CEO Sales Strategies

Doug C. Brown
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Oct 21, 2025 • 48min

How to Hire Salespeople and Build a Commission Sales Team for Predictable Revenue [208]

Hiring commission-based salespeople doesn’t require a big brand—or big salaries.In this episode, Ryan Hohman shares how he helps companies place 1,000+ commission reps every month by using a system built for scale, belief, and retention. No fluff. Just strategy.What you’ll learn in this episode:✅ Why most commission hires fail before the first call✅ The 4-step system to recruit at scale✅ How to onboard without burning out✅ Why your systems matter more than your compensation planWhether you’re still in the sales seat or ready to build a real team, this episode is your playbook.🎧 Listen on all major platforms or visit: https://ceosalesstrategies.com/hire-salespeople-commission-sales-team🔔 Subscribe for weekly insights from top-performing CEOs and sales leaders.#b2bsales #SalesHiring #CommissionSales #SalesRecruiting #FounderLeadership #PredictableRevenue
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Oct 13, 2025 • 60min

Why Rewiring Your Brain is the Missing Link to Business Growth [Episode 207]

Your brain’s default setting is survival—not strategy.And that could be the hidden reason you keep hitting the same growth ceilings in your business.In this episode, host Doug C. Brown sits down with Mitch Weisburgh to explore how outdated belief systems, stress responses, and emotional reactivity quietly sabotage decision-making—even in high performers.If you're scaling a company, managing a team, or leading under pressure, this episode is your roadmap for thinking more clearly—and leading more intentionally.🎙️ What you'll learn: ✅ Why certainty is often a fear response in disguise ✅ How outdated beliefs impact your leadership, sales, and strategy ✅ What emotional intelligence looks like in real-time pressure ✅ A framework for rewiring your brain’s decision-making under stress ✅ Why “self-sabotage” is a sign of unexamined wiring—not weakness🔗 Listen to the full episode: https://ceosalesstrategies.com/rewiring-your-brain-for-business-growth#CEOLeadership #SalesStrategy #BusinessGrowth #HighPerformanceThinking #EmotionalIntelligence #Mindshifting #ExecutiveCoaching #SelfSabotage #LeadershipDevelopment
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Oct 7, 2025 • 50min

Money Mindset Mastery: How Entrepreneurs Can Reduce Stress and Grow Wealth [Episode 206]

Is your financial strategy silently stressing you out?In this episode of the CEO Sales Strategies Podcast, Doug C. Brown sits down with Lynn E. Kitchen—Wall Street veteran, wealth strategist, and founder of two investment firms—to explore how entrepreneurs can reduce money-related stress and build wealth through clarity and alignment.After surviving cancer twice, Lynn shares how chronic financial anxiety nearly cost her everything—and how she redefined success to create recurring income, peace of mind, and long-term value.What you’ll learn in this episode:✅ Why money stress is more than a mindset—it’s a leadership risk✅ How recurring income is built through recurring trust✅ The hidden cost of control and hustle✅ Why redefining success is the first step to sustainable growth✅ How to align mindset, messaging, and sales for long-term peace🎧 Listen to the full episode: https://ceosalesstrategies.com/money-mindset-mastery-entrepreneurs-stress-wealth#moneymindset #EntrepreneurStress #SalesLeadership #CEOReflection #WealthCreation #HighPerformanceBusiness
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Sep 30, 2025 • 36min

From Overcommitted Operator to CEO: The Mindset Shift That Drives Business Growth [Episode 205]

How do you lead sales when belief is shaken?Most founders focus on tactics when sales conversations fall flat. But this week’s guest, executive coach and “She Thinks Big” author Andrea Liebross, says the real sales advantage starts before you speak—at the level of belief.In this episode of the CEO Sales Strategies Podcast, Andrea and Doug unpack what it takes to move from overcommitted operator to strategic CEO—and why that shift is essential for scaling high-ticket, high-margin offers.You’ll learn:✅ Why mindset—not mechanics—drives sales performance✅ What causes leaders to shrink in critical conversations✅ How to use a “To-Believe List” to lead with clarity and conviction✅ How to build emotional resilience in outbound salesWhether you're a solo founder or leading a team, this conversation will change the way you sell.🎧 Full show notes and transcript: https://ceosalesstrategies.com/from-operator-to-ceo-mindset-shift-business-growth🧠 Connect with Andrea Liebross: https://www.andrealiebross.com/#SalesLeadership #ExecutiveMindset #ScalingBusiness #CEOThinking #BeliefDrivenSales #EmotionalIntelligence #HighPerformanceTeams #B2BSales #AndreaLiebross
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Sep 23, 2025 • 49min

How to Sell Your Business to Private Equity Without Giving Up Control [Episode 204]

Most founders want to sell their business someday. But very few actually build something that’s sellable.In this episode of the CEO Sales Strategies Podcast, Doug C. Brown sits down with Alexis Sikorsky — a founder who exited a software business for over $100M — to break down how to prepare for private equity without giving up control.We cover: ✅ What buyers actually value ✅ How to make your company less dependent on you ✅ When to start preparing (it’s not when you think) ✅ The mindset shift that separates $5M businesses from $50M ones ✅ What it really means to “dress the bride”This is essential listening if you’re building toward freedom, scale, or a potential exit.🎧 Full episode + show notes: https://ceosalesstrategies.com/sell-business-to-private-equity 🔔 Subscribe for new weekly episodes#PrivateEquity #FounderExit #B2BSales #Entrepreneurship #ExitStrategy
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Sep 16, 2025 • 37min

How to Increase Sales in Business Using the Law of Averages [Episode 203]

Most businesses don’t fail because of bad offers. They fail because they don’t ask enough people to buy.In this episode of the CEO Sales Strategies Podcast, Doug C. Brown sits down with serial entrepreneur Joe Rare to break down why most businesses plateau — and how to scale sales using the law of averages, daily activity, and compounding consistency.You’ll learn why fear and ego quietly block sales growth, how to reframe rejection as part of the math, and why 100 days of consistent outreach won’t just grow your revenue — it will change who you are as a seller and leader.In this episode, you’ll discover: ✅ Why most businesses don’t ask enough people to buy ✅ How fear and ego quietly sabotage sales performance ✅ Why the law of averages guarantees predictable results ✅ How daily activity compounds into confidence + growth ✅ Why identity change is the key to long-term sales success🎧 Prefer audio? Full episode here: https://ceosalesstrategies.com/how-to-increase-sales-using-law-of-averages 📈 More sales strategies: https://ceosalesstrategies.com 📩 Questions? youmatter@ceosalesstrategies.com
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Sep 9, 2025 • 34min

How to Sell Without Selling: Consultative Sales Strategies That Win Trust [Episode 202]

How can you sell high-ticket offers without chasing—or losing control of the conversation?In this episode of the CEO Sales Strategies Podcast, host Doug C. Brown speaks with leadership coach and former tech CEO Sue Heilbronner about how to close more premium deals by letting go of the outcome.Sue introduces the concept of passionate ambivalence—the ability to care deeply about helping the buyer, while staying unattached to whether or not they say yes.If you're tired of overexplaining, defending your value, or discounting to win the deal, this conversation will help you lead sales conversations with more clarity, confidence, and trust.In this episode, you’ll learn:✅ How “passionate ambivalence” builds pricing power✅ Why over-caring creates tension—and kills trust✅ How early qualification protects your time and brand✅ What it means to lead a sales conversation without attachment🎧 Listen to the podcast episode → https://ceosalesstrategies.com/how-to-sell-without-selling📌 Don’t forget to subscribe for more weekly conversations with high-performing B2B experts.#salesmindset #HighTicketSales #ConsultativeSelling #FounderSales #EmotionalIntelligence #SalesLeadership #SueHeilbronner #CEO #B2BSales
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Sep 2, 2025 • 43min

Sales Resistance Starts in the Brain: How to Shift Buyer Mindsets [Episode 201]

Most sales objections don’t come from logic. They come from fear.In this episode of the CEO Sales Strategies Podcast, I sit down with Mitch Weisburgh to explore why resistance starts in the brain—and how leaders can shift conversations without pushing harder.We cover: ✅ The 5 brain-based resistance responses: Fight, Flight, Freeze, Habit, Mimicry ✅ Why objections are emotional before they’re rational ✅ How fear hijacks decisions long before logic has a say ✅ Why “certainty” can be a red flag that the brain has stopped listening ✅ Practical ways to reduce fear and build trust in high-stakes conversationsIf your business depends on high-ticket, 1:1 conversations, this episode will change how you approach objections and guide your buyers.🎧 Listen on all platforms → https://ceosalesstrategies.com/sales-resistance-brain-mindset-shiftAbout Mitch Weisburgh:Mitch Weisburgh has built and scaled multiple companies, helping leaders and sales professionals rethink how they communicate, build trust, and shift resistance into engagement.About the Host:Doug C. Brown is the CEO of CEO Sales Strategies and has helped thousands of businesses scale revenues, working with leaders in 30+ industries worldwide.
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Aug 26, 2025 • 52min

How to Use AI for Lead Generation and Fill Your Sales Pipeline Faster [Episode 200]

Most sales teams don’t have a lead problem—they have a system problem. Here’s how AI can help fix it.In this episode of the CEO Sales Strategies Podcast, Doug C. Brown speaks with John Long, founder of Thynk.ai, about the real reason most businesses don’t see ROI from sales automation. It’s not the tools—it’s the system behind them.John breaks down how to apply AI in outbound sales, re-engage cold leads, and stop the follow-up failures that stall your pipeline. If you’re scaling a founder-led sales model or leading a team that sells through 1:1 conversations, this episode offers practical strategy—not just theory.You’ll learn:✅ The difference between generative and agentic AI✅ Why automation often reveals more problems than it solves✅ The 10-80-10 model for smart AI integration✅ How AI revives old leads without adding headcount✅ What sales leaders must fix before they scale🎧 Prefer audio? Listen to the full podcast here: https://ceosalesstrategies.com/ai-for-lead-generation-sales-pipeline📈 More strategies: https://ceosalesstrategies.com📩 Questions? youmatter@ceosalesstrategies.com
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Aug 19, 2025 • 50min

How to Build a Personal Brand on LinkedIn That Drives B2B Sales [Episode 199]

If your B2B sales strategy relies heavily on cold outreach, you’re missing a bigger opportunity: visibility.In this episode, host Doug C. Brown speaks with executive strategist Bill Rice about how to use personal branding and platform presence—especially on LinkedIn—to create warm leads that convert faster and scale without paid ads.🎙 Topics covered: 00:00 – Intro: Visibility vs. outreach in B2B 03:20 – Why cold outreach struggles without credibility 07:45 – How LinkedIn becomes a daily inbound engine 12:50 – Building a personal brand for trust, not fame 16:10 – Using conferences (even without attending) to book meetings 22:00 – Executive visibility as a team advantage 26:35 – The myth of funnels vs. long-term positioning 31:00 – Scaling inbound for high-ticket B2B offers 37:00 – Bill’s top advice to consultants and leadership teams 41:15 – Final thoughts and episode close#LinkedInStrategy #ExecutiveBranding #B2BSales #CEOVisibility #SalesLeadership #InboundMarketing #ThoughtLeadership

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