

Sporticast
Sportico
'Sporticast' is a new podcast hosted by business journalists Scott Soshnick and Eben Novy-Williams from Sportico that will deliver the inside scoop on the intersection of money and sports. From billion-dollar valuations to team sales, sponsorship contracts and media rights, go behind the scenes on the deals that power the global sports economy. For more coverage and information, be sure to check out sportico.com
Episodes
Mentioned books

May 28, 2024 • 37min
Cricket World Cup Is Coming To America
Brett Jones, CEO of the US T20 World Cup host committee, discusses challenges of adapting cricket pitches for T20 World Cup, the commercial value of cricket, insights on ticket pricing for India-Pakistan game, and event planning in the USA.

May 23, 2024 • 32min
Private Equity Comes for College Sports / NFL Still Waiting
Scott and Eben discuss the latest in college sports, with the backers of a new investment vehicle announcing its plans to deploy hundreds of millions into athletic departments. They also talk about the NFL’s own PE efforts, and Angel Reese’s latest investment. Learn more about your ad choices. Visit megaphone.fm/adchoices

May 21, 2024 • 38min
NBA Playoffs Highlight Strange Ownership Groups / NCAA Settlement Talks
Scott and Eben speak about the bizarre ownership situations at both the Dallas Mavericks and Minnesota Timberwolves as the two teams face off in the NBA’s Western Conference Finals. They also talk about the WNBA investigating a new sponsorship for the Las Vegas Aces, the NCAA’s strange anti-trust settlement talks, and the Yankees’ ticket dominance. Learn more about your ad choices. Visit megaphone.fm/adchoices

May 16, 2024 • 33min
NFL Taking Over Christmas / Caitlin Clark’s WNBA Debut
Scott and Eben discuss the NFL’s schedule release and its new Netflix deal to stream games on Christmas. They also talk about Caitlin Clark’s WNBA debut and a conundrum about the NBA’s new media deals. Learn more about your ad choices. Visit megaphone.fm/adchoices

May 14, 2024 • 46min
Paul Rabil Talks Media Upheaval, Pro Lacrosse, Youth Sports
Scott and Eben speak with former lacrosse star Paul Rabil, co-founder of the Premier Lacrosse League, about the rapid changes in sports media, entrepreneurship, professional lacrosse, and the business opportunities in sports media. Learn more about your ad choices. Visit megaphone.fm/adchoices

May 9, 2024 • 40min
Sports Business Stats That Will Surprise You (We Think!)
Eben speaks with Sportico colleague Lev Akabas about some sports business surprising stats, including how many sports teams out-draw the A’s, quirks in their annual soccer valuations, NFL sale prices, the tennis gender pay gap, and team Instagram followings. Learn more about your ad choices. Visit megaphone.fm/adchoices

May 7, 2024 • 38min
How Third-Party Consultants Became Critical To College Sports’ Business
Eben speaks with Sportico colleague Daniel Libit about the outsized presence of third-party consultants in college sports, and what that might mean for the future of the rapidly-changing business. Learn more about your ad choices. Visit megaphone.fm/adchoices

May 2, 2024 • 38min
The NBA TV Deals Are Close. Is A Premier League Salary Cap?
Scott and Eben discuss the NBA’s ongoing media rights negotiations—which appear to have settled on ESPN, Amazon, NBC and Turner/WBD. They also talk about why athletes and owners are flocking to liquor investments, an interesting Ed Orgeron lawsuit, and a potential seismic shift in the economics of European soccer. Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 30, 2024 • 39min
Ryan Reynolds, Rob McElhenney Expand Soccer Portfolio in Mexico
Scott and Eben break down big news in international soccer: Celebrity Wrexham owners Ryan Reynolds and Rob McElhenney investing in Mexico’s Club Necaxa, and Necaxa’s owners buying into Wrexham. They also talk about the MLBPA sharply criticizing Nike for the new baseball uniforms, and Roger Goodell’s plans for a bigger NFL regular season. Learn more about your ad choices. Visit megaphone.fm/adchoices

Apr 25, 2024 • 35min
NFL Draft Shows Evolution of the League, Rookie Pay
Scott and Eben break down the business of the NFL Draft, which is this week in Detroit. They also talk about Andy Reid’s new $100 million contract, public money for public stadiums, and a surprising NHL jersey stat. Learn more about your ad choices. Visit megaphone.fm/adchoices