IT Visionaries

Marketplaces for carbon offsets sound like a great idea, but may seem a little shrouded in mystery as to how they actually help the environment. Brent Thumlert, the Managing Director of Software and Technology at Radicle, helps to demystify these sorts of marketplaces. He describes how Radicle helps users account for their carbon footprints and then, ultimately, reduce their carbon impact on the environment. He also shares how he entered the industry and what motivates his desire to help sustain the planet.Tune in to learn:How does a marketplace work for the buying and selling of carbon offsets? (01:19) How does this sort of market actually help benefit the Earth? (05:10)What kind of companies are using what Radicle is offering? (11:00)How does Radicle help companies recognize their carbon footprints? (15:10) How long does it take to get a result from data concerning creating carbon offsets? (18:01) What does Thumlert see for the future of the carbon offset industry and for Radicle? (21:00)How did Thumlert get into this industry? (24:30) IT Visionaries is brought to you by The Salesforce Platform. If you love the thought leadership on this podcast, Salesforce has even more meaty IT thoughts to chew on. Take your company to the next level with in-depth research and trends right in your inbox. Subscribe to a newsletter tailored to your role at Salesforce.com/newsletter.Mission.org is a media studio producing content for world-class clients. Learn more at mission.org. -- Brightspot is the leading content management platform built for modern teams. Your content lifecycle - from ideation to archival - moves faster, handling any volume, variety, or velocity with ease. Unlike legacy platforms that demand heavy dev work and struggle with scale, Brightspot is user-friendly, endlessly customizable, and enterprise-ready. Think dynamic, modern experiences, shipped in minutes—not months. Trusted by some of the world’s leading tech organizations, Brightspot reduces total cost of ownership, boosts productivity, and gives you the governance, security, and performance your teams need. Visit brightspot.com/ITVisionaries to learn more.---This episode was produced by the team at Mission.org and brought to you by Brightspot.

​​When the majority of an industry zeroes in on one part of the market, focus on the other part. In this episode, that’s a key message from Gary Guseinov, CEO of RealDefense. Guseinov reveals how RealDefense, which is a holding company, has directed its attention on the consumer security and privacy market while the greater security industry has focused on the enterprise market. From his position as CEO of RealDefense in conjunction with his experience as a mentor to startups, Guseinov also offers an insightful perspective as to the current state of how artificial intelligence can be used for security purposes.Tune in to learn:What is RealDefense looking for in companies it considers acquiring? (00:47)What cybersecurity areas does Guseinov see as potential opportunities? (03:01)What captivated Guseinov’s interest in the cybersecurity market? (07:54)What might simplifying cybersecurity for consumers look like? (16:43) What is RealDefense’s goal in helping consumers with privacy? (20:12)Is AI at a place to make security decisions for us as consumers? (25:00)What kinds of cybersecurity innovations are exciting to Guseinov? (29:56)Mentions:IT Visionaries is brought to you by The Salesforce Platform. If you love the thought leadership on this podcast, Salesforce has even more meaty IT thoughts to chew on. Take your company to the next level with in-depth research and trends right in your inbox. Subscribe to a newsletter tailored to your role at Salesforce.com/newsletter.Mission.org is a media studio producing content for world-class clients. Learn more at mission.org. -- Brightspot is the leading content management platform built for modern teams. Your content lifecycle - from ideation to archival - moves faster, handling any volume, variety, or velocity with ease. Unlike legacy platforms that demand heavy dev work and struggle with scale, Brightspot is user-friendly, endlessly customizable, and enterprise-ready. Think dynamic, modern experiences, shipped in minutes—not months. Trusted by some of the world’s leading tech organizations, Brightspot reduces total cost of ownership, boosts productivity, and gives you the governance, security, and performance your teams need. Visit brightspot.com/ITVisionaries to learn more.---This episode was produced by the team at Mission.org and brought to you by Brightspot.

Frontline workers are people who work hard and, oftentimes, heroically. They perform essential services that help society to function. Just as frontline workers support society, they also need support to stay safe at work. James Simpson, CTO of SafetyCulture shares how technology can be individualized so companies can create useful safety processes for their unique industries and workers.Tune in to learn:What’s the history of SafetyCulture’s work? (04:24)How does the product work in terms of hardware and software? (05:14)How does SafetyCulture make the platform easy to use for companies? (09:01)How does the platform help create a safe work culture? (17:00)What technologies is SafetyCulture investing in for the future? (19:22)What is SafetyCulture doing to scale securely? (27:07)How is SafetyCulture recruiting talent? (30:42)IT Visionaries is brought to you by The Salesforce Platform. If you love the thought leadership on this podcast, Salesforce has even more meaty IT thoughts to chew on. Take your company to the next level with in-depth research and trends right in your inbox. Subscribe to a newsletter tailored to your role at Salesforce.com/newsletter.Mission.org is a media studio producing content for world-class clients. Learn more at mission.org. -- Brightspot is the leading content management platform built for modern teams. Your content lifecycle - from ideation to archival - moves faster, handling any volume, variety, or velocity with ease. Unlike legacy platforms that demand heavy dev work and struggle with scale, Brightspot is user-friendly, endlessly customizable, and enterprise-ready. Think dynamic, modern experiences, shipped in minutes—not months. Trusted by some of the world’s leading tech organizations, Brightspot reduces total cost of ownership, boosts productivity, and gives you the governance, security, and performance your teams need. Visit brightspot.com/ITVisionaries to learn more.---This episode was produced by the team at Mission.org and brought to you by Brightspot.

If companies don't truly know the elements in their products, then they are set up for trouble. According to Brian Fox, Co-Founder, SVP and CTO of Sonatype, without this knowledge they won’t know how to address issues or if bad actors have infiltrated their products with disruptive parts. Brian advises that all aspects in the supply chain for software must be identified and secured just like any physical product. Tune in to learn:How does Sonatype help companies make better supply chain decisions for their software? (01:56)How did Sonatype evolve to focus on supply chain security for software? (05:57)How did Sonatype help address the Log4j vulnerability?? (15:32)How does Fox describe bad actors using what he calls “malicious components”? (23:25)Can automation inadvertently amplify attacks? (29:05)How to move fast yet deal with bad actors? (33:38)IT Visionaries is brought to you by The Salesforce Platform. If you love the thought leadership on this podcast, Salesforce has even more meaty IT thoughts to chew on. Take your company to the next level with in-depth research and trends right in your inbox. Subscribe to a newsletter tailored to your role at Salesforce.com/newsletter.Mission.org is a media studio producing content for world-class clients. Learn more at mission.org. -- Brightspot is the leading content management platform built for modern teams. Your content lifecycle - from ideation to archival - moves faster, handling any volume, variety, or velocity with ease. Unlike legacy platforms that demand heavy dev work and struggle with scale, Brightspot is user-friendly, endlessly customizable, and enterprise-ready. Think dynamic, modern experiences, shipped in minutes—not months. Trusted by some of the world’s leading tech organizations, Brightspot reduces total cost of ownership, boosts productivity, and gives you the governance, security, and performance your teams need. Visit brightspot.com/ITVisionaries to learn more.---This episode was produced by the team at Mission.org and brought to you by Brightspot.

Having data and artificial intelligence by themselves is not the answer to business success. Instead, it is about being able to use AI insights to make the correct decisions. Richard Potter, CEO of Peak, describes a customized yet systematic process where AI can create predictive models to inform supply chain determinations.  Tune in to learn:What is “decision intelligence”? (00:46)In what areas can decision intelligence be applied? (02:30)How is Peak different from its competitors? (05:27)How does Peak help companies receive results quickly? (09:22)How can machine learning use data to help make forecasts? (15:27)How much data is needed to drive AI predictions? (19:55)Is AI impacting unifying tastes across cultures? (25:29)Mentions:IT Visionaries is brought to you by The Salesforce Platform. If you love the thought leadership on this podcast, Salesforce has even more meaty IT thoughts to chew on. Take your company to the next level with in-depth research and trends right in your inbox. Subscribe to a newsletter tailored to your role at Salesforce.com/newsletter.Mission.org is a media studio producing content for world-class clients. Learn more at mission.org. -- Brightspot is the leading content management platform built for modern teams. Your content lifecycle - from ideation to archival - moves faster, handling any volume, variety, or velocity with ease. Unlike legacy platforms that demand heavy dev work and struggle with scale, Brightspot is user-friendly, endlessly customizable, and enterprise-ready. Think dynamic, modern experiences, shipped in minutes—not months. Trusted by some of the world’s leading tech organizations, Brightspot reduces total cost of ownership, boosts productivity, and gives you the governance, security, and performance your teams need. Visit brightspot.com/ITVisionaries to learn more.---This episode was produced by the team at Mission.org and brought to you by Brightspot.

So many tech companies take a slash and burn approach in order to get their product to market as quickly as possible. Dan Sturman, CTO at Roblox, shares why Roblox takes a much more deliberate approach concerning its platform that is the foundation for many different worlds.Tune in to learn:How did Roblox start out as a world-builder? (02:19)Why does Roblox use physics as a creative baseline? (04:59)Why is Roblox building its own cloud? (10:16)How can Roblox apply to education? (15:11)What’s the future of Roblox and the market? (20:05)How does Roblox recruit innovatively? (26:46)How does Roblox deal with security, privacy, and protecting users? (30:33)Mentions:RobloxRoblox’s Corporate SiteIT Visionaries is brought to you by The Salesforce Platform. If you love the thought leadership on this podcast, Salesforce has even more meaty IT thoughts to chew on. Take your company to the next level with in-depth research and trends right in your inbox. Subscribe to a newsletter tailored to your role at Salesforce.com/newsletter.Mission.org is a media studio producing content for world-class clients. Learn more at mission.org. -- Brightspot is the leading content management platform built for modern teams. Your content lifecycle - from ideation to archival - moves faster, handling any volume, variety, or velocity with ease. Unlike legacy platforms that demand heavy dev work and struggle with scale, Brightspot is user-friendly, endlessly customizable, and enterprise-ready. Think dynamic, modern experiences, shipped in minutes—not months. Trusted by some of the world’s leading tech organizations, Brightspot reduces total cost of ownership, boosts productivity, and gives you the governance, security, and performance your teams need. Visit brightspot.com/ITVisionaries to learn more.---This episode was produced by the team at Mission.org and brought to you by Brightspot.

AI and machine learning are part of the solution in many cybersecurity products. The issue is that machine learning tends to take a lot of time. Cyber threats are moving quickly so computers need to learn fast to stop them. Chuck Everette, the Director of Cybersecurity Advocacy at Deep Instinct, breaks down the difference between machine learning and deep learning. Main TakeawaysDeep Learning Versus Machine Learning: As Everette describes the difference, machine learning is about a human delivering items alongside their classifications to a computer; whereas with deep learning, a computer is able to determine these classifications by itself. Deep learning, therefore, according to Everette’s description, can reduce the human role in the learning process while also increasing the learning speed for the computer. Though this technology has applications in security, certainly deep learning can have a profound impact across a range of applications. Weaponized AI: Everette tells the scary truth that attackers are now so sophisticated that they are using their own AI as a weapon, and that these attackers are “more patient these days.” This reality means that defenders have to keep upping their game to thwart these attacks. In any industry, it’s wise to remember that just because you are pressing an advantage, it doesn’t mean your adversary isn’t doing the same thing. From Games to Cybersecurity: Reflecting back on his career, Everette points to a love of gaming as his initial step toward cybersecurity. Although he had a winding career path from a love of games to cybersecurity, it is interesting to consider how one passion, that others might even disregard, can eventually lead to an entire career. IT Visionaries is brought to you by the Salesforce Platform - the #1 cloud platform for digital transformation of every experience. Build connected experiences, empower every employee, and deliver continuous innovation - with the customer at the center of everything you do. Learn more at salesforce.com/platform -- Brightspot is the leading content management platform built for modern teams. Your content lifecycle - from ideation to archival - moves faster, handling any volume, variety, or velocity with ease. Unlike legacy platforms that demand heavy dev work and struggle with scale, Brightspot is user-friendly, endlessly customizable, and enterprise-ready. Think dynamic, modern experiences, shipped in minutes—not months. Trusted by some of the world’s leading tech organizations, Brightspot reduces total cost of ownership, boosts productivity, and gives you the governance, security, and performance your teams need. Visit brightspot.com/ITVisionaries to learn more.---This episode was produced by the team at Mission.org and brought to you by Brightspot.

Mark Nelson is the President and CEO of Tableau, a company dedicated to democratizing analytics and putting data back in the hands of consumers. But while this digital pioneer may be excited about the technical side of things, he’s more excited about how accessing data (and asking the right questions) can evolve the human endeavor. Tune in to learn:What was the Golden Age of Data? (8:00)What are data specialists thinking about A.I.? (10:00)What is The ‘Big Three’ approach to expansion and why should you use it? (15:40)How is data a force for good? (23:03)Mentions:Data 10 Million ChallengeThe Data Leadership Collaborative As always, IT Visionaries is brought to you by The Salesforce Platform, and the folks at Salesforce Platform are excited about Tableau's Data Leadership Collaborative. You can get involved in data leadership conversations at DataLeadershipCollaborative.com and connect with like-minded leaders to help each other progress on the journey to build data-driven organizations.Mission.org is a media studio producing content for world-class clients. Learn more at mission.org. -- Brightspot is the leading content management platform built for modern teams. Your content lifecycle - from ideation to archival - moves faster, handling any volume, variety, or velocity with ease. Unlike legacy platforms that demand heavy dev work and struggle with scale, Brightspot is user-friendly, endlessly customizable, and enterprise-ready. Think dynamic, modern experiences, shipped in minutes—not months. Trusted by some of the world’s leading tech organizations, Brightspot reduces total cost of ownership, boosts productivity, and gives you the governance, security, and performance your teams need. Visit brightspot.com/ITVisionaries to learn more.---This episode was produced by the team at Mission.org and brought to you by Brightspot.

Working backward from problem to customer solution is the method that Harini Gokul uses in her role leading customer success at Amazon Web Services. Understanding what it means to be “customer-obsessed” is Harini’s favorite part of being on a team with “big builder energy.” Also, she describes some of the cloud-central innovations on the horizon that she is most excited about. Tune in to learn:How to turn a passion into a brand. (2:00)What does AWS do? (0:36)Why every millisecond matters in the customer journey. (4:02)What’s different about AWS culture? (8:12) What does it take to get companies to the cloud in a way that works for them? (21:13) IT Visionaries is brought to you by the Salesforce Platform - the #1 cloud platform for digital transformation of every experience. Build connected experiences, empower every employee, and deliver continuous innovation - with the customer at the center of everything you do. Learn more at salesforce.com/platformMission.org is a media studio producing content for world-class clients. Learn more at mission.org. -- Brightspot is the leading content management platform built for modern teams. Your content lifecycle - from ideation to archival - moves faster, handling any volume, variety, or velocity with ease. Unlike legacy platforms that demand heavy dev work and struggle with scale, Brightspot is user-friendly, endlessly customizable, and enterprise-ready. Think dynamic, modern experiences, shipped in minutes—not months. Trusted by some of the world’s leading tech organizations, Brightspot reduces total cost of ownership, boosts productivity, and gives you the governance, security, and performance your teams need. Visit brightspot.com/ITVisionaries to learn more.---This episode was produced by the team at Mission.org and brought to you by Brightspot.

Empathy, in a time of stress or decision-making, goes a long way in making someone feel cared for and understood. What if the businesses providing our services, flights, meals, etc, were already thinking about our wants and needs, and laying out options that apply to us. This kind of consumer-focused empathy, driven by user data, is the trait that Genesys’s, CEO Tony Bates, deemed so important that he made it a part of the corporate decision-making process. As Tony describes in this podcast, and in his book, “Empathy In Action,” times have changed in terms of what consumers want and expect from companies that provide services to them.Main TakeawaysExperience As a Service: If you think about the customer experience as one of the services that you provide, that creates room to allocate more resources to improving it.  Bates found that priortizing and making space for experience as a service helped them strategize at Genesys about problem-solving in more individualized ways. Data Informs a More Empathetic Customer Experience: As Bates describes, every consumer has unique needs for customer service and interaction. Companies can streamline resources to be there for customers who want more personalized attention and also easily serve customers who are more suited for an automated process on an app or chat experience. Empathetic listening and analysis of data can paint a picture of what a customer wants to experience and how you can help them solve their problems. Empathy in the Decision Making Equation:  A company framework for decision-making that is built on empathy ensures that empathy is actually implemented through the company. Bates is keen on the believe that quantifying the value of empathy with a number makes it easier to equate with traditional business values like efficiency.  IT Visionaries is brought to you by the Salesforce Platform - the #1 cloud platform for digital transformation of every experience. Build connected experiences, empower every employee, and deliver continuous innovation - with the customer at the center of everything you do. Learn more at salesforce.com/platform -- Brightspot is the leading content management platform built for modern teams. Your content lifecycle - from ideation to archival - moves faster, handling any volume, variety, or velocity with ease. Unlike legacy platforms that demand heavy dev work and struggle with scale, Brightspot is user-friendly, endlessly customizable, and enterprise-ready. Think dynamic, modern experiences, shipped in minutes—not months. Trusted by some of the world’s leading tech organizations, Brightspot reduces total cost of ownership, boosts productivity, and gives you the governance, security, and performance your teams need. Visit brightspot.com/ITVisionaries to learn more.---This episode was produced by the team at Mission.org and brought to you by Brightspot.