

AI Marketing
Mark Fidelman
Season 4: Join Mark Fidelman on "AI Marketing," where cutting-edge AI solutions meet modern marketing strategies. Each episode, we dive into the latest and most effective AI tools revolutionizing the marketing landscape.
From deep dives into specific AI technologies to discussions with industry pioneers, our podcast keeps you at the forefront of AI-driven marketing innovation. Whether you're a marketing professional eager to enhance your campaigns or a tech enthusiast curious about AI's impact on marketing, "AI Marketing" is your go-to resource for staying ahead in the dynamic world of AI marketing.
Tune in to explore how artificial intelligence is transforming marketing.
From deep dives into specific AI technologies to discussions with industry pioneers, our podcast keeps you at the forefront of AI-driven marketing innovation. Whether you're a marketing professional eager to enhance your campaigns or a tech enthusiast curious about AI's impact on marketing, "AI Marketing" is your go-to resource for staying ahead in the dynamic world of AI marketing.
Tune in to explore how artificial intelligence is transforming marketing.
Episodes
Mentioned books

Dec 17, 2020 • 26min
This Simple Sales Outreach Formula Will Change Your Business
Want a simple to use B2B sales outreach formula that is guaranteed to change your business? Every sales rep should be doing this. Come find out what it is. FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend SIMPLERO - the all in one platform to send emails, create products and host online content. https://simplero.com/?ref=8501-Dolores-Hirschmann FINAL QUESTION 2. Who is the most influential person in marketing today? Mmmm so many....Stu McLaren is one. Key takeaway or call to action The TED Way to Raise Visibility & Get More Clients eBook https://www.we.mastersinclarity.com/standout-podcast BIO Dolores Hirschmann is an internationally recognized strategist, coach, speaker, and founder of Masters in Clarity, a strategy and coaching company that helps clients clarify their message and implement virtual business growth systems. Dolores has been a remote employee and virtual business owner for over 20 years. As a former TEDx organizer, Dolores understands how to help experts, authors, consultants, coaches, doctors and other service business owners position themselves as thought leaders in their field and scale their business. Want to discuss your video or eCommerce program with Mark? Start here: Marketing Discussion Call Scheduler https://app.acuityscheduling.com/schedule.php?owner=17597053&appointmentType=9891456

Dec 11, 2020 • 33min
How To Create Insane Levels of Paid Traffic
Joining me today is Roy Harmon and we're going to talk about how to do inbound marketing, really, really well and we've got a great guest today who is going to talk about behavioral targeting during the customer journey. I mean this is advanced stuff, but it's important stuff. It's going to help you if you especially got an e commerce program, or you got any kind of program that requires traffic sent to your website... Key Takeaway: My free sales funnel template (https://advertoscope.com/marketing-sales-funnel-templates/) Bio I'm the CEO of Raindance and Advertoscope, where I help startups and entrepreneurs acquire more customers and increase sales velocity through inbound marketing and digital advertising. FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend HubSpot FINAL QUESTION 2. Who is the most influential person in marketing today? Chris Walker Contact the host Mark Fidelman at HTTP://www.fanaticsmedia.com or @markfidelman

Dec 9, 2020 • 21min
How to Build a Repeatable Word of Mouth Marketing Program
How do you create a repeatable, sustainable word of mouth marketing program? It's not as hard as you think. Join Monique Idemudia and I as we discuss how companies can roll out a program that generates testimonials, reviews and of course word of mouth marketing. FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend My top 3: ActiveCampaign for marketing automation, Hootsuite for social media marketing, Trello for project management FINAL QUESTION 2. Who is the most influential person in marketing today? Hard to pick only one... Gary Vaynerchuck, Neil Patel, Brian Dean, Ann Handley, Seth Godin Monique's BIO I am the founder of Dragon Digital Marketing, a digital marketing agency for small businesses based in St. Petersburg, Florida and passionate about inspiring small business owners to build an online presence and grow their business with the power of great digital marketing. I am an execution-driven consultant and can provide value on topics like small business marketing and entrepreneurship. Host Mark Fidelman @markfidelman www.fanaticsmedia.com

Dec 7, 2020 • 39min
The Hidden Side of Brand Marketing
Ethan Decker gets deep with data to uncover opportunities that brands ignore or don't understand. Join me as I explore the scientific laws of buyers and brands for growth and sales. FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend Exploding Topics. Pretty cool way to see small but exploding trends. FINAL QUESTION 2. Who is the most influential person in marketing today? Hands down it's Sundar Pichai. He makes the rules we all play by. GUEST BIO Ethan Decker, PhD, is president of Applied Brand Science. Ethan unearths and distills the science and research on marketing and human behavior to increase the effectiveness of his clients’ advertising and branding efforts. He spent a dozen years leading strategy and research at some of the world’s best agencies, such as 72 and Sunny and Crispin Porter Bogusky. He’s worked on some of the world’s biggest brands, including Kellogg’s, Gillette, Duracell, Pepsi, Domino’s, and Hotels.com. In a past career, he was an ecologist who studied urban ecosystems. But now he is pioneering the field of brand science to help companies that want to embrace a more effective approach to advertising and brand growth. My Twitter Handle @Markfidelman My Website www.fanaticsmedia.com

Dec 4, 2020 • 34min
How to Launch a 4 Figure an Hour Consulting Business
You've heard of the 4 hour work week. Meet the 4 figure an hour consulting business. Can you really charge $1000+ an hour for consulting? Absolutely, learn how to launch and market yourself in this deep dive podcast. Contact Sebastien: www.linkedin.com/in/sebastiennunez BIO: Sébastien Roger de Nuñez has an obsession with supporting visionary 6-fig coaches & experts to create even bigger impact. He’s helped many experts multiply their monthly revenue and grow their clients’ base. He’s the co-founder of the Thought Leadership Academy, speaks 12 languages, and 4-time TEDx speaker. His first TEDx has reached over 275,000 views. He is also the host of Nuggets of Wisdom Podcast. His clients have included international companies (REMAX), founders of fastest growing Inc. 5000 companies and Forbes-featured thought leaders. He’s been invited to many international entrepreneur conferences (DNX, Nomad Cruise), and coached dozens of speakers for their major talks and two full TEDx-editions. Host: Mark Fidelman www.fanaticsmedia.com

Nov 22, 2020 • 43min
How to Create a Podcast that Drives Sales
Why start a podcast? Because if you do it right you can increase brand recognition and drive sales. I met with Roger Nairn and we discuss his 6 step process to achieving podcast success. FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend Podcasting FINAL QUESTION 2. Who is the most influential person in marketing today? Scott Galloway Key takeaway Free webinar ("10 Reasons Why Brands Are Embracing Podcasts") HTTP://www.JARaudio.com/webinar Roger Nairn Bio Roger Nairn is the Co-Founder and CEO of JAR Audio - one of the world's largest podcast production agencies, specializing in producing podcasts for brands. Drawing on 2 decades as a client leader in the advertising and design world, Roger has experience managing client relationships and building brands for world-famous agencies DDB and Cossette. His clients have included Netflix, Expedia, Lululemon, Walmart, Nordstrom, Lamborghini, Cineplex, Four Seasons plus more.

Nov 17, 2020 • 31min
The 4 Minute Podcast Hack
Every once in a while I come across some unique marketing hacks that are too good not to share. This is one of them. Learn how to create 4-minute podcast episodes to drive new engagement, subscribers, and ultimately sales. FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend Castbox for Marketing Podcasts FINAL QUESTION 2. Who is the most influential person in marketing today? YouTube Channel TikTok Facebook Page Guest BIO Sam graduated UCLA in Mechanical Engineering and quickly realized that he had a burning desire to tell the stories of the most inspirational individuals around him. Armed with a microphone, he ventures to delve deeply into the life stories of entrepreneurs and understand why they chose this difficult and unpredictable path. Some of the founders he has interviewed include the founders of American Apparel, Soylent, Masterclass, Bulletproof, and Eaze HOST: Mark Fidelman @markfidelman HTTP://www.fanaticsmedia.com

Nov 12, 2020 • 39min
Advanced Strategies for Direct Response Advertising
Join Dylan and I as we discuss beyond the basics of direct response advertising and go deep into how to do it well. FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend I recommend NOT trying to find the greatest newest bestest latest tech. Stick with the basics and focus hard on being the best there. So for me, I recommend Facebook and Google Ads. Don't get fancy. FINAL QUESTION 2. Who is the most influential person in marketing today? Gary Vaynerchuk. But honestly, I specifically try NOT to follow the biggest people in marketing. BIO Dylan Ogline is a high school dropout from rural Pennsylvania. He started his first business when he was 14 selling cell phones. In 2016 he scrapped 10+ business projects and started focusing on one single thing, digital marketing. Tired from struggling getting no progress and working from his freezing basement, not to mention nearly a Million dollars in debt - it was an uphill climb. As it turns out, focus was the key. 4 short years later he has built Ogline Digital into a 7-figure agency generating over a million in sales three years running. Dylan is now a leading expert in direct response advertising and business growth. Over the two years he has turned his focus to helping other people start and grow their own hyper profitable digital agency. His training program is designed to take the guesswork out of building an agency and remove all of the unknowns that stop so many people from starting their own business. When not working he enjoys traveling around the world at least 3 months of the year, playing hockey, reading, and spending time with the love of his life - La Croix.

Oct 30, 2020 • 50min
How to Build Your Personal Brand in 2021
Everything is changing. Personal Branding is not an exception. Learn how to build your personal brand moving forward. BIO Ash Borland is a Personal Branding Specialist Helping Entrepreneurs, Coaches and Consultants Stand Out From The Crowd And Become The Authority In Their Niche. FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend For me it is stream yard and this allows me to scale and repurpose live content FINAL QUESTION 2. Who is the most influential person in marketing today? In the personal branding space I would say Gary Vee Key takeaway or call to action (what are you promoting? Your book, website, company, etc.) * We'll ask you this question during the show and add it to our show notes. My YouTube channel ( this is my new focus)

Oct 28, 2020 • 26min
How to Master Podcast Marketing
Learn how Nedko Nedkov has studied over 20,000 podcasts and is giving advice on how to market on podcasts and how to market podcasts. If you thought about starting a podcast, have a podcast, or want to advertise on one, this episode is for you. BIO: Passionate web entrepreneur experienced in startups & SaaS marketing, paid advertising & media buying, SEO & influencers marketing. FINAL QUESTIONS: 1. Hottest digital marketing technology that you recommend Marketing automation to build brand user LTV FINAL QUESTION 2. Who is the most influential person in marketing today? Gary V on #s, Seth Godin on vision