Grow Your Practice Podcast

Grow Your Practice Podcast
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Aug 26, 2022 • 43min

Creating a Remarkable Practice (And Life) with Dr. Stephen Franson

Get your notepad out now because you'll want to take notes throughout this episode! Chad has a great conversation with Business Coach, Author and Doctor of Chiropractic, Dr. Stephen Franson. Dr. Stephen shares information on how to achieve alignment, and why alignment is a better goal than balance. He talks about how to build the right team and how to think about marketing. He also shares 5 counterintuitive opportunities during economic uncertainty. Want more content like this? Subscribe to Dr. Stephen's podcast, the Remarkable CEO Podcast: https://podcasts.apple.com/us/podcast/the-remarkable-ceo-for-chiropractors/id1469158741 And be sure to get your copy of the CEO Quarterly Marketing Report. It will help you set your marketing KPIs and evaluate marketing hires. You can download the report here: https://theremarkablepractice.com/marketingreport-chad/ Follow Dr. Stephen on Instagram at @DrStephenF and @TheRemarkable Practice and go join his free Facebook Group, The Remarkable Practice. SPECIAL ANNOUNCEMENT FOR GROW YOUR PRACTICE PODCAST LISTENERS: What if instead of listening to Chad, you could ask him questions directly and share your thoughts in return? That is exactly what you're invited to do in an upcoming LIVE episode of the podcast. You're invited to join a call where you can turn on your camera to chat with Chad and get your most pressing business questions answered. The first event takes place Thursday, September 1st at 1 pm Eastern. Register here: https://bit.ly/3K4JsCw
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Aug 19, 2022 • 32min

Patient Demand 101

Chad shares a recording of a recent Patient Demand course that he taught to private practice owners. In the course, Chad goes in-depth into the 3 pillars of private practice marketing: Attract, Convert, and Measure. SPECIAL ANNOUNCEMENT: What if instead of listening to Chad, you could ask him questions directly and share your thoughts in return?  That is exactly what you can do in an upcoming LIVE episode of the podcast.   You're invited to join a call where you can turn on your camera to chat with Chad and get your most pressing business questions answered. The first event takes place Thursday, September 1 at 1 pm Eastern. Register here: https://bit.ly/3K4JsCw
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Aug 12, 2022 • 50min

Dr. Dan Sullivan on Telling Your Story to Grow Your Practice

Chad talks with Dr. Dan Sullivan, a Neuroscience Strategist. In this podcast, Dan aims to prove to you that story is everything. He shares his philosophy on how to grow your business by telling your story. His book, The Trust Formula is available on Amazon: https://www.amazon.com/dp/B0B441RTXL Also, you can use The Impact Story Formula video + workshop to help refine your own story. Video: https://vimeo.com/695816757/1031a8eecd Worksheet: https://d2saw6je89goi1.cloudfront.net/uploads/digital_asset/file/1021267/IMPACT_STORY_FORMULA.pdf
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Aug 5, 2022 • 19min

The Biggest Missing Link In Your Marketing: Conversion

Most practice owners don't realize they have a conversion problem, but it is the #1 biggest missing link I've seen in the practices I've worked with. A conversion problem means that interested prospects are falling through the cracks and failing to turn into patients. In this episode, I'll discuss the importance of conversion and how to audit and improve your conversion process.
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Jul 29, 2022 • 50min

Talking Cash Pay PT with Dr. Aaron LeBauer, Physical Therapist

Chad talks cash pay PT with Dr. Aaron LeBauer, Physical Therapist and author of the Cash PT Blueprint. They talk about Aaron's background and talk about why he became a cash PT. They discuss sales and marketing strategies, email marketing and more tools to become successful as a cash PT. Want more from Aaron? Check out these resources: His book: www.cashptblueprintbook.com His Marketing Strategies: www.35marketingstrategies.com Cash PT Checklist: www.cashptchecklist.com
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Jul 23, 2022 • 31min

Principles of Building a Digital Marketing Presence

One of the questions I get the most is how to build a digital marketing presence, without requiring a large time investment. In this episode, I share strategies I've learned that work. Plus, hear about the mistakes I've made so you know what NOT to do. Bonus....should you be on TikTok?! Tune in to find out. For more free resources on digital marketing and practice growth, visit https://getbreakthrough.com/resources
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Jul 15, 2022 • 30min

4 Ways To Grow Despite Inflation

Chad shares 4 ways to grow your practice and actually thrive despite inflation and a looming recession. You'll get clear actions steps you can implement today to help promote the financial stability of your practice. Chad shares the mistakes he made during the 2008-2009 recession and how he's changed his approach since then.
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Jul 1, 2022 • 55min

Marketing Direct to the Consumer to Stay Competitive During a Challenging Economy

This episode is a recent webinar recording in which Chad speaks with Tyson Wigfall, Online Marketing Expert. Chad and Tyson discuss how doubling down helps practices stay competitive during a challenging economy. Recognizing that owners are time-starved and juggling treatment along with everything involved in running a practice, Tyson shares a few quick wins that can be implemented right away. He gives listeners proven marketing emails that work, advertising best practices, and key metrics to track.
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Jun 24, 2022 • 39min

Dr. Kevin Christie on Marketing Mastery and Practice Longevity

Dr. Kevin Christie, the Evidence-Informed Sports Chiropractor, on: Preventing practice overwhelm, modern chiropractic marketing & mastery, positive margins, and practice longevity.
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Jun 17, 2022 • 1h 5min

Selling Your Practice In 5-10 Years Starts Now

This episode is a recorded webinar. Earlier this year, Chad sold a portion of his practice. In this episode, he shares how he prepared for a sell, including the primary planning tool he used to align his team. He shares his practice's growth story and the key strategies that helped grow his practice value. You can access the full webinar recording with slides here: https://info.getbreakthrough.com/selling-in-5-years-replay-typage-wbn

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