

CEO Coaching International Podcast
Mark Moses and Steve Sanduski
The CEO Coaching International podcast is designed to help entrepreneurs and CEOs grow their business, develop their people, and elevate their own performance. We’ll share what the best of the best are doing as it relates to entrepreneurial success, best practices, leadership, sales, marketing, personal development, and solving the challenges that business leaders face. You’ll hear from CEO Coaching International’s coaches, leading entrepreneurs, and other experts in a wide range of fields who have value to add to your work. If you’re an entrepreneur, CEO, or other business leader, this podcast is for you.
Episodes
Mentioned books

Nov 30, 2021 • 45min
Using Innovation to Challenge an Industry's Traditional Business Model
Guest: LeAnn Boyd, President & CEO at Southern Scripts, which is a rapidly growing provider of pharmacy benefit management services throughout the United States. Overview: Some entrepreneurs look at a market dominated by two or three major players and see an insurmountable barrier to entry. Others see a stagnant business space that's vulnerable to new thinking and BIG disruption. On today's show, LeAnn Boyd describes how she and her entrepreneur coach, Jaime Cohen Szulc, used our Making BIG Happen System to create a culture of innovation that redefined her company's value proposition and grabbed the attention of her target customer base.

Oct 19, 2021 • 44min
A Five-Step Plan to Prepare Your Business for a BIG Sale
Guest: Earle Pratt, a coach at CEO Coaching International. Earle is a seasoned CEO who has led companies in the U.S., Europe, and Latin America in the Education and EdTech, Franchising, and Financial Services markets. Earl has led multiple private equity backed businesses (investors include The Carlyle Group and Camden Partners) and has extensive experience prepping companies on both sides of a sale transaction. Quick Background: What is the difference between selling your company and selling BIG? Preparation. CEOs eying an exit start planning to reach that finish line years in advance so that they can optimize both their businesses and that future opportunity. That longer runway also helps the CEO prepare for a major personal and professional transition once the sale is complete. On today's show, Earle Pratt shares a five-step process that CEOs aiming for a sale should adopt sooner rather than later.

Oct 14, 2021 • 36min
How this Entrepreneur Coach Led 11,000 Employees to Billions in Increased Revenue
Guest: Emily Murphy, a coach at CEO Coaching International. Emily has held multiple leadership roles in the federal government, most recently serving as Administrator for the U.S. General Services Administration (GSA), the federal agency charged with managing 371 million square feet of office space, over $75 billion in governmentwide contracts, and a number of shared services. Quick Background: Think you have problems managing, compensating, and inspiring your team? Well, imagine your workforce is more than 11,000 strong, you're overseeing a $37 billion budget, and both you and your organization are responsible for supporting the operation of the U.S. federal government. On today's show, Emily Murphy discuses the specific strategies and tactics that she implemented within the GSA that led to BIG improvements in culture, employee engagement, and leadership scores, all while generating multi-billion-dollar increases in sales and revenue.

Sep 28, 2021 • 35min
Four Steps To Bottling Your “Secret Sauce” and Preparing for Rapid Growth
Guest: Kevin Adams, a coach at CEO Coaching International. Kevin's experience includes leadership roles in publicly-held, private equity-backed, and family-founded businesses including Isagenix, ConAgra Brands, International Home Foods, and Stella Foods. Quick Background: No, "growing broke" isn't a contradiction in terms. It's what happens when a CEO's eyes get so wide that she loses perspective on what made the company special in the first place. Without that clear focus on what's really driving your growth, your business could wander off track and burn cash with every wayward step. On today's show, Kevin Adams describes a four-part framework for achieving rapid growth that's centered on the "secret sauce" your company needs to make BIG happen.

Sep 14, 2021 • 49min
A Turnaround Expert's 5-Step Process for Rejuvenating Struggling Companies
Guest: Odmar Almeida-Filho, a coach at CEO Coaching International. Odmar has extensive global turnaround experience in consumer packaged goods, telecom and internet media technology, and consulting at companies including Procter & Gamble, Dell, Telefonica, and Amway. Quick Background: If a struggling company is in need of a turnaround, usually the CEO needs to execute a personal turnaround too. That doesn't mean completely changing who you are as a leader. But it does mean that you'll need to place a renewed emphasis on certain leadership traits in order to reorganize and reenergize your company before a bump in the road turns into a gaping pit. On today's show, Odmar Almeida-Filho explains the five-part roadmap he's used both as a CEO and as an entrepreneur coach to execute successful turnarounds that set struggling companies back on track.

Aug 31, 2021 • 44min
A 4-Step Process For Developing a World-Class Sales Team
Guest: Jerry Swain, a coach at CEO Coaching International. Jerry is a highly recognized, results-driven Chief Executive Officer with over 20 years of experience in executive leadership, planning, strategy, and business operations. He had a highly recognized career in sales management at IBM and other high-tech companies and was also the founder of a high-end specialty chocolate company that he later sold to a strategic buyer. Quick Background: If sales are falling short, then your salespeople must be falling short. Right? Only if you hired the wrong salespeople to begin with. Assuming you're putting a premium on matching top candidates to your company's specific needs, it could be your processes and training that need an overhaul. On today's show, CEO Coaching International's Jerry Swain shares his four-step process for getting the best out of your existing salespeople and preparing your incoming wave of talent to hit the ground running.

Aug 17, 2021 • 30min
4 Tools and Strategies to Succeed in Scaling Your Company
Guest: Douglas DeBoer, a coach at CEO Coaching International. Douglas is a three-time CEO with extensive experience leading companies to strong growth and monetization outcomes. He has led companies and brands in the USA, China, and Asia-Pacific, including Domino’s Pizza, General Mills, Dunkin’ Donuts, Baskin-Robbins, Colgate-Palmolive, and Unilever. Overview: There's a point in every growing company's lifecycle where you've achieved product-market fit and it's time to scale your business and expand your executive team. At this moment, a growing business is staring at both maximum opportunity and maximum risk. Try to grow too fast without the right people in your C-suite, and you could "grow broke." Aim too low and you might be missing your moment to achieve something really BIG. On today's show, Douglas DeBoer walks us through his four-part framework for effectively navigating these critical moments and scaling your business.

Aug 3, 2021 • 54min
How to Create a Turnkey Operating System for Your Culture
Guest: David Friedman, the founder and CEO of CultureWise and the author of a great new book, Culture by Design. Overview: Effective CEOs have systems, plans, and analytics that manage and measure nearly every aspect of their businesses. But many don't have a system for guiding the company's culture, which is arguably the most significant driver of BIG growth. On today's show, culture expert David Friedman explains how to build a powerful cultural operating system that replaces all those inspirational break room posters with a set of defined, teachable behaviors.

Jul 20, 2021 • 39min
LaQuita Cleare on Helping CEOs Master the Art of Storytelling
Guest: LaQuita Cleare, an international speaker, public speaking coach, and the CEO of Clear Communication Academy. She has extensive experience working with CEOs, executives, entrepreneurs, Fortune 500 companies, public figures, and politicians in more than 50 countries across four continents, including many clients of CEO Coaching International. Overview: People are not persuaded by information. An honest, well-crafted story that makes an audience feel something can make a lasting impression for both you and your business. Whether you're speaking at a conference or addressing your staff on Zoom, effective storytelling that showcases who you really are and gives your audience opportunities to engage with your main themes is key to connecting, inspiring, and making BIG happen.

Jul 13, 2021 • 29min
The Keys to Hiring Next-Level Talent in a Post-Pandemic World
Guest: Kurt Wilkin, a successful entrepreneur and CEO. He's the Co-Founder & Visionary of HireBetter, a company that impacts lives by connecting and empowering good people to build great companies. Prior to that, he founded, led, and sold The Controller Group, which was a professional services firm focused on accounting, technology and recruiting. Kurt is also an active member and officer of YPO. Overview: Why are so many companies struggling to fill vacancies? According to hiring expert Kurt Wilkin, businesses that are stuck in a pre-pandemic mindset have to improve their value propositions and get creative about attracting the best talent. And just as importantly, CEOs have to demonstrate to prospective candidates that their passions run deeper than just turning a profit.