The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners
Kylie Kelly | Visibility Coach & Audience Growth Strategist
Are you frustrated with the endless grind of marketing your online business on social media and seeing minimal results for your efforts? Do you wish you could grow your email list in a way that feels good to you - and actually works - so you can start to make reliable revenue? Imagine having a business that’s not only easy and fun but also aligns with your life, allowing you to be the mother - and woman - you want to be…Welcome to The Email Growth Show - the podcast for ambitious female business owners who want to build an online business in integrity and alignment with their life - and they want to see results fast. Long gone are the days of putting a freebie on your website & waiting 5 years to build a large, engaged email list. Who wants to wait that long? Certainly not me - and that’s why we do things differently around here. Through valuable & honest conversations we dive deep into relationship-based strategies to help you grow your email list WITHOUT relying on social media or paid ads. Get ready to discover alternative options you didn't even know existed, to help you grow your email list and make money in a way that feels aligned with your values and vision.I’m your host, Kylie Kelly, a visibility and email marketing strategist, who’s passionate about ditching the social media hustle and doing things differently. Why? Because as a solopreneur & mum of two little boys, my time is limited and I need to make sure that I implement strategies that actually move the needle in my business. In the last 2 years, I’ve grown my own email list from zero to almost 10,000 subscribers through the very same strategies I teach here: summits, bundles, freebie swaps, podcast guesting and so much more! Now, I can send an email and make sales - and that’s what I want for you too. Together, we’ll uncover the secrets to building an email list full of your ideal clients that will drive your growth & success faster than you thought was possible. If you’re a coach, course creator, or online business owner looking to grow your email list & elevate your email marketing, this podcast is for you. You'll find answers to questions like:- How can I grow my email list without social media?- What should I send to my email list every week?- How do I build trust with my email subscribers?- How can I monetize my email list effectively?- How do I write engaging email subject lines that boost open rates?- How do I find potential partners to collaborate with?Tune in for actionable email marketing tips and simple strategies to grow your online business without getting frustrated or burnt out. With a mix of solo episodes and guest interviews, you will walk away feeling empowered, inspired and equipped with practical steps to build a thriving email list and make social media optional.Ready to ditch the overwhelm and start to actually grow that email list - and have fun at the same time? Hit play on the latest episode, subscribe wherever you listen to podcasts and share with a fellow entrepreneur! Oh and don’t forget to grab my must-have collaborations guide to get you started right away! 🔗 Your - https://kyliekelly.com/guide
Episodes
Mentioned books
Mar 13, 2025 • 10min
The Results From Inside The Inbox - How It Really Went Down [Ep 181]
Links Mentioned:→ Join my email list here: https://kyliekelly.kit.com/general→ Wanna be on the waitlist for Season 2 when it drops? CLICK HERE→ Apply to be a speaker at Inside The Inbox: CLICK HEREWhen I first started planning Inside The Inbox, I had a goal in mind, but the turnout exceeded my expectations in the best way possible! 1,134 people signed up, and we raised $1,458 for charity - I am beyond grateful.In this episode, I’m taking you behind the scenes of what worked, what I learned, and how this audio-only event changed the game for email marketing education. Whether you attended or not, this episode will give you valuable insights on how to grow your list, engage your audience, and create a high-converting event that brings in real results.What You’ll Learn in This Episode:How I got 1,134 signups and what strategies worked bestWhy email and affiliates outperformed social media for registrationsWhy the Voxer interview format was a huge win - and if I’ll do it againWhat’s next for Inside The Inbox - it’s coming back in May 2025 and more!Ready to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $66 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Mar 6, 2025 • 7min
Will Apple Mail Ruin Your Open Rates? The Truth About AI Summaries [Ep 180]
Big changes are coming to email marketing, and if you send emails, you NEED to know about this. Apple Mail is rolling out AI-generated summaries, replacing the preview text you carefully craft.So what does this mean for you? Will your open rates drop? Do subject lines matter even more now? And how do you make sure your emails still get opened and read? In this episode, I’m breaking down everything you need to know about this update, how it affects your email strategy, and what you can do right now to stay ahead.What You’ll Learn in This Episode:What Apple Mail’s AI summaries are and how they’re replacing preview text.Why your sender name matters more than ever (and how to build trust with your list).Why subject lines are still your most powerful inbox tool.How AI-generated summaries could impact your open rates - and what to do about it.The importance of your first few email sentences (and how they might influence AI-generated previews).Simple steps to adapt your email marketing strategy right now.Ready to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $66 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Mar 4, 2025 • 10min
My Best Performing Emails in February [Ep 179]
Ever wondered how many emails you should be sending or what actually works in email marketing? Today I’m pulling back the curtain and sharing exactly how many emails I sent in February, the best-performing emails, and the biggest takeaways you can apply to your own strategy.If you’ve been afraid to email your list too much or worried about annoying your subscribers, this episode will show you why you probably need to be sending more emails, not fewer - and how to do it in a way that feels GOOD.What You’ll Learn in This Episode:How many emails I sent in February - and why it was more than usual.My best-performing email and what made it work.Why my highest open rates came from event reminder emails (hint: people need nudges!).The key lessons I learned about email strategy this month. How to apply these takeaways to improve your own email marketing.Links to mentioned February emails: A little thank-you gift for you 🎁We’re not done yet… let’s finish strong!Ready to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $66 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Feb 28, 2025 • 46min
The Secret to Making Consistent Course Sales Without Live Launches with Caitlin Bacher [Ep 178]
Ever feel like launching is the only way to sell your course? Think again!In this episode, I’m sitting down with Caitlin Bacher to talk about how she made $1 million dollars in 9 months using evergreen sales funnels - without the exhausting launch cycle.If you’ve ever thought about selling your course without the stress of live launching, this episode is packed with real, actionable strategies you can start using today.What You’ll Learn:Why live launching isn’t the only way to make sales - and how evergreen sales work instead.The #1 mistake course creators make when going evergreen (and how to avoid it!).How Caitlin took her Facebook group course from “flop” to a million-dollar evergreen funnel.The key differences between selling live vs. selling evergreen - and why they require different strategies.How to start building an evergreen funnel - even if you’ve only launched live before.Why Caitlin doesn’t believe you need a “successful launch” before going evergreen.Connect with Caitlin:Caitlin’s Free Training: How to Generate Launch-Size Revenue Without Launching – caitlinbacher.com/new-masterclassConnect on Instagram: @caitlinbacherReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $66 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
6 snips
Feb 20, 2025 • 9min
5 Visibility Mistakes That Are Keeping You Stuck - And How to Fix Them [Ep 177]
Discover the biggest visibility mistakes that could be holding your business back. Learn why relying solely on social media can be a trap and how to diversify your approach. Collaborations, bundles, and summits are key strategies to reach aligned audiences. Unlock the true potential of your email list and normalize selling in a way that feels natural. Also, find out how avoiding the lone wolf mentality can boost your growth. It's all about building community and making your presence known!
Feb 14, 2025 • 17min
How I Doubled My Email List In The Last 12 Months Without Social Media [Ep 176]
Today I'm pulling back the curtain and revealing exactly how I doubled my email list in the last 12 months - without relying on social media. If growing your email list feels overwhelming, this episode will give you a clear roadmap to focus on the right strategies that actually work!What You’ll Learn:My exact list growth numbers and why her email engagement is higher than industry standard.My V² Visibility Framework she uses to grow her list sustainably.Why I don’t use social media for list growth (and why you don’t have to either!)The bundles, summits, and collaborations that brought in thousands of subscribers.The biggest mistakes business owners make with email marketing.Ready to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $66 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Feb 7, 2025 • 8min
The Super Signature: The Tiny Email Tweak That Drives Big Results [Ep 175]
In this episode of The Email Growth Show, we’re talking about one of the most overlooked yet powerful tools in email marketing - The Super Signature.This tiny tweak can turn every email you send into a lead-generating asset - whether it's an email to your list, a reply to a potential client, or even a quick follow-up in your Gmail inbox. The best part? It’s not pushy or too complicated - it simply gives your audience clear, easy next steps without feeling overwhelming.Spoiler alert: If you’re not using a super signature, you’re leaving leads and sales on the table.What You’ll Learn in This Episode:What a super signature is and why it’s a game-changer for email marketing.How to craft a high-converting super signature that gives your audience clear next steps.The best times to use it (and when to leave it out).Why adding it to your Gmail can bring in unexpected leads & sales.A simple formula to create your own super signature in just a few minutes.Example Super Signature:P.S. Ready to grow your email list? Here are three ways I can help:→ Grab my free guide: Your Next 1000 Subscribers→ Join my membership: The Email Growth Club→ Listen to this podcast episode: [Relevant Link]Ready to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $66 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Jan 31, 2025 • 35min
How To Become Your Own Publicist In As Little As 15 Minutes A Day with Gloria Chou [Ep 174]
In this episode, I sit down with PR expert Gloria Chou to uncover the power of organic PR and how you can get featured in top-tier publications without hiring an expensive agency. If you've ever felt overwhelmed by the idea of getting media coverage or thought PR was only for big brands with deep pockets, this episode will change your perspective and give you actionable steps to start pitching with confidence.We dive into:Why PR is the highest-leverage activity you can do to build credibility, authority, and SEO - all without relying on social media.The biggest mistakes entrepreneurs make when pitching and how to avoid them.The CPR Pitching Method: A simple yet powerful framework to structure your pitches for maximum impact.How to find the right journalists and build relationships that lead to media features.How to follow up effectively (without being annoying) to maximize your chances of getting a response.Key Takeaways:"Marketing is you talking about you; PR is your industry talking about you." Learn why organic PR is a game-changer for long-term visibility and credibility.Using Google News Alerts, Twitter hashtags like #journorequest, and SOS can help you find relevant media opportunities.A strong subject line can make or break your pitch - make it sound like a headline, not a sales pitch.Follow-up is key! Install an email tracker to see if your pitch was opened and engage with journalists on social media to build relationships.If you're ready to stop waiting for visibility and start taking control of your PR strategy, this episode is a must-listen.Connect with Gloria:Watch Gloria’s Free PR Masterclass: Learn the CPR Pitching Method and get step-by-step guidance on how to craft a winning pitch. gloriachoupr.com/masterclassFollow Gloria on Instagram: @gloriachouprReady to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $66 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Jan 24, 2025 • 14min
5 High-Converting Sales Email Formulas You Can Start Using Today [Ep 173]
In this episode of The Email Growth Show, I’m sharing five proven sales email formulas that you can start using right now to boost your conversions and connect with your audience. Whether you’re launching a new offer, overcoming objections, or building trust with storytelling, these formulas are designed to help you write emails that actually get results.Spoiler alert: Writing sales emails doesn’t have to feel hard or overwhelming. With these simple frameworks, you’ll be able to craft emails that feel authentic, aligned, and effective.What You’ll Learn in This Episode:The Problem-Solution Formula and why it’s perfect for addressing your audience’s pain points.How to use the Storytelling Formula to create emotional connections that inspire action.The Objection-Handling Formula and how it helps you overcome buyer hesitation with confidence.The Social Proof Formula to showcase results and build credibility.The Scarcity/Urgency Formula and how to motivate your audience to act quickly.Ready to transform your email marketing and start seeing real results? Tune in now and try out one of these formulas today!Ready to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $66 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Jan 17, 2025 • 14min
Why Your Email Subscribers Stick Around Longer Than Your Social Media Followers [Ep 172]
In this episode of The Email Growth Show, we’re breaking down why email subscribers stick around longer, how to nurture these relationships, and what makes email marketing a game-changer for your business. Spoiler alert: email isn’t just another tool - it’s the key to sustainable growth, deeper connections, and long-term success.What You’ll Learn in This Episode:Why email marketing creates stronger, more loyal connections than social media.The power of evergreen nurture sequences and how they build trust with every new subscriber.Why email is algorithm-free and how that gives your messages staying power.How to personalise your emails to speak directly to your audience’s needs and interests.Actionable tips to turn your email list into a long-term business asset.Other Links Mentioned:How To Level Up Your Email Marketing for a 1000+ Email List [Ep 139]Evergreen Emails with Kylie - Learn how to create a 3 - 6 month evergreen nurture sequence to send to your new subscribers.Join The Email Growth Club – Your ultimate membership for growing your email list and creating real, lasting connections with your audience.Ready to shift your focus from fleeting followers to loyal subscribers? Tune in now and start building relationships that last!Ready to grow your audience with less hustle? START WITH THE QUIZ: Not sure where to focus your visibility efforts? Take my free 2-minute quiz to discover the visibility strategy that matches your business personality: ⚡️ kyliekelly.com/quiz NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $66 - Book here JOIN THE MEMBERSHIP: Inside The Email Growth Club, you’ll learn how to grow your email list (and make it convert) with bite-sized trainings, live coaching, and a visibility-first strategy. ⚡️ $77/month - Join here READY FOR HIGH TOUCH SUPPORT? Apply to join Headliner, my mastermind for women ready to show up boldly and build their audience with clarity and strategy. ⚡️ $550/month - Click here for details p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
