The Speaker Lab Podcast

One area we haven't touched on is how to be a corporate trainer, my friend Michael Bungay Stanier is here to change that!Michael is a well-established keynote speaker and corporate trainer. On today's The Speaker Lab, we talk about what topics work in this industry, positioning yourself versus positioning a product/program, and who hires corporate trainers.We have a lot of fun during this informative and practical conversation with Michael, so please join us for episode 299 of The Speaker Lab! THE FINER DETAILS OF THIS SHOW:What's the distinction between selling yourself versus a product?Why you need standards if you are going to scale.How to define "good enough" and why you must.Are there both prizes and punishments to scalability?Can you dabble with having other people speak for you?What are the three delivery models and what do they entail?How should you determine your fees?When do you charge per participant?And so much more!EPISODE RESOURCESMichael Bungay Stanier's web siteBox of Crayons web site The Coaching Habit, by Michael Bungay StanierMichael Bungay Stanier's other booksMichael Bungay Stanier on TwitterGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We talk about relationships but what about building relationships through giving gifts? What are the dos and don'ts of successful gift-giving? Here to tell us is gifting expert, best-selling author and keynote speaker John Ruhlin.On today's episode of The Speaker Lab, John tells us who to give gifts to, when to give gifts, and how to reframe gift-giving as an investment versus just another line item expense.You'll hear those topics plus a few great gifting stories on this edition of The Speaker Lab.THE FINER DETAILS OF THIS SHOW:How to show appreciation even during a pandemic.Why gifting is the purple cow of business.Why doesn't he allow his clients to send gifts at Christmas?What makes gifting one of the most effective ways to stand out in a crowd?Why you should stop putting logos on your gifts.What are the four buckets of the Inner circle and how do you invest in those buckets with gifting?Why you should never send a gift after receiving a referral.What should you do if you cannot afford to give gifts?And so much more!EPISODE RESOURCESJohn Ruhlin's web siteGiftology by John RuhlinJohn Ruhlin on TwitterHow to Create a Gifting Plan For Your Business (for free)Email John RuhlinGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How to speak to the medical field is a question I get asked a lot, and today our guest is answering it. Nisha Mehta is a practicing physician, specifically a radiologist. She also speaks around the country to medical professionals on the topic of burnout.Today we talk about how she got started speaking, the different speaking opportunities in the medical industry, whether or not you need a background in medicine to speak to doctors and how to use media to position yourself as an expert.You'll hear those insights and much more on episode 297 of The Speaker Lab.THE FINER DETAILS OF THIS SHOW:What is the typical speaking season for the medical industry?Do you always have to choose between a job you love and speaking?Can you get hired to speak on a topic that's important, but no one else is talking about?What are some topics speakers are hired for in the medical industry?How important are credentials in being hired to speak?What specific speaking opportunities are available within the medical community?What area is harder to get into within healthcare?What niches have bigger budgets?And so much more!EPISODE RESOURCESNisha Mehta's web siteNisha Mehta on TwitterGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today's conversation is a discussion on race and the speaking industry with my friend Nicole Walters. Nicole is an incredible speaker, amazing entrepreneur and phenomenal human being.On this episode of The Speaker Lab, we talk about the heavy but important topic of racism in the speaking world. We talk about what exists in the marketplace for her as a Black woman, how she sees things that I don't as a white male. She also gives advice for minority speakers and shares what the speaking community at large can do to better support diversity in the industry.These are serious topics but Nicole brings her humor, lightheartedness and personal wisdom. Join us for this much-needed talk on episode 296 of The Speaker Lab with Nicole Walters.THE FINER DETAILS OF THIS SHOW:Why it's important for activism to be on-going and not just a trend.How racism impacts her everyday life: a snapshot.What are new factors she considers now when booking gigs?Do you know what performative activism is and why you should avoid it?What group of people are becoming entrepreneurs at a rate of 9x the average American?When you should add 10% to your asking fee.What are some ways white people can be an allies for speakers of color?How to encourage diversity at your speaking gigs.And so much more!EPISODE RESOURCESGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How to embrace your fears is the subject that helped our guest today jumpstart a whole new career as an international speaker and author.Michelle Poler is here on The Speaker Lab to talk about how she embraced her fears through 100 fears in 100 days challenge, how that challenge culminated in a TEDx talk and how some of those fears even became things she now loves to do.We explore those topics plus specific steps she took along the way and how you can do the same. Join us to hear the scoop on episode 295 of The Speaker Lab.THE FINER DETAILS OF THIS SHOW:Which speaker was instrumental in both of our speaking careers?What should you do if your fears are holding you back?Why you don't need to believe all the speaking advice out there.What is more important than the number of views of your video?How she utilized her network to get the ball rolling on speaking gigs.Why having your spouse on board is incredibly helpful to grow your business.What actions did she take that led to referrals from Brene Brown?What can you do to set yourself for success when approaching speaking bureaus?And so much more!EPISODE RESOURCES:Michelle Poler's web siteMichelle Poler's TEDx TalkHello Fears, by Michelle PolerMichelle Poler on InstagramMichelle Poler on TwitterCreative Mornings web siteGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How to pivot to speaking virtually may not have been something you thought of before the pandemic, but our guest today explains why he and a lot of other speakers are embracing it now.Jon Acuff is an entrepreneur and author. He is also one of the best speakers I've seen live: he takes this craft seriously and it shows. In our conversation on The Speaker Lab today, Jon explains the pivots he's made during the COVID-19 pandemic, including virtual speaking and utilizing YouTube to grow his client base. We also explore the long-term implications of virtual speaking going forward.This is a fun, informative, and engaging talk with Jon Acuff so join us on episode 294 of The Speaker Lab.THE FINER DETAILS OF THIS SHOW:What can be done virtually that can't be done from the stage?How do you adjust your pricing for virtual speaking gigs?What are value adds to consider in your virtual offerings?How can YouTube contribute to growing your client base?Has he tweaked his content to reflect current events?If you use humor when speaking live can you continue doing so virtually?Should you read comments while you're speaking virtually?Why it's okay to be an amateur when starting out as a virtual speaker.And so much more!EPISODE RESOURCESJon Acuff's web siteJon Acuff on YouTubeJon Acuff on TwitterJon Acuff on InstagramJon Acuff's books Teleprompter appGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Knowing what meeting planners want from a speaker can be the difference between booking some gigs and being a full-time speaker. Our guest today has the inside scoop on this very topic and he's telling us the answers on episode 293 of The Speaker Lab!Jay Baer is an exceptionally successful speaker who has been in the industry for a long time and has accrued a wealth of knowledge along the way. Today on The Speaker Lab, we talk about Jay's recent research study that surveyed 150 event planners. We dig into what topics planners are looking for, what they want and hows event planners find speakers.Join us to hear the details on all of those topics and more episode 293 of The Speaker Lab with Jay Baer.THE FINER DETAILS OF THIS SHOW:Why micro-categories may be your ticket to success.Who speaks on more topics: mediocre speakers or great speakers?How much customization should you do for your speaking gigs?Substance versus showmanship: what balance do you need to strike?How can you build momentum when you are just starting out?Why bringing something unique to the stage gives you an innate advantage.What are the ways to test your material?How does Jay think the coronavirus will affect speaking topics going forward?And so much more!EPISODE RESOURCESJay Baer's web siteDress Jay Baer web siteJay Baer on Twitter Standing Ovation podcast Topics Meeting Planners Want For 2020 What Meeting Planners Want Top 9 Ways Meeting Planners Find SpeakersGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Grant Baldwin and Erick Rheam hosted a Facebook Live to talk about one of the biggest challenges professional speakers face: getting consistent speaking gig leads and what to do with them.During the live stream, Grant and Erick discuss:Where many speakers get stuckWhy you can’t afford to sit back and wait for the phone to ringHow Erick falls back on principles he learned in the militaryWhat speakers can do to prepare for times of crisisHow to handle stressful times without getting stressed outThe value of creating a system to help you take the next right stepIdentifying the secret sauce behind a sustainable speaking businessThe 5 stages of your speaking gig pipelineWhere to never discuss your pricingSetting up event planners for success and recruiting them to your teamHow to replicate the success of professional speakersAnd moreEPISODE RESOURCESMaster Your Speaking PipelineGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

How public relations helps speakers may not be something you've considered before, but after today's episode you will know how PR can make a difference in your speaking career.Chris Winfield joins us to talk about this topic. He teaches PR (public relations) and the art of relationships and connections. We dig into those three areas right out of the gate, and also talk about my skepticism of the value of public relations!We answer questions like how important is it to build long-term relationships? What are the challenges and potential obstacles if you are an introvert versus an extrovert? Chris also tells us about PR firms, why most are horrible, and a simple exercise you can do right now to move the needle.This is a fun and informative show so join us for episode 292 of The Speaker Lab with Chris Winfield.THE FINER DETAILS OF THIS SHOW:Does everyone have Impostor Syndrome?What is the law of reciprocity and how does it work?Ten minutes in person can replace how much time online?Who are the people who make the greatest connections?Do you have something to bring to the table, even if you are starting out?Are certain forms of media more impactful than others?What does it mean to "borrow credibility"?How do you know which platforms are ideal for you?And so much more!RESOURCESChris Winfield's web siteChris Winfield on TwitterChris Winfield on InstagramGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

You may see the value of writing, but do you know why writing matters for speakers?Our guest does and he's here to tell us on the 291st edition of The Speaker Lab! Hugh Culver is a repeat guest who is a successful speaker in his own right, and also works with other speakers and thought leaders on content, blogging, and writing.Today we'll talk about the process of writing for speakers, how it can actually help you become a better speaker, and a simple framework to help you approach writing new content. We'll even give you insights on how we produce this podcast!There's a lot to get to so join us and listen in to this episode of The Speaker Lab.THE FINER DETAILS OF THIS SHOW:  What happens when you hit on a topic that resonates with your ideal market?How can Google analytics help you narrow down your topics?What are the five components of your template for writing content?How do you follow a framework without boring your audience?What's the downside of not using a template or a framework?When and when not to edit your content during the writing process.What is a common trait among the highest paid speakers?How do you know what to outsource and what to do yourself?And so much more!EPISODE RESOURCESHugh Culver's web siteBlogWorks web siteHugh Culver on TwitterAtomic Habits, by James ClearGet Free Speaker ResourcesBook a Call with The Speaker LabCalculate Your Speaking FeeJoin The Speaker Lab Community on FacebookSubscribe on Apple PodcastsSubscribe on SpotifySee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.