The Art of Selling Online Courses

Perry Marshall, an expensive business strategist, discusses the power of the 80-20 rule in business and how it can improve strategies and performance. He also shares insights on the tactical triangle concept and optimizing business revenue through order bumps, upsells, and email conversions. Discover how to identify the 80-20 rule in advance and prioritize effective ideas for maximum profits.

Send us a textTired of losing potential customers due to objections you can't quite crack? We've got Monica, our in-house copywriting expert and copy coach, who will equip you with strategies to not only comprehend these objections, but also to convince your potential customers to trust your product.In the first half of the episode, we break down the process of data collection and how to use it to understand your audience better. Monica shares her wealth of knowledge on creating engaging surveys, segmenting your audience, and asking the right questions that help reveal why potential customers might be on the fence. And it's not just about understanding - we also delve into the art of persuasion. From using data to leveraging testimonials and case studies, to citing industry stats and even celebrity endorsements, we cover it all. Not to forget the power of a good old money back guarantee in alleviating fears!The latter part of the episode is all about capitalizing on your newfound understanding and trust to boost your sales. We discuss how to craft compelling sales pitches, how to respond to objections and how to present your offer in a way that speaks to your audience's needs. Whether you're a seasoned online course creator or just starting out, this episode is bound to fill your knowledge bank with tips and techniques to enhance your sales and make your mark in the online course industry. So, tune in and let's get those conversions soaring!Check out our blog postFind out how much revenue your funnel could make youJoin The Advance Online Course Creators Facebook Group 

Expert marketer and former engineer, Alex Makarski, shares insights on using AI and Google Ads to boost online course traffic. Topics include leveraging big data, training machines for informed decisions, and the value of building supportive communities. Discover the math of averages, the power of multi-channel campaigns, and the role of machine learning in media buying.

Send us a textFrom being laid off to creating a prosperous online course business, Doug Cunnington takes us along on his inspiring journey. With a former career as an IT project manager, Doug transitioned into the online course industry, establishing five comprehensive courses to guide those looking to start their own side hustle. His subjects include affiliate marketing, link building, email marketing, and productivity. A unique strategy he employed is lead generation using keywords, YouTube videos, and a basic spreadsheet. His YouTube channel, coupled with website traffic, brings in around 200 new subscribers each month with his email list promotions converting at an impressive rate of 30%.Doug doesn't just dish out success stories; he shares his experiences of the hurdles and the victories that come with launching a course. From tackling stress and inevitable mistakes to developing a pre-launch sequence that includes providing a mini free course via email, his insights are invaluable. Key to his strategy is an emphasis on optimizing a launch sequence before automating it, with the optimal conversion rate found at 10 emails or 20 days. He also weighs in on the benefits of using price anchoring to maximize profit margins.As well as being a business guru, Doug is a man of many interests. We get a peek into his personal life, discussing his fondness for playing the guitar and bass, a goal he has set for himself, and his involvement in the financial independence community in Longmont, Colorado. We also talk about his two podcasts, The Doug Show and Mile Hi-Fi, both attesting to his wide range of expertise. This episode offers a deep dive into the life and mind of an online course industry expert; insights that can certainly help broaden your perspective, whether you're an entrepreneur, a side hustler, or someone simply interested in the world of online courses.Check out Niche Site ProjectCheck out Doug's YouTube channelDoug.Show PodcastMile High FI PodcastFollow Doug on InstagramFind out how much revenue your funnel could make youJoin The Advance Online Course Creators Facebook Group 

Send us a textPrepare to transform your leads into customers with the magic of tripwire funnels. We've got Josip Belina, our funnel strategy lead, on board to unravel the mystique of tripwire funnels, their operation, and their effectiveness in driving sales. Discover from Josip's wealth of knowledge how to employ just the right kind of low-priced offers to entice potential customers and boost your conversion rates.We're also pulling back the curtain on a successful tripwire funnel from one of our clients, exploring the vital elements that contribute to its success. Learn to align your lead magnet with the tripwire offer, and understand the role that the above-the-fold section of your page plays in this process. We've got some intriguing case studies lined up where we share tips on structuring a powerful tripwire funnel that perfectly knits together the lead magnet, tripwire, and main product. So, tune in for an exhilarating journey through the world of tripwire funnels, where we leave no stone unturned in helping you leverage them for your business.

Send us a textJoin me as we dive deep into the world of strategic hiring and team building with special guest Noel Andrews, the CEO of JobRack.We will discuss how to identify the right tasks to delegate, assess the benefits of hiring, and effectively manage a remote team.Uncover the power of affordable outsourcing, leveraging resources from Eastern Europe, and ensuring a smooth hiring process from defining roles to making the perfect candidate selection. Whether you're considering hiring an assistant or expanding your team for business growth, Noel's expertise will guide you every step of the way. Connect with Noel Check out where successful businesses hire the best remote talent from Eastern EuropeFind out how much revenue your funnel could make you Join The Advance Online Course Creators Facebook Group 

Send us a textIn this episode of "The Art of Selling Online Courses," I will explore the dynamic strategies to significantly amplify your course leads without the need for skyrocketing website traffic. Larn how to craft compelling lead magnets that entice your audience, and discover the power of ultra-specific offers that resonate deeply. We'll delve into data-driven insights that unravel your audience's preferences, empowering you to tailor your lead generation efforts for maximum effectiveness.'ll walk you through real-world case studies that showcase the transformative impact of inline content strategies and ingenious exit intent pop-ups.Tune in and gain a competitive edge in the world of online course sales. Watch the podcast now!• Find out how much revenue your funnel could make you http://www.pimpyourfunnel.com• Join The Advance Online Course Creators Facebook Group https://www.facebook.com/groups/advancedcoursecreators

Send us a textWelcome to another episode of The Art Of Selling Online Courses. In this episode, I have the pleasure of interviewing Lisa Catto, an experienced business owner and thought leader in business growth and digital marketing. Together, we delve into the world of selling online courses and explore the strategies that can take your e-learning business to the next level.We'll uncover the secrets to keeping your students engaged throughout their learning journey and discuss the game-changing potential of AI tools for content creation.We'll also discover how automation can streamline the management of your course communities, allowing you to focus on what truly matters - delivering value and impact to your students.Join Lisa's Facebook Group: ChatGPT & Automation Mastery: The 7-Figure Unlok by AI Edge & The CatalystReach out to LisaCreate An Incredible Customer Experience Whilst Simplifying Your Business ProcessesFind out how much revenue your funnel could make you Join The Advance Online Course Creators Facebook Group 

Send us a textJoin me for an inspiring episode as we delve into the incredible success story of Lucy Simkins. From her humble beginnings as a 19-year-old marketing student to becoming a renowned YouTube sensation with nearly 10 million subscribers, Lucy's journey is nothing short of remarkable.Discover how Lucy's passion for teaching English led her to create engaging YouTube videos and online courses on grammar, pronunciation, and language learning. Throughout the episode, we share insights into some of Lucy's strategies and the impact she has made in the field of online education. Lucy's success story is a real testament to the power of determination, passion, and relentless pursuit of excellence.Check out Lucy's YouTube channelJoin Lucy's journey to English fluencyCheck out Lucy's InstagramFind out how much revenue your funnel could make you Join The Advance Online Course Creators Facebook Group

Send us a textWelcome to another episode of "The Art Of Selling Online Courses"! In this episode, we delve into the world of lean methodology and explore how it can revolutionize your approach to business. Discover the art of increasing value while minimizing waste, optimizing processes, analyzing conversion rates, mapping out the client experience, and prioritizing tasks for continuous improvement. Join us as we uncover practical strategies and insights to unlock efficiency and drive sustainable success in your endeavors.Learn more from CristaListen to Crista's PodcastFind out how much revenue your funnel could make youJoin The Advance Online Course Creators Facebook Group