Grow Your Practice Podcast

Kristi Hudson on Having Difficult Financial Conversations with Patients During Stressed Economic Times Kristi Hudson, VP of Business Relations with ChiroHealth USA, shares 3 trends affecting private practice today and discusses how to have difficult financial conversations with patients in stressed economic times. To learn more, visit chirohealthusa.com or contact Kristi at kristi@chirohealthusa.com. Plus, check out these 3 financial tools for practice owners: Free Medicare Playbook: https://www.chirohealthusa.com/students/medicare-playbook/ Overhead Calculator: https://www.chirohealthusa.com/overhead-calculation/ A simple report of Findings Form: https://www.chirohealthusa.com/wp-content/uploads/2016/04/ChiroHealthUSA_Financial_Report_of_Findings_Form.xlsx Want to join the next conversation LIVE? Attend the next Grow Your Practice Live, where you can ask Chad anything. Learn more at: getbreakthrough.com/join-live

Chad talks with Deepak Sharma, Owner of Primus Physiotherapy. They discuss Deepak’s journey of launching and growing his practice, and spending 80 hours a week treating patients. Today, Deepak is down to treating 16 hours per week. He has more free time to spend with his family and to focus on growing the business. In this episode, he talks about how he made that transition, mistakes made, and lessons learned. Want to join the next conversation LIVE? Sign up for Grow Your Practice Live, where you can ask Chad anything. Sign up here: https://getbreakthrough.com/join-live

In this episode, I talk about mentorship. I share a personal story about the time spent with my amazing mentor, Ernie Davis, and some of the lessons I've learned from him.

PT Practices were hit with major reimbursement cuts in 2022. Unfortunately, more cuts are expected in 2023. For many practices, this could reduce margins and threaten profitability. In this episode, BCMS President Mary Daulong summarizes what to expect from Medicare and reimbursements in 2023. We also discuss how to mitigate your risk and grow revenue. This episode is a must for any PT practice owner! We recommend listening to it before doing your financial planning for 2023. Please note, that this episode is repurposed from a webinar recording. To see the webinar recording with slides, visit https://info.getbreakthrough.com/medicare-on-demand To take advantage of the exclusive offer from Breakthrough for podcast listeners, visit getbreakthrough.com/podcastoffer

This week, we took the Grow Your Practice Podcast Live! We invited listeners to join the conversation Live on Zoom to ask questions and share their expertise. Chad discussed the biggest mistake practice owners make during economic uncertainty and shared 4 must-do marketing strategies to employ during uncertain times. Listeners asked questions about 2023 Medicare cuts, conversion conversations, the future of PT, and more.

Get your notepad out now because you'll want to take notes throughout this episode! Chad has a great conversation with Business Coach, Author and Doctor of Chiropractic, Dr. Stephen Franson. Dr. Stephen shares information on how to achieve alignment, and why alignment is a better goal than balance. He talks about how to build the right team and how to think about marketing. He also shares 5 counterintuitive opportunities during economic uncertainty. Want more content like this? Subscribe to Dr. Stephen's podcast, the Remarkable CEO Podcast: https://podcasts.apple.com/us/podcast/the-remarkable-ceo-for-chiropractors/id1469158741 And be sure to get your copy of the CEO Quarterly Marketing Report. It will help you set your marketing KPIs and evaluate marketing hires. You can download the report here: https://theremarkablepractice.com/marketingreport-chad/ Follow Dr. Stephen on Instagram at @DrStephenF and @TheRemarkable Practice and go join his free Facebook Group, The Remarkable Practice. SPECIAL ANNOUNCEMENT FOR GROW YOUR PRACTICE PODCAST LISTENERS: What if instead of listening to Chad, you could ask him questions directly and share your thoughts in return? That is exactly what you're invited to do in an upcoming LIVE episode of the podcast. You're invited to join a call where you can turn on your camera to chat with Chad and get your most pressing business questions answered. The first event takes place Thursday, September 1st at 1 pm Eastern. Register here: https://bit.ly/3K4JsCw

Chad shares a recording of a recent Patient Demand course that he taught to private practice owners. In the course, Chad goes in-depth into the 3 pillars of private practice marketing: Attract, Convert, and Measure. SPECIAL ANNOUNCEMENT: What if instead of listening to Chad, you could ask him questions directly and share your thoughts in return?  That is exactly what you can do in an upcoming LIVE episode of the podcast.   You're invited to join a call where you can turn on your camera to chat with Chad and get your most pressing business questions answered. The first event takes place Thursday, September 1 at 1 pm Eastern. Register here: https://bit.ly/3K4JsCw

Chad talks with Dr. Dan Sullivan, a Neuroscience Strategist. In this podcast, Dan aims to prove to you that story is everything. He shares his philosophy on how to grow your business by telling your story. His book, The Trust Formula is available on Amazon: https://www.amazon.com/dp/B0B441RTXL Also, you can use The Impact Story Formula video + workshop to help refine your own story. Video: https://vimeo.com/695816757/1031a8eecd Worksheet: https://d2saw6je89goi1.cloudfront.net/uploads/digital_asset/file/1021267/IMPACT_STORY_FORMULA.pdf

Most practice owners don't realize they have a conversion problem, but it is the #1 biggest missing link I've seen in the practices I've worked with. A conversion problem means that interested prospects are falling through the cracks and failing to turn into patients. In this episode, I'll discuss the importance of conversion and how to audit and improve your conversion process.

Chad talks cash pay PT with Dr. Aaron LeBauer, Physical Therapist and author of the Cash PT Blueprint. They talk about Aaron's background and talk about why he became a cash PT. They discuss sales and marketing strategies, email marketing and more tools to become successful as a cash PT. Want more from Aaron? Check out these resources: His book: www.cashptblueprintbook.com His Marketing Strategies: www.35marketingstrategies.com Cash PT Checklist: www.cashptchecklist.com