The Art of Selling Online Courses

John Ainsworth
undefined
Nov 5, 2021 • 44min

These Simple Tricks Increased David Vignola’s Course Revenue by 30-40% in 3 Weeks

Send us a textIn this episode of “The Art of Selling Online Courses: Winning Strategies & Secret Hacks From Top Performers”, John and David are talking about the data-driven approach to scaling an online course business. In This Episode We’ll Also Talk About:Understanding the data behind an online course2 tricks that increased David’s course revenue by 30-40%Setting up a regular email promotion scheduleSimplifying the process of writing emailsThe most important KPIs you should trackResources In This Video Interview:Visit Home Recording Made Easy https://www.homerecordingmadeeasy.com/Visit Mixing Made Easy https://www.mixingmadeeasy.net/Find out how much revenue your funnel could make you www.datadrivenmarketing.co/calculatorJoin The Advance Online Course Creators Facebook Group
undefined
Nov 3, 2021 • 26min

How To Effectively Create and Manage SOPs - With Rita Ainsworth

Send us a textBehind Data Driven Marketing there is a fully remote team and we’ve been operating remotely since day one. In this episode, Rita and I are talking about the main component of our work that enables all processes to run smoothly - SOPs (Standard Operating Processes).In This Episode We'll Talk About:- What an SOP is and why you need it- Which processes should have a dedicated SOP- How to write an SOP and who should be the one doing it- The best software we are using to create and store SOPs- Outsourcing - how to use it to your advantage
undefined
Oct 20, 2021 • 32min

From 1-on-1 Consulting to Creating One of the Biggest Notion Courses – With Marie Poulin

Send us a textIn this episode of “The Art of Selling Online Courses: Winning Strategies & Secret Hacks From Top Performers”, Marie is sharing her journey of becoming one of the biggest experts in Notion.In This Video We’ll Talk About:Turning templates into upsells that your audience will loveSwitching from 1-on-1 consultations to creating online coursesMoney mindset changes related to the business growthDesigning a business that accommodates Marie’s lifestyleHiring people – from Virtual Assistants to Managers
undefined
Oct 18, 2021 • 43min

How Jono Petrohilos Built An Online Personal Trainer Community With Almost 15,000 Members

Send us a textIn this episode of “The Art of Selling Online Courses: Winning Strategies & Secret Hacks From Top Performers”, Jono is telling us about his journey of building a million-dollar course business for fitness instructors.In This Video We'll Talk About:How Jono used Facebook ads as his biggest lead sourceThe strategy behind selling a $2000 course successfullyTips for selling online courses through callsThe structure of Jono’s 4-email promotional sequenceThe most important KPIs you should trackAbout the speaker:Jono is the co-founder and director of Fitness Education Online, the largest provider of online courses for Fitness Professionals in Australia. Jono’s company sells over 100 online courses a month and generates over $1,000,000 a year in revenue. Jono has recently started up a new business the Course Creator Community helping aspiring course creators to do the same.
undefined
Oct 8, 2021 • 47min

Grow Your Revenue Faster by Selling More to Your Current Customers – With Thanh Pham

Send us a textIn this episode of “The Art of Selling Online Courses: Winning Strategies & Secret Hacks From Top Performers”, Thanh Pham is giving us his best pieces of advice that have helped him build the top resource for over 15 000 clients who want to become more productive – the Asian Efficiency.In This Video We’ll Talk About:Closing the time gap between your customers’ first and second purchasesIncreasing your efficiency by repurposing contentCreating joint ventures in the online course industryEmails for warming up your audience before launchHiring people without hurting your budgetAbout the speaker:Thanh Pham is the founder of Asian Efficiency, a productivity training company, where they help people become more productive at work and in life. He started Asian Efficiency in 2011 and has helped over 15,000 clients, with a blog that attracts annually over 1.5 million readers, and their podcast The Productivity Show is the #1 productivity podcast with over 10 million downloads. Thanh has been featured in Forbes, Fast Company, and Inc magazine as a thought leader and he gives keynotes across the world on productivity, efficiency, and time management.
undefined
Sep 10, 2021 • 37min

Plan, Don’t Leave Things to Chance – With Rita Ainsworth

Send us a textThis episode of “The Art of Selling Online Courses: Winning Strategies & Secret Hacks From Top Performers”, is all about the power of planning.What You’ll Learn In Today’s Video:What is killing your productivity and ways to overcome itWhy planning 6-8 weeks ahead is better than quarterly or yearly planningHow can breaking a task into smaller chunks help youHow to prioritize your workUseful tools and software for productivityAbout the speaker:Rita is a COO at Data Driven Marketing and a mindset coach for our Instant Course Sales clients. She has over 10 years experience in marketing and advertising. She worked for a leading Facebook Ads agency where she ran ads for online course businesses like Amy Porterfield and Mindvalley and created the majority of internal processes and SOPs so that the media buying division could run smoothly.
undefined
Aug 13, 2021 • 19min

Learn How To Send More Promotional Emails Without Annoying Your Audience – With Josip Belina

Send us a textOn this episode of “The Art of Selling Online Courses: Winning Strategies & Secret Hacks From Top Performers”, we are learning about email promotions – a powerful tool for scaling online course businesses.What You’ll Learn In Today’s Video:How to send more emails without annoying your audienceTips for writing 6 promotional emails in only 2-4 hoursDifferences between launches and email promotionsHow to do more email promotions if you only have 2-3 coursesHow to structure an effective email promotionAbout the speaker:Josip is a Biomedical Scientist now working on online marketing funnels as DDMs Funnel Strategy Lead & Consultant.While working on dozens of Funnel Building & Optimization Projects – he developed & tested most of the systems DDM is now using when working with our clients.In the last 5 years of working with funnels – he’s helped more than 100 people to scale their businesses. His areas of expertise are data analysis, funnel strategy, email marketing strategy, and automation.
undefined
Aug 9, 2021 • 31min

This Is What a Million Dollar Funnel Looks Like – With Jacques Hopkins

Send us a textIn this episode of “The Art of Selling Online Courses: Winning Strategies & Secret Hacks From Top Performers”, Jacques shares his best tips on building a million-dollar online course business.We go step-by-step through the processes of Jacques’ funnel. He explains how the funnel was built using Jeff Walker’s Product launch formula. He also takes us through the biggest traffic sources for his course. We discuss whether fancy software is always necessary for a successful webinar. Jacques explains a simple system he built which increased his webinar conversion rate from 5 to 7%.What You’ll Learn In Today’s Video:What a million-dollar course funnel looks likeTraffic sources that worked the best for JacquesWhat is a Product launch formula and how you can implement itHow Jacques makes his only lead magnet convert constantlyWhether you need fancy software for an impactful webinarAbout the speaker:Jacques Hopkins worked as an engineer for eight years before quitting his job and turning his biggest hobby into a highly successful online piano course. PianoIn21Days.com has brought in over $2.5 Million in revenue to date, with over 7,000 students all over the world. Today, Jacques supports his family with the passive income from his course, while teaching others to do the same on The Online Course Show podcast.
undefined
Jul 30, 2021 • 26min

Here’s How Dennis Moons 2x Monthly Revenue and Lead Conversion Rates With Current Traffic

Send us a textIn this episode of “The Art of Selling Online Courses: Winning Strategies & Secret Hacks From Top Performers”, Dennis and John are talking about the common myths regarding scaling online course businesses.They discuss how you can increase your revenue without having to produce more content. Dennis shares why he decided to send email promotions more frequently – going from 4 emails per year to 2 emails per month and what were the results.He also shares his story about facing the growth plateau and how the Instant Course Sales program provided him an easy-to-follow, structured process that helped him overcome it.For more interviews and tips on building funnels to sell more online courses, join our Facebook group for Advanced Online Course Creators.What You’ll Learn In Today’s Video:How to increase revenue without investing in content productionWhy you should do more than 2-3 email promotions per yearBeliefs that helped Dennis overcome the fear of sending more promotional emailsHow to overcome a growth plateau How Instant Course Sales program can help you to scale your business
undefined
Jul 23, 2021 • 15min

Multiply Your Course Sales With This Simple Email Sequence

Send us a textMonica is a mom-in-training with an insatiable curiosity for paper art, psychology, and all things digital marketing! She is our in-house copywriting chief and copy coach. She specializes in sales copywriting for online course creators who want to produce copy that speaks to their ideal customer and generates conversions.In this episode of “The Art of Selling Online Courses: Winning Strategies & Secret Hacks From Top Performers”, we are talking about the easiest email sequence to compose, which brings the most sales to our clients.Monica goes in-depth into what a going, going, gone sequence is and why it is so powerful. She guides us through the structure of a well-crafted sequence and gives us some great examples of different types of messaging you can use. With her tips on where to find templates and what software to use to set it up, you’ll be ready to create your own going, going, gone sequence and see the first results in no time.For more interviews and tips on building funnels to sell more online courses, join our Facebook group for Advanced Online Course Creators.What You’ll Learn In Today’s Video:What is a going-going-gone sequenceHow to structure one that makes people take actionGreat examples of effective emails that you can useSoftware that Monica uses to build email sequencesWhere to find inspiration for your email sequences

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app