The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners
Kylie Kelly | Visibility Coach & Audience Growth Strategist
Are you frustrated with the endless grind of marketing your online business on social media and seeing minimal results for your efforts? Do you wish you could grow your email list in a way that feels good to you - and actually works - so you can start to make reliable revenue? Imagine having a business that’s not only easy and fun but also aligns with your life, allowing you to be the mother - and woman - you want to be…Welcome to The Email Growth Show - the podcast for ambitious female business owners who want to build an online business in integrity and alignment with their life - and they want to see results fast. Long gone are the days of putting a freebie on your website & waiting 5 years to build a large, engaged email list. Who wants to wait that long? Certainly not me - and that’s why we do things differently around here. Through valuable & honest conversations we dive deep into relationship-based strategies to help you grow your email list WITHOUT relying on social media or paid ads. Get ready to discover alternative options you didn't even know existed, to help you grow your email list and make money in a way that feels aligned with your values and vision.I’m your host, Kylie Kelly, a visibility and email marketing strategist, who’s passionate about ditching the social media hustle and doing things differently. Why? Because as a solopreneur & mum of two little boys, my time is limited and I need to make sure that I implement strategies that actually move the needle in my business. In the last 2 years, I’ve grown my own email list from zero to almost 10,000 subscribers through the very same strategies I teach here: summits, bundles, freebie swaps, podcast guesting and so much more! Now, I can send an email and make sales - and that’s what I want for you too. Together, we’ll uncover the secrets to building an email list full of your ideal clients that will drive your growth & success faster than you thought was possible. If you’re a coach, course creator, or online business owner looking to grow your email list & elevate your email marketing, this podcast is for you. You'll find answers to questions like:- How can I grow my email list without social media?- What should I send to my email list every week?- How do I build trust with my email subscribers?- How can I monetize my email list effectively?- How do I write engaging email subject lines that boost open rates?- How do I find potential partners to collaborate with?Tune in for actionable email marketing tips and simple strategies to grow your online business without getting frustrated or burnt out. With a mix of solo episodes and guest interviews, you will walk away feeling empowered, inspired and equipped with practical steps to build a thriving email list and make social media optional.Ready to ditch the overwhelm and start to actually grow that email list - and have fun at the same time? Hit play on the latest episode, subscribe wherever you listen to podcasts and share with a fellow entrepreneur! Oh and don’t forget to grab my must-have collaborations guide to get you started right away! 🔗 Your - https://kyliekelly.com/guide
Episodes
Mentioned books
Jan 9, 2025 • 15min
Why Email Marketing Should Be Your Top Priority in 2025 [Ep 171]
The start of a new year is the perfect time to rethink your strategies and focus on what really works for your business. In this episode of The Email Growth Show, we’re diving into why email marketing should be your top priority in 2025. Spoiler alert: it’s not just another strategy - it’s the most powerful tool you have to grow, connect, and scale your business sustainably.What You’ll Learn in This Episode:Why email marketing gives you direct access to your audience, without algorithms standing in your way.The incredible ROI of email marketing and why it’s an unmatched tool for growth.How to personalise your email strategy and speak to different types of buyers in your audience.What 2025 will bring: noisier inboxes, smarter audiences, and why clear, strategic messaging will set you apart.Other Links Mentioned:Join The Email Growth Club – Your ultimate membership for growing your email list and making email marketing work for you.How To Write Authentic Email Copy That Sounds Like You with Marisa Corcoran [Ep 152]Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Jan 3, 2025 • 12min
My Word Of The Year For 2025 [Ep 170]
The start of a new year is a powerful time to reflect, set intentions, and get clear on what’s next. In this episode of The Email Growth Show, I’m sharing my 2025 Word of the Year: BOLD.We’ll look back at the words that shaped the past five years and dive into why this year, boldness is my driving force. It’s about stepping into my next-level self, making bold moves, and embracing the identity shifts that come with growth.What You’ll Learn in This Episode:The journey through my past Words of the Year and how they’ve shaped me: Breathe (2020), Adapt (2021), Play (2022), Build (2023), Balance (2024).Why 2025 is about being bold in my actions, words, and vision.Why choosing a Word of the Year can be your guiding light for decisions, mindset, and success in 2025.Other Links Mentioned:Join The Email Growth Club – Your action-oriented membership for email growth and real results in 2025.Get on the Waitlist for Headliner Mastermind – A 6-month mastermind for women ready to amplify their impact, influence, and income.Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Dec 26, 2024 • 49min
Navigating Disappointment & Recharging Your Goals Using EFT Tapping with Jacqui Acree [Ep 169]
In this episode I sit down with EFT (Emotional Freedom Technique) expert and my close friend, Jacqui, to explore how tapping can help us process emotions, reframe goals, and move forward with clarity and confidence. Jacqui specialises in nervous system regulation and emotional resilience, and she shares actionable techniques you can start using today.If you’ve ever felt disappointed or frustrated about not hitting your goals - whether in business, life, or both - this episode will help you shift your perspective, work through those emotions, and create space for new opportunities.We dive into:What EFT Tapping Is and How It Works: Learn how tapping on acupressure points sends calming signals to your brain and body to reduce stress and foster creativity.The Power of Compassionate Goal Setting: Why it’s essential to release judgment and shame around unmet goals - and how doing so allows you to move forward.How to Pair Strategy with Nervous System Regulation: Jacqui explains why emotional support is the missing piece for high-achieving entrepreneurs who want to grow sustainably.The Cycle of “Getting Weird” in Business: A refreshing reframe for handling the inevitable dips and challenges that come with growth.Key Takeaways:“What if the stakes aren’t as high as they feel?”: Jacqui shares how this simple question can reduce overwhelm and help you move forward with curiosity and confidence.Emotions Are Information: Tapping allows you to process your feelings and access clarity and insight in just a few minutes.If you're ready to approach your goals with more compassion and learn a powerful tool to support your emotional well-being, this episode is for you.Connect with Jacqui: EXHALE Free Session: Join Jacqui on December 30th for a live session to release 2024 stress and set intentional energy for 2025. Start Your Day Calm, Clear, and Grounded: Access Jacqui's free tapping video and audio guide to help you start every day with focus and ease.Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Dec 20, 2024 • 11min
Turn Year-End Frustration into Fuel: How to Harness Emotions for Bold Growth [Ep 168]
The end of the year can feel like a pressure cooker of unfinished goals, unmet milestones, and heavy emotions. But what if those feelings of frustration and disappointment could become the fuel to drive bold, forward-moving action?In this episode I wanted to share my personal journey of turning heavy emotions into growth - including a major transformation in her membership, The Email Growth Club that happened this week. I'll walk you through practical ways to reframe your emotions, redefine success, and set powerful intentions for 2025.What You’ll Learn in This Episode:How to identify and reframe the root cause of heavy emotions.Why emotions are neutral until you give them meaning - and how to choose what they mean to you.How to turn frustration into action with one bold step forward.Why letting go of rigid year-end expectations can help you set intentional goals.The revamped vision for The Email Growth Club and how it can help you 10x your email list and business results.Other Links Mentioned:Join The Email Growth Club – Your action-oriented space for email growth and real results in 2025.Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Dec 13, 2024 • 11min
The Best Strategies to Clean Your Email List & Re-engage Subscribers [Ep 167]
Keeping your email list clean and engaged is one of the most impactful things you can do to ensure your email marketing efforts are working for you! In this episode, we dive into why list hygiene is essential, how to reengage inactive subscribers, and when it’s time to let go of those who no longer open your emails. As we head into 2025, this is the perfect time to clean your list and set yourself up for success in the new year. What You’ll Learn in This Episode:Why keeping a clean email list is vital for engagement and deliverability.How to segment and tag inactive subscribers effectively.The key steps to creating a 3-part reengagement campaign.Strategies to reignite interest with fun and personal reengagement emails.Why letting go of inactive subscribers will help you improve your metrics and ROI.Other links mentioned: Episode 161: Email Marketing 101 – What Are Email Analytics and How to Use ThemReady to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Dec 6, 2024 • 13min
What You Should Be Doing Now to Have a Successful Launch in January [Ep 166]
Today we dive into the FIVE essential steps you need to take in December to ensure your January launch is organised, stress-free, and successful. If you're looking to start the New Year strong with a launch that feels aligned and impactful, this episode is for you!Here’s what you’ll learn:The Power of Early Prep – Why planning your launch now (rather than waiting until January) is key to avoiding stress and achieving results.How to Warm Up Your Audience – Subtle, non-salesy ways to keep your audience engaged and excited in December, setting the stage for a successful launch.Refining Your Messaging – Tips for creating clear, resonant messaging that speaks directly to your ideal clients and gets them ready to invest.Building a Waitlist or Targeted Lead Magnet – How to use this simple strategy to generate interest and collect leads before launch day.Organizing Your Launch Timeline – A breakdown of how to structure your tasks and stay on track without feeling overwhelmed.Tapping Into the January Mindset – Strategies to connect with your audience's New Year goals while balancing post-holiday budget concerns.Plus, I share actionable tips, personal stories, and practical advice to help you feel confident and ready to kick off your launch with energy and intention! LFG!Links Mentioned: Reducing Launch Stress With An Effective Pre-Launch Strategy with Brenna Mcgowan [Ep 156]Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Dec 3, 2024 • 33min
How To Actually Use Email Templates So They Sound Like YOU with Liz Wilcox [Ep 165]
In this episode of The Email Growth Show, I sit down with the incredible Liz Wilcox, email marketing expert and queen of simplicity, to chat about how to make email templates sound like you! If you’ve ever struggled with using templates in a way that feels authentic, Liz shares her top strategies to personalise them so they reflect your unique voice and style.We also dive into:The Email Staircase Framework: Turning followers into friends and friends into customers through simple steps.Writing Engaging Emails: Liz’s 20-minute email-writing formula to save time and reduce overwhelm.Making Templates Work for You: Tips to tweak email templates so they sound natural and authentic.Subject Lines That Work: Why the "from line" is even more important than the subject line.If you're ready to stop overthinking, build real relationships with your email list, and finally feel confident using templates, this episode is a must-listen.Connect with Liz:Don’t miss Liz’s free resources, including her email welcome sequence template, 52 subject lines, and newsletter prompts. Liz's Website: https://lizwilcox.com and hit the hot pink button!Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Nov 21, 2024 • 15min
My Takeaways From The Australian Women In Business Conference 2024 [Ep 164]
Today, I want to share with you three powerful takeaways from my experience at The Australian Women In Business Conference a few weeks ago – lessons that go beyond strategies and touch on something deeper. If you're like me and you feel like you’re carrying the weight of your business alone, or if you’ve been focusing on strategy but are still feeling stuck, this episode might just help!In this episode, I'll chat about:The Power of Community: Even if you feel isolated working from home, remember that you are not alone in your journey. Surrounding yourself with like-minded individuals can provide the motivation and support you need.Personal Growth Over Strategy: Sometimes, it's the unplanned moments that propel our business forward. Consider taking a break from strictly strategic thinking to embrace experiences that foster personal growth.Embrace the Unexpected: Letting go of rigid plans and staying open to spontaneity can lead to some of the most profound shifts in both business and life.Stay tuned to uncover three powerful takeaways that just might change the way you see your own path!Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Nov 14, 2024 • 21min
4 Steps I'm Taking This Month to Plan for 2025 [Ep 163]
Today, we’re talking all about planning ahead - because let’s face it, the end of the year has a way of sneaking up on us, and before we know it, January is here. That’s why this is the perfect time to hit pause, reflect, and map out a strategy that actually feels good for 2025.In this episode, discover:Common Planning Mistakes: Discover the top mistakes to avoid, like planning month-to-month without a vision and ignoring valuable data from the past year.Life First, Business Second: Learn to map out personal priorities first, ensuring your business supports your lifestyle rather than the other way around.Leveraging Data & Reflections for Better Decisions: Understand how to use data from 2024 to inform your strategies and set goals.Crafting Revenue Goals with Flexibility: Set income targets without feeling locked in, leaving room for new opportunities and inspiration.Sync Your Life & Business Calendar: Find out how aligning your calendar with personal events and business goals prevents burnout and keeps motivation high.Special Invite:Ready to do this alongside a supportive community? Join me in my exclusive 5-day Voxer intensive, "Reignite." We'll kick off right after Christmas and dive deep into reflecting on the past year and strategising for 2025. Spaces are limited, so make sure to save your spot by clicking this link >> REIGNITEReady to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Nov 8, 2024 • 12min
Why Your Emails Aren't Making Sales & What To Do About It! [Ep 162]
Today, we’re tackling a topic that I know has been on a lot of minds lately: Why aren’t my emails making sales? Perhaps you've been diligently hitting send, expecting results, but it’s not working like it used to. The strategies that drove conversions just a couple of years ago seem to have lost their magic.So, today, I’m breaking down three big reasons why your emails might not be generating sales - and I’ll share what’s working now. Let’s dig into how you can adapt, improve your email strategy, and connect with today’s more selective, thoughtful buyers!In this episode, discover:How overly generalised marketing is hampering your email success and the steps you need to take to personalise your campaigns.Why single email sales attempts are a thing of the past and how to create a sequence that warms up your subscribers for the sale.Tips on how to harness the power of storytelling and build sequences that resonate and sell without being pushy.A sneak peek into crafting enticing email sequences just in time for Black Friday that ensure your list feels connected and ready to purchase.Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
