

The Art of Selling Online Courses
John Ainsworth
The Art of Selling Online Courses is all about online courses. The goal of this podcast is to share winning strategies and secret hacks from top performers in the online course industry. We are interviewing successful business owners, asking them questions on how they got to the point where they are right now, and checking how their ideas can help you improve your online course!
Episodes
Mentioned books

Jul 7, 2022 • 24min
How To Get Started With Tech - With Anke Herrmann
Send us a textIn this episode of ‘The Art of Selling Online Courses’, Anke and I are talking about tech for course creators. We will discuss what people's fears are when it comes to tech and how does that hold them back. But don’t worry, Anke will share with us what the first steps are and how to get started with tech more easily. She will also point out where people usually get overwhelmed and what to do then.Lastly we will discuss whether you should do it yourself or hire someone to implement the tech for you.Get free copy of Anke’s ‘’Taming the tech monster’’ book here https://www.tamingthetechmonster.com Find out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group

Jun 30, 2022 • 31min
How To Use Summits To Sell Courses - With Liam Austin
Send us a textIn this episode of ‘The Art of Selling Online Courses’, Liam and I are talking about summits. Liam will explain to us why to use summits and what are the biggest 5 benefits of them. We will also find out how to use them to build authority and credibility in the niche. If you are wondering what summits have to do with online courses, don’t worry as we will cover how to use them for selling your course as well as how you can repurpose it and make it evergreen.If you want to hear more about these topics, check out the new episode here.Visit https://virtualsummitclass.com/ if you want to learn more about summits from Liam Find out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group

Jun 22, 2022 • 27min
The Power Of Storytelling - With Stephen Steers
Send us a textIn this episode of ‘The Art of Selling Online Courses’, Stephen and I are talking about storytelling and why it is important for course creators.Stephen will reveal more about his ‘’Superpower Storytelling’’ Framework. We will learn about 3 different kinds of audiences: Team, Marketing and prospects and what are 3 questions that you need to think through before you start writing your stories. While we’re on the topic of ‘3’ there are also three kinds of stories people should tell: Mission, Vision, Milestones.And to top it all Stephen will share his secret AREA tool for writing better stories, faster. If you want to hear more about these topics, check out the new episode here.Visit https://www.linkedin.com/in/stephen-steers/ you want to learn more from StephenCheck out https://emailsmart.com/score/ to find out is your email list and asset or liabilityFind out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group

Jun 16, 2022 • 36min
Stay Out Of The Spam Folder - With Adrian Savage
Send us a textIn this episode of ‘The Art of Selling Online Courses’, your host is our copywriter, Monica Badiu. She and Adrian will talk about all things email marketing, most importantly, how to avoid spam folder. Adrian will also reveal his email SMART acronym and what it stands for. If you want to find out how to improve open rates of your emails and what is the best frequency to send them at then this episode is a must. And if you are in search of tools to help you with your email strategy Adrian will explain Google’s postmaster tool and how to best utilise it. And lastly they’ll cover maybe the most controversial topic in email marketing, getting rid of inactive subscribers and why getting ‘unsubscribed’ is not as bad as you might think.If you want to hear more about these topics, check out the new episode here.Visit https://www.emailsmart.comCheck out https://www.emailsmart.com/score/ to find out is your email list and asset or liabilityFind out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group

Jun 9, 2022 • 40min
Living Happier, Healthier And Wealthier - With Barry Shore
Send us a textIn this episode of ‘The Art of Selling Online Courses’, we’ve prepared something a bit different. I am talking with ‘’Ambassador of JOY’’ Barry Shore and we will talk about tips and tricks of living happier, healthier and wealthier. We will discuss the importance of delivering value to others with your business. Barry will reveal how to implement JOY in your business and why it is important for it. He will also share his three techniques for dealing with stress in business: breathing, gratitude and appreciating dog poop.And true to ‘’Practice what you preach’’ Barry will tell us how he achieves to never have a bad day.Visit www.barryshore.com/free for FREE Introductory Course: The JOY of LIVING: How to be Happier, Healthier, Wealthier.Find out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group

Jun 3, 2022 • 31min
Selling With Storytelling - With Anfernee Chansamooth
Send us a textIn this episode of ‘The Art of Selling Online Courses’, Anf and I will talk about the importance of storytelling in sales. We will dive into the decision making process when buying something and discuss why social proof is an important part of that process.We will explain where case studies fit into the funnel and what is the difference between them and testimonials. Lastly Anf will share with us his framework for creating strong case studies so you can get the most out of them!Visit http://simplecreativemarketing.com/ca...Find out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group

May 25, 2022 • 38min
Why YouTube Is The Best Organic Traffic Source - With Ricky Kesler
Send us a textIn this episode of ‘The Art of Selling Online Courses’, Ricky and I will look at all the possibilities of online businesses. We will talk about the advantages of online courses over affiliate marketing.If you are new to the world of online business you might be interested to find out why you should choose organic traffic versus ads at the beginning. Ricky will also reflect on why YouTube is the best organic traffic source, how to get your channer started and what size audience do you need to be successful. If you want to hear more about these topics, check out the new episode here.Visit Income SchoolCheck out Income School YouTubeCheck out Channel Makers YouTube for more YouTube strategies, tips and tricks Find out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group

May 18, 2022 • 23min
Is Your Mindset Holding You Back - With Josip Belina and Monica Badiu
Send us a text‘’Average person working with us will have increased their revenue by 468% in the first four months’’. Sounds unbelievable, doesn’t it? That is why it is not something that you will hear us use in our marketing, but trust us, it is true. And there is no secret to how we do it. If you have been listening to us for a while you know we said time and time again: upsells, order bumps, email promotions, optimized top of the funnel and lead requisition source. And the most important ingredient: consistency. Join us as Monica and Josip share more of our results and some exciting news about changes in our model! They will also discuss the often overlooked aspect of every success: Mindset. If you want to hear it yourself, how are we so good at what we do, check out the new episode of ‘The Art Of Selling Online Courses: Winning Strategies & Secret Hacks From Top Performers’ now.Find out how much revenue your funnel could make you www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group

May 4, 2022 • 56min
Do's And Don'ts Of Successful Youtube Ads – With Tom Breeze
Send us a textIn this episode of ‘The Art of Selling Online Courses’, Tom and I are going to look at YouTube as an advertising platform. We will talk about who should and shouldn’t run YouTube ads and what different kinds of YouTube campaigns there are. Tom will walk us through the 5 A’s of a successful YouTube channel and how to grow it fast. And if you are interested in going deeper into the psychology of advertising Tom will also share his insights on why it’s important to ‘sell’ identity with your course. If you want to hear more about these topics, check out the new episode.Visit ViewabilityCheck out BIDURK to find out about YouTube campaigns suitable for youFind out how much revenue your funnel could make you www.datadrivenmarketing.co/calculatorJoin The Advance Online Course Creators Facebook Group

Apr 21, 2022 • 43min
What To Keep In Mind When Flipping Online Businesses – With Greg Elfrink
Send us a textIn this episode of ‘The Art of Selling Online Courses’, Greg and I are talking about what asset flywheel strategy is and how to use it to become financially free.We will also cover the potentials of selling and buying online businesses compared to continuously growing one. Greg will walk us through how the market and evaluations for online businesses have changed over years and what price range to expect if you decide to sell your course. If you want to hear more about these topics, check out the new episodeVisit Empire FlippersCheck out how Much Is Your Online Business Worth https://empireflippers.com/valuation-tool/Find out how much revenue your funnel could make you www.datadrivenmarketing.co/calculatorJoin The Advance Online Course Creators Facebook Group