
The Marketing Freelancer: Unicorns Unite
Welcome to The Marketing Freelancer: Unicorns Unite—the podcast for ambitious marketing freelancers ready to master the art of marketing services, get booked out with premium clients, and build a thriving, well-paid freelance business. You'll learn how to own your unique Unicorn talents and confidently charge for the results you deliver!
I’m Emily Reagan, your host, freelance marketing coach, and founder of the Unicorn Digital Marketing Assistant School and Digital Marketer's Workgroup. On this show, I’m sharing the skills, strategies, and mindset shifts you need to elevate your game as a marketing service provider.
Each episode is packed with actionable insights:
>Master marketing services like funnels, email campaigns, and launches to stand out in a crowded market.
>Learn how to market yourself, pitch with confidence, and secure premium rates for your expertise.
>Hear real stories from freelancers who have scaled their businesses, showing you what’s possible when you own your worth and aim higher.
>Get tips on managing clients, positioning yourself as an indispensable expert, and navigating the freelance world like a pro.
This isn’t about starting out—it’s about leveling up. If you’re ready to move past basic admin tasks, own your unique brilliance, and command the rates you deserve, you’re in the right place.
Let’s build a business that lights you up, pays you well, and makes an impact.
🎧 Subscribe now and start transforming your freelance marketing career!
Latest episodes

Oct 22, 2020 • 38min
#34 The chef who conquered copywriting & quiz funnels (Chanti Zak)
When I first heard Chanti Zak on a podcast I knew I needed to learn from her and find a way to get in her network. She combines two things I love: Email list building & Writing. She does it so friggin' well. I immediately joined her quiz writing course the second it opened up last fall. It was an intense course that walked me through every step of the copywriting process. It took me a bit longer than I would have liked, she helped me tweak and get my quiz to the world. Most importantly Chanti encouraged me every step of the way. I think we all need someone like her in our lives, someone who gets what we are trying to do online and can be a cheerleader, even if they are on the other side of the country! Chanti has written copy and quiz funnels for 7-figure entrepreneurs and I am dying to know how she got started, how she niched down and where she's going with her talent. You're going to be surprised what her background is in!!! And then totally inspired to own what you're good at and make it your freelance business. I’m bringing her on the show to remind you we all start small, and work our way up. Connect with Chanti: What Type of Quiz Should You Create for Your Online Biz chantizak.com/quiz Facebook: @chantizakcopy Instagram: @chantizak Website:https://chantizak.mykajabi.com/ Links Mentioned in this Episode Sign up for Interact here using code SMARTCOOKIE to get 20% off * this is my partner link with Interact Looking for a way to bust into the online world and work as as service provider freelance business? Here's your chance to start working online with digital marketing services and get comprehensive marketing strategies and tech tactics to make you hireable. Get on the waitlist for the Unicorn Digital Marketing Assistant School Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif! The Quickstart to Facebook Community Management - the unicorn gateway job to digital media work in just 2 hours The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup Connect with Me: The Digital Media VA Lab - a free FB community Instagram: @emilyreaganpr Facebook: @emilyreaganpr >>> Download my Top Ten Most Requested Digital Media Tasks & Services >>> Take the Quiz to Discover your Digital Dream Job

Oct 20, 2020 • 26min
#33 Five online marketing areas every freelancer and virtual assistant should know
You can’t be successful online without having a solid backing in these five online marketing areas. This is how you make yourself marketable, hireable and highly sought after by online business owners, course creators, membership site owners, brick and mortar stores and influencers. This is your key to getting online work. Get the confidence you need to say YES to any client, get the job leads directly from my network and learn everything you need to build your freelance business from the ground up inside my Unicorn Digital Marketing Assistant School. Get on the waitlist here. Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif! The Quickstart to Facebook Community Management - the unicorn gateway job to digital media work in just 2 hours! The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr >>> Download my Top Ten Most Requested Digital Media Tasks & Services >>> Take the Quiz to Discover your Digital Dream Job

Oct 15, 2020 • 44min
#32 The principal solutionist who helps creatives succeed (Victoria Lambert)
Goodness, my pool of unicorns is so talented and diverse in their educational backgrounds and work experiences. It never surprises me when I get new students from high-level positions in previous careers, but they’re usually looking for a BIG change in freedom with their freelance business. Today I’d like you to meet one of my new unicorn students Victoria Lambert who owned a paint business. With her new unicorn skills, she has the edge in helping her clients make their branding stand out, be successful and very visible. She shares her journey, tasks for biz owners, lessons learned and things she wished she would have known earlier in her biz. This is your insider's look at the behind the scenes of the Unicorn Digital Marketing School (formerly known as the Digital Media VA Crash Course) and what these students are doing to get the jobs as brand new digital media VAs. Connect with Victoria: FB: @mediatoriford IG: @mediatoriford Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif! The Quickstart to Facebook Community Management - the unicorn gateway job to digital media work in just 2 hours The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr >>> Download my Top Ten Most Requested Digital Media Tasks & Services >>> Take the Quiz to Discover your Digital Dream Job

Oct 13, 2020 • 26min
#31 Are you cut out to be a freelance, self-employed business owner?
Not everyone is cut out to run their own freelance, service providing business. This isn’t a typical job… where someone is going to meet you on the first day and take you step by step through orientation and then hold your hand for the rest of the day. In this digital business world, you’ll have to have the right personality, the right strengths and the right attitude to make it work for you. Listen up for the 10 things you should “be good at.” Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif! The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr >>> Download my Top Ten Most Requested Digital Media Tasks & Services >>> Take the Quiz to Discover your Digital Dream Job

Oct 8, 2020 • 35min
#30 The elementary teacher who wears two hats (Carolyn Gardner)
Carolyn Gardner is a teacher, single mom and brand new unicorn graduate of the Unicorn Digital Marketing Assistant School (formerly known as the Digital Media VA Crash Course) shares her journey, and the tasks she does for biz owners. She’s using her new unicorn skills to upscale her business while managing several clients. This is your insider's look at the behind the scenes of the VA Crash Course and what these students are doing to get the jobs as brand new digital media VAs. Connect with Carolyn: FB: @CarolynGardnerConsulting IG: @carolyngardnerconsulting Website: https://carolyngardnerconsulting.com/ Podcast: SEL First with Carolyn Gardner Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif! The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr >>> Download my Top Ten Most Requested Digital Media Tasks & Services >>> Take the Quiz to Discover your Digital Dream Job

Oct 6, 2020 • 20min
#29 How to get started from nothing in your new freelance business
You can absolutely start from scratch and build up your freelance business. You don’t need a lot. I am not about overcomplicating it. In this episode, I will walk you through the quick and dirty business and how to find those first PAYING clients. Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif! The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr >>> Download my Top Ten Most Requested Digital Media Tasks & Services >>> Take the Quiz to Discover your Digital Dream Job

Oct 1, 2020 • 42min
#28 The self-taught web designer who charges by the day (Sarah Masci)
Did someone say day rates???? I am absolutely thrilled to bring Sarah Masci into the group to talk about day rates services. She has over 14 years experience in running an online business, branding and web design. Just look at her beautiful work over on my new website and branding! She knows what she's doing and she's figured out how to be efficient... the only way for clients to work with her is to "BOOK HER FOR A DAY" She's going to tell us all about this intensive all-in-one service offering that so many of my unicorns could be offering!!!! Be sure to check out her free masterclass: The Life Changing Magic of Day Rates to learn more. Connect with Sarah: Facebook @brackenhousebranding IG : @brackenhousebranding Sign up for Sarah’s Masterclass: The Life Changing Magic of Day Rates Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif! The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr >>> Download my Top Ten Most Requested Digital Media Tasks & Services >>> Take the Quiz to Discover your Digital Dream Job

Sep 29, 2020 • 17min
#27 How to exploit with that one thing, and start your VA business
Let's find a freelance game where the odds are in your favor. There’s one thing you’re really good at, where you’re better than most. We’ll take that skill set and combine it with digital marketing knowledge to make you unstoppable and instantly hireable in the service-provider world. “When you can’t win by being better, you win by being different.” - James Clear Links mentioned in this episode: Atomic Habits by James Clear* Get on the Waitlist for the Unicorn Digital Marketing School (Formerly known as the Digital Media VA Crash Course) Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif! The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr >>> Download my Top Ten Most Requested Digital Media Tasks & Services >>> Take the Quiz to Discover your Digital Dream Job

Sep 24, 2020 • 46min
#26 How to Transition from Virtual Assistant to Podcast Manager with Emily Porter
We're going to open your eyes to the behind-the-scenes world of podcasting with my guest Emily Porter, owner of Emily Porter Productions. Emily is a Podcast Producer and Strategist who does everything for her clients besides recording the actual podcast episode. She loves every single little (and big!) detail about what it takes to create, edit and manage high-quality, high-converting podcasts. Listen in to learn more about how Emily got started as a podcast manager where she finds the clients how she keeps her clients happy how she does it all as a work-from-home momma She also shares more about her done-for-you services, including: podcast editing podcast production podcast promotion guest management It's been so great having Emily on my team! She's a fellow milspouse who has been with me since I first started my Unicorns Unite podcast. Tune in to find out how you can start offering these podcast services to clients. Sponsored by Castmagic Castmagic is for podcast hosts, video streamers, or long form content creators that want to get more mileage out of their content. This AI tool makes it easy to instantly turn your long form unstructured content into ready-to-use copy for shownotes, highlight clips, summaries, blogs, social posts, newsletters, and more. Sign up with my affiliate link here. Connect with Emily Porter: Website: https://www.emilyporter.co/ Instagram: @emily.s.porter Facebook: Emily Porter Productions Connect with Emily Reagan: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr 3 ways we can work together: Get on the waitlist for the Live Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out. Or get started now with the Self-Study version of UDMA School here. Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services

Sep 22, 2020 • 16min
#25 Feeling guilty about money and charging clients
Ever feel guilty when you send that large invoice of billable hours to your clients? Ever want to discount your rates just to help a client out of a tight spot? This message is for you. You, big-hearted, people pleaser!!! Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif! The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr >>> Download my Top Ten Most Requested Digital Media Tasks & Services >>> Take the Quiz to Discover your Digital Dream Job