Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

Claus Lauter

"What do the best online stores know that you don’t?" - If you sell online, run a DTC brand, or plan to launch — this podcast reveals the strategies top ecommerce operators are using right now to grow sales.Discover what’s working in 2026 to sell across Amazon, Shopify, and beyond, with insights on MarTech, D2C, B2B, social media, paid ads, AI, dropshipping, and more. Hear how successful ecommerce marketers think, test, and scale fast — and get the insider marketing & sales tactics to grow revenue smarter. Top ecommerce and marketing experts share proven strategies and methods for business and revenue growth. We focus on the tools and techniques that really matter. With 450+ free episodes, the Ecommerce Coffee Break is your practical, no-fluff business podcast for staying ahead in e-commerce. 🎧 Short episodes, ideal for listening on the go. New episodes are released each week. Subscribe now to start scaling your store!

Episodes

Mentioned books

Oct 31, 2023 • 23min

How To Measure And Improve Customer Experience To Boost Your Brand | #250 Craig Stoss

In this episode, Craig Stoss, Director of CX Transformation Delivery at Partnerhero.com, discusses the importance of differentiating CX and support services, the significance of emotional appeal and clear product info, the power of personalization in customer experience, and how to boost loyalty through personalized CX.

Oct 30, 2023 • 21min

Scale On Shopify With Local, On-demand Production. Smarter, Faster, Greener | #249 Pal Naess

In this podcast episode, we discuss how to scale your Shopify business with local on-demand production for smarter, faster, and greener growth. Our featured guest on the show is Pal Naess, VP of Growth Projects at gelato.com.On the Show Today, You’ll Learn:Popular products among creators on global selling platforms.The future of global e-commerce and print-on-demand industry trends.How to scale e-commerce business with local on-demand production.The role of print-on-demand services in solving these problems.Benefits of local production in reducing shipping times and costs.Options for unique and branded packaging.Simplifying customer support in global selling scenarios.Links & ResourcesWebsite: https://www.gelato.com/Shopify App Store: https://apps.shopify.com/gelato-print-on-demandLinkedIn: https://www.linkedin.com/company/gelato/Instagram: https://www.instagram.com/gelato/Get access to more free resources by visiting the podcast episode page atbit.ly/3tZ3gmNSubscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Amazon Music/Audible | Google PodcastsEpisode SponsorsPartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!Lantern: Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support wit______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

Oct 25, 2023 • 24min

Why Sellers Can't Afford to Ignore Amazon's Seller Fulfilled Prime | #245 Manish Chowdhary

In this podcast episode, we discuss why merchants should take advantage of the Amazon Seller Fulfilled Prime program. Our featured guest on the show is Manish Chowdhary, founder and CEO of Cahoot.aiOn the Show Today, You’ll Learn:How to offer fast shipping as a competitive advantage and boost your conversion rates.Pros and Cons of shipping from China.The strategic partnership between Shopify and Amazon, and how it can benefit online stores. The economic factors affecting the upcoming holiday season. How to leverage Amazon's Buy with Prime on your Shopify store.How to market fast and free shipping as a conversion tool to increase sales. Links & ResourcesWebsite: https://www.cahoot.ai/Shopify App Store: https://www.cahoot.ai/order-fulfillment-integration-partners/shopify-order-fulfillment-services-how-to-free-shipping/LinkedIn: https://www.linkedin.com/in/manish-chowdhary/Get access to more free resources by visiting the podcast episode page atbit.ly/490Dhf6Episode SponsorExplore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

Oct 17, 2023 • 22min

Ecommerce Funding Made Simple | #244 Oz Merchant

In this podcast episode, we discuss the tools you need to plan and extend your cash flow to grow your ecommerce business. Our featured guest on the show is Oz Merchant, VP of Customer Success and Support at runviably.com.On the Show Today, You’ll Learn:What challenges do e-commerce businesses face with traditional banks.How does understanding cash flow affect e-commerce success with banks.What data should merchants analyze for financial decisions.Data-driven insights into financial decisions for e-commerce.How can merchants optimize financial strategies.Importance of optimizing businesses before seeking additional capital.Why is it essential to use capital correctly to maximize ROI.Links & ResourcesWebsite: https://www.runviably.comLinkedIn: https://www.linkedin.com/company/runviably/Twitter: https://twitter.com/runviablyGet access to more free resources by visiting the podcast episode page atbit.ly/3S2obj6Episode SponsorExplore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

Oct 16, 2023 • 26min

Personalize Online Shopping with the Perfect Human Touch | #243 Stefania Bogdan

In this podcast episode, we explore the revival of the human touch in online shopping. Our featured guest on the show is Stefania Bogdan, Co-Founder of App Attic and Co-Owner of trylantern.com.On the Show Today, You’ll Learn:How to infuse the human touch into online shopping.Why online shopping often feels mechanical and transactional. The importance of conversational shopping in the digital age. Personalization and its impact on customer experiences. A solution for creating dynamic and personalized customer interactions. Real-world examples of how quizzes improve online shopping. A deep dive into customer analytics and its role in optimization. Links & ResourcesWebsite: https://trylantern.com/Shopify App Store: https://apps.shopify.com/perfect-product-finderLinkedIn: https://www.linkedin.com/company/lantern-product-quiz-builderFacebook: https://www.facebook.com/lantern.app.product.quiz.builderGet access to more free resources by visiting the podcast episode page atbit.ly/3RWrEQ9Episode SponsorExplore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Tag the podcast on ______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

Oct 11, 2023 • 26min

From Startup to Sellout: A Guide to Selling Your DTC Business Successfully | #242 Chris Shipferling

In this podcast episode, we discuss the steps you need to follow to make your business saleable. Our featured guest on the show is Chris Shipferling, Managing Partner at GW Partners and Founding Partner at SouthCol.coOn the Show Today, You’ll Learn:Key tips for successful business sales. How can merchants ensure their business isn't undervalued when selling.Strategies to drive growth and attract buyers.Role of private equity in the e-commerce market and its impact on sales.Challenges arising from the gap between buyer and seller expectations. Significance of LTV, CAC, and AOV in your business and optimizing them for growth. The power of a well-structured business plan.The crucial language of aligning marketing and finance teams.Links & ResourcesWebsite: https://www.southcol.co/LinkedIn: https://www.linkedin.com/in/chrisshipferlingGet access to more free resources by visiting the podcast episode page atbit.ly/3ttg0SFEpisode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

Oct 10, 2023 • 20min

UGC Ad Goldmine: Setting Up Your Creator Funnel Like a Pro | #241 Bostjan Belingar

In this podcast episode, we discuss how to set up a creator funnel and produce insane amounts of UGC ads for cheap. Our featured guest on the show is Bostjan Belingar, CEO of Hustler Marketing at hustlermarketing.comOn the Show Today, You’ll Learn:How user-generated content can supercharge campaigns.What sets creators apart from influencers in ad content creation.The key to crafting effective creative briefs for content creators.Why it is vital to regularly refresh your ad content.Where merchants can find the perfect content creators for brands.Which age groups respond best to user-generated content in ads.Important legal considerations when working with content creators.Links & ResourcesWebsite: https://www.hustlermarketing.com/LinkedIn: https://www.linkedin.com/in/bostjan-belingar-96aa3a102/X/Twitter: https://twitter.com/HustlerMrktngInstagram: https://www.instagram.com/bostjanbelingar/Get access to more free resources by visiting the podcast episode page atbit.ly/3ZT0QCbEpisode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

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