal-growth-human-flourishing-mindset-shifts📈 Explore all resources: https://ceosalesstrategies.com📩 Questions? Contact us: youmatter@ceosalesstrategies.com
May 20, 2025 • 50min
Sell Before You Build: How Pre-Launch Sales Validate Products Fast [Episode 187]
Most product failures happen before launch—because no one tested the idea with buyers.On this episode of the CEO Sales Strategies Podcast, Doug C. Brown speaks with David Hirschfeld—software strategist and founder of Tekyz—about why so many founders waste time building features no one will pay for.David shares how to flip your approach: use sales conversations to validate demand before development, test product-market fit with simple prototypes, and generate real revenue before writing a single line of code.This episode is essential listening for SaaS founders, consultants, and B2B leaders planning their next offer or launch.In this episode, you’ll learn:✅ Why selling before building reduces product risk✅ How to identify root-level problems that drive buying decisions✅ What paid feedback reveals that free trials miss✅ How emotional clarity creates trust in high-value sales✅ What early adopters need in order to say yes before launch🎧 Prefer audio? Listen on our website: https://ceosalesstrategies.com/pre-launch-sales-product-validation📈 More growth tools: https://ceosalesstrategies.com📩 Questions or partnerships? Email: youmatter@ceosalesstrategies.com
May 13, 2025 • 52min
How to Systemize Business & Deliver Wow Customer Service Without the Hard Sell [Episode 186]
Former Disney executive Vance Morris shares how to build systems that remove chaos, create time freedom, and drive sales — without relying on hard selling.You’ll learn: • Why most follow-ups fail before they’re sent • How to raise prices through customer experience • What invisible selling really looks like in service businesses • How Vance runs 3 companies in 90 minutes a week • Why your space and process close the deal before you doAbout Vance Morris:Vance is a former Walt Disney World Resort executive who now helps service businesses systemize their operations, improve customer experience, and increase profits — all without losing time freedom. He is the longest-reigning GKIC/NOBS Marketer of the Year (2015–2019), and founder of Deliver Service Now.🎧 Listen to the podcast: https://ceosalesstrategies.com/systemize-business-wow-customer-service🔗 Connect with Doug C. Brown: https://www.linkedin.com/in/dougcbrown123 https://ceosalesstrategies.com🔗 Connect with Vance Morris: https://deliverservicenow.com https://www.linkedin.com/in/deliverservicenow
May 6, 2025 • 46min
Business Scaling Secrets: From Starting Up to Sustainable Growth [Episode 185]
Most companies don’t stall because of bad strategy. They stall because their founder refuses to evolve.In this episode of the CEO Sales Strategies Podcast, Doug C. Brown speaks with growth strategist Tom Doorley—who co-founded Braxton Associates and scaled it into a $500M consulting division acquired by Deloitte.Tom shares exactly what breaks during scale—and how top CEOs evolve their leadership, mindset, and structure to meet each new stage of growth.You’ll learn: • How to hire ahead of revenue—without betting the business • Why holding too much control kills scalability • How to structure leadership that grows with your company • What resilient CEOs do when everything breaks • Why mindset—not market—is often the real limiterThis is a masterclass in scaling with clarity, sustainability, and real leadership.🎧 Prefer audio? Full podcast → https://ceosalesstrategies.com/business-scaling-secrets 📈 Learn more: https://ceosalesstrategies.com 📩 Questions? youmatter@ceosalesstrategies.com
Apr 29, 2025 • 54min
What No One Tells You About Starting a Business from Scratch [Episode 184]
Most entrepreneurs aren’t prepared for the emotional and mental toll of starting a business.In this episode of the CEO Sales Strategies Podcast, Doug C. Brown is joined by investor and entrepreneur Jose Berlanga, who shares his hard-earned insights from building—and rebuilding—businesses through wins, failures, and burnout.You’ll learn:✅ Why “freedom” is often the last thing you feel at the beginning✅ How to navigate emotional fatigue while scaling✅ What to do when your business begins to own you✅ How Jose recovered after major financial loss—and what kept him going✅ The mindset shifts needed to lead under real pressureIf you're in the build, the rebuild, or the burnout—this conversation will meet you where you are.🎧 Full episode + resources: https://ceosalesstrategies.com/starting-a-business-from-scratch🔔 Subscribe for weekly strategies on high-performance selling, leadership, and resilience.#entrepreneurmindset #StartupBurnout #CEOInsights #LeadershipGrowth #B2BSales #BusinessOwnership #JoseBerlanga #DougCBrown
Apr 22, 2025 • 58min
Master Leadership Communication by Shifting from Victim Mindset to Ownership [Episode 183]
Most leadership communication fails before the conversation even begins. Learn how to shift from reaction to ownership and lead with clarity, confidence, and emotional intelligence.In this episode of the CEO Sales Strategies Podcast, Doug C. Brown sits down with executive coach Adrian Koehler to explore what really causes communication breakdowns in leadership—and how top performers shift their mindset to lead powerful, trust-building conversations.You’ll learn how to reframe “difficult people,” stay grounded during high-stakes conversations, and use clarity as a leadership tool instead of a vulnerability to avoid.In this episode, you’ll learn: ✅ Why most communication fails before it even begins ✅ How the “victim mindset” shows up in high performers ✅ Why labeling someone as “difficult” blocks your leadership ✅ How to use emotional intelligence to lead through tension ✅ Why clarity is uncomfortable—but essential for impact🎧 Prefer audio? Listen to the full podcast here: https://ceosalesstrategies.com/master-leadership-communication-victim-mindset 📈 More leadership tools: https://ceosalesstrategies.com 📩 Questions? youmatter@ceosalesstrategies.com
Apr 15, 2025 • 49min
From Cold Outreach to Real Conversations: Build Predictable Sales Pipelines [Episode 182]
Most outbound prospecting fails because it treats people like numbers. Learn how to build trust-first conversations that actually convert into sales.In this episode of the CEO Sales Strategies Podcast, Doug C. Brown sits down with outbound sales expert AJ Cassata to uncover why most cold outreach fails—and what high-performing sales leaders are doing differently. You'll learn how to structure your outbound systems for real engagement, how to build high-quality prospect lists, and why consistent follow-up wins more deals than first contact messages.In this episode, you’ll learn:✅ Why mass cold outreach damages trust before conversations begin✅ How to build a high-conversion prospect list✅ The conversation-first strategy for cold email and LinkedIn outreach✅ How strategic, respectful follow-up drives real sales growth✅ Common outbound mistakes and how to avoid them🎧 Prefer audio? Listen to the full podcast here: https://ceosalesstrategies.com/mastering-sales-outreach-best-practices🚀 Learn more about optimizing your sales strategy at https://ceosalesstrategies.com💌 Have questions? Contact us at youmatter@ceosalesstrategies.com
