The Art of Selling Online Courses

Send us a textIn this episode of ‘The Art of Selling Online Courses’, Gert and I are talking about why SEO should be one of the pillars for driving traffic to your course, how Google chooses top ranking results for every search and what drives customers to click on one link from many of those results. Gert will also reveal what his ‘ERICA’ framework stands for, as he walks you through all the most important steps in achieving the best possible SEO.If you want to hear more about these topics, check out the new episode.Visit SEOLeverage.comhttps://seoleverage.com/Find out how much revenue your funnel could make you www.datadrivenmarketing.co/calculator

Send us a textIn this episode of ‘The Art of Selling Online Courses’, Alinka and I are talking about the advantages of turning your course into a book. We’ll cover all the most important questions from ’Why?’ and ’How?’, to the best tactics to promote it. We’ll also discuss recommended sizes, word and page counts. There are 3 main ways to publish a book and Alinka will walk you through the pros and cons of all three.But it doesn’t stop there. What to do with the book once it’s out and what is the secret to becoming a bestselling author are questions we’ll answer in this episode as well. In addition, we’ll walk you through Amazon’s, USA Today and Wall Street Journal’s requirements and processes of selecting the bestselling authors. Alinka will also share the process of how they help bring your book to life at Leaders Press.If you want to hear more about these topics, check out the new episode here.Check out this one minute quiz to find out which type of book is best for youVisit Leaders Press™Find out how much revenue your funnel could make you www.datadrivenmarketing.co/calculator

Send us a textIn this episode, Greg and I are talking about the best ways to package up your experience into an online course. Taking you from the very first step of choosing the right topic, we will uncover the tricks of how to choose the best one for your course. Join us as Greg is sharing his untraditional approach to creating a course. After 10 years of experience in this field, he is helping you to figure out where to start, how to develop your course, choose your initial pricing and step up your sales game. Check out Greg's YouTube channelhttps://www.youtube.com/c/GregHickmanTVVisit AltAgencyhttps://altagency.com/Find out how much revenue your funnel could make you www.datadrivenmarketing.co/calculator

Send us a textJordan Mederich, CEO of DropFunnels, has worked with thousands of entrepreneurs and online course creators. He realized that most of them have one thing in common that's holding them back - broken offers.In this episode, Jordan shares his 4-step perfect offer formula, we talk about the difference between offering an online course vs group coaching, how to choose a platform for your courses and much more.Visit DropFunnels https://dropfunnels.com/Take the DropFunnels Fast Start Training https://dropfunnels.com/faststartJoin the Marketing Mastery Facebook group https://m.facebook.com/groups/dropfun...Find out how much revenue your funnel could make you www.datadrivenmarketing.co/calculator

Send us a textThe strategy for scaling an online course business that we have been implementing with our clients consists of 8 tactics. Those are 8 different things you can do to either:increase the average transaction value, the number of transactions per customer, or the number of leads. But if we had to pick only one tactic that has brought the best results in the shortest amount of time, it would be an order bump.That's why Monica and Josip are here to share everything you need to know before implementing this powerful thing in your online course funnel. So, if you are wondering how to create an order bump without producing new content, how much it should cost, and how to optimize it, check out the new episode now.Find out how much revenue your funnel could make you www.datadrivenmarketing.co/calculator

Send us a textBenjamin Pang was a Software Engineer in the financial industry for over 10 years, writing software for wall street traders, ventured into network marketing for over 6 years, and then found his passion in selling online, and changed career to be a Digital Marketer. He has worked for Tier 11, one of the best marketing agencies in the world, as a Media Buyer and Technical Marketer.Now he’s one of the founders of Beach Boss Influencers (business coaching company), and LeadMagicX (lead management software).Visit Beach Boss Influencers: https://go.beachbossinfluencers.com/formulaFind out how much revenue your funnel could make you: www.datadrivenmarketing.co/calculatorJoin The Advance Online Course Creators Facebook Group: https://www.facebook.com/groups/advancedcoursecreators

Send us a textIf you have listened to any of our previous podcast episodes about email promotions, you know that ideally, you should send 2 email promotions per month. But how do you run that many promotions if you only have one course?We did an experiment and promoted the same course to our client’s audience 5 times in 4 months. And the results blew our minds. In this episode of “The Art of Selling Online Courses: Winning Strategies & Secret Hacks From Top Performers”, Josip and Monica shared a success story about this experiment that generated around $220,000 to our client.Monica shares lots of ways to find different angles to talk about your product. We discuss a structure of an email promotion that is going to help you warm up your audience, and help them make an educated decision when purchasing your courses. We cover future-proofing emails and share our 2 most efficient email sequences that your next successful promotion should have.In This Episode We’ll Talk About:How we successfully promoted the same product 5 times in 4 monthHow to find different angles to talk about one productHow to warm up your audience for an email promotion2 most efficient email sequences for your next promotionWhat are future-proofing emails and how to use them

Send us a textIn this episode of “The Art of Selling Online Courses: Winning Strategies & Secret Hacks From Top Performers”, Andrew and I are talking about some of the biggest current trends in the online course industry, one of them being a collaboration between indie course creators and corporations. Having experience working with both sides, he shares a few tips on creating successful and meaningful collaborations in this space.After researching what makes one course transformational, Andrew has developed a model of 3P’s (personal meaning, prompts to action, and peer-to-peer learning). If you are planning to create an online course that your audience is going to love, you should definitely think about these 3 things when developing it.Andrew also shares a story on his most stressful course launch experience, and we discuss the difference between self-paced learning compared to learning in cohorts. What You’ll Learn In Today’s Video:Collaboration between indie course creators and corporatesAndrew’s 8-week course launch experiencePost-pandemic online course industry 3P’s of transformational online coursesSelf-paced courses vs cohorts

Send us a textBlack Friday is over. And we are happy about it. Well, at least Monica (our amazing Copywriter) and Josip (our equally amazing Funnel Strategy Lead) are happy about it. For the past two months they have worked really hard to help our clients have their best Black Friday promotions and on this episode of ‘The Art Of Selling Online Courses’ they are sharing their key takeaways from this years’ Black Friday experience...and why you might not need them.In This Episode We’ll Talk About:- Why is it so hard to have a successful Black Friday promotion- Black Friday strategy that we teach our clients- 3 key components of a successful email promotion- Offers that work the best during Black Friday- Email promotions vs launches

Send us a textKim Doyal, who you might know as The WordPress Chick, is an entrepreneur, coach, speaker, podcaster, and content strategist.In this episode of ‘The Art of Selling Online Courses’, Kim is telling us how her unique approach to copywriting helped her overcome the fear of sending email promotions frequently. Prepare to be blown away by her practical copywriting tips which are going to help you create content that your audience is going to love.In This Episode We Talk About:- Overcoming the fear of sending email promotions frequently- Kim’s 3 core values for creating an engaging content- Launch tactics that brought 500 sign-ups in 10 days- Different angles for your next email promotion- How Kim created a full course from a lead magnetResources in this video interview:Visit Kim’s website and subscribe to the #FtheHUSTLE Newsletter: https://kimdoyal.com/ Find out how much revenue your funnel could make you www.datadrivenmarketing.co/calculatorJoin The Advance Online Course Creators Facebook Group: https://www.facebook.com/groups/advancedcoursecreators