Sales Maven

Speaking opportunities allow you and your ideal clients to connect in an inspiring environment. You are able to share your insights that resonate strongly with your ideal audience. The question becomes: How can I secure speaking engagements to connect with the clients that I can be of service to? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, Monica Young asks about prospecting for speaking opportunities in an on-air coaching call on this episode of the Sales Maven Show. Monica Young, CEO of MY Productive Biz, is passionate about helping professionals get a handle on their “Piles & Files” and time management. Monica consistently helps individuals and organizations accomplish their work and enjoy their life - without disorganization and overwhelm. Her insights build a more fulfilling work-life harmony. As a dynamic speaker, Monica provides engaging workshops and Keynotes with life and business changing action steps the audience members can implement right away.  In this coaching call, Monica points the conversation towards lead generation to have public speaking engagements. Monica is ready to reach more firms and agencies, and decided that speaking opportunities may showcase her expertise to her ideal audience properly. Nikki helps by suggesting actionable steps for approaching a desired company through the network you can access. Listen as Nikki coaches Monica on how to identify the desired organizations, how to grant yourself permission to ask for a connection or introduction, and how to use the Like-minded Approach when you don’t have any mutual contact with a desired company. Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:42] - Welcome, and thank you for listening! [02:05] - Monica Young helps clients get a handle on their “Piles & Files” and time management. [04:51] - Recommendations give you more leverage when seeking speaking gigs. [07:34] - Nikki suggests actionable steps for approaching a desired company through the network you can access. [09:26] - How do you have a conversation to build connections that make recommendations more personable? [11:46] - Is there a hack for reconnecting with people you don’t regularly contact? [14:12] - Don’t be afraid to ask people for a connection, since most people do want to be helpful. [16:28] - What happens if you don’t have any connections to the desired company? [18:51] - Nikki shares what you should and should not mention in your email when connecting with a new contact. [20:35] - Nikki gives you the structure for reaching out to organizations. [22:48] - Monica talks about the immense support she experiences in the Sales Maven Society. [24:37] - Thank you for listening. Nikki is so grateful you are here!   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven   Find Monica: Monica Young LinkedIn 

In the Sales Maven Society, members help each other out and share ideas. This even means Sales Maven Society members presenting their thoughts and experiences of when strategies taught by Nikki don’t seem to work for their business. Is there a strategy that members commonly bring up? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, understand which strategy gets the most pushback from the Sales Maven Society during this episode of the Sales Maven Show. Sometimes a business strategy or structure is flexible enough where you can customize the approach to your own business, but other times it’s best to simply follow the recipe given. Naturally, there are scenarios where entrepreneurs aren’t fully doing the requirements of a strategy while claiming it doesn’t work. This is the case for the Three Times technique taught by Nikki. This process is used when you want to move a client or prospect from communicating through email to getting on a live call. In today’s episode, Nikki explains the pushback she commonly hears towards the Three Times technique, and showcases why the technique works. Basically, the technique requires entrepreneurs to send three time suggestions to a client or prospect. Listen as Nikki talks about why it’s important to send specific suggestions rather than a calendar link, how not following the technique could push clients away, and what cases it’s okay to rely on a calendar link. Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:42] - Welcome, and thank you for listening! [02:26] - Which strategy gets the most push back? [05:33] - Sending your calendar link can actually be more work for your client, which will push them away. [07:34] - This strategy truly does work. [09:18] - Nikki says there is a time and a place for sending a calendar link. [11:42] - Nikki gives a real life example of using this strategy: PART 1 [14:22] - Nikki gives a real life example of using this strategy: PART 2 [16:07] - Here are the scenarios of when to use a calendar link and when to use the strategy. [17:41] - Remember to be mindful of the language you use to present possible availability. [19:57] - Lindsey Johnson of Verity and Co. can fulfill your copywriter needs. [21:28] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven   Connection mentioned: Lindsey Johnson Instagram | Facebook | Pinterest This is Legacy Podcast   

Your business should support your life instead of consuming it. Most of us want to use our time and energy wisely. Honestly, the concept of being “productive” is what gives us a false sense of purpose. Let’s rethink “productivity” to live our lives with purposeful energy management. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn to master your productivity during this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Kris Ward is the leading authority in scaling your business. She is the founder of Win The Hour, Win the Day philosophy. She helps entrepreneurs create their WIN team (What Is Next) using her signature super toolkits, so that you can get your idea to execution. After the loss of her husband, Kris returned full-time to her work as a marketing strategist. She was thankful to see that her business not only survived her absence, but was growing.  Now, Kris completely changed the landscape for entrepreneurs by sharing the successful practices that allowed her absence. Kris has been interviewed by one of the original Sharks of Shark Tank, Kevin Harrington and ABCs Secret Millionaire James Malinchak. She is featured on award winning podcasts, radio shows, and TV shows throughout her work. You can hear Kris on her own podcast - Win The Hour Win The Day, where she has engaging conversations with dynamic guests covering a variety of business topics so you can get to your next win now!  In today’s episode, Nikki and Kris discuss how to cultivate a mindset where productivity is flexible to the needs of a person from moment to moment. It’s not about being the fastest or most organized; more so, it’s about finding a work rhythm that matches your current tempo. Listen as Kris talks about reducing decision fatigue, finding creative ways to batch work, and learning to honor your own productivity boundaries to not overwork yourself. Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:42] - Welcome, and thank you for listening! [02:40] - Kris Ward wants to change how people view the concept of “productivity”. [05:28] - Decision fatigue is REAL. [07:26] - The first hour of the day is the golden hour. [09:53] - What is “attention residue”? [12:04] - Kris encourages people to get better at using their calendar.  [14:58] - What is the goal behind purposeful energy? [16:42] - Work backwards from your goal. Kris gives everyday examples to illustrate what this looks like. [19:41] - Find creative ways to batch your work. [22:20] - Kris shares her tips for getting back on track. [25:04] - Kris reflects on holding herself accountable to slow down and not get overwhelmed. [27:40] - Learn to honor your own productivity boundaries, so you don’t overwork yourself. [30:12] - Kris gives examples from her personal life of reestablishing her productivity boundaries. [33:02] - Kris talks about enjoying baking and Netflix’s Formula 1. [35:22] - Nikki and Kris exchange thoughts on race cars translating to life lessons. [37:21] - Kris asks herself “Is this a real problem?” to stay present and joyful. [39:18] - Is anything exciting happening for Kris lately? [41:17] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven   Find Kris Kris Ward Win The Hour Win The Day Podcast Instagram | Facebook | LinkedIn | Twitter    Clubhouse @krisward   Free Masterclass! www.freegiftfromkris.com  This is a training, we still charge for but it’s free to you.  Shows you how to start creating your W.I.N Team (What Is Next) team so you can get your ideas to execution and make all your ambitions come alive!

At the base of every sales conversation is your mindset. Mindset determines how you craft your offers, how you deliver your sales conversations, and how you handle objections. Naturally, mindset can influence your sales conversations positively or negatively. How can you tell if you are subconsciously sabotaging your sales goals? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, how to stop negatively impacting your sales goals on this episode of the Sales Maven Show. In today’s episode, Nikki discusses two very common habits that you might be doing to unknowingly sabotage your sales goals. The idea behind this episode came to Nikki when she noticed a pattern in some of the clients she coaches as they open up about what’s going on in their sales conversations. Both of the common habits relate to mindset, and are completely flexible to shift into a more useful mindset.  When you negatively anticipate your client’s response or absorb the negative opinions of harsh clients, it creates a ripple of imbalance in your sales goals. Listen as Nikki explains why these two habits are common, and where they most likely stem from. She uses her own experiences and her clients’ experiences to describe the scenarios of the two mindsets that negatively impact your sales goals to help you better identify when they are happening. Nikki then gives you tools and exercises to enter a mindset that will positively impact your sales goals. Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:42] - Welcome, and thank you for listening! [02:42] - Nikki explains why anticipation causes a ripple effect that can negatively impact your sales goals. [05:41] - You are not a mind reader. There’s no need to anticipate and jump ahead. [07:38] - Don’t muddy the waters. Do this instead. [09:44] - Nikki recalls a story from NLP training about enmeshment: Part 1 [12:24] - Nikki recalls a story from NLP training about enmeshment: Part 2 [14:51] - Are you enmeshing yourself in your client’s response? If you are, Nikki gives an exercise to let it go. [17:22] - You don’t need to absorb every opinion of clients that give you a harsh “No” and decline your offer. [20:00] - Here are questions to separate yourself from a harsh sales decline situation, and properly reflect on how you feel. [22:35] - How can you more easily accept criticism? [24:35] - Don’t take on other people’s emotions or projections. [26:09] - Nikki wants you to positively impact your sales goals. [27:42] - Team up with K’ai Roberts Fu of Magnus Media Group. [29:33] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven   Connection mentioned: K’ai Roberts Fu YouTube | Facebook K’ai on the Sales Maven podcast Ep. 52: Effective Project Timeline Tip: Get Deliverables Quickly & Get Paid Sooner

One of the most impactful lead generators is referrals. This happens both directly and indirectly. Someone could refer your business to their friend, or they could share a review on social media indirectly referring you to their timeline. Either way, that referral communicates your reputation. We all want a positive reputation in the marketplace that’s going to attract our ideal clients. Your reputation is what helps establish you as a credible source. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, begin your business reputation management with this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Julie Fry is the Founder of Your Expert Guest, a podcast guest booking agency for thought leaders that want visibility without spending HOURS on social media. She’s passionate about the magic that can happen in your business when you connect with the right podcast and host. Julie and her team help entrepreneurs with everything they need to attract new clients from their podcast guest appearances. In today’s episode, Nikki and Julie talk about establishing and maintaining a positive reputation in the marketplace. Reputation pays back over and over again. It’s an intangible asset with very tangible results. Nikki and Julie discuss how to show up in the marketplace when you passionately want others to refer to you in a way that mirrors your desired reputation. Listen to Julie explain her approach to choosing a reputation to build, showing up with integrity, and how to know if your reputation is on track. Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:42] - Welcome, and thank you for listening! [02:30] - Julie Fry owns this special title among the people who appeared on the Sales Maven podcast. [04:01] - Since Julie has a strong reputation, she holds more trust. [05:46] - Julie is always thinking of how she can be a resource or provide a resource for others. [07:32] - Reputation pays back over and over again. [09:11] - Do what you say you’re going to do. [11:13] - Julie explains why integrity is the main core of her reputation. [13:47] - What signals to Julie that she is on track with her goals? [15:53] - Make sure you work with others who align with your business values. [18:26] - If your goal is to grow, you should start paying attention to your reputation. [20:32] - Julie strives to incorporate fun in her life every week, and this book added to her perspective. [22:57] - To celebrate her wins, Julie records her wins and reviews them every year. [25:42] - Julie talks about new offers in her business, and what she’s excited for. [28:42] - Nikki gives Julie credit for her amazing work of doing referrals for Nikki, and booking podcast appearances. [30:57] - Be mindful when outsourcing pitching. The person pitching is a reflection of you and your business. [32:59] - Nikki and Julie share their interest in swimming pools. [34:56] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven   Find Julie: Julie Fry Instagram | Facebook | LinkedIn 

Like most things, sales conversations require a balance. You want to show your expertise, but not drown clients in information. You want to listen to your client’s questions, but not get too far off topic. Take control of your sales conversations in a kind way. Knowing how to guide the conversation is one way to significantly increase your success rate. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, get tips on controlling your sales conversations during this Sales Success Story on this episode of the Sales Maven Show. Jill Shroyer is the CEO & Founder of Expedition HR who worked over 20 years in human resources across three industries. Expedition HR helps small businesses prevent sticky situations through setting them up with a solid human resources foundation and providing expert ongoing HR support. Jill is a self-proclaimed “professional sticky situation solver” and the best-selling author of the book, Conquer Sticky Situations. She is visiting the podcast again after her previous On-Air Coaching to give all the details of the success she gained from implementing strategies learned from Nikki. In today’s episode, Nikki and Jill talk about how to take control of sales conversations. From Jill’s experience, the one way to significantly increase your success rate is to use the pre-framing strategy. Both women discuss examples of why the pre-framing strategy is a kind way to guide clients through sales conversations. Listen as they share ways to create safety and trust in sales conversations with the pre-framing strategy. Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:42] - Welcome, and thank you for listening! [02:50] - Jill Shroyer explains when businesses should appoint a dedicated HR person. [05:17] - Jill shares the reason behind her book about conquering sticky situations. [07:35] - Why did the pre-framing strategy make Jill’s clients feel more comfortable and involved in the process of her sales conversations? [10:32] - Nikki gives an example of a pre-frame to help you imagine the strategy in use. [13:11] - You can answer a lot of questions by pre-framing your sales conversations. [15:25] - “Safety first”, even in sales. How can you create a safe atmosphere for your sales conversations? [17:34] - Safety and trust go hand in hand. [19:17] - Jill says that Nikki is both a sales and business coach with all the valuable insight Nikki shares with the Sales Maven Society. [21:12] - Jill says the Sales Maven Society is where she finds a lot of solid contacts for networking. [23:57] - Thank you for listening. Nikki is so grateful you are here!   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven   Find Jill: Jill Shroyer Email | Instagram | LinkedIn Conquer Sticky Situations: A Fresh and Empowering Approach to Tough Talks at Work and in Life Grab Jill’s freebie: 7 ways to prevent sticky situations in your small business.

Multiple streams of income doesn’t necessarily mean consistently doing more work. If you think multiple streams of income is about having several jobs, take time to reconsider. In essence, streams of income are meant to be optimized for revenue to flow to you. You want to leverage what already exists to expand your opportunities. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn to build multiple streams of income during this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Nikki Closser is a personal branding photographer, and host of The Portrait System Podcast. In 2012, she began building a hugely successful business that afforded her the ability to quit her job as a social worker. Not only that, her business now enables her to support both her family and her passion for traveling. Nikki photographed thousands of people over the years, and currently mentors photographers through her course, The Personal Branding System. Nikki currently lives in Michigan with her husband and her two young sons where they split their time at their lake cottage and their home in the country. In today’s episode, Nikki Rausch and Nikki Closser hold a thoughtful discussion on creating multiple streams of income to stop trading time for money. Together, they talk about taking active responsibility in your life, separating money from time, and relying on self-trust and self-efficacy to figure out solutions. Listen to this episode to explore the benefits of multiple streams of income, especially the non-performative benefit of passive income. Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:42] - Welcome, and thank you for listening! [02:31] - Nikki Closser believes all women are beautiful. [05:15] - Professional photos can attract a new level of business opportunities. [08:00] - Nikki C. says her go-to is a more comfy fashion style, but she knows how to show up to attract her ideal customers. [10:15] - Nikki C. talks about what life looked like when doing her previous job before [12:05] - Why did Nikki C. decide that she must find multiple ways to make money? [14:51] - Nikki C. describes why 2020 made her more serious about passive income. [17:37] - Nikki C. explains her view towards approaching her goals. [20:07] - How does Nikki C. prioritize multiple tasks? [22:31] - Don’t feel compelled to say “Yes'' to things that don’t align. Nikki C. looks back at when she gave herself permission to create more boundaries around her time. [25:27] - There needs to be a level of risk that has a general plan or direction. [28:20] - Above all, Nikki C. has trust in herself to figure things out in the end. [31:11] - Nikki C. is a firm believer in taking responsibility for herself and her life. [33:56] - The second you don't feel joy in something, consider figuring out how to move on to something that will. [35:45] - What are the goals Nikki C. has for having multiple streams of income? [37:42] - Nikki C. explains why she relies on feelings to move toward the vision for her goals. [40:46] - Partner with people who have skill sets that you don’t. [43:15] - Nikki C. shares an honest story about a project that didn’t go too well, and mentions what she learned in hindsight. [45:47] - How do you know when it’s time to start thinking about multiple streams of income? [48:22] - When do you know you should slow down? [50:12] - Who inspires Nikki C.?  [52:03] - Listen to Nikki C. talk about loving roller derby and growing her own food. [54:59] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven   Find Nikki Closser: Nikki Closser The Portrait System Podcast Instagram | Facebook

Over-promising and under-delivering is the last thing you want to do. Doing so is the fastest way to damage your integrity and your relationship with your clients. In reality, your aim should be to under-promise and over-deliver. As imperfect humans, we can’t always hit our aims. An easier aim is to manage a clearly communicated, realistic expectation. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn to communicate realistic expectations to stop overcommitting and leaving clients disappointed on this episode of the Sales Maven Show. In today’s episode, Nikki highlights four questions to ask yourself that will slow you down enough to buffer the knee-jerk “YES” you want to give to every project, task, or meeting. Each of the four questions is simple enough and short enough for you to remember during your sales conversations. Nikki then goes over a language tip of how to communicate appropriately with a client so you can set realistic expectations. If used properly, you can manage expectations to keep yourself from overcommitting.  Being clear about your expectations gives you and your clients options. Are you being honest about the capacity of what you can handle? Are you capable of delivering the request? Monitor how you are delegating your time and effort for your commitments. Even if you think you want to commit, sometimes the reality is that you don’t actually want to commit or you can’t commit. Empower yourself with language that will keep your business and your clients at peace. Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:42] - Welcome, and thank you for listening! [02:27] - Why did Nikki decide on today’s topic? [05:19] - Dig deep to be honest on what you actually want to put effort towards. [07:48] - Are you being honest about whether you are capable of handling the job versus leveraging assistance for a task? [09:24] - Monitor how you are delegating your time for your commitments. [11:26] - Nikki explains why knee-jerk responses to questions must be challenged. [14:21] - Are you “in-time” or “on-time”? [17:21] - Beware of overcommitting on a newsletter schedule. [20:21] - Keep your integrity by setting a realistic expectation of what is possible. [22:56] - Grow your team with Jamie Van Cuyk. [25:39] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven   Connect mentioned: Jamie Van Cuyk Instagram | Facebook

Being everyone to everybody can cause confusion. Your business won’t pop into someone’s mind as the “expert” or “go-to person” if you don’t communicate your specialty. The world needs to understand very concisely what you do and who you do it for. Otherwise, your value may get lost in the surplus of businesses that fail to communicate their expertise. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, how specializing and niche makes your business referable in the Mastering Excellence Series on this episode of the Sales Maven Show. Natalie Eckdahl is obsessed with helping women entrepreneurs retain more profit and deliver more impact, and she launched the award-winning BizChix podcast in 2014 to do just that. Since then, Natalie has helped thousands of women business owners by leveraging her MBA as well as her corporate and small business expertise to provide actionable strategies for profit and growth. She and her team serve women service business owners through their two group coaching programs - Six Figures Lab and Leadership Lab. As a wife, mom of three kids ages 7-19 and a caregiver to her Mom, Natalie appreciates how entrepreneurship can give you freedom of time to focus on your VIPs. She loves to drink steaming hot Ethiopian coffee, even in the summer, and last Christmas she asked for an Owl. In today’s episode, Nikki and Natalie discuss why niching down amplifies how you are able to show up in your business. Specialization exists within the combination you choose. Natalie understands what it takes to find an effective combination that leads to high ticket, leveraged, retainer offers. She explains her method of finding a business for her clients that is enjoyable, profitable, sustainable, and enduring. Learn the key to matchmaking and reframing your offer to make it more valuable to the marketplace. Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:42] - Welcome, and thank you for listening! [02:29] - Natalie Eckdahl explains why she wanted an owl for Christmas. How was she able to get one? [05:00] - What is life like after getting an owl? Natalie shares what has changed. [06:37] - How do Nikki and Natalie know each other? Nikki recalls the event that brought the two together. [08:40] - Natalie gives her side of the story of meeting Nikki. [10:38] - Natalie has a skill and gift for helping business owners niche down. [12:21] - Specialization exists within the combination you choose. [14:14] - Being everything to everyone can cause confusion. [16:10] - Nikki reminds us of the connection of unconscious competence being an opportunity to niche down. [17:52] - Natalie starts with observing and having a conversation to see what topics a person lights up around. [20:51] - How did Natalie niche down in her own business? [22:34] - Natalies reflects on positioning team members to help your business flourish. [24:21] - What is it like to work in one of Natalie’s group coaching programs? [26:29] - Protect the business. Natalie mentions how to not break your business, and protect what you have. [29:14] - Natalie talks about being more intentional about clients as she niches down her business. [31:04] - Specialization helps people know when to refer you and your business to others. [33:01] - How can you grow your business through relationship marketing? [35:12] - What attributes does Natalie match up to identify the niche? [37:54] - Nikki warns everyone where people may feel resistance in reframing business offers. [39:17] - Know how to communicate what you do and who you do it for. [41:04] - Help clients feel confident enough to take the leap of going forward with your offer. [44:03] - Are you aware of the aim you are moving towards when your business starts feeling like a puzzle? [46:58] - Take a pause to reflect on how you resonate with these approaches. [48:54] - How do you know it’s time to niche down? [51:22] - Narrowing your options actually expands your options. [54:25] - Patterns begin to appear after you specialize. Natalie says this can make optimizations easier. [57:15] - You need to find the client who’s looking for you. [01:00:02] - Fill your cup first before funneling effort to others. [01:02:16] - Natalie talks about switching over to scaling a team if you reach capacity and want to go further. [01:04:56] - The work does not have to be hard. [01:07:56] - Natalie plans on continuing her work without the traditional idea of “retirement”. [01:09:51] - Women living their lives fully inspires Natalie. [01:11:30] - Is there anything exciting happening in Natalie’s business? [01:14:23] - Natalie talks about how she likes to contribute to women empowerment. [01:17:17] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven   Find Natalie: Natalie Eckdahl LinkedIn | Instagram | Facebook

What is the business offer you want to sell more of? In your head, you may have an idea or two of which offers are most profitable money-wise, but there are more ways to be profitable. Any offer that increases your revenue, enjoyment, or time is profitable. Imagine all you could do if you discovered a way to sell more of your most profitable business offers. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to sell more of your most profitable business offers on this episode of the Sales Maven Show. In today’s episode, Nikki explains strategies to boost the sales of your most profitable business offers. After you identify the offers you want to boost, it’s time to evaluate what you are doing to promote these offers. It can be hard to think of these things for yourself sometimes since they are easy to miss. Nikki helps to bring things into the light by commenting on the obvious. Funnily, they’re not obvious until commented on. During the episode, you need to ask yourself questions that give an honest look into how you communicate your offer. Most of today’s reflections deal with planting figurative seeds by talking about your offer in different ways. Listen to Nikki discuss website promotion strategies, consistent offer presentation, and opt-in funnels. All of these strategies point towards the profitable offer you want to sell. Nikki wants to invite you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:42] - Welcome, and thank you for listening! [03:13] - Identify which offer you want to leverage, and evaluate what you are currently promoting. [05:20] - Nikki reviews the three core offers of her business. [07:04] - Does your newsletter mention ways to work with you? What about your other content? [09:08] - Check if your opt-ins funnel towards the profitable offer you want to sell. [11:33] - When was the last time you actually presented the offer to your audience? [13:33] - Change up the language around your offer. [16:13] - When talking to a prospective client, recommend the offer you want to sell. [17:45] - Cultivate new connections with Frank Agin. [20:00] - Thank you for listening. Nikki is so grateful you are here!   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven   Connect mentioned: Frank Agin LinkedIn | Twitter | Facebook AmSpirit Business Connections The Networking Rx Minute