Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

Claus Lauter
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Nov 22, 2023 • 23min

The Power of Behavioral Psychology for Ecommerce Success | #260 Michael Tutek

In this podcast episode, we discuss why behavioral psychology, personalization, and collaboration are keys to your ecommerce success. Our featured guest on the show is Michael Tutek, Co-Founder and CEO at preezie.com.On the Show Today, You’ll Learn:Psychology's impact on e-commerce for enhanced customer experiences. Bridge the gap between in-store and online customer behavior, boosting conversion rates. Discover the power of guided selling online, elevating average order values. Leverage personalization for increased customer loyalty in e-commerce. Utilize delayed results to build trust and enhance customer engagement. Employ mirroring techniques for a trustworthy online environment. Links & ResourcesWebsite: https://preezie.com/LinkedIn: https://www.linkedin.com/company/preezie/X/Twitter: https://twitter.com/PreezieOfficialYouTube: https://www.youtube.com/@preezieFacebook: https://www.facebook.com/preezieAU/Instagram: https://www.instagram.com/preezieofficial/Get access to more free resources by visiting the podcast episode page atbit.ly/3RaE06eSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsEpisode SponsorsPartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!Smart Ecommerce Marketing: Get your own marketing wizard at half the cost. Boost your ecommerce business with a remote marketing assistant and say goodbye to marketing stress. Easily scale up, increase productivity, reclaim your time, and save up to 50% compared to US/EU hires. Visit https://smart-ecommerce-marketing.com today.______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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Nov 21, 2023 • 26min

Scale Your Subscription Sales In 2024 | #259 Andriy Rudnyk

In this podcast episode, we discuss how to scale your subscription sales in 2024. Our featured guest on the show is Andriy Rudnyk, founder at goodsubscription.agencyOn the Show Today, You’ll Learn:Why prioritize recurring revenue for increased profitability.How to leverage ideal subscriber persona research for business success. The role of surveys and customer feedback in subscription programs. Steps to assess if a subscription model aligns with your brand. The impact of a subscription app on business success. Importance of community building and personalized offers to reduce churn. Key steps in integrating a subscription program into your business. How to boost customer lifetime value through personalized cancellation offers. Links & ResourcesWebsite: https://www.goodsubscription.agency/Shopify App Store: https://apps.shopify.com/gsa-subscription-optimizerLinkedIn: https://www.linkedin.com/in/%F0%9F%87%BA%F0%9F%87%A6-andriy-rudnyk-77111399/X/Twitter: https://twitter.com/lihtsterGet access to more free resources by visiting the podcast episode page atbit.ly/3uoXnjlSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsEpisode SponsorsPartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!Smart Ecommerce Marketing: Get your own marketing wizard at half the cost. Boost your ecommerce business with a remote marketing assistant and say goodbye to marketing stress. Easily scale up, increase productivity, reclaim your time, and save up to 50% compared to US/EU hires. Visit https://smart-ecommerce-marketing.com today.______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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Nov 20, 2023 • 24min

What Shopify Brands Need to Conquer Amazon | #258 Hristo Arakliev

In this podcast episode, we discuss what Shopify brands need to conquer Amazon. Our featured guest on the show is Hristo Arakliev, co-founder and COO of hyperzon.io.On the Show Today, You’ll Learn:How DTC brands can leverage Amazon for business growth.Why it is recommended to enter Amazon after establishing a brand.The significance of the 'honeymoon period' on Amazon for new sellers.The key factors contributing to success on Amazon, from listings to SEO optimization.Challenges that brands face during the Amazon registration process.Why PPC is only a small part of the Amazon strategy compared to other platforms.Links & ResourcesWebsite: https://hyperzon.io/LinkedIn: https://www.linkedin.com/in/hristo-arakliev-30a91359/Facebook: https://www.facebook.com/icoarakliev/Instagram: https://www.instagram.com/icoarakliev/Get access to more free resources by visiting the podcast episode page atbit.ly/3sL5N3VSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsEpisode SponsorsPartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!Smart Ecommerce Marketing: Get your own marketing wizard at half the cost. Boost your ecommerce business with a remote marketing assistant and say goodbye to marketing stress. Easily scale up, increase productivity, reclaim your time, and save up to 50% compared to US/EU hires. Visit https://smart-ecommerce-marketing.com today.______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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Nov 15, 2023 • 26min

Boost Conversions and Revenue with an AI Sales Assistant | #257 Priya Samant, Thomas Arul

In this podcast episode, we explore strategies for optimizing conversions and boosting revenue through the use of an personalized, AI-powered conversational shopping assistant. Our featured guests are the co-founders of uprate.ai, Priya Samant, and Thomas Arul.On the Show Today, You’ll Learn:How to enhance e-commerce customer experience with AI. Distinguishing features of dynamic chatbots and their advantages over traditional systems. Effective implementation of AI sales assistants across various industries. Understanding customer behavior and preferences with AI. How AI sales assistants influence conversion rates. Adapting to the rise of mobile shoppers in e-commerce. Exploring successful use cases of AI sales assistants in different e-commerce niches.How can merchants leverage AI during the holiday season to boost sales.Links & ResourcesWebsite: https://uprate.ai/Shopify App Store: https://apps.shopify.com/uprateaiLinkedIn: https://www.linkedin.com/company/uprateai/X/Twitter: https://twitter.com/UprateAIGet access to more free resources by visiting the podcast episode page atbit.ly/47wIY2xSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsEpisode SponsorsPartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!Lantern: Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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Nov 14, 2023 • 22min

How To Create A Great Customer Experience To Increase Revenue | #256 Sheena OhUiginn

In this podcast episode, we discuss how to turn your customer experience into revenue. Our featured guest on the show is Sheena OhUiginn, Service Designer and Product Manager at partnerhero.comOn the Show Today, You’ll Learn:The challenges startups face and how focusing on customer retention addresses them.How optimized support processes can lead to a significant reduction in chargebacks.How building a community contributes to word-of-mouth growth and customer loyalty.How efficiently launching customer service can be achieved with the right insights.Strategies effective in building trust.How success in customer experience is measured beyond simply answering questions.Tools merchants need to enhance the customer support experience.Links & ResourcesWebsite: https://www.partnerhero.com/LinkedIn: https://www.linkedin.com/company/partnerheroLinkedIn: https://www.linkedin.com/in/sheenaohuiginn/Get access to more free resources by visiting the podcast episode page atbit.ly/49AmpMkSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsEpisode SponsorsPartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!Lantern: Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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Nov 13, 2023 • 24min

How To Build Trust Online To Increase Conversions | #255 Daniel Tirca

In this podcast episode, we discuss how to increase your conversions by building trust with your customers. Our featured guest on the show is Daniel Tirca, partner manager at trustedshops.comOn the Show Today, You’ll Learn:The significance of trust in e-commerce and its direct impact on customer conversions. Learn about common challenges e-commerce businesses face.The audit process for legal compliance, covering terms, policies, and imprints. Tools for managing existing reviews during onboarding and transitioning from other platforms. Psychological benefits of Buyer Protection for reducing cart abandonment and increasing conversions. Links & ResourcesWebsite: https://www.trustedshops.com/Shopify App Store: https://apps.shopify.com/trusted-shops-easy-integrationLinkedIn: https://www.linkedin.com/in/danieltirca/X/Twitter: https://twitter.com/trustedshopsGet access to more free resources by visiting the podcast episode page atbit.ly/3FZ0FMCSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsEpisode SponsorsPartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!Lantern: Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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Nov 8, 2023 • 20min

Mastering Shopify Data: Expert Tips for Ecommerce Success | #254 Daniel Beck

In this podcast episode, we share tips for managing product data on Shopify. Our featured guest on the show is Daniel Beck is the CEO at ablestar.comOn the Show Today, You’ll Learn:How to effectively manage product data on Shopify.The challenges of handling product data from various sources.How metadata and google shopping data impacts Shopify stores.What role good product data plays in customer satisfaction and sales.How to automate product data updates and keep them in sync.What role code snippets play in managing product data.How cleaning data early can improve the quality of e-commerce operationsLinks & ResourcesWebsite: https://www.ablestar.com/Shopify App Store: https://apps.shopify.com/partners/ablestarLinkedIn: https://www.linkedin.com/in/justbeck/YouTube: https://www.youtube.com/@ablestarGet access to more free resources by visiting the podcast episode page atbit.ly/47275GHSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsEpisode SponsorsPartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!Lantern: Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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Nov 7, 2023 • 25min

The Ultimate Product Sourcing Strategy| #253 Brendan Elias

In this podcast episode, we discuss how master product sourcing and importing. Our featured guest on the show is Brendan Elias, Founder & CEO at atozformula.com.On the Show Today, You’ll Learn:How to choose the right product for an e-commerce business. Why merchants should avoid complicated items. The significance of small and lightweight products for e-commerce success. The profitability criteria, including minimum selling price and profit margins. Why understanding demand and competition is crucial for product selection. The role of search results and reviews in evaluating competition. The significance of finding products with minimal competition. The key considerations for selecting products for a Shopify store. The step-by-step process of sourcing and importing products from China. Links & ResourcesWebsite: https://atozformula.com/LinkedIn: https://www.linkedin.com/in/brendan-elias-37a3b622/Facebook: https://www.facebook.com/atozformulaTwitter: https://twitter.com/brendanisonlineGet access to more free resources by visiting the podcast episode page atbit.ly/3MxiwheSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsEpisode SponsorsPartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!Lantern: Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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Nov 6, 2023 • 24min

How To Use AI-enabled Ecommerce | #252 Charles Camisasca

In this podcast, we explore leveraging AI-driven ecommerce for business growth through data analysis. Our featured guest on the show is Charles Camisasca, founder at ecommboardroom.com.On the Show Today, You’ll Learn:How AI can be overwhelming in the e-commerce space.The biggest advantages of using AI in e-commerce.How AI plays a role in data analysis for e-commerce businesses.The role of AI in improving SEO for blog posts.The benefits of integrating multiple Shopify stores into one dashboard.Trends expected in the e-commerce and AI space in the coming months.Links & ResourcesWebsite: https://www.ecommboardroom.com/appShopify App Store: https://apps.shopify.com/boardroomLinkedIn: https://www.linkedin.com/in/charles-camisasca-a6289381/Get access to more free resources by visiting the podcast episode page atbit.ly/3QplcyBSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsEpisode SponsorsPartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!Lantern: Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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Nov 1, 2023 • 21min

Breaking Down the Payment Barriers in Ecommerce | #251 Ralph Dangelmaier

In this podcast episode, we break down the payment barriers in ecommerce and explore how global payment orchestration can support multiple use cases, enhancing profitability in ecommerce. Our featured guest on the show is Ralph Dangelmaier, CEO & Board Member at BlueSnap.com.On the Show Today, You’ll Learn:Overcome ecommerce payment challenges and boost profitability. Insights into cross-border payment authorization and fraud prevention. Optimize payment processes by utilizing detailed reporting and analytics. Identify industries and businesses that can benefit from payment solutions. How to enhance international payment strategies for ecommerce. Valuable resources and information to improve payment systemsLinks & ResourcesWebsite: https://www.bluesnap.com/LinkedIn: https://www.linkedin.com/company/bluesnap/X/Twitter: https://twitter.com/BlueSnapIncFacebook: https://www.facebook.com/bluesnapmerchantsGet access to more free resources by visiting the podcast episode page atbit.ly/3QF911USubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsEpisode SponsorsPartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!Lantern: Explore Lantern, the Shopify app that will revolutionize your store’s shopping experience. Utilize AI-generated quizzes, intuitive flow builders, and precise result paths to decode your shopper's needs. Gather emails and use platforms like Klaviyo, to seamlessly curate tailored interactions, deepening the bond with your customers. No coding, just pure strategic enhancement. Visit https://trylantern.com/ and message their support with “I want my coffee break time” for an extended 30-day free trial.______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

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