Embodied CEO

Emily Hirsh
undefined
Apr 26, 2023 • 27min

505: This Holds 90% of Your Marketing Success & It's Not What You Think - Marketing Secrets Nobody Tells You #1

You voted, and I’m delivering! This week’s podcast series is Marketing Secrets Nobody Tells You, and each episode will include both a secret AND an action you can take.  Today, I’m revealing the secret that holds 90% of an entrepreneur’s success: the offer. While marketing strategies such as webinars and lead generation are crucial, the offer is often overlooked, causing you to miss out on potential sales. And, don’t think that you can just create an offer once and be done…continuously improving the offer to match the changing needs of your customers, competitors, and the market is a must. If you’re a business owner, you have an offer… so this episode is for YOU. Tune in!  _______________________ Ways I can support: [Free] Receive a weekly behind-the-scenes look at what is getting our clients' insane results: https://www.notforlazymarketers.com/newsletter  Looking for an entire marketing strategy VIP experience? http://notforlazymarketers.com/vip  
undefined
Apr 20, 2023 • 18min

504: 3 Things I'm Focusing On in My Own Marketing to Get Results

undefined
Apr 18, 2023 • 16min

503: This One Shift Can Make a Difference in Your Business This Week

Do you ever feel stuck in analysis paralysis? You know what I’m talking about…the constant “what ifs” and fear of making the wrong decision in your marketing that mean you end up doing nothing at all.  Instead of trying to figure out every possible scenario and answer to each and every question, take action one step at a time. Taking action (even small actions) make it possible to gain feedback. That feedback is critical to growing a successful business.  In today’s episode, I’m diving into the importance of not getting stuck in overthinking, but instead taking action and making progress. If you feel like you have to have everything figured out before making the next move, listen in. This one’s for you!  _______________________ Ways I can support: [Free] Receive a weekly behind-the-scenes look at what is getting our clients' insane results: https://www.notforlazymarketers.com/newsletter Looking for Hirsh to support your marketing and help you scale faster? http://helpmystrategy.com
undefined
Apr 11, 2023 • 14min

502: How to Use Buyer Personas to Improve Your Messaging

undefined
Apr 4, 2023 • 23min

501: How Do You Know If It's Time To Completely Pivot Your Marketing?

In today’s episode, I’m answering the question that plagues so many marketers: when do you know it's time to completely pivot your marketing strategy? Should you make small changes or is it time for a massive overhaul? With so many factors at play, it can be overwhelming to figure out what isn't working and what needs to change.  Today, I’m walking you through the process of diagnosing what is wrong with your marketing strategy and how to take action. We'll cover topics like fixing your offer positioning, adjusting your copy and creative, and making changes to your funnel. We’ll even discuss when it's time to completely throw away a strategy and start over. Don't miss this!  
undefined
Mar 30, 2023 • 24min

500: 5 Personal Takeaways & Strategies From 500 Podcast Episodes

Welcome to the 500th episode of the Not for Lazy Marketers podcast! 500! Wow, what a journey. A huge thank you to each of you who tune in regularly, who have followed along as I’ve talked through my wins, struggles, and insider knowledge.  Today, I’m reflecting on the components of podcasting that have helped me consistently produce content for the past 4 years and reach this amazing milestone. From transparency and consistency to valuable content and strategic planning, I’m sharing six takeaways that can help you build a loyal audience and grow your brand. Listen in!  
undefined
Mar 28, 2023 • 16min

499: 3 Simple Tactics You Can Leverage Now To Improve Your Results

Are you looking for ways to improve your results? In this episode of Not for Lazy Marketers, I’m dropping 3 simple, but HUGE, tactics you can implement now to see your sales climb.  From producing valuable content that connects, to generating consistent leads, to nurturing relationships, you’ll want to tune in. I’m highlighting essential pieces to business success, and easy ways you can improve your marketing today.  Looking for Hirsh to support your marketing? http://helpmystrategy.com  Join me at my Exclusive Business Hangout, March 30th: http://hirshmarketing.com/openhouse  
undefined
13 snips
Mar 24, 2023 • 31min

498: Do This Exercise To Instantly Improve Your Marketing Results (Plus An Announcement!)

I had the most incredible training yesterday…honestly, it was my best one yet. While there is no replay (and I mean that), I did want to drop this bonus podcast episode with an exercise we did on the training.  A one-size-fits all strategy never works in marketing. Creating a custom marketing strategy tailored to your business’s unique needs and audience is a must, and this exercise can help you pinpoint where your individual strategy needs help.  This exercise is so freaking valuable.  Grab a pen and paper and listen up. Let’s audit your marketing strategy and identify areas of improvement together!   
undefined
Mar 23, 2023 • 21min

497: The 3 Reasons Why Your Offer Isn't Selling

If you have an offer that just isn’t selling, this episode is for you. Many people mistakenly think that their offer is not good enough or that people simply don’t want it, and they try to change the offer…and then when that new offer doesn’t sell, they’re on the verge on giving up.  Oftentimes it isn’t the offer itself, but rather the offer positioning. Before you go totally recreating your offers, listen in. I’m uncovering the why behind your offer not selling. Things like: - Offer positioning  - Offer confusion - Buyer overwhelm - Lack of trust Addressing these issues will not only improve the offer itself, but will have your sales soaring. Tune in!  Looking for Hirsh to support your marketing? http://helpmystrategy.com  
undefined
Mar 21, 2023 • 22min

496: What Exactly is Part of a Converting Marketing Strategy?

What is your marketing strategy?  That sense of overwhelm you just felt when reading that question…you’re not alone. Many people feel overwhelmed when asked about their marketing strategy because they lack clarity on what should be included. Today, I’m jumping into the what and the why behind these 4 critical pieces that MUST be part of your marketing strategy: 1. Building an Audience 2. Lead Generation 3. Sales Conversion 4. Retention If you’ve been searching for a starting point for creating a successful marketing strategy that converts, this is it. Listen in!   Ways I can support: [Free] Join me LIVE to learn my proven formula for generating consistent leads & sales: https://www.hirshmarketing.com/training Looking for Hirsh to support your marketing? http://helpmystrategy.com  

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app