Wantrepreneur to Entrepreneur | Start and Grow Your Own Business

Brian Lofrumento
undefined
Jan 15, 2024 • 39min

759: Re-thinking success in life AND business with creativity and accountability w/ Kevin Cape

In this episode of The Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento sits down with guest Kevin Cape, founder of Cape Coaching, a leadership coach and advocate for redefining the way entrepreneurs approach their work and personal lives. Throughout the episode, Kevin shares his insights on the importance of rest, relaxation, and personal enjoyment for entrepreneurs, emphasizing their role in fostering creativity, problem-solving, and overall well-being. Together, Brian and Kevin delve into the need for simplicity and accountability in business, the myth of work perfection, and the balance between personal fulfillment and business success. Kevin's rebellious approach to personal development and his focus on tangible business results make this an episode that is sure to challenge and inspire entrepreneurs at every stage of their journey. Join us as we explore Kevin's journey, his nonnegotiable work week, and his unconventional take on leadership and success.ABOUT KEVINKevin Cape has had a diverse career journey that eventually led him to discover his passion for building a strong and positive company culture. His career began in the nonprofit sector, where he worked in after-school programs and kids' camps. Following this, he transitioned to a role at JetSuite, a private jet company, starting out in operations.It was during his time at JetSuite that Kevin recognized the importance of a strong workplace culture. Within his first few months in the role, he identified that the company's culture was lacking and not as powerful as it could be. This realization sparked his interest in creating a positive and impactful work environment.Despite the challenges, Kevin remains committed to his mission of promoting a strong and positive workplace culture. His experiences in both the nonprofit and private industries shaped his understanding of the importance of a thriving company culture, and he now dedicates himself to building and promoting this in the organizations he works with. Through his journey, Kevin has become a passionate advocate for fostering meaningful and empowering work environments.LINKS & RESOURCESVisit Kevin’s business websiteConnect with Kevin on LinkedIn
undefined
Jan 14, 2024 • 12min

758: This is a CRAZY superpower we ALL have!

In today's episode we'll talk about MAKING it work. Not IF it'll work, not HOW it'll work, but the commitment needed to MAKE it work!
undefined
Jan 13, 2024 • 8min

757: ACTION SATURDAY (get your money right!)

In today's episode we'll talk about the importance (and the how-to!) of taking inventory of your financial situation from last year AND looking forward to this year. If you want to go way deeper into this topic, check out "Profit First" by Mike Michalowicz for an example of what a financial system can look like in your business, or tune in to Episode 549 from The Wantrepreneur to Entrepreneur Podcast with the brilliant Alex Engar to hear a real life financial system that can set your business up for growth!
undefined
Jan 12, 2024 • 32min

756: The WHY behind every hire to recruit the RIGHT people w/ Jennifer Mastor

In today's episode, host Brian Lofrumento sits down with special guest Jennifer Mastor, a seasoned professional recruiter and career consultant. Together, they dive into the nuances of the recruitment process, shedding light on its evolving landscape and the critical role of understanding the needs and perspectives of both job seekers and employers. Jennifer brings over three decades of experience to the table, sharing valuable insights and practical tips for navigating the world of recruitment. From the impact of AI on talent acquisition to the significance of personal interactions, Jennifer explores the complexities and human elements that shape successful hiring practices. Join us as we uncover the keys to building thriving teams and creating meaningful connections in the recruitment process.ABOUT JENNIFERJennifer Mastor is a skilled recruiter with a keen ability to understand and connect with job applicants. She knows that recruitment is not just about judging a person, but about truly understanding their qualifications and potential fit for a position. Jennifer is adept at asking the right questions, reading body language, and listening for tone to truly comprehend an applicant's capabilities and personality. She believes in the importance of empathy and understanding the applicant's perspective, and she excels at guiding them through the interview process. Jennifer's approach to recruiting is focused on finding the best match for both the employer and the applicant, making her a valued professional in the industry.LINKS & RESOURCESVisit Mastor Recruiting’s WebsiteConnect with Jennifer on LinkedIn
undefined
Jan 10, 2024 • 35min

755: Leading without burnout, setting HIGH standards of excellence, and becoming a strategic and balanced CEO in life and business w/ Ryan Renteria

In this episode we dive into a thought-provoking conversation with Ryan Renteria, coach, author, and founder of Stretch Five. Ryan shares invaluable insights on strategic thinking, work-life balance, and the critical role of mental health in leadership. From emphasizing the need for distraction-free environments to discussing the comprehensive hiring process for top talent, Ryan offers practical strategies for personal and professional growth. He dives into his journey from Wall Street to entrepreneurship, highlighting the transition to CEO and the importance of setting high standards as a whole human. This episode is packed with wisdom for anyone looking to thrive in leadership and find balance in life.ABOUT RYANRyan Renteria is the founder of Stretch Five and an executive coach to CEOs, founders, managing partners/principals, and senior investment professionals, many of whom run large family businesses. He helps leaders maximize professional and personal performance and growth through expertise in topics such as leadership, communication, talent management, relationships, and health. Ryan coaches CEOs to build bold visions, hire and develop top talent, motivate them to achieve outstanding results, and be better leaders.LINKS & RESOURCES- Learn more about Ryan’s book ‘Lead Without Burnout’- Pre-order ‘Lead Without Burnout’- Visit The Stretch Five’s Website- Connect with Ryan on LinkedIn
undefined
Jan 8, 2024 • 41min

754: The value of AWARENESS marketing, automations, and business answers for STRATEGIC decisions w/ Jonathan Sellers

In this episode, our host Brian Lofrumento sits down with digital marketing expert Jonathan Sellers, CEO of Solucru. Jonathan shares invaluable insights into the crucial balance between human touch and automation in client businesses, shedding light on tools and strategies such as CRMs, Mailchimp, and SMS for lead communication and follow-ups. The conversation delves into the significance of understanding customer journeys, the role of attribution tracking technology, and the impact of compounding marketing and awareness campaigns. Whether you're a small business owner or an aspiring entrepreneur, this episode offers actionable marketing strategies tailored to businesses of all sizes.ABOUT JONATHANJonathan Sellers is the CEO of Solucru, a leading digital marketing solutions provider. Armed with expertise in SEO, web development, and strategic planning, Jonathan focuses on delivering tailored marketing solutions to franchise brands, multi-location businesses, local service-based businesses, and technology companies. His strategic leadership, customer-centric approach, and innovative vision continue to fuel Solucru's ascent in the digital marketing landscape.LINKS & RESOURCES- Visit Solucru’s Website- Connect with Jonathan on LinkedIn
undefined
Jan 7, 2024 • 19min

753: The HIDDEN COSTS of choosing EASY

In today's episode we'll talk about ALL the hidden costs behind EVERY decision that we make in life and how choosing easy might be costing us the things we really desire.
undefined
Jan 6, 2024 • 7min

752: ACTION SATURDAY (host a livestream!)

In today's Action Saturday episode we'll talk about a super simple (and fun!) way to get more engagement and show up in front of more people while also flexing your "imperfect action" muscle when it comes to content creation for your business!
undefined
Jan 5, 2024 • 38min

751: The power of individuality, challenging the status quo, and learning through unmasked conversations w/ Diana Solatan

In today's edition of the Wantrepreneur to Entrepreneur Podcast, host Brian Lofrumento is joined by Diana Solatan, founder of Celon, for an in-depth conversation on embracing authenticity, challenging the status quo, and the power of candid conversations in entrepreneurship. Diana shares her valuable insights on the fear of looking bad in professional settings, the importance of privacy in conversations, and the need for entrepreneurs to ask real, vulnerable questions. They delve into taboo topics, embracing individuality, and the impact of diverse and respectful environments on innovation and creativity. Join us as we explore the transformative power of candid conversations and navigate entrepreneurship with authenticity.ABOUT DIANADiana Solatan is passionate about supporting individuality in the workplace and entrepreneurs who are sincere about adding good to the world. She does this through Sling Labs, a boutique development studio for startups, and Celon, a space for private, uncensored conversations among women and gender-nonconforming founders around topics that challenge the status quo. Diana has given talks on DEI and the future of work, including “Gender Bias in Design”, “Design Thinking to End Sexual Harassment in the Workplace” and “Education for a Jobless Future”. She also hosts salons on topics such as “Can Nice Women Build Empires?”, “How Do You Create an LGBTQ+ Inclusive Culture That’s Actually Inclusive?” and “If You Woke Up as Barbie, What’s Your Next Move?”. Diana Solatan has over 10 years of experience in leading and growing cross-continental product, sales, and content teams of various sizes.LINKS & RESOURCES- Visit Celon’s website- Connect with Diana on LinkedIn
undefined
Jan 3, 2024 • 39min

750: PLANNING for your business growth with PEOPLE, relationships, and talent acquisition w/ Raul Mendoza, Founder of Rapido Talent

In this episode, host Brian Lofrumento is joined by talent acquisition expert Raul Mendoza, Founder of Rapido Talent, to delve into the crucial aspects of long-term planning and proactive activity in recruiting. Raul shares his insights on understanding organizational values, building intentional relationships, and the intersection of business milestones, revenue achievements, and talent acquisition. He explores the significance of finding the right people for the right positions, the importance of ongoing communication in maintaining relationships, and the challenges and strategies associated with remote work and remote teams. Tune in as Raul offers actionable advice and tangible steps for entrepreneurs to plan and nurture their business and people growth.ABOUT RAULRaul Mendoza has been a “positive instigator” in the talent acquisition space for the last 20+ years helping startups and complex businesses attract and retain top talent in a variety of areas. In 2002, he walked into a staffing agency where he found his start in talent acquisition. Speaking Spanish fluently as a second language, he began as a bilingual receptionist and in very quickly became an onsite director managing multiple accounts. He's worked in dynamic and entrepreneurial environments. As a founding member, he was integral in helping build a boutique staffing firm from the ground up with only 2 employees to 70+ consultants dispersed across the country remotely. Also, as a key member of a small team, his contributions helped expand a rapidly growing gene therapy startup from 700 employees when he joined in early 2019 to nearly 2,000+. He also worked with an innovative Digital recruiting team at one of the largest pharmaceutical companies in the world. There he crafted strategies to help attract top technical talent in Digital Productization, Digital Marketing, Data Science, and Artificial Intelligence.LINKS & RESOURCES- Visit Rapido Talent’s Website- Connect with Raul on LinkedIn- Follow Rapido Talent on Facebook- Find Rapido Talent on Instagram- Check out Rapido Talent’s videos on TikTok- Subscribe to Rapido Talent’s YouTube Channel

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app