

Sales Maven
Nikki Rausch
Feel awkward selling your services? You’re not alone.
The Sales Maven Podcast is your go-to show for learning how to sell with confidence, kindness, and credibility—without ever feeling pushy or fake.
Hosted by trusted sales strategist Nikki Rausch, each episode gives you practical tips, conversation examples, and real-life coaching so you close more deals, strengthen client relationships, and grow your business.
Perfect for women entrepreneurs and service-based business owners ready to turn “I hate selling” into “I’ve got this.”
The Sales Maven Podcast is your go-to show for learning how to sell with confidence, kindness, and credibility—without ever feeling pushy or fake.
Hosted by trusted sales strategist Nikki Rausch, each episode gives you practical tips, conversation examples, and real-life coaching so you close more deals, strengthen client relationships, and grow your business.
Perfect for women entrepreneurs and service-based business owners ready to turn “I hate selling” into “I’ve got this.”
Episodes
Mentioned books

9 snips
Aug 30, 2021 • 24min
What To Include For Follow Up Email When You’ve Dropped The Ball
Learn tips and techniques for following up with clients after dropping the ball in entrepreneurship. Discover the art of acknowledging without over-explaining and the importance of respectful and timely communication. Get guidance on what to include in follow-up emails and how to effectively communicate in difficult situations. Plus, enjoy a special offer for the SalesMaven Society membership group.

Aug 23, 2021 • 36min
How To Successfully Start A Consultation Call: On-Air Coaching with Allison Flinn
Guide prospective clients through consultations with language and parameters to increase your close rate for your business. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to pre-frame client interactions, approach budgeting discussions, and delegate more responsibility to a team on this episode of the Sales Maven Show. Allison Flinn, a member of the Sales Maven Society, is the entrepreneur receiving advice for the on-air coaching call during this episode. Allison Flinn is the founder of Reclaim Professional Organizing, an in-home professional organizing service based in Raleigh, NC. Her team works with clients to help them organize the rooms in their homes. Clients achieve an organized home that complements their lifestyle as a result of Allison’s expertise; like her official designation of CPO® (Certified Professional Organizer). Reclaim Professional Organizing is operating with 11 years of an intimate team, and looking to expand soon. Allison is looking to further refine her process by improving the introductory conversation educating a client. Most of the communication dealing needed in these conversations are dependent on Allison’s ability to provide and discover the most useful information. Creating a sturdy base of information and understanding between the two parties allows Allison to close sales more often. Allison is specifically searching for ways to close more sales on consultation calls. Nikki goes in depth about using a pre-frame strategy to set the stage of the call before diving right into business. While the conversation goes deeper into the topic, Nikki touches on inevitably related lessons, like gaining clarity on a budget, creating checkpoints in a consultation process, and utilizing team members for new levels of responsibility. Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [[00:42] - Welcome, and thank you for listening! [02:42] - Allison shares what kind of situations people usually call-in for her business. [04:24] - How does Allison help clients choose the most effective products for organization? [06:45] - Allison is looking to further refine her process by improving the consultation calls. [08:33] - Nikki asks questions to evaluate Allison’s approach to starting consultation calls, and then, Nikki emphasizes the skill of pre-framing. [10:46] - What happens after the pre-frame stage? [12:19] - Doing this when educating a client about a brand is actually counterproductive. [14:10] - When is the right time to ask clients about a budget? Nikki explains a pre-frame to use for gaining more clarity around project budgets. [16:44] - Allison speaks about the in-home assessments of her business, and how that aspect of her business model impacts the communication with clients. [19:11] - How can more sales be closed over the phone? [22:01] - Nikki and Allison imagine what it looks like for Allison to utilize her team more in the closing process. [24:11] - Allison feels this type of team approach creates a more authentic connection with clients. [27:06] - Nikki points out this underlying theme that she noticed over the conversation with Allison. [29:45] - Allison appreciates that Nikki responds quickly to the Sales Maven Society. [32:11] - Use this question for your sales conversation. This requires knowing implied language and timing. [34:14] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Find Allison: Allison Flinn info@reclaimnc.com Instagram Facebook LinkedIn Pinterest

Aug 16, 2021 • 40min
How To Turn Buying Signals Into Sales: Sales Success Story with Trish Williams
Matching your business model, through prices and structured offers, to respect your expertise allows you to provide greater value as a result. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself near an audience where you can both give and receive the most value. Today, learn how to remodel your business, make sales a conversation, and work in your zone of genius on this episode of the Sales Maven Show. In this amazing conversation, Trish Williams shared her success story as a member of the Sales Maven Society. Trish is an experienced Occupational Therapist (OT), which works in the rehab realm to help people live independently. Alongside fulfilling academic roles, Trish contributed her skills to the world as a clinician for 27 years. She explored owning a brick-and-mortar private practice, and eventually, started her way into coaching other OT entrepreneurs. Giving more value, she shares career, personal, and industry lessons on her very own podcast called OTs Get Paid. There are a few methods Trish offers to deliver tremendous value to her audience. Throughout the conversation, Trish breaks down how she manages multiple channels of service by giving an honest view into her business model. Knowing the structure of the most desired work situation became a major lesson in entrepreneurship for Trish. Trish explains that defining the parameters that you want to work within makes space for you to deliver value as the best version of yourself. Trish addresses the balance of being aware of your journey, like setting micro goals, and assessing the journey of your audience, like communicating sales. Oftentimes, prospective clients aren’t sure how to articulate their desire, so that’s your opportunity to help bring clarity. Learn to decide micro goals, recognize buying signals, and close sales as Trish talks about implementing new business skills and mindsets. Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:43] - Welcome, and thank you for listening! [02:15] - Trish Williams gives the background story of her career and entrepreneurship journey. [04:58] - There are a few methods Trish offers to provide value to her audience. She breaks down how she manages multiple channels of service. [07:19] - Trish explains how she leverages her audience and the audience of another expert through collaboration. [09:42] - Define the parameters that you want to work within, so that you can deliver value as the best version of yourself. [12:22] - Most businesses level up after a change in the business model to better match the value currently provided, or giving more. [13:54] - Trish shares the wins around her business, starting with examining her business model performance. [16:27] - On the journey of remodeling the business, Trish came across the Sales Maven Society. She explains why she didn’t join right away. [17:55] - What were the two micro goals that started Trish in the right direction? [19:39] - Trish reflects on how she structured her discovery calls. What did she learn as she changed her approach? [22:06] - While on a discovery call, Trish connected a real life experience with the skill of recognizing buying signals. [24:12] - If you don’t know how to implement skills, like recognizing buying signals, you leave money on the table and leave the audience unsatisfied. [26:50] - Oftentimes, prospective clients aren’t sure how to articulate their desire, so that’s your opportunity to help bring clarity. [28:47] - You can feel empowered in sales. You can make an impact through sales. [30:27] - Trish says that the Sales Maven Society is a community that shows the core values shared across varied business spaces. [32:53] - Trish invites everyone to continue the conversation with her on her podcast, OTs Get Paid. [34:37] - Identity can include service, academic, and entrepreneur. [37:37] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Find Trish: Trish Williams https://otsgetpaid.libsyn.com Instagram Facebook

Aug 9, 2021 • 39min
How To Fill Your Small Group Program Using A Buddy Pass: On-Air Coaching Call with Nancy Linnerooth
Entrepreneurs managing a community program know that networking groups are a natural strategy to fill spots, and the expert touch is knowing that not all networking groups are created equal. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself near an audience where you can both give and receive the most value. Today, learn how to track your communication, identify strong networking opportunities, and build extra offers to increase profits and referrals on this episode of the Sales Maven Show. Today’s on-air coaching call is with Nancy Linnrooth, a member of the Sales Maven Society. Nancy attended Harvard Law school, followed by nine years as a lawyer in Chicago, IL. She found that something else was calling out to her, and she decided to go back to school for a degree in therapy. Nancy worked as a therapist for seventeen years, alongside getting into Emotional Freedom Techniques (EFT, “Tapping”). Nancy says everything began when she noticed that people knew what they had to do to move toward their goals, yet the same people couldn’t get themselves to take any action. From then, she brought EFT to her clients, saw results, and focused her business on that value. She saw that she could help people step away from procrastination, avoidance, and self-sabotage. Nancy intends to guide entrepreneurs, especially women, to get rid of “subconscious gunk” that holds them back from making more money, getting more visible, and having a larger impact. For this call, Nancy asks for advice on filling her community program with more women entrepreneurs, so they can have access to her valuable training. She’s already a pro at networking, which opens the conversation to take a deeper look at refining an approach to networking. Advice is given for finding the right exposure to a networking group and exploring how to create a systemized offer that increases business. Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:43] - Welcome, and thank you for listening! [01:20] - Nancy tells the story of how she found the focus of her business. [03:46] - Nancy explains the tricky part about mindset blocks. [05:27] - Releasing mindset blocks can free people up to do more. Nancy mentions the most common blocks among business women. [08:27] - Using the MVP guide, Nancy talks through real life examples of subconscious triggers and how to address the root concern. [11:21] - I share my own experience of being able to talk about my relationship with money. [13:49] - Does Nancy have different ways to work with and interact with her service? [15:09] - What does Nancy want coaching on? [16:35] - I suggest Nancy to track back and track forward to assess the communication around the transition of her relationships with her current community. [18:40] - Not all networking groups are created equal. How can someone get exposure to the most fitting audience? [21:07] - Explore packaging extra services as a benefit to the audience to attract more clients and increase referrals. [23:49] - I explain why exploring options is a way to create a systemized offer that increases business. [26:03] - When should entrepreneurs personally reach out, automate outreach, or promote on social media platforms? [29:03] - Here are the checkpoints to remember when filling a community program offer. [31:56] - Nancy says the access to coaching is one of the best benefits of being part of the Sales Maven Society. [33:47] - Nancy gives a generous gift to all the listeners to start unraveling mindset blocks. [35:35] - This is the question to add to sales calls to build rapport, uncover, and reaffirm. [37:35] - Thank you for listening. I am so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Find Nancy: Nancy Linnerooth nancy@unblockresults.com www.unblockresults.com/maven Twitter Facebook LinkedIn

Aug 2, 2021 • 37min
Better Business Proposals - How To Write Them: Sales Success Story with Lorena Klingel
Create a master proposal template to get an easy “yes” from your dream clients. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Like talking to a good friend, Nikki discusses the lessons of crafting a proper business proposal. Discover how to prepare a proposal you can use over and over to book top tier clients on this episode of the Sales Maven Show. Today’s episode is a conversation with a longtime client, friend, and Sales Maven Society member, Lorena Klingel. Lorena shares her sales success story with Learn to Flourish, her learning and development company. Clients hire Learn to Flourish to create engaging, fun online learning programs. No project is exactly the same, and the variety of formats match different consumers and uses, such as personal skills or employee on-boarding. Nikki gives advice on making a proposal a really easy “yes” for clients, which lessens the stress of preparing for future proposals. Hear Lorena talk about reaching out to Nikki for specific assistance for a proposal to her dream client. What started as a lengthy proposal rearranged into a more palatable presentation of information and benefits. Lorena expresses her excitement in getting the client, and she also shares how she uses the proposal Nikki helped with as a master template. Since then, Lorena saves time and energy on big client proposals. Over the years, the trait about Lorena that sticks out to Nikki is that she proved to be a great implementer. Lorena’s dedication motivates Nikki to help where she can. Lorena mentions how great Nikki is at building rapport with the Sales Maven Society. Together, the community of the Sales Maven Society is bringing the best out of each other. Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:43] - Welcome, and thank you for listening! [01:35] - Lorena Klingel introduces herself, and Learn to Flourish, her learning program development business. [03:17] - Lorena shares the value Learn to Flourish offers clients, especially with the virtual training provided for planning for an online program. [06:02] - Learn to Flourish works with corporations and small business owners to create individual content, from courses to games. [08:22] - Lorena talks about how the team helps clients to figure out the approach for each project. [10:17] - Lorena shares her story about the proposal she requested Nikki’s guidance. [12:48] - Listen to the main features of the proposal for the client Lorena really wanted to impress. [14:53] - Invest the time, energy, and money to create an easy “yes”. [16:48] - Show the proposal in a way that allows clients to realize the huge value they can receive through the deal. [19:22] - Happily, Lorena shares what she felt about getting a “yes” from her dream client. [21:17] - Lorena says she created a template from this proposal for her future partnerships. [23:56] - Nikki thanks Lorena, and asks Lorena to share what she likes about the Sales Maven Society. [26:38] - Lorena continues to gush over Nikk’s ability to build rapport with her community. [28:13] - Lorena reveals that she prepared a special gift for the Sales Maven Society. [31:01] - People prefer to learn on digital platforms. Hear Lorena’s thoughts on the trend that was driven by the pandemic. [33:04] - One of the biggest factors to learning is the motivation factor. [34:14] - Thank you for listening. I am so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Find Lorena: Learn to Flourish LinkedIn

Jul 26, 2021 • 34min
Bringing Your Worldview Into Your Business Without Polarizing Your Audience with Carol Cox: Mastering Excellence Series
Sharing your worldview with the audience of your business means you incorporate the causes and perspectives you value into the parts of the business your audience will interact with. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. This is the second episode in the “Mastering Excellence” series. Once you understand the structure of excellence, you can apply it to your life or business to achieve similar results. Today, hear an experienced entrepreneur give advice on how to bring your worldview into your business without polarizing your audience on this episode of the Sales Maven Show. Carol Cox is the founder of Speaking Your Brand®, a coaching and training company that helps high-performing, purpose-driven women entrepreneurs and professionals create their signature talks and thought leadership platforms. Carol is host of the weekly 5-star rated Speaking Your Brand® podcast and during election seasons serves as a Democratic political analyst on TV news. Carol was named as one of Orlando's Women of the Year in 2021 and has been featured in Forbes. Through her company and content, her mission is to empower more women to find and use their voice, to tell the stories that need to be told, and to activate ideas for change. Carol walks her talk, and speaks from a place of credibility, as she transparently infuses her take on the current happenings of the world into her business. She is always in her head reflecting on the thoughts of the different lives people experience. In her eyes, everyone is a role model. Humans have an instinct to mimic actions and mindsets that they find favorable or beneficial. Carol finds that sharing a worldview can be inspirational, or thought-provoking, to the point that the audience is moved to learn more. Sometimes when you are silent for so long, speaking about a worldview can catch your audience off guard. Such situations can cause people to be lost on how to react. Carol encourages you to talk about your worldview regularly, so it won’t be as big of a leap for you or your audience. A worldview is not only about politics and strong opinions; your worldview also includes beliefs, passions, and preferences. Carol suggests you start sharing whatever is comfortable for you. Then, step a little past that line to provide value for yourself and your audience. Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:43] - Welcome, and thank you for listening! [02:08] - Carol Cox is a regular listener of the Sales Maven Show. Carol and Nikki reminisce about working together over the years. [04:21] - Carol says that what you share may be something your audience was waiting to hear. [07:06] - Living 99% of her life in her head, Carol explains what she pays attention to, and the content she consumes. [09:18] - Know what’s going on in the world, and then ask questions about the situations. [11:53] - What are Carol’s goals when weaving together her worldview and her business? [13:44] - Carol talks about her thoughts on the podcast episode she conducted as a response to the George Floyd protests. [16:44] - If you want to bring your worldview into business, make a conscious effort to include it regularly. Invite your audience to learn with you. [18:48] - Carol explains what feedback helps her know that the worldview she shares is meeting her goals. [21:25] - What kind of content are you putting out into the world that brings balance between your business and your worldview? [23:01] - Carol offers questions to help you find ideas on what causes you can share with your audience. Then, she expresses her thoughts on if the job is ever complete. [25:21] - Carol admits she does resist being in the spotlight of her brand. [28:35] - How does Carol celebrate her wins? What would people be surprised to know about Carol? [30:46] - Carol shares a free workbook about putting your worldview into business. [32:16] - Thank you for listening. I am so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Find Carol: Email: carolcox@speakingyourbrand.com Instagram Twitter LinkedIn

Jul 19, 2021 • 40min
Creating A Safe Space In Sales: On-air coaching call with Jenn Trinidad
Find out how to build trust with uncertain prospects that seem to abandon their interest in moving forward with you. Your very own sales maven, Nikki, is here to offer tips, techniques, and strategies to master your sales conversations. She’ll be taking you with her as she gives live coaching advice to a client. Listen to real examples and strategies for getting prospects to complete the sales process on this episode of the Sales Maven Show. Today’s episode is an on-air coaching call with a member of the Sales Maven Society, Jenn Trinidad. She is calling in from Honolulu, HI where she operates her digital business. Jenn runs a website called budgetdivas.com, which is a membership site for women interested in budget tips and financial freedom. Her business was inspired by her own journey of paying off $90k of debt in four years, with $41k of the $90k debt being paid in that last year. Jenn uses her expertise to help women manage their finances, and helps women hit goals quicker than expected. Jenn shares her pillars of finance and budgeting to create a good structure for money management. Not only does she help format the organization of finance and budgeting, she also makes a point to work on the mindset around how to interact with money. A key factor she talks about is being aware of the numbers. For example, a client originally predicted that they would complete their debt payment in 2023, and Jenn was able to create a plan that would complete the payment in 2021. Understandably, Jenn is absolutely confident in the value she provides, but she noticed that some prospects weren’t moving past their initial interest in her service. Nikki talks Jenn through how to get prospects through the sales staircase after initiating their curiosity. The conversation needs to focus on asking effective questions that lead prospects to engage with a service, as well as creating safety for prospects so they feel that they can comfortably reveal the most useful information for helping Jenn provide value to the prospect. Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:43] Welcome, and thank you for listening! [00:53] Today, our on-air coaching call is with Jenn Trinidad. [02:25] Jenn’s service started from her own story of paying off $90k of debt. [03:58] Being observant and managing mindset obstacles changes the possibilities in how you can accomplish your budget goals. [06:11] Imagine the freeing feeling of hitting your goals quicker than you anticipated. [07:42] Jenn wants to discuss how to get prospects through the sales staircase after initiating their curiosity. [08:25] In the journey from curiosity to sale, follow the curiosity phase with an invitation. [10:51] Set a scheduled time when you are together with the prospect; that means “in the moment” you are talking. [13:23] Nikki talks about the questions that lead prospects to engage with a service. [16:13] Deal with uncertainty in prospects by giving assurance, and relieving the pressure of obligation. [19:02] Nikki gives an example of what happens when reconnecting with prospects that did not move forward. [22:07] Figure out what kind of content you can create that ties back to your main service, and amplifies your message. [24:25] Consider creating safety for prospects, in case they are experiencing embarrassment. [27:07] Nikki gives a hack for talking honestly without feeling too transparent. [28:47] Emphasize your ability to help prospects see the blind spots you can address by using mindful language. [30:20] Nikki and Jenn agree that financial literacy would be great to learn earlier in life. [32:45] You should aim to complete the invitation and create safety for prospects. [33:54] Nikki explains that money doesn’t need to be an uncomfortable topic. [35:31] Jenn shares what she likes about the Sales Maven Society, and shares details about her membership site. [37:49] Thank you for listening. I am so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Find Jenn: Budget Divas Instagram | Podcast

Jul 12, 2021 • 41min
Creating A Membership Offer: On-Air Coaching Call
Make the sales call you want without feeling sleazy or pushy. Your very own sales maven, Nikki, is here to offer tips, techniques, and strategies to master your sales conversations. She’ll be taking you with her as she gives live coaching. Learn about energy management in a corporate setting, and building community on this episode of the Sales Maven Show. Today’s coaching call is an on-air coaching call with one of the Sales Maven society members, Lisa Liszcz. Currently, her life’s work is her business Liszcz Consulting based in Houston, TX. Lisa connects with mid-career professional and executive women who don’t feel the same enthusiasm around their career that they once had, but are looking for more. Lisa found that women in corporations are burned out by the time they are years into their career. Recognizing this she decided to offer her skills to get women inspired again. Lisa is successful in her own right, but always learning. She is focused on building an online community to give the people she works with a place to support each other. Setting up a community is one way she plans to change the culture around masculine and feminine energy. She personally has an idea of Feminine Emergence where shifts in corporate and personal life allow people to embrace the balance of masculine and feminine energy. In our coaching call, Lisa shares that she observed how corporate settings and communities both tend to ignore the larger picture of sales and connecting. There is a part of the process that takes other stakeholders and how they are impacted into consideration. In Lisa’s mind, this showed the need for a balance of masculine and feminine. She really emphasizes how feminine energy is a nurturing, collaborative, and more contextual energy or focus, which can take organizations to the next level through balance and integration. Sometimes we have to live our lessons in increments. Lisa teaches women how to get back into the reservoirs of energy they let go of or devalued. Being someone who walks the talk, Lisa empathizes with the journey since she went down a similar path. After getting to understand Lisa’s work, we talk about actionable strategies to start building community. As the call continues, the discussion covers choosing a platform, community culture, and building behavior in a community. Nikki gives personal stories to share the lessons she learned firsthand. Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:43] Welcome, and thank you for listening! [01:03] Our guest today, Lisa Liszcz, tells us about her mission and current aims. [03:22] Lisa explains the purpose behind the idea of Feminine Emergence, which is also the name of her book. [05:49] Finding ways to balance the masculine and feminine serves us better than shutting that down. [08:22] There is a larger picture of sales and connecting with consumers that is not valued in corporate or our communities. [10:20] If you’re tired and burned out it’s because you have reservoirs of energy that you haven’t tapped into. [12:07] When you get down to the core of alignment, these words will come up over and over. [13:52] Being so removed from your core disconnects you from guidance. [16:12] Nikki listens to Lisa’s requests for the call, and where the ideas are at the moment. [17:48] Community culture for a membership site should be decided earlier to attract members. [20:48] Nikki shares different ways to create member engagement based on what you want and the platform you use. [23:35] Nikki answers how she drips her content each month. [26:08] Nikki explains why she changed her approach, and no longer drips content. She says what she aims for instead. [27:57] Content can be broken down into smaller chunks to fit into the audience’s daily life. [30:48] Giving people an option to implement the information improves the success of the members and community. [32:23] Allow people the opportunity to learn by being the observer. [35:12] Lisa shares her experience about being in the Sales Maven community, which is mostly confidence and mindset. [37:23] Lisa tells you where you can find her if you want to connect. [40:06] Thank you for listening. I am so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Find Lisa: Lisa Liszcz FE Feminine Emergence Elemental Energy Quiz

Jul 5, 2021 • 29min
Closing Sales with Discovery Calls: A Sales Success Story with Casey Gromer
Nikki is celebrating another sales success story with a member of the Sales Maven Society, Casey Gromer. Since the last time she was on the show, Casey has started a new company and a new podcast. Casey is back to share some of her successes and how she has taken the nuggets of great information from Nikki and the Sales Maven Society to grow her business substantially on this episode of the Sales Maven Show. Casey shares that the single most impactful change she has made from working with Nikki has been her discovery call process. Casey believes that when she first started working with Nikki, her discovery calls were, in her words, a ‘dumpster fire.’ After working with Nikki, she knows what to listen for and the questions to ask, so she hears what is happening in their businesses. Now she closes most of her discovery calls with some kind of sale. Casey shares that the group itself, connecting to other women and talking about sales strategies in real-life terms, is one benefit she has received from being a part of the Sales Maven Society. The Sales Advisory Board is priceless, and she is so happy to be part of the group. Are you ready to ignite your sales and build your confidence like Casey did? Nikki wants to invite you to join her Sales Maven Society. This is an opportunity for you and Nikki to work together. You bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [01:21] Welcome back to the show, Casey! [01:49] Casey shares about her business and how she is doing today. [04:02] What is the indicator that you need a fractional integrator? [05:49] Casey talks about how she responds when people tell her they can’t grow their business anymore because they just can’t work any harder. [08:11] Casey speaks about how people typically work with her and her team. [11:02] Listen as Casey shares how they determine who their ideal female client is. [14:33] Casey discusses what she learned from Nikki and how she has taken that information and grown her business substantially. [16:44] Casey changed some of her services once she understood what women were looking for when they had discovery calls. [18:29] Another significant thing about discovery calls is that you can tell when a client won’t be a good fit. [21:01] Nikki is thrilled to see Casey step into a leadership role and help women. [22:35] Casey shares one benefit from being a part of the Sales Maven Society. [26:24] Thank you for being on the show! [26:51] What has been the most meaningful and or useful of the meeting today? Is Nikki’s question of the week. Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Episode 11: How to Create Opportunity with Strategic Partners Find Casey: She-Suite Boutique Female Founders Breaking Boundaries Podcast

Jun 28, 2021 • 27min
Misunderstood Sales Strategies & How This Costs Your Business
Today Nikki is discussing the misunderstood sales strategies she is seeing and how this can affect your business. Nikki is giving her perspective on these strategies and hopes this episode will have you approaching your sales conversations a little differently, plus much more on this episode of the Sales Maven Show. Have you been told not to post your pricing? Listen as Nikki shares why she believes this strategy only works for you and not for your client or prospect. Another misunderstood strategy is that sales are in the follow-up. Nikki says it isn't just about the follow-up, your message needs to be on point, and it needs to reach people that need what you are offering; otherwise, you will only get crickets. If you want to hear why Nikki believes you need to be careful using the strategy of sales is a numbers game, you will want to listen to this episode. Do you know the difference between marketing and sales? Marketing is to bring leads into your business, while sales are to close those leads, so the strategy of spending more money on marketing and you will close more sales doesn't work unless you know how to close the sale. The last very misunderstood concept that Nikki talks about that makes her cringe is the concept of focusing on a client's pain points. Listen as Nikki shares what the concept actually means and why it should never be used in your marketing or sales conversations. Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:44] Welcome, and thank you for listening! [01:18] Shout out to Faithann Fun, who left a very sweet Five Star review! [03:11] The first misunderstood strategy is not putting pricing out in the marketplace. [07:01] Sales are in the follow-up is another misunderstood strategy. [09:25] Listen as Nikki shares why the strategy of sales is a numbers game is misunderstood. [12:08] Build your email list but build it with ideal clients. [13:44] Never take no for an answer is another one Nikki wishes would go away. [15:45] Spend more marketing on it, and you will close more sales. [18:17] Just because someone has a background in marketing or branding, they can teach you how to sell. [20:11] The last misunderstood strategy is to focus on the pain points. [23:31] Nikki talks about where she gets the ideas for her episodes. [24:52] How often do you struggle with…..is a way to word a question instead of asking what their pain points are. [26:14] Thank you for listening. I am so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Selling The Complete Solution with Amber Peterson Buying Signals in Sales - How to Recognize and Act on Them