Marketing Meetup Podcast
The Marketing Meetup
Listen to world-leading marketers give practical tips, guidance, and stories. Featuring the likes of Seth Godin, Jon Evans (the Uncensored CMO), the CCO of Man Utd, Mark Ritson, Rory Sutherland, April Dunford, multiple TED speakers and so many more - The Marketing Meetup Podcast gives you access to the biggest brains and best practitioners in the world in interviews and talks.
The Marketing Meetup is a global community of over 50,000 marketers coming together to listen, learn, connect, and uplift one another. We hope you enjoy our positively lovely podcast :)
The Marketing Meetup is a global community of over 50,000 marketers coming together to listen, learn, connect, and uplift one another. We hope you enjoy our positively lovely podcast :)
Episodes
Mentioned books
Sep 10, 2021 • 1h 1min
From Nike to the Olympic Games: Q&A with the Head of Marketing for The Olympic Games, Matt McKie
Matt McKie is the Global Head of Marketing for The Olympic Games, which is in itself... a bit crazy.
In this Q&A, we're going to ask him what he's learned about marketing in a career that has taken him through some of the world's best-known brands (not even hyperbole).
Jul 30, 2021 • 53min
Imposter Syndrome: Stop Faking It. - Sahana Sekaran, Contentsquare
In this talk, Sahana gave a big middle finger to the advice "Fake it until you make it".
As a fellow sufferer of Imposter Syndrome, Sahana knows all too well the voice in your head screaming "Oh s***, what am I doing here? This is a massive mistake."
So shared a tried and tested toolkit of habits ánd exercises to overcome the dreaded Imposter Syndrome throughout your career (with a few tips for managers thrown in for good measure).
Jul 20, 2021 • 1h 45min
Get the clarity you need to stand the **** out - Louis Grenier - Founder of Everyone Hates Marketers
It's frustrating not being able to break away from the clutter, to be noticed, to stand out from a sea of competitors.
Everyone is telling you that differentiation is critical, yet no one talks about the HOW.
In this session, 7 submitters were selected for LIVE laser coaching around radical differentiation.
Jul 13, 2021 • 1h 11min
Building a Business Case for Disruption - Carrie Rose & Stephen Kenwright, Rise at Seven
How do you get businesses to buy into big, crazy, chaotic ideas?
Carrie and Steven have worked with companies to put dildos in Easter eggs and put Bernie Sanders on IKEA chairs.
In this talk, they speak through how they get businesses to take the risks they need to, to really disrupt the market.
Jul 7, 2021 • 1h 2min
Our writing, strategies and approach to success on Linkedin - Dave Harland, The Word Man, Jo Watson, Copywriter & Eddie Shleyner, Very Good Copy
Eddie Shleyner, Jo Watson & Dave Harland are three of the world's best-known copywriters who also happen to be smashing it on Linkedin. In this friendly chat, they'll share how they do it, and answer your questions 🙂
Jun 29, 2021 • 1h 25min
The tyranny of logic with Rory Sutherland, Vice-Chairman of Ogilvy
Sometimes the things that don't 'make sense' are the things that also send your company into the stratosphere.
In this talk, Rory addresses the tyranny of logic and why sometimes, we just need to be a bit more magical.
Jun 16, 2021 • 1h 11min
Stop listening to what your clients, managers and teams are saying - Oscar Trimboli, Global Listening Leader
Confusion, conflict and chaos in the workplace are all a function of your inability to listen effectively. Communication is 50% speaking and 50% listening, yet only 2% of people know how to listen.
- Learn why Listening to the speaker is the wrong place to start communication
- Understand the Four most common barriers to your listening
- Explore the neuroscience of speaking, listening and thinking and its impact on communication.
Jun 1, 2021 • 60min
How to build great customer personas - Adele Revella, Founder of Buyer Persona Institute
Adele Revella, Founder of Buyer Persona Institute, shares insights on creating effective customer personas. She discusses the misconceptions surrounding buyer personas, the impact of COVID-19 on persona evolution, and the importance of understanding buyer needs. She highlights the significance of conducting win lost interviews and emphasizes the role of marketers in solving customer problems.
May 25, 2021 • 1h 11min
How to tell stories with impact - Jeremy Waite, IBM
Storytelling is one of the best ways for marketers to get their message across.
Jeremy Waite has told stories on stages across the world. He’s helped some of the world’s leading figures tell their own.
This fundamental marketing skill is one that can be taught, and in this session, Jeremy will help you learn.
May 20, 2021 • 60min
How to PPC like a pro - Anu Adegbola, Clix Marketing
PPC is one of the bedrock channels of any acquisition based campaign. It is, however, fraught with complexities and has the potential to be a cash drain.
In this talk, Anu talks you through how to PPC like a pro.
