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Creator Debates

Latest episodes

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Nov 18, 2024 • 39min

Why a Book is a Better Business Card

KC Procter, a creator and brand deals expert, shares his insights on leveraging books as powerful branding tools. He discusses strategies for enhancing reader engagement through effective lead magnets and bonuses. Procter emphasizes simplifying the opt-in experience to keep readers focused. The conversation also covers the balance between providing valuable resources without overwhelming the audience and using data effectively to shape business strategies. Personal stories and actionable tips make this discussion both engaging and informative.
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Oct 28, 2024 • 59min

The RIGHT Way to Ask for Favors (Book Launch Update)

KC Procter, a close friend of Justin Moore, dives into the art of asking for favors in relation to book promotion. He shares insights on building momentum for a book launch, emphasizing small efforts leading to bigger successes. They discuss strategic integration of product offerings and the power of email marketing for audience engagement. Procter also highlights the importance of personalizing outreach when requesting support from influencers, touching on the psychological aspects of asking for help while maintaining authenticity.
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Oct 21, 2024 • 20min

How Authors Can Get Sponsored (ft. Joshua Lisec)

Joshua Lisec, a prolific ghostwriter with over 85 books to his name, shares insights on how authors can leverage sponsorships to boost their income. He explains that even authors with modest followings can attract brand partnerships by aligning their work with corporate interests. The conversation dives into the risks and rewards of mentioning brands in books, and the unique dynamics of organic advocacy. Lisec emphasizes the importance of reader engagement and innovative strategies to maintain authorship integrity while maximizing these opportunities.
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Oct 14, 2024 • 27min

What it’s like working for a creator

Discover the journey of a creative team transitioning from solo projects to a thriving collaborative environment. Hear personal anecdotes about the transformative power of live streams and community support. Dive into the importance of nurturing personal growth and effective email marketing strategies. Learn how delegation boosts productivity and fosters emotional connections with clients. Plus, get a sneak peek into exciting new opportunities, including the upcoming Sponsor Games designed to celebrate and support creators!
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Oct 7, 2024 • 20min

Why Dodford's Brand Deals Feel So Different

Danny McMahon, a YouTube creator celebrated for his pop culture documentaries, joins his manager, Gil Kruger, to reveal the secrets behind their unique brand partnerships. They discuss how cinematic ad reads can enhance viewer immersion by blending storytelling with brand integration. The duo shares insights on transitioning from solo creator to leading a collaborative team while emphasizing the importance of trust in creator-manager relationships. Authenticity shines through as they highlight the significance of emotive messaging in forging strong, lasting brand collaborations.
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Sep 30, 2024 • 42min

My Fears about Writing a Book

KC Porter, a talented friend and collaborator, joins to discuss their book project, Sponsor Magnet. They dive into the art of launching a book, sharing personal experiences and strategies for success. Topics include the impact of beta readers on confidence, the delicate balance of feedback and finalization, and the importance of timing. They emphasize building a supportive community and innovative marketing tactics, like creating a street team. This insightful chat highlights the journey of writing and promoting a book in today’s landscape.
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Sep 23, 2024 • 47min

How to Conquer Sponsorship Anxiety

Get your .Store Domain here: https://go.creatorwizard.com/DSBCThanks to .Store for being a partner!Ever fear that your audience will call you a "sellout" if you start doing sponsorships? Matt & Parul from the London Writers Salon share their concerns and mindset blocks preventing them from taking their business to the next level.Book your free Uscreen demo: https://go.creatorwizard.com/UscreenMarch2024Thanks to Uscreen for sponsoring this video!  When you support them, it allows me to continue to bring you awesome free videos like this! 🙏Join 32,000 creators getting legit paid sponsorship opportunities every week: https://pages.creatorwizard.com/joinLearn more about my advanced sponsorship strategy course to find & negotiate your dream partnerships so that you stop leaving thousands on the table: https://branddealwizard.com👇   Follow our Guest 👇Matt and ParulWebsite - https://londonwriterssalon.comNewsletter - https://londonwriterssalon.com/#newsletterInstagram - https://www.instagram.com/londonwriterssalonX - https://twitter.com/writerssalon👇   Creator Wizard Affiliates 👇Claim your free ConvertKit account: https://creatorwizard.com/convertkitSoftware I use to record 4K interviews: https://creatorwizard.com/riversideClaim your free Restream account: https://creatorwizard.com/restreamHypefury Tweet Tool I use: https://creatorwizard.com/hypefuryVideo tool I use to record amazing async video: https://creatorwizard.com/tellaClaim your free TubeBudy account: https://www.tubebuddy.com/creatorwizardCamera: https://amzn.to/2Zc8gFGDSLR monitor: https://amzn.to/3psgt3zCamlink (to use camera as webcam): https://amzn.to/2ZcHInTLED Panel Lights: https://amzn.to/3po9Z5IColored Flood Lights: https://amzn.to/3k801lfMic: https://amzn.to/3G3eWqxMixer: https://amzn.to/3nfz0NvBusiness inquiries: inquiries@creatorwizard.comWhat's Creator Wizard all about? Justin Moore is a Sponsorship Coach & the founder of @CreatorWizard, a school & community that teaches you how to find & negotiate your dream brand deals so that you stop leaving thousands on the table.Along with his wife April, he has been a full-time creator for over 10 years and has personally made over $4M working with brands. He also ran an influencer marketing agency for 7 years that helped other creators earn millions more.Justin brings a very unique perspective because not only has he been a creator in the trenches doing sponsorships for years but by running an agency, he has insider knowledge behind how big brands choose which influencers to partner with and why they pass on others. Justin's mission is to enable creators big and small to land 1 million paid brand partnerships by 2032.
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Sep 16, 2024 • 35min

Picking a Niche: Terrible or Awesome Idea?

Get your .Store Domain here: https://go.creatorwizard.com/DSBCThanks to .Store for being a partner!Today we’re talking about the pros and cons of picking a niche OR being a generalist. Build a platform you own. Start with ConvertKit today at: https://go.creatorwizard.com/CreatorDebatesConvertKit09162024Big thanks to ConvertKit for sponsoring this episode!Join Brand Deal Wizard to Access "After Dark" episodes & become a supporter of the podcast: https://www.creatorwizard.com/branddealwizard  By the end of this episode, you’ll know: 1. Whether picking a niche or being a generalist helps accelerate your personal brand2. Which will help you grow your audience and revenue faster?3. Who is a better Creator Debater: Jason or Milly?Join 33K+ creators getting paid sponsorship opportunities every week: https://creatorwizard.com/join Follow our guests 👇Jason ResnickNewsletter - https://nurturekit.co/blueprint/X - https://x.com/rezzzYouTube - https://www.youtube.com/nurturekitMilly TamatiMembership page - https://www.generalist.world/pricingThe generalist archetype quiz - https://www.generalistquiz.com/GW LinkedIn - https://www.linkedin.com/company/generalist-world/👇   Creator Wizard Affiliates 👇Claim your free ConvertKit account: https://creatorwizard.com/convertkitSoftware I use to record 4K interviews: https://creatorwizard.com/riversideClaim your free Restream account: https://creatorwizard.com/restreamHypefury Tweet Tool I use: https://creatorwizard.com/hypefuryVideo tool I use to record amazing async video: https://creatorwizard.com/tellaClaim your free TubeBudy account: https://www.tubebuddy.com/creatorwizardCamera: https://amzn.to/2Zc8gFGDSLR monitor: https://amzn.to/3psgt3zCamlink (to use camera as webcam): https://amzn.to/2ZcHInTLED Panel Lights: https://amzn.to/3po9Z5IColored Flood Lights: https://amzn.to/3k801lfMic: https://amzn.to/3G3eWqxMixer: https://amzn.to/3nfz0NvBusiness inquiries: inquiries@creatorwizard.com
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Sep 9, 2024 • 44min

Think Media's Genius Brand Deal Strategy (Sean Cannell Interview)

Get your .Store Domain here: https://go.creatorwizard.com/DSBCThanks to .Store for being a partner!In this exclusive interview with Sean Cannell of Think Media, Sean shares how Think Media has earned over $2 million from strategic brand deals, a far cry from the $300 in free product he was getting when he started.Join 31,000 creators getting legit paid sponsorship opportunities every week: https://pages.creatorwizard.com/joinLearn more about my advanced sponsorship strategy course to find & negotiate your dream partnerships so that you stop leaving thousands on the table: https://branddealwizard.com👇   Follow our Guest 👇Sean CannellYouTube - https://www.youtube.com/@ThinkMediaTVPodcast - https://www.youtube.com/@ThinkMediaPodcastInstagram - https://www.instagram.com/seancannell/Twitter - https://twitter.com/seancannellWebsite - https://www.seancannell.comWatch Sean's free Masterclass: The One YouTube Strategy for 122k+ Views a Day: https://courses.seancannell.com/a/2147510103/ogjCx9pn *affiliate👇   Creator Wizard Affiliates 👇Claim your free ConvertKit account: https://creatorwizard.com/convertkitSoftware I use to record 4K interviews: https://creatorwizard.com/riversideClaim your free Restream account: https://creatorwizard.com/restreamHypefury Tweet Tool I use: https://creatorwizard.com/hypefuryVideo tool I use to record amazing async video: https://creatorwizard.com/tellaClaim your free TubeBudy account: https://www.tubebuddy.com/creatorwizardCamera: https://amzn.to/2Zc8gFGDSLR monitor: https://amzn.to/3psgt3zCamlink (to use camera as webcam): https://amzn.to/2ZcHInTLED Panel Lights: https://amzn.to/3po9Z5IColored Flood Lights: https://amzn.to/3k801lfMic: https://amzn.to/3G3eWqxMixer: https://amzn.to/3nfz0NvBusiness inquiries: inquiries@creatorwizard.comWhat's Creator Wizard all about? Justin Moore is a Sponsorship Coach & the founder of @CreatorWizard, a school & community that teaches you how to find & negotiate your dream brand deals so that you stop leaving thousands on the table.Along with his wife April, he has been a full-time creator for over 10 years and has personally made over $4M working with brands. He also ran an influencer marketing agency for 7 years that helped other creators earn millions more.Justin brings a very unique perspective because not only has he been a creator in the trenches doing sponsorships for years but by running an agency, he has insider knowledge behind how big brands choose which influencers to partner with and why they pass on others. Justin's mission is to enable creators big and small to land 1 million paid brand partnerships by 2032.
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Sep 2, 2024 • 29min

Do creators need a 5-year plan? ft. Chenell Basilio

Chenell Basilio, associated with Growth In Reverse, dives into the long-term planning that creators often overlook. She discusses the importance of having a roadmap for success while still enjoying the creative process. The conversation also touches on the balance between community engagement and personal fulfillment. Chenell shares her transformative experience during a 12-hour walk, reflecting on human connections and the need for delegation in achieving growth. Overall, it's a thoughtful exploration of creativity and strategic planning.

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