

CEO Sales Strategies
Doug C. Brown
Do you want to dramatically increase your sales revenue and have faster company growth? Do you want your business to run smoother, lessen your stress, and be a happier owner or executive? If you are an entrepreneur who wants to scale your business sales by millions, this show is for you!Welcome to the CEO Sales Strategies Podcast, where America's number one sales revenue expansion expert, Doug C. Brown interviews CEOs with $5M plus companies to uncover and share actionable tips and strategies behind their bulletproof sales strategies.Is your current sales growth frustrating you? Are your sales numbers so imprecise that you cannot make accurate sales forecasts? Do you think your sales teams or salespeople could do better in finding prospective clients and/or selling more with higher profitably? Want to enhance your hiring process to consistently produce top sales performers for your teams? Do you wish you could sell more to clients with larger revenues?If you have experienced any of these problems, you are not alone. Many companies find themselves stuck in a futile struggle to gain more revenue and profit, get frustrated with their salespeople and sales teams, and find themselves mired in stress, burnout and even hopelessness. You may already own or run a multi-million-dollar business, but it takes quite another leap to turn your company into a major industry player worth tens of millions, or even hundreds of millions of dollars.Could there be something you can do about your pitching strategies? How is your sales process looking? Are you hiring the right people in your sales teams? How is your internal talent development? What does your company culture look like? Are your salespeople accountable enough for their numbers and performance? Most importantly, are you in the right mindset to be able to scale your business exponentially? There are but some of the numerous factors in your business that may be holding you back from growing your company beyond its current worth.How badly do you want to finally see a change in your quarters? Will you do whatever it takes to get out of that bind and take your business on a trajectory to become something bigger? Are you sick of waiting at the back of the line to be on par with the A-players in your industry? Are you willing to challenge your beliefs, change your mindset, and take steps to optimize your processes?If you are, then you have come to the right place. There is no better way to learn how to increase your sales than to take it from the people who have gone through the process themselves and succeeded. In this podcast, Doug sits down with owners and CEOs of top-performing companies, who share their failures, struggles, secrets, and processes that are all part of their phenomenal rise beyond the $5 million marks. This is your chance to take these loads of insider information and apply them to your own business!There is no better person to lead you through this learning process than your host, Doug C. Brown. Doug is a business consultant, coach, advisor, author, speaker, and Sales Optimization and Revenue Expansion Expert of Business Success, LLC.He specializes in helping CEOs, executives and business owners recognize their blind spots, discover untapped revenues and profits from within their business, and take positive steps to drive their sales forward. He has been involved in starting over 35 companies and in helping clients ranging from the likes of Tony Robbins, Intuit, Chet Holmes, and CBS Television, to small and medium business owners increase their sales – by up to 862%!There is one thing about the people who have gone past the $5 million dollar mark and keep it growing. They just happen to have learned and used sales strategies that really work! There is no doubt that you have the potential to be next in line – if you have the courage to follow the path they took, one hack at a time. Start your journey here and now!
Episodes
Mentioned books

Aug 19, 2025 • 50min
How to Build a Personal Brand on LinkedIn That Drives B2B Sales [Episode 199]
If your B2B sales strategy relies heavily on cold outreach, you’re missing a bigger opportunity: visibility.In this episode, host Doug C. Brown speaks with executive strategist Bill Rice about how to use personal branding and platform presence—especially on LinkedIn—to create warm leads that convert faster and scale without paid ads.🎙 Topics covered: 00:00 – Intro: Visibility vs. outreach in B2B 03:20 – Why cold outreach struggles without credibility 07:45 – How LinkedIn becomes a daily inbound engine 12:50 – Building a personal brand for trust, not fame 16:10 – Using conferences (even without attending) to book meetings 22:00 – Executive visibility as a team advantage 26:35 – The myth of funnels vs. long-term positioning 31:00 – Scaling inbound for high-ticket B2B offers 37:00 – Bill’s top advice to consultants and leadership teams 41:15 – Final thoughts and episode close#LinkedInStrategy #ExecutiveBranding #B2BSales #CEOVisibility #SalesLeadership #InboundMarketing #ThoughtLeadership

Aug 12, 2025 • 14min
The Secret to Selling High-Ticket Services to Decision Makers [Episode 198]
Most salespeople lose the deal before they even make the pitch—because they’re talking to the wrong person.In this solo episode of the CEO Sales Strategies Podcast, Doug C. Brown reveals why even skilled professionals struggle to close high-ticket deals—and how to shift your strategy to avoid the most common (and costly) mistakes.You’ll learn how to identify your true decision maker, sell with emotional intelligence, and align your message to what buyers actually value—so you stop pushing and start closing.Whether you're a founder, sales leader, or high-ticket closer, this episode will sharpen how you qualify, listen, and lead.In this episode, you’ll discover: ✅ Why most sales conversations fail before they begin ✅ How to identify and speak to the apex decision maker ✅ The hidden emotional risks that cause buyers to stall ✅ How to shift your pitch from logic to personal ROI ✅ What high-trust selling looks like in high-stakes conversations🎧 Listen to the audio version: https://ceosalesstrategies.com/selling-high-ticket-services-to-decision-makers 📈 Learn more: https://ceosalesstrategies.com 📩 Contact Doug: youmatter@ceosalesstrategies.com

Jul 29, 2025 • 54min
How to Hire Salespeople Who Actually Perform [Episode 197]
Most sales hiring failures aren’t about the rep. They’re about the missing structure.In this episode of the CEO Sales Strategies Podcast, Doug C. Brown sits down with David Sliman, CEO of Sales Performance, to explore why sales teams underperform—and how to fix it before your next hire.You’ll learn:✅ Why KPI clarity is non-negotiable before hiring✅ How to build onboarding that drives early wins✅ The 4-part sales execution model that scales✅ Why great coaching requires structure, not pressure✅ How to create a system where top producers thriveIf your business depends on 1:1, high-ticket B2B sales—this episode will change how you build and lead your team.🎧 Listen to the podcast on your favorite platform → https://ceosalesstrategies.com/building-sales-team-kpis📌 Subscribe for weekly insights from top-performing CEOs, strategists, and sales experts.#SalesHiring #SalesLeadership #KPIFramework #SalesExecution #B2BSales #ExecutiveMindset #CEO #SalesCoaching

Jul 22, 2025 • 48min
How to Sell a Business the Right Way (Before It's Too Late) [Episode 196]
What if everything you’ve built… doesn’t translate into a successful sale?In this episode of the CEO Sales Strategies Podcast, Doug C. Brown sits down with Kevon Saber—serial entrepreneur, Stanford MBA, and M&A advisor—to unpack the most common mistakes sellers make when exiting their businesses.You’ll learn:✅ The 7 deadly assumptions that cost founders millions✅ Why private equity buyers ignore your past—and focus on your future✅ How to build real leverage before you ever list your company✅ What to ask your advisors—and what they might not be telling you✅ How deal structure can make or break your payoutKevon has sold companies to public firms and private equity, scaled valuations by 100x, and now works with founders to exit with confidence and control.If your business might be sold in the next 1–5 years, don’t miss this one.🎧 Listen to the full episode + access show notes: https://ceosalesstrategies.com/how-to-sell-a-business-right-waySubscribe for weekly insights on B2B sales, leadership, and high-performance growth.#businessexit #ExitStrategy #EnterpriseValue #PrivateEquity #B2BSales #LeadershipDevelopment #MergersAndAcquisitions #FounderWisdom

Jul 15, 2025 • 37min
How to Align Culture with Personal Growth to Keep Top Talent [Episode 195]
How to Align Company Culture with Employee Engagement for Lasting In this episode of the CEO Sales Strategies Podcast, host Doug C. Brown sits down with blue-collar entrepreneur and bestselling author Ken Rusk to explore a surprising retention strategy:🔹 What if your company helped employees reach their personal goals?Ken built a $500M construction business by doing just that—through “timed pathways” and vision boards that turned company roles into life-building platforms.You’ll learn: ✅ What “timed pathways” are and why they work ✅ How personal goal alignment drives motivation and retention ✅ Why culture-building isn’t about perks—but purpose ✅ How to help your team feel like they’re building something that mattersWhether you lead a team of 5 or 500, this conversation will change the way you think about loyalty, growth, and what it takes to build a culture people want to stay in.🎧 Full show notes + resources: https://ceosalesstrategies.com/company-culture-employee-engagement-retention#CompanyCulture #EmployeeEngagement #LeadershipDevelopment #RetentionStrategy #SalesLeadership #HighPerformanceTeams #B2BSales

Jul 8, 2025 • 41min
Why Global Talent Is the Future of High-Performance Teams [Episode 194]
Most business owners think they have a hiring problem. What they really have—is a thinking problem.In this episode of the CEO Sales Strategies Podcast, host Doug C. Brown speaks with Kasim Aslam—serial entrepreneur, investor, and global hiring strategist—about why outdated hiring mindsets are killing growth… and how to fix it.You’ll learn:✅ Why hiring based on geography limits performance✅ How global professionals outperform local hires✅ Why trust—not oversight—builds loyalty and ROI✅ How to structure incentives that attract top-tier talent✅ What AI can’t replace in human leadershipKasim shares how he built and exited an 8-figure agency with a global team—and how your business can unlock the same growth.🎧 Listen to the full episode now: https://ceosalesstrategies.com/hiring-talent-globally-right🔔 Subscribe for more episodes: https://www.youtube.com/@dougcbrown#hiringstrategy #RemoteTeams #SalesLeadership #GlobalWorkforce #ExecutiveMindset #TrustBasedLeadership #AIandPeople

Jul 1, 2025 • 55min
The Burnout Trap: How Fear of Failure Fuels Burnout [Episode 193]
What if your success is secretly fueled by fear?In this episode of the CEO Sales Strategies Podcast, host Doug C. Brown speaks with Deekron Krikorian—performance coach and founder of The Healthy High Performer—about the emotional patterns driving high achievers to burnout.You’ll learn:✅ How fear of failure shows up in your work✅ Why overcompensation erodes real confidence✅ What identity-based burnout looks like✅ How to rebuild energy and performance from the inside outDeekron shares his personal journey from high-achieving CPA to burned-out founder—and how he now helps leaders sustain success without sacrificing themselves in the process.📌 Full show notes and resources: https://ceosalesstrategies.com/the-burnout-trap-fear-of-failure🔔 Subscribe for more episodes on sustainable success, sales leadership, and mindset mastery.#ExecutiveBurnout #FearOfFailure #EntrepreneurMindset #SalesLeadership #EmotionalIntelligence

Jun 24, 2025 • 43min
How Lean Sales Teams Use AI and WhatsApp to Scale Faster [Episode 192]
What’s slowing your sales team down isn’t your people—it’s your process.In this episode of the CEO Sales Strategies Podcast, Doug C. Brown sits down with Frank Sondors, founder of Salesforge.ai, to explore how AI sales agents and WhatsApp automation are helping B2B teams move faster, cut CAC, and scale without overhiring.Here’s what you’ll learn:✅ Why AI sales agents outperform traditional SDRs✅ How WhatsApp delivers 10x more responses than emai✅ What it takes to build systems that support human sellers instead of replacing them✅ How Frank scaled Salesforge from $0 to $3M ARR in under 12 monthsWhether you're running a lean sales org or scaling a high-ticket outbound team, this episode will show you how to combine automation with strategic selling for speed and results.🎧 Listen to the full episode:https://ceosalesstrategies.com/ai-sales-agents-whatsapp-b2b-lead-generationSubscribe to CEO Sales Strategies for more episodes like this.#b2bsales #SalesAutomation #AISalesAgents #SalesLeadership #WhatsAppOutreach #ceoinsights

Jun 17, 2025 • 35min
Break Through Inbox Fatigue with Video + AI Sales Tools [Episode 191]
Are your outreach emails getting ignored?On this episode of the CEO Sales Strategies Podcast, Doug C. Brown speaks with Michael Litt, CEO of Vidyard, to uncover how top-performing sales teams are using personalized video and AI-powered tools to stand out, book more meetings, and build trust at scale.They discuss:✅ Why your outreach isn’t working (and what to do instead)✅ How video drops no-show rates by up to 70%✅ What makes AI avatars a force multiplier in outbound✅ How to build presence—even before the first meetingIf your business depends on high-touch, 1:1 outbound conversations, this episode will change how you think about visibility, scale, and connection.🔗 Listen to more episodes: https://ceosalesstrategies.com 📥 Contact Doug directly: https://ceosalesstrategies.com/contact-us 🎯 Learn more about Vidyard: https://www.vidyard.com#salesleadership #VideoProspecting #AIinSales #B2BSales #OutboundSales #SalesEngagement #ModernSelling #MichaelLitt #DougCBrown #CEO #TrustBasedSelling

Jun 10, 2025 • 53min
How Follow-Up Drives Recurring Revenue & Reduces Churn [Episode 190]
Vance Morris, a retention strategist and Disney alum, owns three home service businesses and advises on customer experiences. He explains how emotional connections are more effective than discounts for client retention. Vance shares insights on a low-cost follow-up system that outperforms traditional acquisition methods and reveals the true reasons behind customer churn. He emphasizes the importance of unique storytelling and memorable engagement strategies to build lasting customer relationships and drive recurring revenue.