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The NTM Growth Marketing Podcast

Latest episodes

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Apr 21, 2025 • 28min

#134 "From Ideas to Impact: Crafting Engaging Marketing Strategies with Aimee Savran and Cameron Berry"

Aimee Savran is a cybersecurity marketer specializing in social media, content marketing, and demand generation. She is passionate about transforming ideas and products into thought leadership and educational content for target audiences, with the goal of driving the cybersecurity industry forward. Having managed B2B social media accounts for several innovative companies including Palo Alto Networks, Aimee is an accomplished marketing leader for brands big and small. When she's not creating content, she enjoys going to Disneyland with her family, watching movies, and spending time with her dog, Pancake. Website: https://www.mitiga.io/  LinkedIn: https://www.linkedin.com/in/aimeesavran/    Cameron Berry is a skilled Marketing Specialist with 3 years of experience specializing in email marketing, LinkedIn ad campaigns, and promotional marketing. Known for crafting targeted strategies that drive engagement and deliver results, Cameron combines creativity and data-driven insights to optimize marketing efforts across diverse platforms. Website: https://www.supplypike.com/  LinkedIn: www.linkedin.com/in/cameronleeberry  YouTube: https://www.youtube.com/@supplypike  Instagram: https://www.instagram.com/supplypike/  Facebook: https://www.facebook.com/SupplyPike/    In this episode, we join Amy and Cameron as they share insights and strategies for growth marketing and discuss the role of AI in modern marketing efforts.  Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz   Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments
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Apr 14, 2025 • 34min

#133 "From Startups to Scale: Driving Growth and Innovation with Michal Wachstock and Shai Alani"

Michal Wachstock is a results-driven marketing leader with a proven track record of building and scaling B2B SaaS companies. From sparking ideas to driving execution, she thrives on developing go-to-market strategies, creating impactful brands and driving customer acquisition and growth. Michal’s journey has included spearheading the launch of multiple startups, building high-performing marketing teams from scratch, and driving significant revenue growth through innovative marketing campaigns. With a passion for customer-centricity and a wealth of experience in brand development, digital marketing, and marketing automation, Michal won’t rest until a business has achieved its full potential. Website: https://akooda.co  LinkedIn: https://www.linkedin.com/in/michal-wachstock/  YouTube: https://www.youtube.com/@akooda   Shai Alani has over twelve years in marketing, leading global marketing initiatives at Coralogix, revolutionizing AI control. He is passionate about crafting impactful growth marketing solutions in his role as VP of Marketing, encompassing global B2B efforts.  Website: https://coralogix.com/  LinkedIn: https://www.linkedin.com/in/shaialani/  Facebook: https://www.facebook.com/Coralogix/    In this episode, we uncover marketing strategies, AI’s impact on marketing, and personalized tactics shared by industry experts, Michal and Shai.    Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz   Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments
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Apr 7, 2025 • 33min

#132 "From Strategy to Scale: Navigating Growth in Tech and Startups with Lizzi Goldmeier and Andra Rubinstein"

Lizzi Goldmeier is a versatile B2B & B2G marketer for global technology companies. Her comprehensive go-to-market programs integrate demand generation tactics while promoting brand integrity for complex technologies in highly regulated industries, such as fintech, fraud and risk mitigation, and physical security. She is passionate about driving trust and credibility for sensitive, business-critical solutions that are anything but plug-and-play. Individually and collaboratively with cross-functional teams, she develops, adapts, and executes strategies that drive measurable global growth. Website: https://www.briefcam.com/  LinkedIn: https://www.linkedin.com/in/lizzi-goldmeier-59774551/ YouTube: https://www.youtube.com/user/BriefCamVS  Facebook: https://www.facebook.com/BriefCamVS/    Andra Rubinstein brings over a decade of marketing expertise with a focus on product marketing, growth marketing and brand marketing, coupled with a rich multidisciplinary background. Alongside her deep understanding of the startup ecosystem, she draws on knowledge from the media world and experience in diverse industries, allowing her to approach challenges from multiple angles. In recent years, she has worked closely with early-stage startups, helping them prepare for funding rounds and scale effectively. Now consulting startup leaders on both professional strategies and company growth, she is fully transitioning into the venture capital world, applying her unique blend of skills to support startups and investors alike. Website: https://www.alrinc.com/  LinkedIn: https://www.linkedin.com/in/andralungurubinstein/ YouTube: https://www.youtube.com/channel/UC8LscWJbpvVAK0S6DRpvI4Q?view_as=subscriber  Instagram: https://www.instagram.com/alr_inc/  Facebook: https://www.facebook.com/associatedlightingreps/    In this episode, we discuss effective marketing strategies, AI marketing tools, and video intelligence with Lizzi and Andra.   Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz   Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments
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Mar 31, 2025 • 38min

#131 "From Data to Impact: Driving Growth and Leadership in Marketing with Pooja Khandelwal and Lisa Bennett"

Pooja Khandelwal is a dynamic Marketing Leader with over a decade of experience driving growth in SaaS and B2B industries. She specializes in crafting data-driven strategies that boost engagement, optimize lead funnels, and deliver measurable ROI. Pooja is known for building cross-functional collaboration, fostering people-first cultures, and scaling marketing initiatives that leave a lasting impact. Website: https://www.civrobotics.com/  LinkedIn: https://www.linkedin.com/in/poojakhandelwal2024/ YouTube: https://www.youtube.com/@civrobotics  Instagram: https://www.instagram.com/civrobotics/#    Lisa Bennett is a seasoned marketer with over 25 years of experience working in a range of global tech companies. Most recently, she served as CMO at Kaltura, where she oversaw everything from marketing strategy to demand generation, public relations, and brand experience. In 2021, she played a key role in preparing the company for its successful IPO on Nasdaq. Lisa is a member of Israel’s Global CMO (G-CMO) community and a contributor to the Forbes Communications Council. Prior to her tenure at Kaltura, Lisa managed PR and communications at Cyota, where she contributed to its acquisition by RSA Security for $145 million. She then moved on to directing PR and marketing for RSA’s consumer business arm. Lisa is passionate about balancing the art and science of marketing while enjoying time with her four kids and dedicating herself to volunteer work. Website: https://wevo.energy/  LinkedIn: https://www.linkedin.com/in/lishkee/  YouTube: https://www.youtube.com/channel/UCwBpp5pV4TJu77LRvrt0R7Q    In this episode, we explore marketing insights, AI trends, and strategic growth with Pooja and Lisa.    Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments
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Mar 24, 2025 • 33min

#130 "From Vision to Velocity: Scaling Success with Data-Driven Marketing with Carla Hartman and Sharon Argov"

Carla Hartman is a marketing and sales leader with a track record of success in starting and building the marketing function in mid-sized technology organizations and providing the consultation and guidance needed to enable local solopreneurs and small businesses to increase revenue. She has helped grow companies from $4M to $20M in ARR in durations of 18-24 months. From being the single ‘jack-of-all-trades’ marketing and sales profession to growing and leading teams of up to 9 people. Her skill set includes leading high-results & data-driven teams, implementing lead generation and demand generation programs that increase target pipeline, and providing strategic marketing plans to exceed revenue goals. Website: https://www.resolvetech.com/  LinkedIn: https://www.linkedin.com/in/carlamhartman/  YouTube: https://www.youtube.com/@ResolveTechSolutions  Instagram: https://www.instagram.com/resolvetechsolutionsrts/  Facebook: https://www.facebook.com/ResolveTechSolutionsRTS    Sharon Argov is the CMO of AI21. Argov has vast experience in building B2B marketing teams. Before joining AI21, she served as CMO of cybersecurity unicorn CYE, as VP of Growth at Hibob, Director of Marketing at 888 Holdings, and founded her own marketing boutique agency and is an expert in hyper growth VC backed companies. She is responsible for directing AI21's brand and marketing functions, focusing on data-driven decision-making to grow the company's presence among the developer community and the enterprise market. Website: https://www.ai21.com/ LinkedIn: https://www.linkedin.com/in/sharonargov/   In this episode, we explore innovative marketing strategies and learn more about AI’s role in marketing.   Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz   Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments
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Mar 17, 2025 • 30min

#129 "From Fractional Growth to Full-Service Impact with Bradley Jacobs and Katie Wagner"

Bradley Jacobs is a passionate advocate for fractional work, having built a successful independent consulting business that generated $25K per month in just 25 hours per week after scaling businesses at Uber. Recognizing the challenges of client acquisition and revenue consistency, he founded Mylance Scale to transform marketing and sales for fractional executives. With a background in launching and managing high-growth operations at Uber and consulting across various industries, Bradley now helps fractional professionals build sustainable, high-value businesses while maintaining the freedom and flexibility they desire. Website: https://www.mylance.co/ LinkedIn: https://www.linkedin.com/in/bradley-r-jacobs/ Instagram: https://www.instagram.com/mylanceco/ Facebook: https://www.facebook.com/mylanceco/ Katie Wagner spent 15 years as a television and radio journalist, working for major news outlets like ABC, CBS, Fox, CNN, and NPR. Today, she is the owner of KWSM, a full-service digital marketing agency founded in 2010, where her team of brand journalists specializes in lead generation. With offices in Orange County, San Diego, Atlanta, and Las Vegas, KWSM helps businesses effectively connect with their audience and drive growth. Website: https://kwsmdigital.com LinkedIn: https://www.linkedin.com/in/katiewagnerkwsm YouTube: https://www.youtube.com/kwsmteam Instagram: https://www.instagram.com/kwsmteam Facebook: https://www.facebook.com/kwsmteam In this episode, we explore LinkedIn tactics and AI insights while diving into innovative marketing strategies with Bradley and Katie.   Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments  
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Mar 10, 2025 • 34min

#128 Planting the Seeds of Innovation in AgTech and Cloud with Mark Fishman and Ilanit Tseyrefman Parnas

In this episode, we explore innovative marketing strategies and tackle AI’s impact on business with Mark and Ilanit.  Mark Fishman is a seasoned agricultural executive with over two decades of expertise in driving agri-tech innovations. As CEO of AgrIOT Ltd., he has led the development of mobile technology for advanced agricultural applications, particularly in nitrogen uptake detection. With a strong background in leading Israeli agricultural startups and managing global agricultural projects, Mark combines strategic leadership with deep industry knowledge, supported by an MBA from Natanya Academic College and a BSc in Agriculture from the Hebrew University. Website: https://www.agriot.group/en/home LinkedIn: https://www.linkedin.com/in/fishman-mark/ Ilanit Tseyrefman Parnas is a dynamic marketing leader with over a decade of experience driving GTM strategy, demand generation, and thought leadership. As VP of Marketing at 2bcloud, she leads social media, events, and demand generation efforts, shaping the company’s market presence. Previously, she held key marketing roles at Glilot Capital Partners and KPMG Israel, leveraging her expertise in AI, big data, and cybersecurity, backed by an MBA in Marketing Management from Bar-Ilan University. Website: https://2bcloud.io/ LinkedIn: https://www.linkedin.com/in/ilanit-tseyrefman-parnas-ba692ba2/ Facebook: https://www.facebook.com/2bcloud/   Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments
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Mar 3, 2025 • 46min

#127 "Gold, Grit, and Glory with Kurt Angle"

"When you train to exhaustion, that's when the training truly begins." —Kurt Angle   Kurt Angle is an American professional wrestler, Olympic gold medalist, and actor. He won a gold medal in freestyle wrestling at the 1996 Atlanta Olympics with a broken neck, cementing his legacy as one of the greatest amateur wrestlers. Angle later transitioned to professional wrestling, becoming a multi-time world champion in WWE and TNA, celebrated for his technical skill, intensity, and charisma. Today, Jeremy and I speak with Kurt about his incredible stories from his Olympic triumphs to wrestling with WWE, mental health, and more. KurtAngleBrand.com, KurtAngle.org & project1nutrition.com to learn more.   Connect with Jeremy Weisz: www.rise25.com www.inspiredinsider.com   Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz   Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments
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Feb 24, 2025 • 38min

#126 "Growth and Flexibility in Modern Marketing with Rob Young and Yam Regev"

Rob Young is a seasoned Marketing Executive and Consultant with over 24 years of experience specializing in B2B Cyber Security, ITOps, and DevOps SaaS GTM. With a strong foundation in IT Operations and Market Research, he delivers impactful outcomes for CISOs and CIOs. Rob has held leadership roles at top firms like IDC and IBM, successfully driving marketing strategies for startups and Fortune 50 companies, fueling growth, securing funding, and facilitating acquisitions. Website: https://cypago.com/ LinkedIn: https://www.linkedin.com/in/rob-young-19021113/ Yam is a multi-disciplinary marketing leader with over 17 years of experience guiding startups from Pre-Seed to Scale-up. He specializes in crafting Go-to-Market strategies, driving profitable growth, and optimizing marketing efficiency to impact core KPIs. With a track record that includes serving as VP of Marketing at Elementor, co-founding a startup acquired by WalkMe, and advising international companies, Yam blends strategic insight with hands-on leadership to build sustainable, high-growth businesses. LinkedIn: https://www.linkedin.com/in/yamregev/ In this episode, we explore growth marketing strategies, AI impacts, and interdepartmental collaboration with Rob and Yam. Discover how empathy drives marketing success.   Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz   Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments  
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Feb 17, 2025 • 33min

#125 "A Journey Through EdTech & Defense Tech with Brian Finnerty and Amit Bivas"

Brian Finnerty is a senior marketing executive with extensive experience leading high-performance teams and driving global customer acquisition from mid-market to Fortune 500 companies. He specializes in brand strategy, demand generation, and sales-aligned marketing, leveraging deep customer insights to accelerate pipeline growth. A seasoned thought leader, Brian has served on the Customer Advisory Board for 6sense and as a strategic advisor to Sendoso, bringing expertise in account-based marketing, content strategy, and SaaS platform evangelism. Website: https://www.d2l.com/ LinkedIn: https://www.linkedin.com/in/brianfinnerty/   Amit Bivas is a seasoned executive with a proven track record of strategically planning, developing, and executing marketing initiatives from the ground up. His success is driven by a unique blend of leadership skills, expertise in data analytics and statistics, business acumen, creativity, and meticulous attention to detail. In essence, Amit is a rare executive who seamlessly integrates the art and science of marketing. Website: https://www.bl-il.com/ LinkedIn: https://www.linkedin.com/in/amitbivas/   In this episode, we chat with Brian and Amit about their roles and insights in marketing and business development. Join us as we dive into strategies and innovations!   Apply to join our marketing mastermind group: https://notypicalmoments.typeform.com/to/hWLDNgjz   Follow No Typical Moments at: Website: https://notypicalmoments.com/ LinkedIn: https://www.linkedin.com/company/no-typical-moments-llc/ YouTube: https://www.youtube.com/channel/UC4G7csw9j7zpjdASvpMzqUA Instagram: https://www.instagram.com/notypicalmoments Facebook: https://www.facebook.com/NTMoments

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