The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners
Kylie Kelly | Visibility Coach & Audience Growth Strategist
Are you frustrated with the endless grind of marketing your online business on social media and seeing minimal results for your efforts? Do you wish you could grow your email list in a way that feels good to you - and actually works - so you can start to make reliable revenue? Imagine having a business that’s not only easy and fun but also aligns with your life, allowing you to be the mother - and woman - you want to be…Welcome to The Email Growth Show - the podcast for ambitious female business owners who want to build an online business in integrity and alignment with their life - and they want to see results fast. Long gone are the days of putting a freebie on your website & waiting 5 years to build a large, engaged email list. Who wants to wait that long? Certainly not me - and that’s why we do things differently around here. Through valuable & honest conversations we dive deep into relationship-based strategies to help you grow your email list WITHOUT relying on social media or paid ads. Get ready to discover alternative options you didn't even know existed, to help you grow your email list and make money in a way that feels aligned with your values and vision.I’m your host, Kylie Kelly, a visibility and email marketing strategist, who’s passionate about ditching the social media hustle and doing things differently. Why? Because as a solopreneur & mum of two little boys, my time is limited and I need to make sure that I implement strategies that actually move the needle in my business. In the last 2 years, I’ve grown my own email list from zero to almost 10,000 subscribers through the very same strategies I teach here: summits, bundles, freebie swaps, podcast guesting and so much more! Now, I can send an email and make sales - and that’s what I want for you too. Together, we’ll uncover the secrets to building an email list full of your ideal clients that will drive your growth & success faster than you thought was possible. If you’re a coach, course creator, or online business owner looking to grow your email list & elevate your email marketing, this podcast is for you. You'll find answers to questions like:- How can I grow my email list without social media?- What should I send to my email list every week?- How do I build trust with my email subscribers?- How can I monetize my email list effectively?- How do I write engaging email subject lines that boost open rates?- How do I find potential partners to collaborate with?Tune in for actionable email marketing tips and simple strategies to grow your online business without getting frustrated or burnt out. With a mix of solo episodes and guest interviews, you will walk away feeling empowered, inspired and equipped with practical steps to build a thriving email list and make social media optional.Ready to ditch the overwhelm and start to actually grow that email list - and have fun at the same time? Hit play on the latest episode, subscribe wherever you listen to podcasts and share with a fellow entrepreneur! Oh and don’t forget to grab my must-have collaborations guide to get you started right away! 🔗 Your - https://kyliekelly.com/guide
Episodes
Mentioned books
Nov 3, 2024 • 21min
Email Marketing 101: What Are Email Analytics & How To Use Them To Grow Your Business [Ep 161]
Today, we’re diving deep into analytics - a topic that might seem overwhelming at first, but trust me, it’s your best friend when it comes to refining your email strategy. If you’re tired of sending emails into what feels like a digital black hole, wondering whether they’re working or not, this episode is for you. Analytics help you answer questions like:Are people opening your emails?Which links are your audience clicking?Why are subscribers leaving?These insights allow you to tweak your approach, ensuring every email you send works toward growing, nurturing, and converting your audience. Plus, I’ll show you how to compare your numbers with industry benchmarks so you know exactly where you stand and what improvements to make. Other links mentioned:Episode 153: Increase Your Open Rates: 5 Tips For Writing Winning Email Subject LinesMX Toolbox - Click hereReady to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Oct 24, 2024 • 38min
Transform Your Business with Big Deal Energy and CEO Week's with Leanne Sia [Ep 160]
Imagine stepping into a room, and instantly, you feel like the most confident person there. What if embracing 'Big Deal Energy' could transform not only your business but your entire mindset? Today, on The Email Growth Show, we're diving deep into how embodying your most confident self can attract the right audience, elevate your personal brand, and bring you closer to your business goals. Join us as Leanne and I explore the breakthroughs and the real-life magic of living authentically and unapologetically in the world of email marketing.Topics covered in this episode: The Power of Boundaries: Leanne shared her journey from being a "guilt-aholic" to setting firm boundaries. We discussed how important it is to attract your ideal audience, even if that means polarising opinions. It's all about finding those who resonate with your true self.Overcoming Fear & Rejection: Both Leanne and Kylie discussed the scary yet liberating process of overcoming the fear of rejection. By embodying our future selves, we strengthen our self-worth and authenticity.Authenticity in Online Presence: Emphasising genuine communication, we agreed on the importance of showing up as your true self in emails and online engagements. Embrace opinionated, bold choices by setting your own rules in your space.Connect with Leanne:10 Ways To Sign Coaching Clients Without Social Media: https://leannesia.myflodesk.com/10waysZero To Rockstar Coaching Business - The Podcast: Mastering Email Marketing: Grow Your List Without Social Media or Paid Ads with Kylie Kelly [Episode #18]Leanne's Website: https://www.leannesia.comReady to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Oct 17, 2024 • 17min
My 2023 Black Friday Numbers Revealed - & How You Can Plan For Your Own Black Friday Success This Year [Ep 159]
Get ready to delve into real-life strategies as I share what worked, what didn't, and the valuable lessons I learnt through my Black Friday campaign last year. In this episode, you'll discover:How to make money on Black Friday without launching new products.The power of keeping things simple, especially when you're selling in a noisy time like Black Friday &The importance of timing and messaging for Black Friday - but really any sales success in your business.Whether you're aiming to grow your email list, nurture your audience, or boost sales this Black Friday, this episode is one to tune into! Learn insightful ideas and strategies to help you create a meaningful Black Friday plan that aligns with your business goals and feels bloody good too! Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Oct 10, 2024 • 16min
Social Media is Optional – Here’s How You Can Grow Your Business Without It! [Ep 158]
You’ve been tirelessly posting, engaging, and strategising on social media, but it’s not working. What if there’s a better way? Today we’re diving into something I feel extremely passionate about: why social media is not the only way to grow your business! In this episode, you'll learn:Why social media is optional and NOT a must-have tool for your business growth.How email marketing can be your secret weapon, offering direct access to warm, consenting leads.Three alternative ways to grow build your audience, grow your email list, and increase your revenue - without social. Specifically email marketing, collaborations & SEO and evergreen content.Ready to break free from the social media grind and find strategies that are in alignment with YOU & your business vision? Tune into this episode and uncover the tools to grow without social media. Other links mentioned: - My V2 Visibility Framework: How You Can Grow Your Email List with Collaborations & SEO [Ep 149]Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Oct 4, 2024 • 14min
Mistake To Avoid When Using Collaborations To Grow Your Email List [Ep 157]
Today, we’re diving into something that can seriously move the needle for your email list growth: collaborations! Specifically, we’re talking about how to find aligned partners to collaborate with - AND - what mistakes to avoid when using collaborations to grow your email list!In this episode, you'll learn:How partnering with aligned collaborators can give you access to warm leads & build trust with your audience more effectively than social media or paid ads.How to find the right collaborators who share similar audiences and values. Spoiler alert: It’s not about waiting for the perfect person to come to you!You'll avoid the common pitfall of cold pitching. I share some valuable tips on how to engage meaningfully, ensuring both parties benefit from the collaboration.Why collaborations aren't one-offs & how you can turn each one into a successful partnership and long-term relationships that continue to offer value, long after the original collaboration is over! Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Sep 27, 2024 • 40min
Reducing Launch Stress With An Effective Pre-Launch Strategy with Brenna Mcgowan [Ep 156]
Have you ever found yourself drowning in the stress of preparing for a big product launch? Or maybe you've been trying to sell your product but just can't seem to attract the right clients? I get it - launching can be overwhelming and disappointing without the right strategy.In this episode, I dive deep with launch expert Brenna McGowan, uncovering game-changing strategies to transform your launch. With her unique prelaunch-focused approach, Brenna shares how to sell the process, reduce stress, and ensure a successful launch.More about Brenna Mcgowan:Brenna McGowan is a pre-launch strategist and copywriter who helps businesses amplify their launch results through strategic pre-launch content. She specialises in warming up audiences and building anticipation, ensuring that entrepreneurs maximise engagement and sales when they launch their products or services.Topics covered in tis episode: Selling the Process, Not the Product: Brenna shares insights on the importance of focusing on the process rather than the product during the prelaunch phase. Master Micro Sales: Selling is not a one-time event. She emphasises the significance of micro sales through continuous content creation, long before your official launch.Harness the Power of Personal Preference: Whether you’re more comfortable with audio or video, leverage your strengths. Brenna, for example, prefers audio and uses tools like Voxer for meaningful voice interactions, instead of getting on video.Email vs. Social Media: While social media is vital, Brenna highlights how emails are a more effective sales channel. Repurposing email content for social media can streamline your efforts and reach a wider audience.Connect with Brenna Mcgowan:Pre-Launch Plan Program: CLICK HEREFree Pre-Launch Plan Cheat Sheet: https://brennamcgowan.co/cheatsheet/Brenna's Website: https://brennamcgowan.co/Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Sep 20, 2024 • 17min
When & How to Start Selling To Your Email List [Ep 155]
Ready to turn your email list into a powerful business tool and start making consistent sales without feeling gross about it? Tune in now to learn how to grow your email sales muscle and finally get your offers in front of the people who need them most! In this episode, you'll learn:How to build trust with your audience before introducing sales (hint: think of it like nurturing a new friendship!)The "Rule of 3" that ensures you maintain a valuable and engaging email campaign while subtly selling.Powerful ways to introduce your offers without overwhelming your audience.The importance of focusing on benefits over features to make your offers irresistible.Practical tips to transition smoothly from value-packed emails to effective sales emails without feeling salesy.LINKS MENTIONED:- Dama Jue's Four By For Footers Training: CLICK HERE (*affiliate link)Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Sep 13, 2024 • 12min
Grow Your Email List Without Social Media Inside The Email Growth Club [Ep 154]
Today’s episode is going to be a little different from our usual strategy-packed sessions - today, I want to introduce you to something that is close to my heart and that is transforming the businesses of so many amazing business owners inside - my membership, The Email Growth Club.I chat about: - Why traditional methods might be holding you back from email list growth - and some of the game-changing strategies that build your email list organically instead!- How to transform your email list into a powerful sales funnel, effortlessly making money even while you sleep (which I always thought was a load of BS)- You'll hear about the magic of community, strategy, and accountability inside the Email Growth Club & hear a couple of inspirational success stories from real members who've experienced huge momentum & growth. If you're ready to stop feeling stuck and start seeing real growth, join us in the Email Growth Club and transform your approach to email marketing. Join The Email Growth Club here: CLICK HERE Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Sep 5, 2024 • 11min
Increase Your Open Rates: 5 Tips For Writing Winning Email Subject Lines [Ep 153]
Today, I’m sharing 5 proven strategies for writing winning email subject lines that grab attention and entice your audience to open. These tips have not only helped me achieve consistently high open rates (45% or higher) but have also worked wonders for my 1:1 clients and membership members. I chat about: High-Open Rate Strategies:Discover 5 proven strategies for crafting email subject lines that consistently achieve open rates of 45% or higher.Avoiding Mistakes:Learn to avoid common email subject line mistakes that could harm your open rates and long-term engagement with your email list! Setting the Tone:Understand why your email subject line is not just about getting the open but also setting the tone for the entire email.Enticing Language:Uncover the art of personalising subject lines, creating urgency, and using benefit-driven language to entice your audience.Actionable Steps:Take actionable steps to test and tweak your email subject lines to resonate with your audience and boost engagement.LINKS MENTIONED: - EP139: How To Level Up Your Email Marketing for a 1000+ Email List- Try out ConvertKit here → https://partners.convertkit.com/fv4rzb7q2ymaReady to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Aug 29, 2024 • 30min
How To Write Authentic Email Copy That Sounds Like You with Marisa Corcoran [Ep 152]
Do you struggle to write compelling emails that truly engage your email list? Or perhaps you feel like your emails sound like everyone else's - but you aren't sure how to add personality into what you send? In this episode of The Email Growth Show, I sit down with Marisa Corcoran, copy expert and creator of The Copy Confidence Society, to dive into the secrets of crafting authentic, personality-filled copy that magnetically attracts your dream clients.More about Marisa Corcoran: Marisa Corcoran helps coaches and creatives become intentional icons online by supporting them to create an uncopyable message that fuels their million dollar movement. Topics covered in this episode:What Marisa believes is the most important thing when it comes to your messaging (and how you can tell if you have a message problem or a copy problem) How you can inject personality into your messaging to connect with your ideal clients - by using your word closet & your accessory closet.How you can streamline your writing process while maintaining authenticity and not loosing your brand voice.The one next step you can take to start to make the next email you send more compelling...Connect with Marisa Corcoran: Leave Em' Wanting More Masterclass: CLICK HERE (*affiliate link)Take Your Email From "Maybe Later" to "Must Read Now" in Seconds with the 50+ scroll-stopping subject lines: https://marisacorcoran.com/subjectlines Marisa's Website: https://marisacorcoran.comReady to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
