The Marketing Freelancer: Unicorns Unite

I've asked my friend Lauren Chante, milspouse, mompreneur business woman and fitness & nutrition coach of Lauren Chante to give us insight on virtual assistant internships. She’s hired quite a few of my Crash Course students to work with her and learn the ins and outs of digital marketing.  It's always nice to talk to other business owners to find out who they are looking to hire, what they expect you to know, and how you can learn the most from the job. But I also want you to make sure you're picking the right internships to gain experience and set yourself up for success. This is a great area to explore if you have no job experience! We'll also talk about doing free work for a reference and how this differs from an internship. Lauren’s insight is GOLD!    Connect with Lauren: Instagram: @laurenchanteofficial Facebook: @LaurenChanteOfficial Lauren’s Freebie: Claim Time In Your Mom LIfe    Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

Ghosting … it happens all the time. A desperate business owner acts like they need to hire a VA like yesterday, you put in the effort to get your portfolio in order, write an impressive, customized cover letter that apply for their position only to never ever hear back from them Well there’s four main reasons clients ghosts that are work saying “Bye, Felicia.” And there 1 main reason that is pretty much your own dang fault.   Let’s explain the ghosting phenomenon (it’s not supernatural) and stop taking it so personally.   Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

I've invited my very smart and extremely organized friend & business consultant Kristen Westcott from Kristen Westcott Media to share her presentation about the systems business owners need to have in place before they hire. I wanted to name this event: what to tell your new #hotmess #scatterbrained #visionary clients to do when they think they are finally ready to hire you... LOL You all know what I'm talking about! Tons of business owners come to me knowing they need to hire but they're not sure what to do first so they're actually ready AND so they have enough work for their new hire. (Who is hopefully a unicorn VA!) Well, Kristen has the answers! Kristen helps biz owners get organized and is referring my own unicorn digital marketing assistants to her clients! So pay attention.... because the biz owner wants you up to speed and being so much more than "just a VA".   Her training is going to help you see in discovery calls which clients are truly ready to hire on and which ones may need to get their ducks in a row first.  And knowing this insider knowledge will help you guide them through this process too (If they're not already working with Kirsten!)   Her formal presentation to biz owners is called: How to Start Getting Your Systems in Place (Even if You're Not Ready to Hire a VA) -- and we are going to learn a lot from the VA side of things!   Connect with Kristen: Instagram: @kristen.westcott Facebook: @kristenwestcottmedia\ https://kristenwestcottmedia.com/ Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job  

I would say about 85% of the job ops that come across my inbox are for social media help. So many online business owners need assistance with creating posts, scheduling content and performing engagement tactics. It takes a lot of effort, planning, creativity and man hours to keep a social media account going. It’s a content hamster wheel of work that never ever goes away. The good news is there is PLENTY Of work out there. The downside is that it’s such a personal part of a business so it can be extremely difficult to get it right for clients. This episode is a little rant about the pitfalls of managing Facebook or Instagram for clients. I have a feeling you’ll enjoy commiserating with me. But I also have 10 things to help set yourself up for success with your next client who requires your social media skills. Enjoy! Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

So I've invited my friend Jessie Lewis, copywriting coach for online business owners, to help us get better at audience building for our clients. She's going to share with us critical components of a STELLAR lead magnet and how to get it in front of MORE people so your clients build their audience.  Also, we HAVE to discuss where most people go totally wrong with their lead magnets so you know what NOT do to and can steer your clients in the right direction. You are so much more than "just a VA" so already know that you can offer valuable input and advice in this email list growing department!!! This is gonna be a fun one!!!! I met Jessie at The Copywriting Club In Real Life (TCCIRL) and it's always so fun to connect with my talented behind-the-scenes friends and learn their stories!!!   Connect with Jessie Lewis: Instagram: @itsjessielewis Facebook: @jessiereneelewis Grab her ultimate guide to high-converting lead magnets >>> https://jessierlewis.com/ Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

No, this is not your typical PowerPoint presentation. There’s a huge opportunity for freelancers with any kind of writing, design, and/or social skills and tech smarts to help clients with their live webinars, masterclasses and free trainings. It’s all part of an educational marketing sales funnel that is becoming pretty standard for online business owners.  It’s the perfect gig for a unicorn virtual assistant because it combines so many skills and insider knowledge. Today I’m diving into the secret world of webinars and going through the tasks you could make yourself invaluable!   Links Mentioned in this show: Demio  aka the Webinar platform I use, this is my referral link  On Becoming God in Central Florida: A Showtime TV show if you have time and like dark comedies and the 1980s Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

I'm so excited to have one of my Unicorn students Heather Hanson speak with us about her new unicorn VA work life and what's happening in her business: Heather Hanson Digital Marketing Solutions !! Heather took the course in the fall and is BOOKED OUT! You'll hear how she found clients, what tasks she's actually performing for them,  what she's learning about sales funnels and what clients really need, etc. Also Heather is pivoting her virtual services and I can't wait for her to tell you more! She's only a few months ahead of the winter session of students, so I know you'll find her helpful if you're just getting started. Connect with Heather:  FB: @helloheatherdigital IG: @helloheatherdigital Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

There are 2 types of business owners. One that has SOPs and one that doesn’t. The one with SOPs will make your life so much easier.  Now let me tell you why SOPs are so important and maybe even sexy to boot. Links Mentioned in this Episode: Loom - Video Recording   Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

Today, my guest, Krist Navaroli has an interesting story because she has a MA degree in Clinical Psychology and she is working REMOTELY for a Psychological Assessment Company as a VA. I love that she is in a field related to her education and still able to work from home, be home with her sweet baby girl and be able to move with her husband's pilot gig. She's going to tell us more about what she does for her client: email inbox management/community management & customer support. And hopefully it will help you in your journey & gain confidence in what services to offer to clients PS She also has a side hustle we'll talk about running her blog: https://www.wivesoftheairforce.com/ - Go take a look! Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job

I had zero intentions of being a course creator. I was happy being behind the scenes. But then I realized I couldn’t take on any more clients or team members. Something had to change. Today I’m sharing the story behind my digital course and how one email from Amy Porterfield changed everything! Check back with me for the next time Amy launches DCA to take advantage of my bonuses! Links Mentioned in this Show Unicorns Unite Episode 14 with Rachel Miller: The VA who became Queen of Facebook Rachel Miller's Waitlist for Moolah Marketing Unicorns Unite Episode 10 with Tyler J McCall: The YMCA Manager who took over Instagram   Learn with me: Gif & Sticker Making Workshop - $17.99 crash course to turn your clients into a gif!   The Quickstart to Facebook Community Management the unicorn gateway job to digital media work in just 2 hours  The Unicorn Digital Marketing Assistant School Apply for the Digital Marketing Workgroup   Connect with Me: Facebook Community: Emily's Unicorn Digital Marketing Lab Instagram: @emilyreaganpr Facebook: @emilyreaganpr   >>> Download my Top Ten Most Requested Digital Media Tasks & Services  >>> Take the Quiz to Discover your Digital Dream Job