Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast

Claus Lauter
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Feb 21, 2024 • 29min

Why Customer Data is Your Margins' Game-changer - And How to Use It — Omer Hazer | The Importance of Omnichannel Ecommerce, How to Make Smart Decisions for more ROI, How to Choose Marketing Automation Tools, How to Keep Customer Data Safe (#286)

In this podcast episode, we discuss how to use your customer data effectively to improve your margins substantially. Our featured guest on the show is Omer Hazer, General Partner of Atlas Ventures & Studios at atlasventures.coTopics discussed in this episode:How businesses can boost profits with data & tackle challenges in analyticsThe pros and cons of employing marketing automation tools such as KlaviyoWhy data breaches and privacy matters and how to keep data safeWhat new online retail trends are and their effects on how businesses use dataLinks & ResourcesWebsite: https://www.atlasventures.co/atlas-studiosLinkedIn: https://www.linkedin.com/in/omerhazer1/Get access to more free resources by visiting the podcast episode page athttps://t.ly/35WI5Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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Feb 19, 2024 • 20min

Customer Data And Retention: What You Need To Know — Cary Lawrence | How To Retain More Customers, Challenges Managing Customer Data, How To Leverage First-party Customer Data, Emerging Trends In Ecommerce For 2024, The Impact Of AI (#285)

In this podcast episode, we talk about how to retain more customers with data-driven strategies. Our featured guest on the show is Cary Lawrence, CEO & founder of Decile.comTopics discussed in this episode:The importance of customer retention and how can data be used to improve retention ratesWhat challenges ecommerce merchants face managing customer data and how to overcome themHow the guest's platform helps brands in terms of data aggregationWhat are the emerging trends in ecommerce for 2024 including the impact of AILinks & ResourcesWebsite: https://decile.com/LinkedIn: https://www.linkedin.com/company/decile/X/Twitter: https://twitter.com/DecileLLCFacebook: https://www.facebook.com/decile.llc/Get access to more free resources by visiting the podcast episode page athttps://t.ly/vN8McSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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Feb 15, 2024 • 23min

Digital Marketing Strategies To Increase Your Website Sales — Brandon Leibowitz | How Important Is SEO In 2024, How To Get Started With SEO For A New Shopify Store, What Is A Quality Backlink, Would Google Accept AI-generated Content

From the archive:  In this episode, we discuss valuable insights on digital marketing and SEO strategies to help you boost your website sales. Our featured guest on the show is Brandon Leibowitz, founder of seooptimizers.com.Topics discussed in this episode:The challenges in implementing SEO strategies for Shopify stores for business ownersHow to optimize a new merchant's Shopify store for maximum SEO potentialHow building trust with Google, affects the time to see SEO results' importanceHow can businesses effectively go about building quality backlinksLinks & ResourcesWebsite: https://seooptimizers.com/LinkedIn: https://www.linkedin.com/in/brandonleibowitz/Twitter: https://twitter.com/brandonleibsYouTube: https://www.youtube.com/c/BrandonLeibowitz/videosGet access to more free resources by visiting the podcast episode page athttp://tinyurl.com/2z3uydj7Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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Feb 14, 2024 • 23min

How Tech Can Supercharge Your Store's Shipping Operations — Amit Rosenthal | How Tech Is Transforming Freight Forwarding, Why Online Merchants Face Logistics Challenges, The Impact Of Geopolitical Factors Affecting Logistics (#284)

In this podcast episode, we talk about how you can provide a more transparent, streamlined logistics experience using the latest technology and innovation in freight forwarding. Our featured guest on the show is Amit Rosenthal, CEO & founder of Proboxx.ioTopics discussed in this episode:How technology impacted the freight forwarding industry and what prompted this changeThe key challenges in freight forwarding and logistics for online merchantsHow transparency in the supply chain impacts customer satisfactionThe implications of geopolitical factors on freight forwarding servicesUse the Proboxx coupon code CLAUS200 to save $200 on your first shipment.Links & ResourcesWebsite: https://www.proboxx.io/LinkedIn: https://www.linkedin.com/company/proboxx/YouTube: https://www.youtube.com/@proboxx5694Facebook: https://www.facebook.com/proboxxforwardingGet access to more free resources by visiting the podcast episode page athttp://tinyurl.com/4d2mcrvySubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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Feb 12, 2024 • 22min

Turbocharge Your Store: How To List 1,000 Items In Just 60 Minutes — Bert Leffel | How To Speed Up Product Listing On Amazon, Ebay, Walmart, Challenges Selling On Various Platforms, How To Use Customizable Quality Control And Performance Tracking (#283)

In this podcast episode, we talk about making your listing process ten times faster. We explore using a special scan-to-list technology. Our featured guest on the show is Bert Leffel is the CEO of Listernaut Software at listernaut.com.Topics discussed in this episode:How to speed up product listing on Amazon, eBay, Walmart.What challenges arise selling on various platforms and merchant guidance.What "pods" in software offer customizable quality control, performance tracking.Links & ResourcesWebsite: https://listernaut.com/ LinkedIn: https://www.linkedin.com/company/listernaut/YouTube: https://www.youtube.com/@ListernautGet access to more free resources by visiting the podcast episode page athttp://tinyurl.com/75xcr85hSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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Feb 7, 2024 • 8min

Why Ecommerce Brands Can't Ignore Podcasting — Claus Lauter | Using a Podcast as a Marketing Channel, How to Build a Closer Connection with your Audience, Investing In a Podcast as a Marketing Tool, Benefits and Drawbacks of Podcasting

In this podcast episode, our host, Claus Lauter, gives his take on how podcasting might be a good marketing channel for ecommerce brands.Topics discussed in this episode:What the advantages are of using a podcast as a marketing channel for ecommerce businessesHow podcasting enables ecommerce brands to build a closer connection with their audienceWhat the long term benefits and potential drawbacks are of investing in a podcast as a marketing toolWhat ways can an ecommerce podcast provide value to its audience without coming across as overly salesyLinks & ResourcesWebsite: https://ecommercecoffeebreak.com/LinkedIn: https://www.linkedin.com/company/ecommerce-coffee-break-podcast/X/Twitter: https://twitter.com/ecomcoffeebreakInstagram: https://www.instagram.com/ecommercecoffeebreak/Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/3xcyhuu7Subscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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Feb 5, 2024 • 22min

What It Takes To Succeed Against All Odds — Harry Sanders | Inspiration For Solopreneurs, Resilient Founder, Strategies For Securing Clients, Digital Marketing Trends, SEO In Ecommerce, Actionable SEO Advice (#282)

In this podcast episode, we discuss what it takes to succeed against all odds and dive into the importance of resilience and overcoming hardships. Our featured guest on the show is Harry Sanders, founder & director at studiohawk.com.auTopics discussed in this episode:How to overcome hurdles as a young entrepreneurWhat are key strategies for securing initial clientsActionable SEO advice for small to medium ecommerce businessesHow to use power of programmatic SEO, digital PR, and user-generated content to enhance online presenceLinks & ResourcesWebsite: https://studiohawk.com.au/Facebook: https://www.facebook.com/studiohawkauTwitter: https://twitter.com/StudioHawkInstagram: https://www.instagram.com/harrysandersseo/Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/3kxhc6ycSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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Jan 31, 2024 • 29min

How To Expand Your Ecommerce Business Into Europe — Nick Penev | Complexities Of The World's Most Challenging Ecommerce Market, How To Navigate Complex Tax And Policy Landscapes, How To Work With European Distributors, European Vat Registration (#281)

In this podcast episode, we talk about expanding your eCommerce brand into Europe and navigating through the complexities of the world's most challenging eCommerce market. Our featured guest on the show is Nick Penev, Co-founder of Xtreme Power Brands and Scayul.Topics discussed in this episode:How to transform the dream of growing your business in Europe into an executable action planGain expert advice in navigating complex tax and policy landscapesHow to connect with consumers on a cultural level for success, including linguistic nuancesHow working with 'accelerators' and European distributors could benefit your businessWhy Germany is the best strategic choice as a launching point for market entryLinks & ResourcesWebsite: https://hellotax.com/LinkedIn: https://www.linkedin.com/in/nick-penev-0051791a/Facebook: https://www.facebook.com/nick.penev/Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/59ctwxhpSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsEpisode SponsorsLoyaltyLion: Rocket your returning customer rates with LoyaltyLion. LoyaltyLion is a leading loyalty platform, helping Shopify brands increase returning customer rates with their own integrated loyalty programs. We were the first loyalty platform to integrate with Shopify and we are #1 on G2 today, providing the tools and expertise that brands need to increase returning customer rates, improve retention, and build customer lifetime value. Visit: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-breakPartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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Jan 29, 2024 • 23min

Create a Beauty Brand Online in Minutes with These Simple Steps — Adam Chuntz | Business Ideas 2024, Starting A Cosmetic Brand, Side Hustle Ideas 2024, Business Ideas For Women, Starting A Makeup Brand, Ecommerce Tips (#280)

In this podcast episode, we discuss how to create a beauty product line online in minutes without any risk. Our featured guest on the show is Adam Chuntz , Co-Founder, CMO at blankabrand.com.Topics discussed in this episode:How entrepreneurs can launch beauty product lines online without minimum order constraints.The simplicity of creating a brand on BlankaBrand, from logo upload to online selling.How BlankaBrand assists with images, descriptions, and pricing, streamlining the ecommerce journey.What role effective promotion, profit strategies, and platform integrations plays in your success story.Special offer for our listeners:Get 10% OFF code for sample orders with code: COFFEE10 Visit: http://click.blankabrand.com/coffeebreakpodcast (Code can only be used once, and is only applicable for sample products.)Links & ResourcesWebsite: https://blankabrand.com/Shopify App store: https://apps.shopify.com/blankaLinkedIn: https://www.linkedin.com/company/blankabrand/X/Twitter: https://twitter.com/BlankaBrandInstagram: https://www.instagram.com/blankabrand/Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/9873hhatSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsEpisode SponsorsLoyaltyLion: Rocket your returning customer rates with LoyaltyLion. LoyaltyLion is a leading loyalty platform, helping Shopify brands increase returning customer rates with their own integrated loyalty programs. We were the first loyalty platform to integrate with Shopify and we are #1 on G2 today, providing the tools and expertise that brands need to increase returning customer rates, improve retention, and build customer lifetime value. Visit: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-breakPartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer s______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
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Jan 24, 2024 • 18min

Digital Ecommerce Metrics Explained | Fran Quilty, Understanding KPI's, Benchmarks, And Decision Intelligence, Brand's Key Metrics Against Industry Benchmarks, Challenges In Ecommerce Analytics, Decision-making In Ecommerce (#279)

In this podcast episode, we delve into evaluating a brand's key metrics against industry benchmarks. You'll discover how to better use KPIs, Benchmarks, and Decision Intelligence. Our featured guest on the show is Fran Quilty, CEO and co-founder of Conjura.com.Topics discussed in this episode:What significance analytics has in the evolving digital landscapeHow analytics play a pivotal role in overcoming challenges in ecommerceHow the essence of Key Performance Indicators (KPIs) and benchmarks measures and improves business performanceHow benchmarking plays in helping businesses set realistic goals, identify growth opportunities, and optimize their operationsLinks & ResourcesWebsite: https://conjura.com/Shopify App Store: https://apps.shopify.com/conjura-appLinkedIn: https://www.linkedin.com/in/fran-quilty-6bb13766/X/Twitter: https://twitter.com/Conjura_Get access to more free resources by visiting the podcast episode page athttp://tinyurl.com/3herdzapSubscribe & Listen Everywhere:Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsEpisode SponsorsLoyaltyLion: Rocket your returning customer rates with LoyaltyLion. LoyaltyLion is a leading loyalty platform, helping Shopify brands increase returning customer rates with their own integrated loyalty programs. We were the first loyalty platform to integrate with Shopify and we are #1 on G2 today, providing the tools and expertise that brands need to increase returning customer rates, improve retention, and build customer lifetime value. Visit: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-breakPartnerHero: Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/

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