The CPG Guys

The CPG Guys, Sri & PVSB, are joined in this episode by Liz Buchanan and Natalie Williams from NielsenIQ, the leader in providing the most complete, unbiased view of consumer behavior, globally.NielsenIQ has partnered with The CPG Guys to discuss their new omnichannel measurement solutions OmniShopper and OmniSales and how they help brands and retailers get a more complete picture of omnichannel retail.Follow NielsenIQ online at: http://www.NielsenIQ.comFollow NielsenIQ on LinkedIn at: https://www.linkedin.com/company/nielseniqLiz & Natalie answers these questions:Over the past year, Omni has graduated from boardroom buzzword to a strategic catalyst for growth and business imperative. How is NielsenIQ supporting the industry-wide, omni evolution? I’m curious to hear - How has the rapid eCommerce expansion challenged visibility for NIQ’s retail partners?Can you walk our audience through the process by which data is captured at the shopper level and how this translates into a meaningful measurement solution? How granular can brands get at the product & geography levels in understanding behavior?NielsenIQ is also gearing up to launch another solution called OmniSales to help brands track product/brand/category sales across omnichannel retailers and delivery channels. Can you help us break down this specific solution in terms of the data sourcing and transformation to brand & retail application?So, how exactly does NielsenIQ’s new omni suite of solutions actually help brands win?What are people NOT talking about when it comes to omni?We’d love to get your thoughts around the idea that you have to trade-off quality for breadth of coverage -- or in the pivot to consumer sourced data.  How true is this?Please provide the CPG Guys feedback at http://ratethispodcast.com/cpgguysCPG Guys Website: http://CPGGuys.comInstagram: http://instagram.com/pvsbondTwitter: http://twitter.com/cpgguysLinkedIn: http://www.linkedin.com/company/cpgpodcastMedia Kit: http://tinyurl.com/cpgguysmedia DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. The views expressed by the CPGGUYS, LLC do not represent the views of their employers or the entity they represent.CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

The CPG Guys, Sri & PVSB, are joined in this episode by Alina Bilger Chief of Staff to the CEOs & Andy Berman VP Marketing Solutions from Gopuff, an immediate needs home delivery business.Follow Gopuff online at: http://gopuff.comFollow Gopuff on Instagram at: http://Instagram.com/gopuff Follow Gopuff on Twitter at: http://Twitter.com/gopuff Download Gopuff on the Apple App Store hereDownload Gopuff on the Google Play Store here To learn more about Gopuff retail media solutions, email andy.berman@gopuff.comAndy & Alina answer these questions:Alina - What were the consumer needs that Gopuff was trying to address with its business model and why did you decide to control the entire experience from browsing through purchase to fulfillment?Andy - You have nearly 10 years of experience at Facebook building its audience network. What has been your focus since joining Gopuff?Andy - How has Gopuff involved brands in creating a compelling customer experience through your service?Alina - What kinds of insights are available to brands selling through your platform and what insights do you look for brands to bring you when presenting new items or conducting business reviews with Gopuff?Alina - Last year, Gopuff decided to acquire a traditional brick & mortar alcohol beverage retailer on the west coast, Bevmo! Would you please share with our audience the strategic intent behind this acquisition and what synergies will benefit your customers?Andy - Brands are always interested in creating awareness for their products and winning search on whatever site their products compete. How is Gopuff enabling this to occur for brands? In other words, where is goPuff on the retail media journey?Andy - How do you counsel brands on investing with Gopuff to grow their businesses?Alina - What are the strategic imperatives that you are pursuing to grow Gopuff and to win more customers to your platform?Please provide the CPG Guys feedback at http://ratethispodcast.com/cpgguysCPG Guys Website: http://CPGGuys.comInstagram: http://instagram.com/pvsbondTwitter: http://twitter.com/cpgguysLinkedIn: http://www.linkedin.com/company/cpgpodcastMedia Kit: http://tinyurl.com/cpgguysmedia DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

The CPG Guys, Sri & PVSB, are joined in this episode by Risa Crandall, SVP CPG Strategy at Aki Technologies which empowers brands and retailers to reach people by targeting pivotal moments in the consumer journey with personalized advertising.The CPG Guys have partnered with Aki in a 3 part series to talk about how brands are personlizing consumer moments through  region, weather, buying preferences, and other historical and present factors. Follow Aki Technologies online at: http://a.kiFollow Aki Technologies on LinkedIn at: https://www.linkedin.com/company/aki-technologies/ Follow Risa on LinkedIn at: https://www.linkedin.com/in/risa-crandall/Risa answers these questions:Tell us a little bit about yourself, Risa? What is your role at AKI and what are some of the priorities you are personally addressing?Take us through the value proposition of AKI technologies end to end.Gyrometer - wow! GPS - weather...Let’s jump into personalization - what does this word mean to you in advertising? What are examples of personalization?How does AKI personalize an ad? What’s the thinking behind the art of personalization - is it tech, an art - what do you’ll excel at?Its costly, its hard work, its time - What would you say is the biggest advantage to working with AKI for a brand?How do you work with existing retailers like Amazon, Walmart or others? Is there a partnership model for retail media, or a complimentary approach to retail media as well as DTC/We love those one clicks to cart and conquest - What are other services offered by AKI - are you a full service agency? Who are some of you brand partners? What does it take to create a partnership with you? Is this activated quickly, does it take weeks and what is the process?Please provide the CPG Guys feedback at http://ratethispodcast.com/cpgguysCPG Guys Website: http://CPGGuys.comInstagram: http://instagram.com/pvsbondTwitter: http://twitter.com/cpgguysLinkedIn: http://www.linkedin.com/company/cpgpodcastMedia Kit: http://tinyurl.com/cpgguysmedia DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. The views expressed by the CPGGUYS, LLC do not represent the views of their employers or the entity they represent.CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, orCPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

The CPG Guys, Sri & PVSB, are joined in this episode by Declan Kennedy, CEO of StitcherAds,  a Facebook Marketing Partner helping advertisers and agencies scale full-funnel performance marketing campaigns on Facebook & Instagram.Declan joins us to talk about all the privacy changes resulting from Google's decision to end the use of 3rd party cookies in Chrome and Apple's new version of IOS that requires opt-in for any app tracking.Follow StitcherAds online at: http://www.stitcherads.comFollow StitcherAds on LinkedIn at: https://www.linkedin.com/company/stitcherads/Follow Declan on LinkedIn at: https://www.linkedin.com/in/declankennedy/Declan answers these questions:This episode is all about advertising and the recent changes in the announcement from google and Apple. What is this announcement and how does an everyday consumer interpret this - is it good for them?Is this action good for brands or does it make personalization more difficult? Even impossible? What’s the real issue here?How are and will agencies accommodate this huge change? Does it impact re targeting and cookie based tracking permanently?Apple is releasing an IOS update in late April - you've already said this and it’s privacy related outcomes, what about those that have versions prior to this and old phones - do they get opted in automatically like before - do they have to upgrade, and what does a simple purple iPhone mean vs a new hardware - why did we not see a full suite of hardware?  You also mentioned ‘flock’ as a tech term, can you decompose it for usDoes this restrict the ability to collect 1P data and build a relationship with the consumer?What is your advice for this new change from platforms like google and apple for agencies and brands?Please provide the CPG Guys feedback at http://ratethispodcast.com/cpgguysCPG Guys Website: http://CPGGuys.comInstagram: http://instagram.com/pvsbondTwitter: http://twitter.com/cpgguysLinkedIn: http://www.linkedin.com/company/cpgpodcastMedia Kit: http://tinyurl.com/cpgguysmedia DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. The views expressed by the CPGGUYS, LLC do not represent the views of their employers or the entity they represent.CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, speCPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

The CPG Guys, Sri & PVSB, are joined in this episode by Jeff Clapper, CEO of Arkansas-based 8th & Walton, a consulting & training group which supports Walmart Suppliers in three ways:Walmart Training ClassesAdvisory and Custom TrainingFull Service SupportLearn more about 8th & Walton at http://www.8thandwalton.com Follow 8th & Walton's own podcast at https://www.8thandwalton.com/podcasts/Jeff answers these questions:You came to 8th & Walton a decade ago. What drew you to this opportunity that had been operating for 5 or so years?What is the origins of 8th & Walton and what needs did this business seek to address in supporting the Walmart ecosystem?What are the range of training areas that you address in your portfolio?What other types of services do you offer to Walmart vendors and how are you different from a sales agency?Are you training services more in demand from vendors or a certain size? In other words, are smaller vendors with less of a support team on Walmart more likely to leverage your training to get new associates up to speed or do even large vendors with 100+ associates still look to 8th & Walton to prepare new team members?8th & Walton is not officially endorsed or affiliated with Walmart, correct? Yet there seems to be a tacit acknowledgement of the value you bring to their ecosystem. How do you strike such a balance?Are there specific areas you are looking to expand your training coverage to address like Walmart Connect?What are the 3-5 areas of focus that you identify as critical for Walmart vendors to master in order to work more successfully with Walmart?Please provide the CPG Guys feedback at http://ratethispodcast.com/cpgguysCPG Guys Website: http://CPGGuys.comInstagram: http://instagram.com/pvsbondTwitter: http://twitter.com/cpgguysLinkedIn: http://www.linkedin.com/company/cpgpodcastMedia Kit: http://tinyurl.com/cpgguysmedia DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. The views expressed by the CPGGUYS, LLC do not represent the views of their employers or the entity they represent.CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented inCPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

In this episode of The CPG Guys podcast, Sri & PVSB speak with Carolina Flores, Associate Digital Marketing Manager at GSK. Carolina speaks about how several brands within the GSK portfolio have adopted Shoppable, a distributed commerce technology company with a suite of e-commerce products surrounding Shoppable's patented, universal checkout API. Shoppable's solutions enable advertisers, retailers, and publishers to create shoppable sites, content, ads, videos, mobile apps, recipes and other innovative commerce. The CPG Guys have partnered with Shoppable to report on this solution that provides brands all of the benefits of a 1P customer relationship without being the merchant of record.GSK Sites using Shoppable:NicoretteVoltarenBe Well Stay WellPlease provide feedback to the CPG Guys here: http://ratethispodcast.com/cpgguysIn this episode, Carolina answers the following questions:Tell us a little bit about yourself, Carolina? What is your role at GSK and what are some of the priorities you are addressing?Tell us a little bit about GSK’s journey with ShoppableHolly & the CPG guys did an episode about CPGs and their initiatives around DTC, can you speak a little bit about GSK & their DTC initiatives?How does Shoppable help compliment those initiatives?What would you say is the biggest advantage to working with ShoppableWhat are some unique experiences GSK has put into place that are powered by Shoppable?Outside of DTC, is there anything that Shoppable is doing that is benefiting GSK ?What are you most excited about for the GSK & Shoppable partnership?To learn more about Shoppable, visit http://www.shoppable.comShoppable YouTube channel.CPG Guys Website: http://CPGGuys.comInstagram: http://instagram.com/pvsbondTwitter: http://twitter.com/cpgguysLinkedIn: http://www.linkedin.com/company/cpgpodcastMedia Kit: http://tinyurl.com/cpgguysmedia DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. The views expressed by the CPGGUYS, LLC do not represent the views of their employers or the entity they represent.CPGGUYS LLC expressly disclaims CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

The CPG Guys, Sri & PVSB, are joined in this episode by Megan Kinmonth Bowman, founder & CEO of Stonehenge Tech Labs, the company behind Stopwatch, a cloud-based, omni-channel commerce software delivering unified commerce metrics across multiple retail platforms.Meagan answers these questions posed to her:Did we hear that right? Several years ago, Several years ago, you and your partner predicted the next digital buzz would be all around walmart.com and packed bags and relocated to Bentonville? True? If so, what was the calling?We often say its all about the data, insights and analytics - with the consumer at the center. True, false, or maybe? Why? Why is data the most valuable asset in a brand’s journey?What is Stopwatch all about?  And why the name? What retailers do you cover?  Are you covering eCommerce only?How does your platform bring all this data together?  Tell us about the BI dashboards… are they customizable?What are the most important KPIs you see in these dashboards for a brand? For a retailer?How are you measuring / monitoring retail media? How are you developing the tool - additional reporting, analytics, etc?What about DTC? Can one report total ecommerce sales across all channels? What if there's B2B?What are the new capabilities that your clients are looking for you to develop and how do you go about innovating to keep Stopwatch ahead of the competitive solutions?Please provide the CPG Guys feedback at http://ratethispodcast.com/cpgguysCPG Guys Website: http://CPGGuys.comInstagram: http://instagram.com/pvsbondTwitter: http://twitter.com/cpgguysLinkedIn: http://www.linkedin.com/company/cpgpodcastMedia Kit: http://tinyurl.com/cpgguysmedia DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. The views expressed by the CPGGUYS, LLC do not represent the views of their employers or the entity they represent.CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

The CPG Guys, Sri & PVSB, are joined in this episode Spencer Price & Henry Michaelson, 2 of the 3 founders of Halla, a real-time personalization AI engine designed for grocers generating  increases in basket size & customer retentionSpencer & Henry answers these questions posed to them:What were the consumer needs that you as founders identified as the fundamental value proposition that Halla’s solution is trying to address?Most grocers (and brands for that matter) were caught off guard by the rise in eCommerce stemming from the pandemic. Suddenly, they are investing against the digital shelf. How does personalization play a role in satisfying consumer needs?Bad substitutions is something most of us have experienced particularly in the last year with our increased use of online grocery shopping, what role does Halla play with helping grocers prevent substitution fails? How does your solution address the area of meal planning, particularly as it relates to specific food lifestyles like gluten-free, Non-GMO, Fair Trade, etc.?What is the role of food shopping in preventative healthcare and how does your solution seek to enable this?The physical store checkout lane has long been a margin-rich impulse sales opportunity for grocers. How can personalization play a role in this area and how does this translate to the digital shelf?What are the essential value & complexity elements of a decision algorithm that will drive meaningful personalization?Your company authored a recent blog post on what grocers can learn from Spotify. Would you please share with our audience your thoughts on this?Please provide the CPG Guys feedback at http://ratethispodcast.com/cpgguysCPG Guys Website: http://CPGGuys.comInstagram: http://instagram.com/pvsbondTwitter: http://twitter.com/cpgguysLinkedIn: http://www.linkedin.com/company/cpgpodcastMedia Kit: http://tinyurl.com/cpgguysmedia DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. The views expressed by the CPGGUYS, LLC do not represent the views of their employers or the entity they represent.CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

The CPG Guys, Sri & PVSB, are joined in this episode by Darnley Merzier-Bryan, founder & President of Merzier Process Group, a CVE certified Service-Disabled Veteran-Owned (SDVOSB) and Women-Owned Small Business information technology (IT) consulting firm founded in 2008 and headquartered in the Washington D.C. Metro area. Merzier's entire client focus is on the U.S. federal Government.Darnley answers these questions posed to her:Take us through the journey of how you started up a process improvement company and began working as a US Federal Government contractor?Working with the US government must mean process and a lot of patience I guess in securing contracts? If true, how do you navigate it and work with it since this is your business?What prompted you in the first place to move from Haiti to the United States? Has the journey been anything like you anticipated? What’s the DNA of a startup? What ticks, what results in growth? Are there hacks?What are the different services your offer the US Federal government? How do you find contracts?How is it to resource, staff and manage a team? How do you balance delegating vs owning it yourself? You are a female entrepreneur and so is your partner in this business. Is this harder to compete as a woman-owned contractor?If someone wants to focus on the Federal Government as a client for their product or service, are there specific places online they can go to identify these opportunities and learn how to structure a proposal as part of the procurement process? And how can they promote their services for opportunities that may not have yet been conceived by the US Government?Please provide the CPG Guys feedback at http://ratethispodcast.com/cpgguysCPG Guys Website: http://CPGGuys.comInstagram: http://instagram.com/pvsbondTwitter: http://twitter.com/cpgguysLinkedIn: http://www.linkedin.com/company/cpgpodcastMedia Kit: http://tinyurl.com/cpgguysmedia DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. The views expressed by the CPGGUYS, LLC do not represent the views of their employers or the entity they represent.CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. 

The CPG Guys, Sri & PVSB, are joined in this episode by Paco Underhill, legendary author of the seminal book on shopping behavior, "Why We Buy" which has been in continuous print for 20+ years.Paco answers these questions posed to him:Your book “Why We Buy” was published over 2 decades ago yet remains, to this day, in publication in 28 languages to the tune of 100,000 copies per year? What, in your opinion, is the timeless constants of its content that keeps people wanting to buy it and learn from it?Is North America still the epicenter of retail innovation in this world? If not, where do you think this is really happening? How has consumer access to information changed the retail shopping experience?What has been the disruptive factor of private label products in North America that has consumers gravitating to Kirkland, Simple Truth, O Organics, President’s Choice and the like?If 80% of weekly purchases over age of 40 are the basically the same items, what is the impact on CPG companies & packaging?What is the impact of the smart home with a smart kitchen and voice OS on purchasing behavior and efficiency?How are technology and big data enabling better customization across the consumer journey?In your consulting practice Envirosell, You have spent an enormous amount of time observing consumer behavior to draw meaningful insights. Why, in this digital age, is this still an important skill?Please provide the CPG Guys feedback at http://ratethispodcast.com/cpgguysCPG Guys Website: http://CPGGuys.comInstagram: http://instagram.com/pvsbondTwitter: http://twitter.com/cpgguysLinkedIn: http://www.linkedin.com/company/cpgpodcastMedia Kit: http://tinyurl.com/cpgguysmedia DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this episode should be construed as advice from CPGGUYS, LLC or the individual author, hosts, or guests, nor is it intended to be a substitute for research on any subject matter. Reference to any specific product or entity does not constitute an endorsement or recommendation by CPGGUYS, LLC. The views expressed by guests are their own and their appearance on the program does not imply an endorsement of them or any entity they represent. The views expressed by the CPGGUYS, LLC do not represent the views of their employers or the entity they represent.CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast. CPGGUYS LLC expressly disclaims any and all liability or responsibility for any direct, indirect, incidental, special, consequential or other damages arising out of any individual’s use of, reference to, or inability to use this podcast or the information we presented in this podcast.