Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

In this podcast episode, I will provide you with an update on what is happening at the Ecommerce Coffee Break Podcast.Links & ResourcesWebsite: https://ecommercecoffeebreak.com/LinkedIn: https://www.linkedin.com/company/ecommerce-coffee-break-podcast/X/Twitter: https://twitter.com/ecomcoffeebreakGet access to more free resources by visiting the podcast episode page atbit.ly/3LOI9KkEpisode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this podcast episode, we discuss strategies for increasing repeat purchases and referral revenue with an innovative retention platform. Our featured guest on the show is Roger Beaman, Co-Founder & CEO at novel.com.On the Show Today, You’ll Learn:Why are referrals thriving in eCommerce, and what data backs this.How do wallet passes offer better push notifications for brands.What are the conversion rates for post-purchase flows, referrals, and second purchases.How do location-based pushes benefit eCommerce and retail.How Shopify merchants can streamline customer logins for better retention.What strategies improve conversion rates for post-purchase flows and referrals.Links & ResourcesWebsite: https://www.novel.com/Shopify App Store: https://app.novel.com/vendor/loginLinkedIn: https://www.linkedin.com/in/rogerbeaman/X/Twitter: https://twitter.com/sirRodgePodgeGet access to more free resources by visiting the podcast episode page atbit.ly/3FnDXO5Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this podcast episode, we share tips on running tiered promotions for Black Friday and Cyber Monday to boost your Average Order Value (AOV). Our featured guest on the show is Nathan Ho, product manager for EasyGift at 506.io.On the Show Today, You’ll Learn:When to start planning for Black Friday and Cyber Monday promotions.What promotions work best during these sales events.Why gifts are effective incentives for customers.How to set up promotions without incurring losses.When and where to display offers in your store.What triggers activate gift promotions for products or collections.How to effectively target specific customer segments.Links & ResourcesWebsite: https://www.506.io/easygiftShopify App Store: https://apps.shopify.com/gifter-cart-auto-includeLinkedIn: https://www.linkedin.com/company/506-io/X/Twitter: https://twitter.com/506_appsGet access to more free resources by visiting the podcast episode page atbit.ly/3tpYZbKEpisode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this podcast episode, we discuss how to tap into the power of AI to create ads and manage ad campaigns for your online store across multiple channels, all in one place. Our featured guest on the show is Mati Ram, CEO at AdScale.com.On the Show Today, You’ll Learn:How recent changes, like the decline of third-party cookies, affect e-commerce advertising. The role of customer segments in connecting first-party data with AI-driven advertising. How AI aids in creating campaigns, from ad copy to creative content. Three stages of AI-driven advertising and their collaborative optimization. What is AI's role in budget optimization and bid management.What Preparations are needed before implementing AI in advertising. How AI boosts advertising efficiency in the dynamic world of digital commerce.Links & ResourcesWebsite: https://adscale.com/Shopify App Store: https://apps.shopify.com/adscaleLinkedIn: https://www.linkedin.com/in/mati-ram-0930517/X/Twitter: https://twitter.com/adscaleGet access to more free resources by visiting the podcast episode page atbit.ly/3ZCR1s6Episode SponsorFor inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this podcast episode, we share the secret of how to capture every possible email address for Black Friday. Our featured guest on the show is Adam Robinson, CEO of Retention.com.On the Show Today, You’ll Learn:How did iOS 14 affect e-commerce email marketing.What's the impact of Intelligent Tracking Prevention.How has Klaviyo's tracking changed, and why does it matter.Why is prolonged tracking important for email campaigns.What are the challenges with shorter tracking durations.How can businesses prep for Black Friday in email marketing.When to kick start Black Friday email campaigns? Links & ResourcesWebsite: https://retention.com/Shopify App: https://retention.com/support/integrate-with-shopify-integration-app/LinkedIn: https://www.linkedin.com/in/retentionadam/X/Twitter: https://twitter.com/RetentionAdamGet access to more free resources by visiting the podcast episode page atbit.ly/3EV6n1qEpisode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this podcast episode, we discuss the reasons why you should consider selling on multiple marketplaces. Our featured guest on the show is Tahir Khan Founder and CEO, of RockitSeller at rockitseller.comOn the Show Today, You’ll Learn:How to reach more customers through multiple e-commerce platformsWhat challenges merchants do face when expanding to multiple marketplacesHow the automated order fulfillment process worksHow to automatically track sales and profitabilityHow to choose which products to list on different platformsHow pricing automation benefits e-commerce businessesLinks & ResourcesWebsite: https://rockitseller.comLinkedIn: https://www.linkedin.com/company/28816713/Facebook: https://www.facebook.com/RockitSeller/Twitter: https://twitter.com/RockitSellerYouTube: https://www.youtube.com/channel/UCXoc4UPj4fsz0TRt5AtXe7QGet access to more free resources by visiting the podcast episode page atbit.ly/3EU1tBVEpisode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this podcast episode, we will discuss how to manage sales tax for your ecommerce business. Our featured guest on the show is Jared Smithson, General Manager at RJM Tax Exemption.On the Show Today, You’ll Learn:How to avoid common tax pitfalls and ensure long-term financial success.How merchants can ensure tax compliance before selling in the US.How businesses can calculate and display taxes on their product detail pages.How Shopify helps e-commerce businesses calculate and manage sales taxes.Potential consequences of mishandling sales tax for your business.How businesses can rectify past sales tax compliance issues.Links & ResourcesWebsite: https://www.rjmtaxexemption.com/LinkedIn: https://www.linkedin.com/company/rjmtax/Instagram: https://www.instagram.com/rjmtaxexemption/Facebook: https://www.facebook.com/rjmexpand/Get access to more free resources by visiting the podcast episode page atbit.ly/462NSE9Episode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this podcast episode, we discuss why images are the building blocks for any strong online business. Our featured guest on the show is Siddharth Sinha, the CEO at Dresma.com.On the Show Today, You’ll Learn:Why are images crucial in e-commerce.What are some common mistakes that merchants make with product images.What equipment is needed for quality product photography.How does the app ensure a consistent image language across a storefront.What types and quantity of images are recommended for a product detail page.In what way does AI assist in choosing suitable backgrounds.Links & ResourcesWebsite: https://www.domyshoot.com/Shopify App Store: https://apps.shopify.com/domyshoot-appLinkedIn: https://www.linkedin.com/company/dresma-ai/Instagram: https://www.instagram.com/_domyshoot_/Facebook: https://www.facebook.com/domyshootbydresma/YouTube: https://www.youtube.com/@domyshootbydresma3203Get access to more free resources by visiting the podcast episode page atbit.ly/3PiRj2wEpisode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on Instagram______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this podcast episode, we discuss how to sell digital print-on-demand products such as CDs, DVDs, Blu-rays, or Vinyl Records on Shopify using the Kunakify fulfillment app. Our featured guest on the show is Simon Crack, serial online entrepreneur and founder of kunakify.com.On the Show Today, You’ll Learn:What types of digital products can you create and sell.What file formats and artwork requirements are needed for product creation? What are the advantages of using print-on-demand services? How to handle product sales, printing, and shipping all at once.How to simplify the creation and sale of physical products on Shopify. What are the benefits of white-label printing for your merchandise. How to streamline the order process from Shopify for efficient fulfillment. How to reduce customer service hassles with automated tracking. Links & ResourcesWebsite: https://www.kunakify.comShopify App Store: https://apps.shopify.com/kunakify-automatically-fulfil-your-shopify-cd-dvd-sales-to-kunakiX (former Twitter): https://twitter.com/KunakifyFacebook: https://www.facebook.com/KunakifyGet access to more free resources by visiting the podcast episode page atbit.ly/3ZsioVMEpisode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google PodcastSubscribe today so you don't miss an episode!By rating and reviewing the show in the app that you are listening to, you will enable us to invite bigger and more impactful guests.Tag the podcast on ______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

In this podcast episode, we discuss how to leverage AI and automation to improve customer support for happier customers and a more profitable business. Our featured guest on the show is Ray Nolan, founder and CEO of eDesk.com.On the Show Today, You’ll Learn:Why is customer support so crucial for e-commerce sellers.How to build a business around long-term customer relationships.How can data be used to understand customer needs and preferences.How can companies effectively collect and interpret customer data.What are the potential pitfalls of collecting too much data from customers.What are some practical examples of using AI to engage customers.What trends are emerging in e-commerce as a result of the COVID-19 pandemic.How can small businesses gain a competitive edge by adapting to changing customer behaviors.Links & ResourcesWebsite: https://www.edesk.com/Shopify App: https://apps.shopify.com/helpdesk-appLinkedIn: https://www.linkedin.com/company/edeskdotcom/mycompany/Insta: https://www.instagram.com/edeskhelpdesk/YouTube https://www.youtube.com/channel/UCUmMfrZ__PVsqksygGXvvQwFacebook: https://www.facebook.com/edeskhelpdeskTwitter: https://twitter.com/edeskGet access to more free resources by visiting the podcast episode page atbit.ly/3EGqU9MEpisode SponsorStoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts/iTunes | Spotify | Amazon Music/Audible | Deezer | Google Podcast______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/