Ecommerce Coffee Break – The Ecom Marketing & Sales Podcast
Claus Lauter
"What do the best online stores know that you don’t?" - If you sell online, run a DTC brand, or plan to launch — this podcast reveals the strategies top ecommerce marketers are using right now to grow sales.Discover what’s working in 2026 to sell across Amazon, Shopify, and beyond, with insights on MarTech, D2C, B2B, social media, paid ads, AI, dropshipping, and more. Hear how successful ecommerce operators think, test, and scale fast — and get the insider marketing & sales tactics to grow revenue smarter. Top ecommerce and marketing experts share proven strategies and methods for business and revenue growth. We focus on the tools and techniques that really matter. With 450+ free episodes, the Ecommerce Coffee Break is your practical, no-fluff business podcast for staying ahead in e-commerce. 🎧 Short episodes, ideal for listening on the go. New episodes are released each week. Subscribe now to start scaling your store!
Episodes
Mentioned books
Mar 14, 2024 • 23min
10 Shopify Automation Tips You Need Now — Joe Lannen | Key Automation Strategies for Shopify Merchants, Risks and Benefits of Outsourcing or Automating Tasks, Why Automation and Optimization Reduce the Risk of Fraud and Chargebacks
From the archive: In this podcast episode, we discuss 10 ways to automate your Shopify business. Our featured guest on the show is Joe Lannen, founder of orderautomator.com.Topics discussed in this episode:What key automation strategies streamline Shopify merchants' operationsHow affiliate integration boost automated traffic and salesWhat potential risks and benefits come with outsourcing or automating tasksHow automation and optimization reduces fraud and chargeback risks in ecommerceLinks & ResourcesWebsite: https://orderautomator.com/Shopify App Store: https://apps.shopify.com/order-automatorGet access to more free resources by visiting the podcast episode page att.ly/3qP6sSubscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
Mar 13, 2024 • 26min
How to Use an AI-Enabled Marketing Advisor for Growth on Autopilot — Kiyan Foroughi | How Brands can Benefit from Using AI, How AI Assistants can Help with Marketing, How AI Generates Ads, Emails, Videos, How AI Learns from Feedback (292)
In this podcast episode, we discuss how to use an AI-enabled marketing advisor to boost customer growth and retention on autopilot. Our featured guest on the show is Kiyan Foroughi, CEO and co-founder of askneedle.com.Topics discussed in this episode:How young brands benefit from using AI to drive customer growth and retentionThe benefits of Needle using AI to analyze dataHow AI marketing assistants can help challenges faced by small businessesHow businesses can embrace taking calculated bets using AI marketing assistanceLinks & ResourcesWebsite: https://www.askneedle.com/Instagram: https://www.instagram.com/askneedle/Facebook: https://www.facebook.com/askneedleaiLinkedIn: https://www.linkedin.com/in/kiyanforoughi/Get access to more free resources by visiting the podcast episode page att.ly/gM6hQ Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
Mar 11, 2024 • 24min
5 Must-Try Shopify Styling Tips for Conversions — Brandon Landgraff | How to Use Heat Maps and Screen Recordings, Why Shortening Text Boosts Conversions, The Benefits of Sticky Navigation, Why Color Psychology is Important (#291)
In this podcast episode, we share 5 styling tips to boost conversions on your Shopify store. Our featured guest on the show is Brandon Landgraff, a web designer, app developer, and Shopify expert.Topics discussed in this episode:The importance of color psychology when customizing themes for better conversion ratesHow heat maps and screen recordings enhance user behavior understandingWhat benefits come with using sticky navigation on your websiteHow can shortening text boost conversionsLinks & ResourcesWebsite: https://flexiblocks.app/Shopify App Store: https://apps.shopify.com/flexi-theme-sectionLinkedIn: https://www.linkedin.com/in/brandon-landgraff/Get access to more free resources by visiting the podcast episode page att.ly/RyvBt Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
Mar 6, 2024 • 16min
Bookkeeping Made Easier: Stress-Free Solution — Nathan Hirsch | Specific Challenges of Ecommerce Bookkeeping, How Tailored Financial Reports Benefit Ecommerce Businesses, The Significance of Understanding Your Numbers
From the archive: In this podcast episode, we discuss how to say goodbye to your bookkeeping hassles. Our featured guest on the show is Nathan Hirsch, founder and CEO at ecombalance.comTopics discussed in this episode:What is the significance of understanding the numbers in your businessHow tailored financial reports can benefit ecommerce businessesWhat specific challenges do ecommerce bookkeepers need to be aware ofHow business owners should use separate bank accounts for personal and business financesLinks & ResourcesWebsite: https://ecombalance.com/LinkedIn: https://www.linkedin.com/company/ecombalanceTwitter: https://twitter.com/EcomBalanceGet access to more free resources by visiting the podcast episode page att.ly/OjQwL Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
Mar 5, 2024 • 29min
What You Must Know About the Evolution of Ecommerce In 2024 — Jayesh Mori | Why Brands Must Offer Customized Customer Experiences, Generational Gaps in Online Shopping, Why Fast Websites Sell More, Benefits of Headless Ecommerce (#290)
In this podcast episode, we discuss what businesses should know about eCommerce changes in 2024. Our featured guest on the show is Jayesh Mori, CEO at Experro.com.Topics discussed in this episode:What differences exist in online shopping preferences across generationsWhy it's crucial for brands to provide tailored experiences to their customersWhat limits do platforms like Shopify face in personalizing ecommerce experiencesHow the speed of an ecommerce website contribute to its conversion ratesLinks & ResourcesWebsite: https://www.experro.com/LinkedIn: https://www.linkedin.com/in/jayeshmori/Facebook: https://www.facebook.com/ExperroDXP/X/Twitter: https://twitter.com/ExperroDxpGet access to more free resources by visiting the podcast episode page att.ly/gTSwHSubscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
Mar 4, 2024 • 28min
How the Try Before You Buy Approach Transforms Shopping — Benjamin Davis | The Value in Giving Online Shoppers a Trial Period, How the "Try Before You Buy" Model Impacts Conversion Rates, How Brands can handle their Return Volume Strategically (#289)
In this podcast episode, we talk about why your "Buy Now" button might be broken and why you should let your shoppers try before they buy. Our featured guest on the show is Benjamin Davis, Founder and CEO of TryNow.comTopics discussed in this episode:How "try before you buy" impacts the ecommerce worldWhat's the value in giving online shoppers a trial period for ordered productsHow does the "try before you buy" model impact conversion ratesWhat measures are implemented to remind shoppers about their trial periodsLinks & ResourcesWebsite: https://www.trynow.com/Shopify App Store: https://apps.shopify.com/trynowLinkedIn: https://www.linkedin.com/in/benjamin-davis-1010a821/X/Twitter: https://twitter.com/trynowusaGet access to more free resources by visiting the podcast episode page att.ly/V-tqWSubscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
Feb 28, 2024 • 25min
The Data-driven Way To Win Customers' Hearts — Neil Hoyne | Examples of Using AI to Engage Customers, How to Build a Business Around Long-term Customer Relationships, How to Use Data to Understand Customer Needs
From the archive: In this episode, we discuss the data-driven way to win customers' hearts. Our featured guest on the show is Neil Hoyne, best-selling author of the book "Converted" and Chief Strategist at Google.Topics discussed in this episode:How to view data as a language guiding customer interactionsThe importance of personalization in customer engagementWhy trust in data usage is needed for strong consumer-business relationshipsHow to prioritize customer-centric strategies over tech trends like AILinks & ResourcesWebsite: https://neilhoyne.com/Book: https://www.amazon.com/Converted-Data-Driven-Way-Customers-Hearts/dp/0593420659LinkedIn: https://linkedin.com/in/neilhoyneTwitter: https://twitter.com/neilhoyneGet access to more free resources by visiting the podcast episode page athttps://t.ly/R36m-Subscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
Feb 27, 2024 • 21min
How To Avoid Costly Technical Mistakes With Shopify — Bogdan Dogaru | How to Choose And a Shopify Theme, How to Increase Performance to your Store, When to Use Apps And When to Custom Build, How to Avoid Costly Maintenance (#288)
In this podcast episode, we talk about how to avoid costly technical mistakes with Shopify. Our featured guest on the show is Bogdan Dogaru, CTO & Co-Founder at Vevol Media at vevolmedia.com.Topics discussed in this episode:How to identify and avoid costly technical mistakes when using the Shopify platformWhat role does performance optimization play in the success of a Shopify storeHow store owners can capitalize on emerging trends in ecommerce, namely the role of AI and visual experiencesHow the "keep it simple" mantra applies to implementing changes on a Shopify storeLinks & ResourcesWebsite: https://vevolmedia.com/LinkedIn: https://www.linkedin.com/in/bdogaru/X/Twitter: https://twitter.com/const_BogdanFacebook: https://www.facebook.com/bogdan5dogaruGet access to more free resources by visiting the podcast episode page athttps://t.ly/sNI3CSubscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
Feb 26, 2024 • 25min
Big Swings and Little Tweaks: Getting the Ecommerce Balance Right — Brian Massey | Tips and Tools to Optimize Your Online Sales Process, Misconceptions about Conversion Rate Optimization, How to Analyze User Activity (#287)
In this podcast episode, we discuss how to customize your online store outside the capabilities of the ecommerce platform. Our featured guest on the show is Brian Massey, founder of Conversionsciences.com and author of the book "Your Customer Creation Equation"Topics discussed in this episode:What the five major factors for conversion rate optimization in ecommerce areThe importance of data and analytics in improving an ecommerce business's performanceWhat are some misconceptions about conversion rate optimizationHow risk-taking in conversion rate optimization can be beneficial for ecommerce businessesLinks & ResourcesWebsite: https://conversionsciences.comLinkedIn: https://linkedin.com/in/bmasseyX/Twitter: https://twitter.com/bmasseyGet access to more free resources by visiting the podcast episode page athttps://t.ly/ploWJSubscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
Feb 22, 2024 • 26min
Recession-Proof Your Business: Strategies for Ecommerce Growth — Mario Peshev | How to Build a Brand Using Linkedin and Twitter, The Benefits of Ecommerce Partnerships, How to Diversify by Launching Multiple Stores (Bonus Episode)
From the archive: In this episode, we discuss how to survive a recession and a build more resilient business over time. Our featured guest on the show is Mario Peshev, Business Advisor, Angel Investor, and CEO of Rush, DevriX, and GrowthShuttle at mariopeshev.com.Topics discussed in this episode:How ecommerce businesses can survive a recession and thrive in the long termWhat strategies and tools can be used to enhance the user experience on ecommerce websitesHow ecommerce entrepreneurs can effectively leverage buy now, pay laterHow a strong personal brand contributes to the success of an ecommerce business.Links & ResourcesWebsite: https://mariopeshev.com/LinkedIn: https://www.linkedin.com/in/mpeshev/Twitter: https://twitter.com/no_fear_incInstagram: https://www.instagram.com/dailypeshev/Get access to more free resources by visiting the podcast episode page athttps://t.ly/bPk3gSubscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts______________________________________________________ LOVE THE SHOW? HERE ARE THE NEXT STEPS! Follow the podcast to get every bonus episode. Tap follow now and don’t miss out! Rate & Review: Help others discover the show by rating the show on Apple Podcasts at https://tinyurl.com/ecb-apple-podcasts Join our Free Newsletter: https://newsletter.ecommercecoffeebreak.com/ Support The Show On Patreon: https://www.patreon.com/EcommerceCoffeeBreak Partner with us: https://ecommercecoffeebreak.com/partner-with-us/
