Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth

Spoiler alert… the real key to growing a podcast isn’t consistency. Think about it: if consistency were the key to long-term podcasting growth, then everyone who’s been releasing an episode every week for the past year or more would have a Top 100 podcast — and that’s not the case.So if you’re sick of hearing “consistency is key to podcasting success,” you're onto something… because the truth is, consistency is only one part of the full equation for podcast growth.In this episode I’m breaking down why just sticking to a schedule isn't enough, and giving you the other piece of the equation for driving more engaged listeners to your podcast.So if you’re tired of releasing episode after episode without seeing significant growth to your podcast over the last three months, hit play and let’s make your business bingeworthy.​​0:02 - Why Consistency Alone Won’t Grow Your Podcast1:49 - The Full Equation You Need for Podcast Growth8:41 - The Key Activity That Will Spike Your Podcast’s Discoverability12:41 - Three Budget-Friendly Tools to Help More Listeners Find Your Show16:38 - How to Identify the Right Activities that Drive Podcast Growth Episode LinksUbersuggest | Free SEO Keyword Research ToolMowPod  → This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review.Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025Schedule a 1:1 Podcasting Audit with Courtney. Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Explore how your voice can impact your podcast success, focusing on nonverbal cues and authentic connections with your audience. Learn about optimizing podcast recording techniques and the importance of voice work for building trust and engagement.

Discover why your podcast voice may be pushing listeners away and learn how to improve it to attract, engage, and convert new listeners. Explore the impact of childhood experiences on voice perception and the connection between voice and podcasting success. Enhance your listener engagement by mastering your podcast voice and creating a captivating experience for your audience.

How many times have you sat down to plan an episode, only to stare at the cursor blinking on the screen for an hour because you're fresh out of new episode ideas?If you're an expert host who’s starting to run out of things to talk about on your podcast, this episode is for you.I’ll let you in on a secret that today’s top podcasters don’t want you to know for generating high-converting episode content — and show you how to use it to your advantage with three specific questions you can use to spark new episode ideas.If you're ready to stop staring at a blank screen and start speaking about your topic in a way that keeps listeners hanging on your every word, hit play and let’s make your business bingeworthy.0:45 - Why Even Experts Struggle with Content Ideas 5:06 - How to Keep Your Content Fresh for New Listeners8:50 - Three Quick Questions to Break Through Podcaster’s Block10:38 - The Secret to Creating Episodes That Deeply Connect with Your Audience11:50 - Spotting the Hidden Cues That Might Be Turning Off Your Listeners  → This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review.Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025Schedule a 1:1 Podcasting Audit with Courtney. Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Ever wondered how to improve your Listen Notes ranking?In this episode, I’m breaking down what Listen Notes is, how it works, and whether its rankings really matter for your podcast.You’ll also learn how Listen Notes rankings differ from Apple Podcasts rankings, and I’ll give you three practical steps you can take to better understand — and improve — your Listen Notes score.If you’re ready to find out how your podcast stacks up against today’s most popular podcasts, hit play and let’s make your business bingeworthy.0:02 - What Are Listen Notes Rankings and Why They Matter1:38 - Going From Top 10% to Top 1% on Listen Notes6:56 - Shifting from Outcome-Based to Action-Based Goals9:43 - Why Increasing Listens is More Important than Getting More Listeners20:27 - Three Practical Ways to Increase Your Podcast’s Ranking Potential Episode Links:PodMatchPodScore Self-AssessmentVerify Your Podcast on ListenNotes.comSpecial thanks to Shilpa, host of Omni Mindfulness, for submitting today's question! Other Episodes You'll Enjoy:The Real Reason Your Podcast Isn’t ConvertingSteal My High Converting Episode Framework4 Signs Listeners are Overlooking Your PodcastThe Down & Dirty Truth About Episode Length  → This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review.Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025Schedule a 1:1 Podcasting Audit with Courtney. Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

You’d never spend a year or more writing a book, only to tell no one, hit “publish” on Amazon, and hope it becomes a bestseller, would you? Of course not. Yet this is how most people start their podcasts… and why they’re shocked when their show only brings in less than 100 downloads an episode.That’s why I invited mindset expert and podcast host Karen Powell to break down the key differences between hitting publish and launching a podcast — and what can happen when you have a strategic plan in place to build momentum from day one and get your show discovered by new listeners every day.The best part? This process will work whether you have an established podcast or you’re just starting out,If you’re ready to reach a global audience of listeners eager to hear your message, hit play and let’s make your business bingeworthy.0:02 - Overcome the Fear of Sharing Your True Voice0:54 - Social Media vs. Podcasting: Which is Better for Lead Generation?2:39 - Avoiding Common Pitfalls on Your Podcast Launch Day8:11 - Why Strategy is Key to Launching a Successful Podcast12:11 - How Karen Broke into the Top 100 and Ranked #1 of All Podcasts on Launch Day Episode LinksCheck out Karen's Podcast: Make Money Living Your Purpose Other Episodes You’ll Enjoy:Here’s What Launching a Podcast Looks Like  → This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review.Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025Schedule a 1:1 Podcasting Audit with Courtney. Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

Tired of asking for reviews in every episode and hearing nothing but crickets?I mean, it’s obvious from your analytics dashboard that people are listening to your show. People even tell you “omg I love your podcast” or “that episode was exactly what I needed to hear!”But STILL they won’t take 30 seconds and leave a review. #rudeThat’s because there’s two types of reviews (and two types of behavior that drives them), and in this episode I’ll unpack what they are and how to leverage them to your advantage so you can start getting the social proof on your show you deserve.Ready to see those five stars start rolling in so that you (and others!) know your show is worth the listen? Hit play and let’s make your business bingeworthy.0:54 - Why It Can Feel Like Pulling Teeth to Get Podcast Reviews2:35 - Why Podcast Reviews Matter More Than You Think6:05 - Two Powerful Reasons People Are Compelled to Leave Reviews 10:08 - The Biggest Mistake Hosts Make When Asking for Podcast Reviews13:15 - How to Avoid Negative Podcast Reviews17:46 - 3 Proven, Ethical Strategies to Get More Podcast Reviews Episode Links:PodLotteryPodMatch Other Episodes You’ll Enjoy: 4 Powerful Techniques to Keep Listeners Engaged The Real Reason Why Your Podcast Isn't Converting  → This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review.Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025Schedule a 1:1 Podcasting Audit with Courtney. Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

You know when you listen to a podcast episode and you’re like, “This is creepy. It’s like they made this just for me. How did they know I needed this?! Are they in my brain?! Woah. HOW DID THEY KNOW?!" (Well. It’s me, hi. I’m doing it again). Look, no one (and I mean absolutely no one) starts a podcast and says, "I want to put all this effort in and get zero return." You *want* to reach millions with your message. You *want* a bingeworthy show that people rave about with their friends.And it sure would be nice to convert at least some of your listeners to clients and customers, wouldn't it?If you’re like, ummm DUH, YES then pay attention because you’re about to learn how to drive more conversions by communicating in a way that makes your listener pay attention while creating demand for whatever product or service you offer.My friend and mentor Brandon Lucero is a master at the art of persuasive communication, and he joins us inside this bonus episode to show you the top reasons why your listeners aren’t converting to clients — and how to fix it. So if you’re ready to get more listeners saying “OMG, you’re in my head” and “How can I work with you?!" hit play and let’s make your business bingeworthy.1:18 - The Real Reason Your Podcast Isn't Converting4:12 - The Biggest Mistake Causing Your Podcast Episodes to Get Overlooked8:06 - Do You Really Solve a Problem for Your Audience? (Hint: You Do)11:10 - Why Talking About Problems Makes People Feel Heard, Not Hopeless13:04 - 5 Signs It's Time to Pivot Your Podcast Topics Episode Links:Check out Brandon Lucero's podcast: The New Generation EntrepreneurConnect with Brandon Other Episodes You’ll Enjoy:4 Powerful Techniques to Keep Listeners Engaged Throughout Every Episode3 Surprising Content Mistakes that Are Costing You Clients   → This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review.Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025Schedule a 1:1 Podcasting Audit with Courtney. Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

If you want a podcast that thousands of people listen to, you first have to know how to get people to care about what you have to say.The problem? Most podcast hosts think “valuable content” is the key to growing an engaged podcast audience. So they teach as much as they can in every episode because they believe more information means more value.But it doesn’t work like that. (If it did, then your listeners wouldn’t lose interest and stop listening before finishing the episode).If you want to become a top podcast host, you need to learn how to speak your listener’s language. This is why I invited top podcaster and communications expert Brandon Lucero to join me in this episode to show you four powerful ways you can hook your listeners in, keep them engaged, and drive more conversions from your podcast.[SPOILER ALERT] these four techniques will allow you to stop creating episodes that blend in with others, make listeners rave about your content, keep listeners coming back again and again to binge your episodes, and raise their hands asking how to work with you.If you don’t want that, don’t listen. But if you’re ready to learn how, hit play and let’s make your business bingeworthy.1:58 - Use this Simple Title Tweak to Grab Your Listener’s Attention4:56 - Why Too Much Teaching Can Drive Listeners Away8:13 - The "One and More" Method to Keep Listeners Hooked (and Excited for More)10:16 - Four Powerful Ways to Add Value Without Overteaching 13:33 - The Three Types of Trust People Need In Order to Buy From You15:35 - From 75% Drop-Off to Over 93% Completion Rates Episode Links:Check out Brandon Lucero's podcast: The New Generation EntrepreneurConnect with Brandon Other Episodes You’ll Enjoy:Steal My High-Converting Episode Framework  → This episode was recorded on the Deity VO-7USupport the showLiked this episode? Share it with a fellow podcaster! Love this show? Say thanks by leaving a positive review.Register for Courtney's Free Podcasting Workshop: How to 10x Your Business with a Podcast in 2025Schedule a 1:1 Podcasting Audit with Courtney. Curious about PodLaunch®? Book a Demo to see if our podcasting mentorship is the right fit for your business. Connect with Courtney: Linked In | Instagram | PodLaunch HQ ©Ⓟ 2018–2025 by Courtney Elmer. All Rights Reserved.

In this engaging discussion, Shawn Shewchuk, a 2x bestselling author and award-winning podcast host, shares insights on time management for entrepreneurs. He emphasizes the need for podcasters to think like CEOs, assessing business goals against the necessity for a podcast editor. Listeners discover the unexpected reasons a podcast might not grow, and learn how to identify time-wasting activities. Shawn also covers the importance of delegation and prioritizing high-leverage activities, offering a valuable framework for making podcast decisions to enhance business success.