If you've wanted to start a podcast, this is the podcast for you :-)  Bio Sebastian Rusk is an Author, Speaker and Digital Storyteller. I help Marketers and Entrepreneurs tell their story by starting a podcast with my PodcastLaunchLab.com solutions, which takes them from 'idea to iTunes' in 90 days or less.   FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend - Podcasts of course! FINAL QUESTION 2. Who is the most influential person in marketing today? Gary Vaynerchuck  Takeaway: schedule a free strategy call and chat about your podcast! PodcastLaunchLabNow.com

I bet most marketers don't consider the power of audio when branding your organization. But Jodi Krangle does. Listen to our episode as she explains why and how you need to strongly consider the impact audio has on your customers.  Hottest Digital Marketing Tool  This is going to sound trite, but Gmail. Seriously. I use it all day every day for keeping track of clients, it has extensions, I can snooze things to appear at future dates as a reminder... I'm sure  Who is the most influential person in marketing today? Donald Miller (Storybrand) (Though Seth Godin is the more obvious answer. ;) ) Key takeaway I have an audio branding strategy download here: www.voiceoversandvocals.com/audio-branding-strategy/ - that will give folks 5 tips to help them get started with an audio branding strategy. I'm not selling anything (well, I am demonstrating my voice in all of this, of course - but I'm only a small part of that audio branding idea. :) ). That's a download given out when someone signs up for my newsletter to get updates on my Audio Branding Podcast. It also gives them access to a resource called The Studio that has snippets of my guest interviews no one else hears, pdf downloads, videos and discounts from my guests. I can give you access to this to check out, if you'd like. And I'm happy to pass along the pdf download for you to check out first too. BIO: Jodi Krangle has been a voice actor since 2007 and has worked with clients from major brands all over the world including Dell, BBVA & Kraft. She’s also a singer and in 2015, she put out her own album of jazz, blues and traditional tunes (jodikranglemusic.com). Over the years, and doing what she does, she’s learned a lot about sound and how it influences people. Her podcast on this subject is called Audio Branding: The hidden gem of marketing. For more information on that podcast, visit audiobrandingpodcast.com and for more information on Jodi, visit voiceoversandvocals.com .

How do you create evergreen content? How then do you use that evergreen content to create sales opportunities?  FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend Ontraport FINAL QUESTION 2. Who is the most influential person in marketing today? Gary Vaynerchuk   BIO A highly successful entrepreneur, investor, author and podcast host, Matt DeCoursey launched his first company in a spare bedroom of his home in 2009. Using nothing but an AmEx card with an $8000 limit, he built companies that generated millions of dollars in revenue. As an entrepreneur, Matt is the co-founder and CEO of Full Scale, a tech services company with hundreds of employees worldwide. As an investor, Matt and Full Scale have made over $1,000,000 of investments in early stage companies. As an author, Matt has published 3 books, all have achieved a #1 amazon category ranking. As a podcast host, Matt has published over 350 episodes that have received over 1,000,000 downloads by listeners in 190 companies.

Jerry has done something that I started early on in this podcast which is introducing AI into a marketing platform. And because there's artificial intelligence in this platform, you can increase your revenue and can scale your business. So today I want to talk to Jerry about how Jerry uses AI and how his customer has been using artificial intelligence to grow their business.   FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend? Artificial Intelligence FINAL QUESTION 2. Who is the most influential person in marketing today? Neil Patel Key Takeaway: Never let a good crisis go to waste. https://iorder.menu/  BIO Jerry Abiog is a Co-Founder & CMO of Standard Insights an AI as a Service growth marketing platform. They launched iOrder, an AI-driven digital menu that will be the next wave for keeping restaurants safe and profitable as they rise from the ashes of Covid-19.

Today we're going to talk about implementing humanistic marketing practices. And joining me today is Justin Foster and Emily Sikorsky.  So when we talk about humanistic marketing practices and going deep within to figure out who you are - what your brand is and what it represents, how do you do that? FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend Sprinklr FINAL QUESTION 2. Who is the most influential person in marketing today? Christopher Lochhead BIO Like chicken and waffles, branding strategists and Root + River co-founders Emily Soccorsy and Justin Foster are a speaking duo who have the itjust- works factor. The two each have their own acoustic sound as presenters, but together, they make music they couldn’t alone. Their speeches play out like a compelling dialogue unfolding in real-time. With more than 50 speaking engagements and podcast interviews under their belts, they are able to create a collaboration-in-action experience to capture the minds and hearts of those who are listening.

Today, we have Chris Dickey from visibly, and he's going to talk about how you can bring more visibility to your brand, especially on search engines.   FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend I love Keywords Everywhere (Chrome Plugin) FINAL QUESTION 2. Who is the most influential person in marketing today? Rand Fishkind  Key Takeaway We have a new Whitepaper on the subject (The Ultimate Guide to Search Engine Visibility) and recently made available a new search tool (it's free) called "Visably" BIO: Chris has a resume that spans publishing, in-house marketing direction, public relations, and software development. Chris is the Owner + Founder of Purple Orange Brand Communications, a PR agency that specializes in outdoor and active lifestyle brands. Chris started exploring the intersection of search engine marketing and public relations using his agency clients as the guinea pig. Chris started by having his agency audit targeted search results for PR opportunities, eventually scaling that strategy to win over large swaths of highly valuable organic search results for his clients, using PR tactics. In 2019 Chris took this strategy a step further by founding Visably – a new marketing / PR SaaS platform that audits search results for brand mentions, and provides an analysis of website’s “channel” for further segmentation and list building (so PR practitioners can extract clean mediaonly lists out of the keyword data). Visably is currently free to use and in beta format: https://visably.com

If you have low engagement on your social posts then this is a must-listen. Aaron Eisman walks us through how to increase engagement on Twitter, Facebook and Instagram.  FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend Spredfast FINAL QUESTION 2. Who is the most influential person in marketing today? Nike Aaron Eisman  BIO: Social Media Expert with 6+ years of experience working with Turner Sports, Bleacher Report and the NFL.

Owen Video needs no introduction to those following video marketing. But if you're not familiar, Owen is one of the most prolific advocates of using video to help market your business. Listen in as we discuss how to use video to create awareness and sales.    FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend Voice Automation (alexa) FINAL QUESTION 2. Who is the most influential person in marketing today? Elon Musk   Key takeaway or call to action (what are you promoting? Your book, website, company, etc.) * Get a Free Course - TheVideoMarketingSchool.com Owen's Bio:    Owen Video builds YouTube Channels for Business & Industry Leaders. He is widely known for his high-energy Live Streams and his action packed YouTube Videos. He’s a well known personality and event Emcee at Conferences such as Vidsummit LA, Video Marketing World TX, and Power of Video in Ireland. Owen is a cancer survivor and lives everyday at full power in San Diego, CA with his wife and 4 children - The Chitlins. 

If you run or want to run a subscription model business then this is the show for you. Listen to what Robbie has to say, I promise you'll leave a lot wiser about subscription and membership models.    FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend my latest is "streamyard" for livestreaming to multiple sites concurrently FINAL QUESTION 2. Who is the most influential person in marketing today? David Aaker (who has a new book out too)   Key Takeaway: Buy Robbie's book at the Amazon Book store – The Forever Transaction – How to build a subscription model that is compelling BIO: Robbie Kellman Baxter is the founder of Peninsula Strategies LLC, a consulting firm that helps companies excel in the Membership Economy and a subject matter expert on membership models and subscription pricing. Her first book, The Membership Economy: Find Your Superusers, Master the Forever Transaction & Build Recurring Revenue, is an international bestseller, and her widely anticipated The Forever Transaction is now available. Her clients have included Microsoft, the Wall Street Journal and Electronic Arts as well as over 100 other membership economy organizations. Over the course of her career, Robbie has worked in or consulted to clients in more than twenty industries. As a public speaker, Robbie has presented to thousands of people in corporations, associations, and universities. Robbie has been quoted in or written articles for major media outlets, including Harvard Business Review, The New York Times and the Wall Street Journal. She has an AB from Harvard College and an MBA from the Stanford Graduate School of Business. Go to http://www.robbiekellmanbaxter.com/audience for audience goodies

Austin Luliano admits that he made some less than ideal moves and lost everything. In fact he was down to his last 43 cents. Learn how he turned it all around using livestreaming and created a 7 figure business.   FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend Mindset > any technology FINAL QUESTION 2. Who is the most influential person in marketing today? GaryVaynerchuck or GallowBoob Takeaway: website and free training social.austiniuliano.com Bio Went from homeless sleeping out my car with 43 cents to my name to one of the fastest growing live streaming influencers and built a 6 figure consulting business.