

Siqi Chen: How to find vision/market fit
Nov 21, 2018
Siqi Chen, President and Chief Product Officer of Sandbox VR, dives into his entrepreneurial journey from Zynga to the forefront of virtual reality. He discusses the delicate balance between holding a strong product vision and adapting to market feedback. Siqi shares insights from his experiences in both the West and China, reflecting on the rapid technological advancements in entertainment. He also highlights emerging VR trends and the potential of innovation to reshape consumer experiences, making the future of virtual reality an exciting frontier.
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Early Facebook Game Success
- Siqi Chen created the game Mafia on the Facebook platform, which rapidly grew to 100,000 users in days.
- He earned $3,000 daily from ad revenue, prompting him to pursue his startup full-time.
Friends for Sale Growth Story
- Siqi co-founded serious business and built Friends for Sale, adding market economics to social graphs.
- The app grew to become the second largest on Facebook and was ultimately acquired by Zynga.
Journey Building Heyday Journal
- Siqi and co-founder built a private automatic journal app, Heyday, using iPhone background location.
- Despite launch success and millions of downloads, user acquisition challenges led to a pivot.