
Future of Fitness
We are putting a shoulder into the fitness industry and pushing it forward into the modern digital age. Eric Malzone, a 14-year industry veteran, entrepreneur, advisor, and coach, interviews the brightest movers and shakers in the fitness and health industries. Interviewing some of the industry's top executives, entrepreneurs, investors, and thought leaders, topics will vary covering cutting edge technology, entrepreneurship, hot industry trends, and so much more. If you're in or around the industry, this is how you keep your edge sharp.
Latest episodes

Sep 17, 2024 • 52min
Todd Durkin - "True Strength" & Impact X Fitness
In this episode, renowned fitness coach and life transformer Todd Durkin discusses his multifaceted career as a gym owner, mastermind leader, author, speaker, and franchisor. With host Eric Malzone, Todd delves into his mission of changing lives through fitness, mindset coaching, and faith. He shares personal stories of battling severe health issues, including a back injury and sleep apnea, and how these experiences shaped his perspective and fueled his passion. Todd also provides insights into his latest project, ImpactX Performance, a franchise model merging fitness, recovery, life coaching, and optional faith-based support. Throughout the conversation, Todd emphasizes the importance of mindset, resilience, and authentic human connections in overcoming adversity and achieving personal and professional success. LINKS: https://goteamup.com/ https://podcastcollective.io/

Sep 12, 2024 • 1h 14min
Juliet Starrett & Alex Alimanestianu - Quarterly Earnings Reports & Opportunities In Women's Health
In this episode, Juliet Starrett, Alex Alimanestianu, and Eric Malzone discuss recent developments and opportunities in the fitness industry. They cover personal summer experiences, including special trips and family activities, and delve into various earnings reports from leading fitness companies such as Lifetime, Xponential, Planet Fitness, and Peloton. The group analyzes the impact of the Blink bankruptcy and the upcoming IPO for MindBody. A significant portion of the conversation focuses on the rising importance of addressing women's health and fitness needs, especially those over 40, highlighting Dr. Stacy Sims' insights from a lengthy podcast with Andrew Huberman. The episode wraps up with a look at future opportunities in fitness, both in business models and potential impacts of GLP-1 medications on obesity rates. LINKS: https://goteamup.com/ https://podcastcollective.io/

4 snips
Sep 7, 2024 • 42min
Al Noshirvani - Key Fitness Technology Trends -2024
Al Noshirvani, a seasoned expert in fitness technology with experience at MotionSoft and currently with Alta Technology Group, shares fascinating insights into the future of fitness. He discusses the evolution of the fitness technology summit and emphasizes trends like AI integration and personalized experiences. Al highlights how wearable devices and smart gym tech can enhance member engagement and operational efficiency. The conversation also touches on the healthcare and fitness convergence, marking a significant shift in consumer focus towards long-term wellness.

Sep 2, 2024 • 49min
Julie Cartwright - Pvolve: The Future of Female Functional Fitness
Julie Cartwright, President of Pvolve, shares the company's remarkable journey of growth and its evolution into an Omni-channel fitness brand. Drawing from her extensive background in home entertainment and fitness content, Julie delves into Pvolve's innovative approach to functional movement and resistance-based equipment. She highlights the company's dedication to women's health, longevity, and groundbreaking clinical studies that set them apart in the industry. The discussion also touches on the significant impact that celebrity spokesperson Jennifer Aniston has had on Pvolve's visibility and expansion. Throughout the episode, Julie emphasizes Pvolve's commitment to a women-first perspective in fitness, focusing on effective and injury-free exercises. She provides a detailed overview of the business model, core methodology, and the brand's future aspirations. This conversation offers listeners a comprehensive understanding of Pvolve's unique position in the fitness industry and its ongoing mission to empower women through innovative, science-backed fitness solutions. LINKS: https://goteamup.com/ https://podcastcollective.io/

Aug 28, 2024 • 1h 2min
Dr. Paul Bedford - Modern Strategies for Staff Retention
In this episode, Dr. Paul Bedford dives into the generational differences shaping the fitness industry's recruitment and retention strategies, highlighting the impact of younger workers' tendency towards role-hopping and entrepreneurial pursuits. He reflects on how his unique background in nightclubs has influenced his approach to customer and staff experiences, and discusses the potential of older generations in the workforce. The conversation also explores the influence of technology on job roles, offering practical examples and comparisons between Millennial and Gen Z behaviors, while speculating on the future of fitness training and the role of AI in modern workplaces. https://goteamup.com/ https://podcastcollective.io/

Aug 23, 2024 • 50min
Brynn Scarborough - 2024 Wellness Technology Trends
In this episode, Brynn Scarborough, President and CEO of JK Products & Services, dives into the latest trends in wellness technologies and their growing influence on the market. Brynn and Eric discuss the increasing popularity of sauna and cold plunge therapies, the benefits of red light therapy, and the importance of incorporating wellness technologies into daily life. They also explore the evolution of sensory immersion and the changing commercial landscape of wellness tech. Brynn shares her personal wellness routine and emphasizes the crucial role of recovery in overall fitness. Additionally, she provides an insightful overview of JK Products & Services, highlighting their commitment to wellness technologies and their collaboration with major fitness chains. https://goteamup.com/ https://podcastcollective.io/

Aug 18, 2024 • 45min
From Addiction to Advocacy: Dan Uyemura's Journey and The PushPress Mission
In this episode of 'The Future of Fitness,' host Eric Malzone welcomes back Dan Uyemura for an insightful discussion. The episode explores Dan's unique journey, including his personal story of recovery from addiction and how it has shaped his professional and personal life. The conversation delves into the mission and recent innovations at PushPress, particularly their new insurance offering aimed at simplifying and protecting gym ownership. They discuss CrossFit's latest changes and its impact on the fitness community, along with the potential future of AI in the fitness industry. Dan also shares valuable insights on the challenges and opportunities of fundraising, specifically distinguishing between venture capital, growth equity, and private equity. Finally, Dan seeks advice from the industry on improving operational efficiency and networking as a CEO. https://goteamup.com/

Aug 13, 2024 • 48min
Stu Brauer - Gym Real Estate: Everything You Didn't Know
In this episode of the 'Future of Fitness' podcast, Eric Malzone welcomes back Stu Brauer, an expert in gym real estate and content creation. Stu delves into the intricacies of gym real estate, covering the segmentation process, commercial real estate acquisition, and the critical importance of proper site selection. He highlights the value of SBA loans for purchasing commercial properties and shares insights into the latest trends in boutique and micro gyms. Stu also addresses common mistakes gym owners make and offers detailed advice on leveraging consumer data for optimal location choices. Packed with practical strategies and industry knowledge, this episode is a must-listen for fitness entrepreneurs looking to scale their businesses intelligently. https://goteamup.com/

Aug 8, 2024 • 50min
Erik Korem - AIM7 & The Future of Pickleball
In this episode, Erik Korem joins the show to discuss his innovative journey in the fitness industry, blending human performance, pickleball, and artificial intelligence. With a background in NFL performance coaching and sports science, Erik recounts his path from the University of Arkansas to starting AIM7. He explains how AIM7 integrates wearable tech and personalized wellness solutions to enhance fitness and recovery, specifically focusing on pickleball—a rapidly growing sport. The conversation explores the extensive benefits of pickleball, its role in community building, and Erik's vision for AIM7's future expansion into different markets and global reach. https://podcastcollective.io/

Aug 3, 2024 • 51min
Brendan Quisenbarry - Transcend Foundation - Vital Healthcare for American Heroes
In this episode, Eric welcomes Brendan Quisenbarry to discuss the future of fitness, particularly focusing on the mental and physical health challenges experienced by military veterans and first responders. Brendan shares his 21-year journey in the U.S. Army, including his time in the 82nd and 101st Airborne Divisions and Special Forces. They delve into Brendan's struggle with post-traumatic stress (PTS), hormonal imbalances, and how the Transcend Foundation aims to address these 'invisible wounds.' The conversation also explores the innovative 7X Human Performance Project led by Navy SEAL Ryan Parrott, which studies the effects of extreme physical challenges on human performance. Brendan emphasizes the importance of proactive health measures and comprehensive blood work to optimize wellbeing. Visit: www.podcastcollective.io