

Getting2Alpha
Amy Jo Kim
Wanna innovate faster and smarter? Getting2Alpha pulls back the curtain on how breakthrough innovators bring their ideas to life - and delivers actionable tips to help you bring innovative ideas to life. You’ll meet luminaries who've created genre-defining hits - and rising stars who are shaping the future. Listen in and get inspired to innovate smarter and increase your odds of success.
Episodes
Mentioned books

Aug 12, 2022 • 48min
Mark Pincus: Lessons from Zynga & Tribe
Mark Pincus is a serial entrepreneur and investor who founded the early social media company Tribe Networks, and the mobile social gaming company Zynga. More recently he co-founded investment firm Reinvent Capital in 2018.

Aug 12, 2022 • 46min
Garry Tan: Investing in Crypto
Garry Tan is a software engineer turned entrepreneur turned investor. On his popular YouTube channel he offers advice to aspiring entrepreneurs. He is intensely aware of the privileged position he is in as a tech-savvy investor in Silicon Valley, and is eager to share his knowledge with the next generation.

Aug 12, 2022 • 41min
Gabby Dizon: Axie Infinity & Play to Earn
Gabby Dizon is cofounder of Yield Guild Games, an organization that helps its members make money playing blockchain-based play-to-earn games. As a long-time game developer and player, Gabby had long dreamed of a game guild owned by its members.

Aug 12, 2022 • 1h 13min
Mitch Zamara: Million on Mars & Play to Own
Mitch Zamara is Lead Product Designer on Million on Mars: Land Rush! He has over a decade of experience as a game designer working in the free-to-play social/mobile game space at Zynga and other companies. He specializes in designing game economies.

Aug 12, 2022 • 20min
Raph Koster: How to Create an Innovative Hit
Raph Koster is an entrepreneur, game designer, and author of a Theory of Fun for Game Design. He is currently CEO of playable worlds. He was Lead Designer on pioneering MMO Ultima Online, and Creative Director of Star Wars Galaxies. He founded Metaplace in 2006, which was acquired by the social gaming company Playdom.

Aug 12, 2022 • 48min
Amy Bucher: Gamifying Health
Amy Bucher is Chief behavioral officer at the digital health company Lirio. She is the author of Engaged: Designing for Behavior Change, and has a Ph.D. in Psychology from University of Michigan.

Dec 13, 2018 • 40min
John Hagel: The Future of Work
John Hagel, a leading business strategist and head of Deloitte's Center for the Edge, shares profound insights on the future of work. He discusses the critical role of trust in community and marketplace dynamics. Hagel explores innovative models like Li and Fung's network-driven approach in the clothing industry, highlighting the significance of long-term relationships. The conversation also touches on the transformative potential of AI and blockchain, advocating for collaboration and new questions that can spark creativity and innovation.

Dec 6, 2018 • 41min
Schwark Satyavolu: The Future of Fintech
Schwark Satyavolu is a serial entrepreneur and early-stage investor at Trinity Ventures. After founding and growing several innovative startups in the fintech space - a journey that included a stint as an executive at Mastercard - Schwark is now building up the fintech practice at Trinity. His background as an entrepreneur makes him empathetic to the realities of what startup life is life -- a great quality for an investor to have. I also loved hearing Schwark’s perspective on the future of crypto - because it comes from such a deeply informed perspective. Listen in and find out how this successful entrepreneur-turned-investor is shaping the next generation of fintech innovators.

Nov 21, 2018 • 37min
Siqi Chen: How to find vision/market fit
Siqi Chen, President and Chief Product Officer of Sandbox VR, dives into his entrepreneurial journey from Zynga to the forefront of virtual reality. He discusses the delicate balance between holding a strong product vision and adapting to market feedback. Siqi shares insights from his experiences in both the West and China, reflecting on the rapid technological advancements in entertainment. He also highlights emerging VR trends and the potential of innovation to reshape consumer experiences, making the future of virtual reality an exciting frontier.

Nov 21, 2018 • 48min
BJ Fogg: Tiny Habits and the search for truth
BJ Fogg, a behavioral scientist at Stanford and author of "Tiny Habits," dives into the world of behavior design and its impact on technology. He shares his journey from the Facebook Platform explosion to developing the Tiny Habits program, emphasizing simplicity in fostering behavior change. The conversation highlights the delicate balance between creativity and productivity, discussing his upcoming projects and the importance of nurturing self-efficacy. Fogg also reflects on how a near-miss plane crash ignited his drive for truth and creativity.


