The Marketing Freelancer: Unicorns Unite

Did someone say day rates???? I am absolutely thrilled to bring Sarah Masci into the group to talk about day rates services. She has over 14 years experience in running an online business, branding and web design. Just look at her beautiful work over on my new website and branding! She knows what she's doing and she's figured out how to be efficient... the only way for clients to work with her is to "BOOK HER FOR A DAY" She's going to tell us all about this intensive all-in-one service offering that so many of my unicorns could be offering!!!!  Be sure to check out her free masterclass: The Life Changing Magic of Day Rates to learn more.  Connect with Sarah:  Facebook @brackenhousebranding IG :  @brackenhousebranding Sign up for  Sarah’s Masterclass: The Life Changing Magic of Day Rates   Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

Let's find a freelance game where the odds are in your favor. There’s one thing you’re really good at, where you’re better than most. We’ll take that skill set and combine it with digital marketing knowledge to make you unstoppable and instantly hireable in the service-provider world.  “When you can’t win by being better, you win by being different.” - James Clear   Links mentioned in this episode: Atomic Habits by James Clear* Get on the Waitlist for the Unicorn Digital Marketing School (Formerly known as the Digital Media VA Crash Course) Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

We're going to open your eyes to the behind-the-scenes world of podcasting with my guest Emily Porter, owner of Emily Porter Productions. Emily is a Podcast Producer and Strategist who does everything for her clients besides recording the actual podcast episode. She loves every single little (and big!) detail about what it takes to create, edit and manage high-quality, high-converting podcasts.  Listen in to learn more about how Emily got started as a podcast manager where she finds the clients how she keeps her clients happy how she does it all as a work-from-home momma She also shares more about her done-for-you services, including: podcast editing podcast production podcast promotion guest management It's been so great having Emily on my team! She's a fellow milspouse who has been with me since I first started my Unicorns Unite podcast. Tune in to find out how you can start offering these podcast services to clients.   Sponsored by Castmagic Castmagic is for podcast hosts, video streamers, or long form content creators that want to get more mileage out of their content. This AI tool makes it easy to instantly turn your long form unstructured content into ready-to-use copy for shownotes, highlight clips, summaries, blogs, social posts, newsletters, and more. Sign up with my affiliate link here. Connect with Emily Porter: Website: https://www.emilyporter.co/  Instagram: @emily.s.porter  Facebook: Emily Porter Productions Connect with Emily Reagan: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr 3 ways we can work together:  Get on the waitlist for the Live Unicorn Digital Marketing Assistant School. My signature course on digital marketing implementation will give you the confidence and teach you HOW to do the work that’s in demand and highly marketable. This is the secret weapon to getting booked out. Or get started now with the Self-Study version of UDMA School here. Got the skills but need help getting your digital marketing services business to take off? I’ve got an advanced tight-knit referral and networking community that can help and I would love for you to apply here for the Digital Marketing Workgroup. You’ll get the latest updates and trainings, networking opps and job leads from online business owners who are looking to hire digital marketing implementers and assistants. Looking for a fast way to get your foot in the door with up-to-date skills? Take my 2-hour Quickstart to Facebook Community Management workshop and learn how to help online business owners like course creators and membership site owners manage and engage their community >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services

Ever feel guilty when you send that large invoice of billable hours to your clients? Ever want to discount your rates just to help a client out of a tight spot? This message is for you. You, big-hearted, people pleaser!!!   Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

I've asked my friend Lauren Chante, milspouse, mompreneur business woman and fitness & nutrition coach of Lauren Chante to give us insight on virtual assistant internships. She’s hired quite a few of my Crash Course students to work with her and learn the ins and outs of digital marketing.  It's always nice to talk to other business owners to find out who they are looking to hire, what they expect you to know, and how you can learn the most from the job. But I also want you to make sure you're picking the right internships to gain experience and set yourself up for success. This is a great area to explore if you have no job experience! We'll also talk about doing free work for a reference and how this differs from an internship. Lauren’s insight is GOLD!    Connect with Lauren: Instagram: @laurenchanteofficial Facebook: @LaurenChanteOfficial Lauren’s Freebie: Claim Time In Your Mom LIfe    Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

Ghosting … it happens all the time. A desperate business owner acts like they need to hire a VA like yesterday, you put in the effort to get your portfolio in order, write an impressive, customized cover letter that apply for their position only to never ever hear back from them Well there’s four main reasons clients ghosts that are work saying “Bye, Felicia.” And there 1 main reason that is pretty much your own dang fault.   Let’s explain the ghosting phenomenon (it’s not supernatural) and stop taking it so personally.   Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

I've invited my very smart and extremely organized friend & business consultant Kristen Westcott from Kristen Westcott Media to share her presentation about the systems business owners need to have in place before they hire. I wanted to name this event: what to tell your new #hotmess #scatterbrained #visionary clients to do when they think they are finally ready to hire you... LOL You all know what I'm talking about! Tons of business owners come to me knowing they need to hire but they're not sure what to do first so they're actually ready AND so they have enough work for their new hire. (Who is hopefully a unicorn VA!) Well, Kristen has the answers! Kristen helps biz owners get organized and is referring my own unicorn digital marketing assistants to her clients! So pay attention.... because the biz owner wants you up to speed and being so much more than "just a VA".   Her training is going to help you see in discovery calls which clients are truly ready to hire on and which ones may need to get their ducks in a row first.  And knowing this insider knowledge will help you guide them through this process too (If they're not already working with Kirsten!)   Her formal presentation to biz owners is called: How to Start Getting Your Systems in Place (Even if You're Not Ready to Hire a VA) -- and we are going to learn a lot from the VA side of things!   Connect with Kristen: Instagram: @kristen.westcott Facebook: @kristenwestcottmedia\ https://kristenwestcottmedia.com/ Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job  

I would say about 85% of the job ops that come across my inbox are for social media help. So many online business owners need assistance with creating posts, scheduling content and performing engagement tactics. It takes a lot of effort, planning, creativity and man hours to keep a social media account going. It’s a content hamster wheel of work that never ever goes away. The good news is there is PLENTY Of work out there. The downside is that it’s such a personal part of a business so it can be extremely difficult to get it right for clients. This episode is a little rant about the pitfalls of managing Facebook or Instagram for clients. I have a feeling you’ll enjoy commiserating with me. But I also have 10 things to help set yourself up for success with your next client who requires your social media skills. Enjoy! Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

So I've invited my friend Jessie Lewis, copywriting coach for online business owners, to help us get better at audience building for our clients. She's going to share with us critical components of a STELLAR lead magnet and how to get it in front of MORE people so your clients build their audience.  Also, we HAVE to discuss where most people go totally wrong with their lead magnets so you know what NOT do to and can steer your clients in the right direction. You are so much more than "just a VA" so already know that you can offer valuable input and advice in this email list growing department!!! This is gonna be a fun one!!!! I met Jessie at The Copywriting Club In Real Life (TCCIRL) and it's always so fun to connect with my talented behind-the-scenes friends and learn their stories!!!   Connect with Jessie Lewis: Instagram: @itsjessielewis Facebook: @jessiereneelewis Grab her ultimate guide to high-converting lead magnets >>> https://jessierlewis.com/ Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

No, this is not your typical PowerPoint presentation. There’s a huge opportunity for freelancers with any kind of writing, design, and/or social skills and tech smarts to help clients with their live webinars, masterclasses and free trainings. It’s all part of an educational marketing sales funnel that is becoming pretty standard for online business owners.  It’s the perfect gig for a unicorn virtual assistant because it combines so many skills and insider knowledge. Today I’m diving into the secret world of webinars and going through the tasks you could make yourself invaluable!   Links Mentioned in this show: Demio  aka the Webinar platform I use, this is my referral link  On Becoming God in Central Florida: A Showtime TV show if you have time and like dark comedies and the 1980s Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job